This week marks something major for the xoNecole brand as we ring in five years as a media company! When it comes to anniversaries, the fifth year is considered a major one. It's a milestone and representative of all that you have weathered through and the blessings you've received. Here at xoNecole, as we look back at the last five years, we can't help but be filled with joy at all we've been able to achieve. With the awe-inspiring Necole Kane at our helm as founder, we have evolved from a website to a fully realized digital destination.
Year-to-year, she has continuously pushed boundaries by leveling up the xoNecole brand in new and innovative ways. From sold-out in-person signature events like ElevateHER and Pajamas & Lipstick, to dynamic social media and video content and launching a top-performing podcast and new membership app, xoNecole has paved the way for what it means to be a brand that truly caters to the amplification of Black women and their voices. And that's where it all begins and ends, through the captivating words of the women who make up our xoNecole team of contributing writers.
In honor of this auspicious moment in time for the brand, the editorial team expressed gratitude to Necole, what xoNecole means to us as a whole, our favorite articles, and our wishes for Necole from today and beyond. Cue the tears!
Shellie R. Warren
Courtesy of Shellie R. Warren
Age: 46
Time Spent Writing for xoNecole: Fall 2018-present
Most Common Verticals: Love & Relationships, Beauty & Fashion, Life & Travel, Culture & Entertainment
"This is actually my 20th year as a mostly full-time writer (meaning, I do a couple of other things for a check but writing pays the main bills). I've had a lot of experiences with a ton of platforms. Two of my favorite things about penning for xoNecole is I am able to be completely myself and I don't have to chase a check down. When you've been working in the Black media lane for as long as I have, believe me when I say that both of those are a true blessing. There is a lot about how I see things that is somewhat unconventional in the sense that I've never been married yet I'm a marriage life coach, I write about sex all of the time even though I'm almost 14 years abstinent and I'm profoundly fond of the Bible and Hebrew studies yet I don't go to church. All of this makes me a quirky fit yet xoNecole is like, 'Sure! We'll take it and pay you for it without you having to wait a billion years.' Working for them has been pretty easy-going and gift-affirming, for almost two years now, consistently so, and that is what I wish all people could say about their own jobs.
"Necole has been great at affirming my work. It's not so much that I 'need' that at this stage in the game, but for an EOC to make the time to say, 'Girl, you did that!' or 'I really enjoy what you bring to this space', that is a warm fuzzy that makes me feel appreciated for what I contribute. Necole and Sheriden (the managing editor) have both been pretty consistent in that way; that I am not just a content creator but a valued member of the tribe.
"Necole, I just want to thank you for allowing me to be a contributing voice for your creative baby. I have seen a lot of people talk about how they were such big fans of Necole Bitchie as well, but I actually got truly hip to you as you were making your transition. While this lifestyle platform is wonderful all on its own, it's your stepping out on faith that really moves me. It takes a very bold person to listen to the small inner voice that says, 'There's something better for you out there' when you're already successful. For you to have chosen to listen to it is honorable."
"Creative people come in different forms. You are a living example of that. But for you to take this kind of risk, without a full blueprint, that helps to give other people the courage to do the same. I am profoundly grateful to be entrusted to contribute to your a creative child that I know you hold so dear. I truly am. Thank you. Oh, in the Bible, five symbolizes 'grace', by the way. Embrace all of that!"
Top 5 Favorite Articles:
"Why You're Always The One Who Prepares A Man For His Wife"
"10 Wonderful Reasons Why Consistent Sex In Marriage Is So Important"
"14 Lessons I've Learned From 14 Sex Partners"
"Why I Named The Children I Aborted"
"Are You 'Waiting On Your Boaz'? Make Sure You Know What That Means, Sis."
Charmin Michelle
Age: 33
Time Spent Writing for xoNecole: 2019-present!
Most Common Verticals: "Across the board, but most commonly 'As Told To'."
"For me, xoNecole is the personification of a goal that ultimately manifested into achievement. It has been my teacher, my mentor, my friend. A sculptor to the womanhood ideologies that I wish to project into the world, into my friendships, and to my family. Personally, Necole's journey is...you know, we've watched her evolve. And that's the beauty in celebrating her. She did it, she won! She is literally a walking, dancing, smiling, gem-carrying testimony. How do you thank an actual blueprint? See metaphor.
"Whew, that woman. We were just having a conversation the other day about a post that specifically touched her, and I told her that her team goes out of our way to give her flowers because her impact is bigger than herself. I'm sure she knows this, people say it all the time--but it won't truly hit her until one day when the journey is behind her and she's sitting on her front porch, by herself, retired from this world and immersing herself in the reflection of how she did it. For her to be the face of so much, she somehow manages to individualize her time to so many. Me, her team. Clients. Anyone who reached out to her. She sacrifices so much of her own selfishness for us, ladies. Necole, I just hope that, even in those times when you're frustrated, or you question it, or even when you wish you may have chosen differently, that you know that. I love you, sis!"
Top 5 Favorite Articles:
"My Mother Was My First Investor. And This Must Be Normalized."
"I Took A Break From My Ambitions For A Year To Self-Heal"
"The Ups And Downs Of Explaining Complicated Careers To Family Members"
"What It Means To Hold Space For Yourself And Your Community"
"10 Black Women Pulling Up To The C-Suite On The Boards Of Fortune 500 Companies"
Teisha Leshea
Age: 33
Time Spent Writing for xoNecole: January 2020-present
Most Common Verticals: "Inspiration and wellness are the bulk of my articles."
"xoNecole provides women with a voice without judgment. It allows women from all walks of life to give perspective on things that aren't talked about. It enables me as a writer to challenge myself and tap into my vulnerabilities. Necole is a real example of what transition looks like. She carved a lane for herself that can't be duplicated. It was original. The fact that she trusts and honors her team is commendable.
"Necole, I just want to say Thank You. Thank you for inspiring and encouraging women to be the best versions of themselves. Thank you for allowing a little unknown writer like me to tell my story."
Top 5 Favorite Articles:
"It's OK To Not Want Children"
"5 Holistic Ways I Take Care Of My Vaginal Health"
"Dear Queen: I've Struggled To Love You Correctly"
"Start Your Spiritual Journey Today With These 5 Easy Steps"
"No More Monday Blues: A Prayer For When You Need God's Strength To Carry You Through"
Erica Green
Age: 38
Time Spent Writing for xoNecole: November 2019-present
Most Common Verticals: Beauty & Fashion
"I often tell people that Necole's story is one of my favorites. Her story is one of determination, courage, strength, grit, sacrifice, and heart. We live in a world that often celebrates inauthenticity and doing whatever is necessary to stay relevant. So, to see a woman walk away and start over at the pinnacle of her career because it no longer served her or fulfilled her is the most authentic, boss shit I've ever seen. She recognized that she had evolved and had the courage to walk in her new truth. That will forever be beautiful to me."
"I remember the first time I saw Necole in person. It was at her ElevateHer event in 2019. I remember seeing her walk out and stand in the back not too far from where I was sitting. As she looked around at the crowd of beautiful black women who had gathered there because of her, she cried. It literally gave me goosebumps. You see, I stepped out of my comfort zone to attend that event in Atlanta. I drove from North Carolina by myself and only told my parents where I was going. I knew if I invited someone to come along, I would have hid behind whoever I was with and would not have put myself out there like I did. It was one of the best decisions I've ever made. Prior to attending the event, I knew of her transition to xoNecole so I didn't expect to be so inspired after hearing her story in person. But, it fueled me. It rejuvenated me. It motivated me. And the fact that she looked like me (a black woman) was even more inspiring.
"At the time I had recently started my own blog but was unsure if I should stick with it and really pursue my passion for writing. What I took from her story that day was to do it. Do it even if people don't understand. Do it even if people think you're crazy. Do it even if you lose friends or money. Do it even if you have to do it scared. A few months later, I met Necole again. This time we talked for over 30 minutes about life, being single and dating. She's so easy to talk to by the way. We followed each other on Instagram and as they say, the rest is history. If you had told me that I would one day be writing for such an incredible woman and her amazing platform, I wouldn't have believed you.
"Necole once said at an event I attended that she is so motivated by a line from a Beyonce song. If I remember correctly the song was 'Formation'. Well Necole, I was motivated by something you said at ElevateHer. I hear it every time I doubt myself. Every time I want to quit. Every time I think I waited too long to write and be the type of woman I want to show up as in this world. You said, 'It's never too late to become the person you want to be.' That has and will always stick with me. Thank you for not only giving me a chance to write for your platform but thank you for inspiring me and pushing me to live and show up in this world as my highest self. Congratulations on year 5! This is just the beginning of what I know will be an epic journey!"
Top 5 Favorite Articles:
"These Black Plant Moms Are Cultivating Self-Care Through Houseplants"
"Before You Quit Your Day Job, Check Out This Advice From Six-Figure Entrepreneur Pauleanna Reid"
"I Met Him In An UberPOOL & Now We're Married!"
"How To Lower Stress Levels At Work"
"How This Freelance Photographer Manifested The Career Of Her Dreams"
D'Shonda Brown
Age: 24
Time Spent Writing for xoNecole: March 2020-present
Most Common Verticals: Exclusive Interviews, "Money Talks" and "Finding Balance"
"xoNecole definitely means a lot to me because the content is so versatile. As a woman in her mid-20s, it's so important for me to find relatable content where I feel as though the writers are my girlfriends and I have a genuine bond with people who are keeping it real with me. As a writer, this platform has helped me grow in unimaginable ways between my editors, my colleagues and even people who have followed my work because of my bylines in xoNecole. It's taught me to really push myself out of my comfort zone and there will always be a tribe of dope Black women there to support me no matter what I write and how I write it.
"I've been riding with Necole Kane since Necole Bitchie. To see her transformation into this renowned lifestyle brand that's bigger than just her is incredible to say the least. I absolutely admire her and it would be an honor to be able to replicate a sixteenth of the things that she's done for Black women. I'm now part of Necole Kane's family that contributes to the growth of Black women everywhere who are always reading our stories about sex, friendships, traveling, mental health and so many other things that show people that Black women are fabulous, we're human and we bleed blood and feel feelings just as anyone else does."
"To Necole: Watching you has been a pleasure and I spoke you into existence. I don't know if you remember, but back in January, I put in my Instagram story (and tagged you) that one day I would write for xoNecole. You reposted me and said, 'Yes, manifestation!', and at that moment, God heard you and myself and knew that two powerful forces wanted the same thing. Thank you for helping one of my dreams to write for xoNecole come true and I look forward to growing with you and your brand."
Top 5 Favorite Articles:
"'Insecure's Premiere Is A Reminder It Might Be Time To Break Up With Your Molly"
"A Peek Inside Tank, The Lover"
"[Exclusive] Justine Skye On How She's Taken Her Journey To Self-Love By The Reins"
"I Said Goodbye To Negative Self-Talk"
"How Black Girl Magic Is Building An Online Community Through TikTok"
Kiara Byrd
Age: 29
Time Spent Writing for xoNecole: June 2020-present
Your Most Common Verticals: Inspiration, Workin' Girl, Wellness
"xoNecole means to me that when we come together and empower each other, anything is possible. As a writer, I was lacking inspiration to continue my writing. Because of the xoNecole platform, I have been able to really tell my story and give others space to share their stories too. Watching Necole Kane's story reminded me that, despite the dark days, my story means something. Creating something positive from past experiences is how to gain back your power.
"Manifestation is real. This platform saw my potential in my blogs and gave me a chance to fall in love with writing again. I never considered myself a writer and now I am proud to add this title as a part of who I am. Now I have been able to challenge myself and connect with other writers where we motivate each other to keep our creative juices flowing.
"Necole, you have given me the space to be confident in myself again. I am more than my 9-5 and this platform has allowed me to give life to the creative that has lived inside of me all along."
Top 5 Favorite Articles:
"In Order To Evolve, I'm Breaking Up With 'Healing'"
"The 'Pre-Commitment Interview' Every Dating Couple Should Have"
"These Mental Health Advocates Are Empowering Black Men To Take Up Emotional Space"
"Ladies, Here's The Tea On The Best Places To Travel When We Finally Escape Quarantine"
Zoe Hunter
Age: 31
Time Spent Writing for xoNecole: 2018-2019
Most Common Verticals: Inspiration & Wellness
"As a woman, xoNecole embodies the many dimensions that accompany our womanhood—so many of us are able to find ourselves in these articles. That's one of the things that keeps me drawn to its content. I find so many different parts of myself on this website and it's beautiful to experience. Similarly, the diversity of perspectives that reflect Black womanhood (and our experience) is beautiful. There is no 'respectability politics' at play here. It is a safe space for us all to exist and be heard. So many of our identities are represented here, and I enjoy that so much for us. xoNecole is a sisterhood, and for me, as a Black woman, that is critical.
"xoNecole gave me my start as a freelance writer. As a blogger that contributed pieces for my own website for so many years, I was always hesitant to call myself a writer. Was I good enough for that title? Did my perspective truly matter to folks outside of my immediate audience? Could I really get paid for this? xoNecole's answer was always yes.
"The site and its editors believed in me since my first submission. Sheriden (the managing editor) saw my worth as a writer before I was ever able to put a price tag on it. Necole made me feel valued both as a woman and a writer. The entire xoNecole team gave me the confidence I needed to consider myself a writer and to pursue other bylines. They gave me a space to share my experiences and perspectives, and to pour into women in ways that I wasn't able to on my own side of the internet. I will always love xoNecole for giving me that opportunity.
"Like many, I started following Necole since NecoleBitchie. Her evolution is wildly inspiring. Watching her exit her former path, to pursue something more meaningful for her...the risks she took in doing so is an unavoidable lesson in purpose. It reminds me to let go of anything that no longer serves me, and to never be afraid to start anew. Necole left everything NecoleBitchie afforded her to step into a fresh calling—and five years later, not only are we celebrating the evolution of this brand (the brand partnerships, the events, the podcast, the community she's cultivated), but we're still celebrating the evolution of Necole as a black creative and entrepreneur. How inspiring!"
"You following your purpose has inspired me in ways that you may not ever recognize. I thank you for sharing your passion with me—with all of us. Thank you for following God's calling on your life. Thank you for taking this risk. Thank you for continually, and intentionally, giving black women a chance. Thank you for honoring, celebrating, and representing the complexities of Black womanhood. Thank you for staying true to this mission. And thank you for pouring so much into yourself, that you're able to overflow unto those you lead. You are a gem!"
Top 5 Favorite Articles:
"What Will Smith Taught Me About Setting Expectations"
"Changing The Narrative For Women When It Comes To Love And Dating"
"The Rise Of Hustle Culture & How It Impacts Our Well-Being"
"The Greatest Love Of All, In The Words Of 4 xoNecole Writers"
"For Women Who Feel Like They Have To Constantly Chase What's Next"
Ashley Renee
Age: 32
Time Spent Writing for xoNecole: 2016-present
Most Common Verticals: Love & Relationships
"For me, xoNecole is a safe haven for me to express myself, share my thoughts, anecdotes and advice to women around the world. Watching Necole's story unfold has inspired me to never say never, made me want to be more brave and reiterated the fact that it's never too late to start over and life is just a journey, it's up to you to fill it with beautiful experiences.
"Necole you have helped my platform grow, and me grow! The day I got hired as a contributor for xoNecole was the day I decided to quit a job I loathed and have been thriving as a writer ever since. Your journey has been an inspiration to me long before xoNecole and your growth has ignited my fire to keep going! I will always appreciate you for the opportunity and will continue to root for you with every stage you go through."
Top 5 Favorite Articles:
"He Told Me He Would Kill Himself If I Left"
"Thank You Ne-Yo: A Letter From A Wife To A Married Man"
"How I Afford To Travel The World Without Breaking Bank"
"August Alsina Speaks On Devotion To Jada Pinkett-Smith: 'I Deeply Loved Her'"
"I Am Not Your Ride Or Die: What We All Can Learn From Keri Hilson"
Shonda White
Age: 38
Time Spent Writing for xoNecole: 2015-present
Most Common Verticals: Love/Relationships, Life, Career
"xoNecole helps reassure me that my voice as a Black woman matters. It allows me to be authentically me. The platform allows me to be transparent with other women with the hopes that they, too, will embrace their authenticity, realize they're not alone, and come to know that their feelings and experiences are real and valid. Before I started writing for xoNecole, I wasn't sure if what I had to say was worth saying, let alone something that people wanted to hear. Although I didn't need xoNecole to validate who I was or the gift God gave me, writing for the xoNecole audience and seeing how my words resonated with so many women further confirmed that I had something to say and there were women waiting to hear it.
"Now, more than ever, I trust my voice and the gift that God has given me. I've been empowered because of xoNecole and people like Necole and Sheriden (the managing editor) who helped build my confidence, improve my writing skills, and nurture this gift. To be able to pen and share my stories, as well as the experiences of other incredible Black women, along with many other talented xoTribe writers, is something I do not take lightly. It's more than an opportunity; rather, it's another way for me to be used as a vessel to encourage, empower, and even entertain women.
"I'll never forget when Necole first announced her rebrand, she said: 'If I'm not relevant for the right reasons, I'd rather not be relevant at all.' Nowadays, it's easy to become consumed with being popular, so much so that we miss being purposeful. However, Necole's journey showed me how critical and how rewarding it is to walk and live on purpose - not just for yourself, but for those who are helped and impacted because of it. Watching Necole's journey is a wonderful reminder that purpose is what gives life meaning whether you impact one life, 10 lives, 1,000 lives, or a million. Her journey reminds me to trust the God-given vision within myself even when it doesn't make sense to anyone else.
"Necole's journey makes you really think and ask yourself, 'What am I doing with what God has given me,' and 'Am I using it to help serve others?' Despite everything that she's gone through, her journey is proof that there's power in the pivot, and even though you can't start your life over completely, you can always start a new chapter. Necole has been like a mentor to me, and watching how the site has evolved over the years has truly been a journey. It's a blessing to see how the audience has grown not just in numbers, but emotionally, physically, mentally, and spiritually because of the stories, expert advice, and experiences shared."
"Personally, I've evolved as a more fearless writer and contributor, and I have even expanded the types of verticals I cover (interviews, events/entertainment, career, etc.). Working with and for Necole has opened up so many doors in ways that I never would've imagined. I proudly wear the xoNecole name as a 'Black girl badge of honor'. I also understand, however, that as the platform continues to grow and as our fearless leader, Necole and her vision continues to grow, I, too, must continue my growth journey. As a contributor, I have a responsibility to help fulfill her vision, while inspiring others to fulfill theirs as well (including myself).
"I'll say this: Necole, please know that the sacrifices you've made and the seeds you've sown (including those unbeknownst to us) have yielded a harvest not just for yourself, but for so many Black women like me. You've given power to our voices. Thank you for giving me a chance, for giving us a platform via your platform, for helping me find purpose through my pain, for teaching me how to trust my voice, and for showing that I am equipped and more than capable of doing extraordinary things."
Top 5 Favorite Articles:
"Don't Be A Wife To A Boyfriend: 10 Lessons I Learned When I Was Single"
"What The Ciara's, Cassie's & Karrueche's Of The World Have Shown Us About Moving On & Moving Up"
"What Michelle Obama Taught Us About Becoming More Than Just Somebody's Wife"
"Thank You Beychella: 6 Reassuring Realities Every Woman Should Embrace"
"How Artist Melissa Mitchell Manifested A Groundbreaking Deal With Spanx"
Courtney Simpson
Age: 31
Time Spent Writing for xoNecole: "2017, I think. (TBH, it's been a while so not sure exactly when)."
Most Common Verticals: Style/Beauty
"'The world sees you and needs to hear your story' is what xoNecole means to me as a Black woman and a writer. While watching Necole Kane's journey, I saw a woman taking control of her success in a way that I hadn't seen before. The way Necole pivoted in such a transparent way was extremely aspirational to me, especially since I was pivoting myself. By being a part of the xoNecole family, I am inundated in an environment that is challenging, empowering, and supportive. Every step of my career has been helped by the building blocks I've learned at xoNecole.
"Necole, thank you for your vulnerability and willingness to be transparent on your journey. And, thank you for giving me the confidence to do the same. We need more leaders who are committed to leading through honesty and empowerment."
Top 5 Favorite Articles:
"#PullUpOrShutUP: Beauty Brands Are Asked To Release Their Numbers Of Black Employees And Execs"
"We Failed Megan. Point Blank And Period."
"Gina Prince-Bythewood On 'The Old Guard' & Creating Space For Black Women In Hollywood"
Shanelle Harris
Age: 26
Time Spent Writing for xoNecole: 2017-present
Most Common Vertical(s): xoMan
"As a Black Woman, this site is important and stands out from the rest because it's a space solely and unapologetically dedicated to Black Women. It's a space that evolves as we evolve, as I evolve. With every passing year, my interests and needs change and xoNecole always has content that meets me where I'm at and where I'm going. As a writer, this site gives honest, relevant persepctives from women who look like me and with whom I feel aligned with. It's a safe space to tell our stories, amplify our voices with no reservations or apologies.
"Necole's journey is a reminder that it's OK to walk away from anything that doesnt serve you holistically. Black women are multi-faceted creatures and it's important to surround ourselves in places and with things that help develop, magnify, and celebrate all of that. Necole's journey is also a reminder that people don't have to be onboard with your decision to grow in order for you to evolve. You don't need a cosign, permission, or backing to follow your calling. And that's on period!"
"On a personal level, Necole has always seen and believed in my potential from the very first article I ever wrote. She's consistently been there to provide honest feedback and insight into things when I didn't really understand. She's never been shy about helping me improve and has allowed me the space and extended the grace to evolve alongside her and the xoNecole brand. For that, I'll forever be grateful.
"If I could summarize what Necole means to me in one sentiment, it would be overwhelming gratitude. You see things in people that they sometimes don't rightly see in themselves, never lose that. You are kind, you're a light, and you're dedicated. Never change for anything or anyone, the world needs what you have."
Top 5 Favorite Articles:
"Jada Pinkett Smith Wants You To Chill With The Negative Self-Talk"
"Tracee Ellis Ross Breaks Down Her Iconic Style"
"Luke James On Love, Intimacy & Who He Is As A Lover"
Dayana Preval
Courtesy of Dayana Preval
Age: 27
Time Spent Writing for xoNecole: December 2019-present
Most Common Verticals: "I live in the Life & Travel section. I'm all about sharing personal stories and motivating the next woman."
"xoNecole means so much to me because as a Black woman, I feel seen. I love that xoNecole doesn't limit the narrative and the beauty of Black women. I don't have to fit into the box that society wants Black women to fit in so badly. xoNecole also helped with my courage to tap into my own voice as a writer. It's beautiful to see how women are healing and relating to my content because I decided to be vulnerable and in return, I get to help others. There's no better feeling than knowing that I am making a difference in the lives of black women with my words. I'm so grateful to be a part of this sisterhood.
"Necole is the perfect example of going all in and following your heart. Necole has helped me to realize that I'm not crazy for following my own dream. To see Necole being the Black woman she is and accomplishing what she has is admirable. It's a reminder that it's OK to go all in and invest in myself. I get the pleasure to chat with Necole often and I've learned so much about from her about gratitude, putting people first, and more. Working for xoNecole has been a blessing in many ways. It's challenged me to continuously find new ways to connect with Black women. It's also been a saving grace because, for the first time, I'm experiencing a work culture that I truly enjoy.
"Necole is such a beautiful and genuine soul. I've had the pleasure of getting to know Necole personally and I'm so grateful. Necole has so much knowledge and life experience and you can tell she's passionate about people. Her energy is so pure and loving. Her level of transparency makes it very easy to love her because she's not judgemental and she cares. Necole has made such a positive impact for Black women in media. I'm so excited to see how she continues to grow."
Top 5 Favorite Articles:
"Here's What's Blocking You From Manifesting"
"How To Maintain Your Mental Health & Sustain Healthy Friendships At The Same Time"
"From Dropout To Self-Made Entreprenuer, Pauleanna Reid Paved A Lane All Her Own"
"How To Practice Social Media Self-Care & Keep Your Peace"
"Are You Good Sis? We Need To Discuss Black Women & Suicide"
Amer-Marie Woods
Age: 34
Time Spent Writing for xoNecole: 2019-present
Most Common Verticals: Travel, Life & Travel, Politics
"Honestly, the xoNecole brand has been extremely instrumental in amplifying my voice at a time when I was going through a major life transition. xoNecole provided me a space to redefine how I use that new voice to impact other women. Especially Black women. There are very few internet publications that allow Black women to tell multidimensional stories but xoNecole created a safe space for our authenticity. This is a brand that celebrates and uplifts the unique excellence that is Black women. I couldn't be more grateful for an opportunity to be a new writer, podcast host and content creator while being embraced by the xoNecole tribe.
"What sticks out most to me is not necessarily the pivot but the rebuild. People always praise the pivot but they don't give the rebuild the respect it deserves. It takes a lot of patience to rebuild something from the ground up and even more to become successful. Doing it twice is unimaginable. So the biggest lesson I learned from Necole's journey is how to have tenacity and perseverance. Anyone can change directions but it takes a leader to be able to drive an entire company to the next level. That requires an extreme sense of self and confidence that most people lack. Watching it in real time grow to a success is a lesson you can't learn anywhere else. It gives me the confidence to go out and conquer the ideas that I think are the wildest knowing that another woman who looks like me and is like me has already done it successfully."
"My work on the platform has transformed from writing travel content to political journalism to podcasting. These are absolutely opportunities that no one else would have offered me, especially being new to media. Necole had the foresight and vision to see what I was not able to see in myself. She empowered me to be able to create the work that I was not sure I was capable of doing. Being new to anything can be a scary journey, Necole made sure that I was uplifted and supported. This ultimately gave me the confidence I needed to continue develop. That in itself is invaluable. There are a lot of people who are scared to share the knowledge they have in fear that someone else may take what they have created. Necole exudes leadership in a very different way by giving those around her an opportunity to shine."
"Necole, you are probably one of the strongest people I know. You have lived a lot of life and you have navigated it fiercely. There were so many things that were stacked against you and you could have easily given up on your dreams. However, you wanted so much more for yourself and you went after it fearlessly. You have inspired so many women to be authentically themselves and chase after the things that scare them the most. Thank you for sharing that gift with so many of us. You have a very big heart and an incredibly kind spirit that is uncommon to find in most people. There is no telling how many lives you have saved, how many hearts and minds you have touched but thank you for doing this work. Thank you for using your voice, thank you for being an inspiration, thank you for being you, and thank you for being my friend. Cheers lady, you deserve it!"
Top 5 Favorite Articles:
"I don't have any favorite articles, I enjoy the content as a whole body of work. Each piece is a vibe that I need to celebrate myself and the women around me who mean the most."
Jamie Harrison
Age: 31
Time Spent Writing for xoNecole: May 2019 - present
Most Common Verticals: Love & Relationships and Career
"Growing up, I always aspired to write for a publication that caters to Black women. Representation is very important for women of color and xoNecole celebrates the sheer essence of Black women. xoNecole shines a light, unlike any other, on the beauty, the class and the versatility of the Black woman. I appreciate being able to contribute to this site and I thoroughly enjoy reading articles from other writers!
"Learning about Necole's strength, resilience and tenacity inspires me as a creator and a Black woman. It shows that you can do anything that you put your mind to! I'm grateful that Necole has created a safe and welcoming space for me and other Black women. As a content creator, it's refreshing to have a platform where Black women can be their true selves – and I'm even more grateful to be a part of that!
"Even though I haven't met Necole personally, I love her focus on hard work, determination and mental wellness. Her remarkable journey of rebuilding and rebranding motivates me to continue striving for my goals, put faith over fear and to shoot for the stars – even if I'm a little scared!"
Top 5 Favorite Articles:
"xoNecole Founder Necole Kane On How Bodybuilding Helped Her Battle Depression"
"What We Tend To Get Wrong About Finding Mr. Right"
"The Fundamentals Of Self-Care When You're Young, Black & Woke"
Sheriden Chanel
Age: 29
Time Spent Writing for xoNecole: "2015 - present. I write very occassionally now since transitioning from writer to managing editor but I'm always happy to get in where I fit in."
Most Common Verticals: Love & Relationships, Sex, I Tried It
"I remember exactly where I was 5 years ago when I first received an email from Necole Kane. As a fan of celebrity gossip and the infamous comment section, Necole Bitchie was a constant read for me, so to receive an email from Necole in my inbox was the life-affirming message that I needed from God and the Universe that this is what I've been put on this earth to do. To pen evolved from a passion into my purpose and a lot of that is thanks to her and her decision to take a chance on me in the midst of her taking one of the biggest chances of her life, starting over from scratch and building an empire that she didn't tolerate for the money and the fame, but something that too spoke to her purpose. xoNecole has been a blessing, a refuge, a gift, a solace, an inspiration, my heartbeat, and a lifeline. It has singlehandedly acted as the catalyst to some of my wildest dreams.
"What's more than a dream fully realized is that xoNecole has helped me tap into a sense of community I had no idea I needed, a sisterhood that showed me that I'm not alone. It is a platform that challenged and continues to challenge the monolithic view of Black women the world will have you believe. We are multidimensional, multilayered, multiifacted and powerful AF and xoNecole speaks to those women every day as a lifestyle platform that shows us we are worthy to hear these types of stories, write these types of stories, and be seen through these types of stories. It's OK because we are more."
"Necole's journey is one that I've had the pleasure of being closer to than most and it has been a thing of beauty to see the way that she has come into her own as a businesswoman sure, but also an unapologetic force who stands true to leading a life that she is excited about. Work plays into that and so does her success, and so does the evolution of her from NecoleBitchie to Necole Kane; but personally the thing that inspires me most is how passionate she is about cultivating happiness and what that means for herself. It's been an honor and a privilege to see the brand flourish and as a result to see her flourish and come into her own as a woman who pours into herself as often as she seeks to pour into other women. That love that I've been able to witness her giving so freely to others by way of events, talks, platforms, newsletters, apps, and the xoNecole brand as a whole, is the love that she is also giving herself. That has been motivating and inspiring beyond measure and I am so proud that after years of prioritizing other things, she's starting to say, 'It's time to give a little of that to me.'
"I express my gratitude for you all the time Necole. Today and every day, rest and stand proudly in the fact that you have done the things you set out to do. You have been the change you wish to see. You inspire and drive other women to strive through the unyielding bravery you've had in times where you could have been afraid to seek to find answers to the questions others might have feared to ask. You are doing God's work in the way that you touch others and empower them to own the fullness of their voices to uplift the next woman. Your authenticity and transparency inspires our authenticity and transparency. I know that can also be a lot of pressure but know that you are already worthy simply by being. Keep going and glowing, Queen. You deserve all the wins and more, holistically. Thank you once again today, and every day. I love you, we all love you!"
Top 5 Favorite Articles:
"Why Are Women Accepting Bare Minimum As Bae-Material?"
"5 Women On The Truth About Living Alone"
"We Talked To Over 20 Men About The Things They Like In Bed But Won't Ask For & Whew Chile..."
"Why You Should Be Unapologetic About Setting Boundaries With Toxic Family Members"
Featured image via Ashleigh Hardin-Jones
Amber Riley has the type of laugh that sticks with you long after the raspy, rhythmic sounds have ceased. It punctuates her sentences sometimes, whether she’s giving a chuckle to denote the serious nature of something she just said or throwing her head back in rip-roarious laughter after a joke. She laughs as if she understands the fragility of each minute. She chooses laughter often with the understanding that future joy is not guaranteed.
Credit: Ally Green
The sound of her laughter is rivaled only by her singing voice, an emblem of the past and the future resilience of Black women stretched over a few octaves. On Fox’s Glee, her character Mercedes Jones was portrayed, perhaps unfairly, as the vocal duel to Rachel Berry (Lea Michele), offering rough, full-throated belts behind her co-star’s smooth, pristine vocals. Riley’s always been more than the singer who could deliver a finishing note, though.
Portraying Effie White, she displayed the dynamic emotions of a song such as “And I'm Telling You I'm Not Going” in Dreamgirls on London’s West End without buckling under the historic weight of her predecessors. With her instrument, John Mayer’s “Gravity” became a religious experience, a belted hymnal full of growls and churchy riffs. In her voice, Nicole Scherzinger once said she heard “the power of God.”
Credit: Ally Green
Riley’s voice has been a staple throughout pop culture for nearly 15 years now. Her tone has become so distinguishable that most viewers of Fox’s The Masked Singer recognized the multihyphenate even before it was revealed that she was Harp, the competition-winning, gold-masked figure with an actual harp strapped to her back.
Still, it wasn’t until recently that Riley began to feel like she’d found her voice. This sounds unbelievable. But she’s not referring to the one she uses on stage. She’s referencing the voice that speaks to who she is at her core. “Therapy kind of gave me the training to speak my mind,” the 37-year-old says. “It’s not something we’re taught, especially as Black women. I got so comfortable in [doing so], and I really want other people, especially Black women, to get more comfortable in that space.”
“Therapy kind of gave me the training to speak my mind. It’s not something we’re taught, especially as Black women."
If you ask Riley’s manager, Myisha Brooks, she’ll tell you the foundation of who the multihyphenate is hasn’t changed much since she was a kid growing up in Compton. “She is who she is from when I met her back when she was singing in the front of the church to back when she landed major roles in film and TV,” Brooks says. Time has allowed Riley to grow more comfortable, giving fans a more intimate glimpse into her life, including her mental health journey and the ins and outs of show business.
The actress/singer has been in therapy since 2019, although she suffered from depression and anxiety way before that. In a recent interview with Jason Lee, she recalls having suicidal ideation as a kid. By the time she started seeing a psychologist and taking antidepressants in her thirties, her body had become jittery, a physical reminder of the trauma stacked high inside her. “I was shaking in [my therapist’s] office,” she tells xoNecole. “My fight or flight was on such a high level. I was constantly in survival mode. My heart was beating fast all the time. All I did was sweat.”
There wasn’t just childhood trauma to account for. After auditioning for American Idol and being turned away by producers, Riley began working for Ikea and nearly missed her Glee audition because her car broke down on the highway while en route. Thankfully, Riley had been cast to play Mercedes Jones. American Idol had temporarily convinced her she wasn’t cut out for the entertainment industry, but this was validation that she was right where she belonged. Glee launched in 2009 with the promise of becoming Riley’s big break.
In some ways, it was. The show introduced Riley to millions of fans and catapulted her into major Hollywood circles. But in other ways, it became a reminder of the types of roles Black women, especially those who are plus-sized, are relegated to. Behind the scenes, Riley says she fought for her character "to have a voice" but eventually realized her efforts were useless. "It finally got to a point where I was like, this is not my moment. I'm not who they're choosing, and this is just going to have to be a job for me for now," she says. "And, that's okay because it pays my bills, I still get to be on television, I'm doing more than any other Black plus-sized women that I'm seeing right now on screen."
The actress can recognize now that she was navigating issues associated with trauma and low self-esteem at the time. She now knows that she's long had anxiety and depression and can recognize the ways in which she was triggered by how the cult-like following of the show conflicted with her individual, isolated experiences behind the scenes. But she was in her early '20s back then. She didn't yet have the language or the tools to process how she was feeling.
Riley says she eventually sought out medical intervention. "When you're in Hollywood, and you go to a doctor, they give you pills," she says, sharing a part of her story that she'd never revealed publicly before now. "[I was] on medication and developing a habit of medicating to numb, not understanding I was developing an addiction to something that's not fixing my problem. If anything, it's making it worse."
“[I was] on medication and developing a habit of medicating to numb, not understanding I was developing an addiction to something that’s not fixing my problem. If anything it’s making it worse.”
Credit: Ally Green
At one point, while in her dressing room on set, she rested her arm on a curling iron without realizing it. It wasn't until her makeup artist alerted her that she even realized her skin was burning. Once she noticed, she says she was "so zonked out on pills" that she barely reacted. Speaking today, she holds up her arm and motions towards a scar that remains from the incident. She sought help for her reliance on the pills, but it would still be years before she finally attended therapy.
This stress was only compounded by the trauma of growing up in poverty and the realities of being a "contract worker." "Imagine going from literally one week having to borrow a car to get to set to the next week being on a private jet to New York City," she says. After Glee ended, so did the rides on private planes. The fury of opportunities she expected to follow her appearance on the show failed to materialize. She wasn't even 30 yet, and she was already forced to consider if she'd hit her career peak.
. . .
We’re only four minutes into our Zoom call before Riley delivers her new adage to me. “My new mantra is ‘humility does not serve me.’ Humility does not serve Black women. The world works so hard to humble us anyway,” she says.
On this Thursday afternoon in April, the LA-based entertainer is seated inside her closet/dressing room wearing a cerulean blue tank top with matching shorts and eating hot wings. This current phase of healing hinges on balance. It’s about having discipline and consistency, but not at the risk of inflexibility. She was planning to head to the gym, for instance, but she’s still tired from the “exhausting” day before. Instead, she’s spent her day receiving a massage, eating some chicken wings, and planning to spend quality time with friends. “I’m not going to beat myself up for it. I’m not going to talk down to myself. I’m going to eat my chicken wings, and then tomorrow I’m [back] in the gym,” she says.
“My new mantra is ‘humility does not serve me.’ Humility does not serve Black women. The world works so hard to humble us anyway."
This is the balance with which she's been approaching much of her life these days. It's why she's worried less about whether or not people see her as someone who is humble. She'd rather be respected. "I think you should be a person that's easy to work with, but in the moments where I have to ruffle feathers and make waves, I'm not shying away from that anymore. You can do it in love, you don't have to be nasty about it, but I had to finally be comfortable with the fact that setting boundaries around my life – in whatever aspect, whether that's personal or business – people are not going to like it. Some people are not going to have nice things to say about you, and you gotta be okay with it," she says.
When Amber talks about the constant humbling of Black women in Hollywood, I think of the entertainers before her who have suffered from this. The brilliant, consistent, overqualified Black women who have spoken of having to fight for opportunities and fair pay. Aretha Franklin. Viola Davis. Tracee Ellis Ross. There's a long list of stars whose success hasn't mirrored their experiences behind the scenes.
Credit: Ally Green
If Black women outside of Hollywood are struggling to decrease the pay gap, so, too, are their wealthier, more famous peers.
Riley says there’s been progress in recent years, but only in small ways and for a limited group of people. “This business is exhausting. The goalpost is constantly moving, and sometimes it’s unfair,” she says. But, I have to say it’s the love that keeps you going.”
“There’s no way you can continue to be in this business and not love it, especially being a plus-sized Black woman,” she continues. “We’re still niche. We’re still not main characters.”
"There’s no way you can continue to be in this business and not love it, especially being a plus-sized Black woman. We’re still niche. We’re still not main characters.”
Last year, Riley starred alongside Raven Goodwin in the Lifetime thriller Single Black Female (a modern, diversified take on 1992’s Single White Female). It was more than a leading role for the actress, it also served as proof that someone who looks like her can front a successful project without it hinging on her identity. It showcased that the characters she portrays don’t “have to be about being a big girl. It can just be a regular story.”
Riley sees her work in music as an extension of her efforts to push past the rigid stereotypes in entertainment. Take her appearance on The Masked Singer, for instance. Riley said she decided to perform Mayer’s “Gravity” after being told she couldn’t sing it years earlier. “I wanted to do ‘Gravity’ on Glee. [I] was told no, because that’s not a song that Mercedes would do,” she says. “That was a full circle moment for me, doing that on that show and to hear what it is they had to say.”
As Scherzinger praised the “anointed” performance, a masked Riley began to cry, her chest heaving as she stood on stage, her eyes shielded from view. “You have to understand, I have really big names – casting directors, producers, show creators – that constantly tell me ‘I’m such a big fan. Your talent is unmatched.’ Hire me, then,” she says, reflecting on the moment.
Recently, she’s been in the studio working on original music, the follow-up to her independently-released debut EP, 2020’s Riley. The sequel to songs such as the anthemic “Big Girl Energy” and the reflective ballad “A Moment” on Riley, this new project hones in on the singer’s R&B roots with sensual grooves such as the tentatively titled “All Night.” “You said I wasn’t shit, turns out that I’m the shit. Then you called me a bitch, turns out that I’m that bitch. You said no one would want me, well you should call your homies,” she sings on the tentatively titled “Lately,” a cut about reflecting on a past relationship. From the forthcoming project, xoNecole received five potential tracks. Fans likely already know the strengths and contours of Riley’s vocals, but these new songs are her strongest, most confident offerings as an artist.
“I am so much more comfortable as a writer, and I know who I am as an artist now. I’m evolving as a human being, in general, so I’m way more vulnerable in my music. I’m way more willing to talk about whatever is on my mind. I don’t stop myself from saying what it is I want to say,” she says.
Credit: Ally Green
“Every era and alliteration of Amber, the baseline is ‘Big Girl Energy.’ That’s the name of her company,” her manager Brooks says, referencing the imprint through which Riley releases her music after getting out of a label deal several years ago. “It’s just what she stands for. She’s not just talking about size, it’s in all things. Whether it’s putting your big girl pants on and having to face a boardroom full of executives or sell yourself in front of a casting agent. It’s her trying to achieve the things she wants to do in life.”
Riley says she has big dreams beyond releasing this new music, too. She’d love to star in a rom-com with Winston Duke. She hasn't starred in a biopic yet, but she’d revel in the opportunity to portray Rosetta Tharpe on screen. She’s determined that her previous setbacks won’t stop her from dreaming big.
“I think one of my superpowers is resilience because, at the end of the day, I’m going to kick, scream, cry, cuss, be mad and disappointed, but I’m going to get up and risk having to deal with it all again. It’s worth it for the happy moments,” she says.
If Riley seems more comfortable and confident professionally, it’s because of the work she’s been doing in her personal life.
She’d previously spoken to xoNecole about becoming engaged to a man she discovered in a post on the site, but she called things off last year. For Valentine’s Day, she revealed her new boyfriend publicly. “I decided to post him on Valentine’s Day, partially because I was in the dog house. I got in trouble with him,” she says, half-joking before turning serious. “The breakup was never going to stop me from finding love. Or at least trying. I don’t owe anybody a happily ever after. People break up. It happens. When it was good, it was good. When it was bad, it was terrible, hunny. I had to get the fuck up out of there. You find happiness, and you enjoy it and work through it.”
Credit: Ally Green
"I don’t owe anybody a happily ever after. People break up. It happens. When it was good, it was good. When it was bad, it was terrible, hunny. I had to get the fuck up out of there. You find happiness and you enjoy it and work through it.”
With her ex, Riley was pretty outspoken about her relationship, even appearing in content for Netflix with him. This time around is different. She’s not hiding her boyfriend of eight months, but she’s more protective of him, especially because he’s a father and isn’t interested in becoming a public figure.
She’s traveling more, too. It’s a deliberate effort on her part to enjoy her money and reject the trauma she’s developed after experiencing poverty in her childhood. “I live in constant fear of being broke. I don’t think you ever don’t remember that trauma or move past that. Now I travel and I’m like, listen, if it goes, it goes. I’m not saying [to] be reckless, but I deserve to enjoy my hard work.”
After everything she’s been through, she certainly deserves to finally let loose a bit. “I have to have a life to live,” she says. “I’ve got to have a life worth fighting for.”
Credits
Director of Content: Jasmine Grant
Campaign Manager: Chantal Gainous
Managing Editor: Sheriden Garrett
Creative Director/Executive Producer: Tracey Woods
Cover Designer: Tierra Taylor
Photographer: Ally Green
Photo Assistant: Avery Mulally
Digital Tech: Kim Tran
Video by Third and Sunset
DP & Editor: Sam Akinyele
2nd Camera: Skylar Smith
Camera Assistant: Charles Belcher
Stylist: Casey Billingsley
Hairstylist: DaVonte Blanton
Makeup Artist: Drini Marie
Production Assistants: Gade De Santana, Apu Gomes
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