You've seen them—women who are completely about their business. And they are damn good at it, too. Some refer to them as bosses and others refer to them as Queens, but no matter what you call them, know that they didn't get where they are without hard work and determination. And their road to success always includes an intentional daily routine for healthy body and mind.
Mindfulness is essentially the ability to be aware and fully present of what you're doing and where you are. And because you are fully present, you aren't easily overwhelmed by what may be going on around you (i.e. a whole pandemic). So often we find ourselves becoming distracted, overwhelmed, and dare I say obsessed over what's going on around us or even what may occur in the future. This can lead to anxiety, getting off track, and eventually becoming stagnant which will without a doubt affect your ability to level up in your career. Practicing mindfulness or developing a mindfulness routine takes practice. It's both a mindset and a lifestyle.
I reached out to 5 successful career women who so graciously spilled the tea on their morning routines, intention-setting, and how practicing mindfulness has helped them in their careers. They even shared advice on things they do to stay present and in the moment. Take notes.
Her Mindful Morning Routine:
"To be completely honest, I am not a morning person! Never have been, never will be, which makes disciplining myself in the morning even more important to set the tone for my day. First, I absolutely must make my bed. There's something about this small accomplishment—a tidy room and home—that keep my mind decluttered as well. Second, I meditate and pray. Even if only for 10 minutes, while sitting on the floor or standing in the shower, I take a moment to pause, thank God for another day and be present with the breath flowing through my lungs to remind myself that I am human and it's a blessing just to be alive and healthy.
"After indulging in my skincare routine, brushing my teeth, and getting dressed, I spend another few minutes brewing and sipping my coffee while listening to some music or a podcast. All of this is before I pick up my phone to scroll through Instagram or jump on my laptop to check emails. At some point, I'll work some exercise into this routine, but for right now, that's my morning. It's taken a lot of practice, and working from home without a commute can make one lazy, but doing each of these things before getting the workday started makes me feel energized and ready to conquer anything thrown at me."
Setting Her Intentions:
"If you don't set intentions for your day, your day has the ability to set its own course. The external world is not something that you can control, but when you focus on what is within your control, that sense of empowerment can fuel you to overcome any potential procrastination, dreadfulness and negativity."
"Setting positive intent for myself and my life has been my lifeline lately. I've been working from home for my full-time, product marketing career in fintech and my side hustle interior-design business in complete isolation for about nine months now. Without prayer, therapy, and a solid support system, I'd have gone bat-crazy by now! However, having these three things and setting clear intentions for myself daily, weekly, and monthly have kept me sane. There is no secret superpower or helpful trick. You just have to commit to doing so every single day."
The Role Mindfulness & Intention Have Played In Her Career:
Photo Courtesy of Amber Guyton
"The further I grow in my career, the more I realize that empathy, self-awareness, and other soft skills just aren't as common among adults and professionals as it should be. We are all human, make mistakes, and fall short. Being able to see your own faults and areas of improvement is truly a gift and one that everyone should embrace. When you're your worst critic, you never let up on yourself. Those impossible expectations you set for yourself daily, you also impose on everyone around you, and girl, that's not healthy.
"Give yourself grace and remember that you're only human. There, too, is value in your imperfections and weaknesses."
"This type of mindfulness, honesty, and vulnerability has made me a better friend, daughter, team leader, business owner and mentor. It's helped me grow up and be a better woman. Most of all, it's kept me from burning out, because delegation, taking breaks, and setting boundaries are not only a form of self-care, but they also enable you to fill the cups of others as your own overflows."
Her Intention Of The Moment:
"Interrupt anxiety with gratitude. It's so easy to allow depression, anxiety, worry, self-doubt, imposter syndrome, or any dose of negativity to disrupt your mood and shift your mindset and emotions. Whenever this happens to me (which is pretty often), I just remind myself of all the things I have to be grateful for. OK sure, this hiccup happened on a work project or your colleague isn't pulling his weight. But you love your job. You have a job. You are gainfully employed and the good outweighs the bad. Your ancestors would be so proud of all you have and all you've achieved. You are their wildest dream and that could only be possible here as you stand on their shoulders. You've had some hard days, but nothing is too hard for God.
"Don't allow this five-minute problem to ruin the next five hours of your day. Don't allow another human being to make you think less of your own soul. Concentrate on the positive so the temporary negativity won't consume you. There is always something to be grateful for."
For more of Amber, follow her on Instagram @blessedlittlebungalow.
Crystal Renee' Hayslett: Actress, Creative Director, Producer
Photo by Kayla Madonna of Madonna Studios
Courtesy of Crystal Renee' Hayslett
Her Mindful Morning Routine:
"Each morning, I make a conscious effort to take a moment to pray, meditate, and write in my 'I Am' journal. The front of the journal states, 'I am grateful. I am joyful. I am abundant. I am successful. I am worthy.' It's a constant reminder that whatever you say you are, it will begin to manifest in your life. Once I'm done, I get a good workout in, make breakfast, and it's time to get going!"
Her Intention Of The Moment:
"I like to set daily intentions since we are in a constant state of evolution and growth. My intention at the moment is to be more present. It's so easy to get caught up in the hustle and bustle of life that you miss how beautiful your life really is."
The Importance Of Practicing Mindfulness:
"Practicing mindfulness helps you see things for what they are, and with that, you can have a much better handle on life. When you're mindful of others, you don't take things personally. You are able to show empathy and support, instead of taking everything personally.
"When you're mindful in life, you understand that everything happens for a reason and it's always for a greater good. There is so much peace in mindfulness."
The Role Mindfulness Has Played In Her Career:
"Whenever I feel overwhelmed, I take a moment to remember when I asked God to enlarge my territory. When I remember what I asked for, a sense of responsibility comes over me. I also find comfort in knowing that if my plate is feeling heavy, it's because He knows I can handle it."
For more of Crystal, follow her on Instagram @luvcrystalrenee.
Her Mindful Morning Routine:
"'You reap what you sow.' My mother drilled in my head growing up. This has transferred into almost every aspect of my life. I'm a Virgo, so I used to sow seeds of anxious planning and sleepless nights filled with busy work, so guess what I reaped? Days filled with anxiety and fatigue. For the past two to three years, I have made great efforts to start my day with peace and intentions of self-growth, and I have noticed a superior change in my mood and productivity level.
"I started praying twice a day. For the year of 2020, I made the new year resolution of praying once in the morning as soon as I wake up, and once at night before hitting the sack. I've noticed that I have become more grateful for the things I already have, less anxious in the morning, and more excited to start the day.
"What they say is true: When you look good, you feel good. So I stopped checking emails and rushing to take my dogs out as soon as I broke my sleep in the mornings. Taking care of yourself first in the morning is a form of self-care. Take care of your skin, do your hair, put on something cute to wear, put on your favorite perfume, and I promise you'll feel more excited to then be more productive. Your dogs and kids and those emails can wait five minutes."
"Exercise and stretching have been shown to decrease anxiety. Stretching to my favorite music, or something a little more relaxing, like classical music, and/or a quick ab workout in the morning add to my zen factor throughout the day. Release those endorphins and stress and you'll feel like a million bucks. I promise."
Setting Her Intentions:
Photo courtesy of Dr. Andrea Alexander
"For a good portion of my post-residency life, I have lived by the phrase, 'If you fail to plan, you plan to fail.' Intending to simply be mindful, is not enough. We must plan to act on it. I set daily intentions for myself. Because every new day is a chance to make another chance. Why wait a week or a month to make changes in your life? I'm a fan for setting out to better yourself daily.
"One way to accomplish daily intention-setting is asking to meet your goals and asking to be productive during morning prayer. Every time I have asked to be productive, I more often than not, have been. Ask and you shall receive. An organized and itemized to-do list also contributes to me meeting my intentions for the day. Let's face it, we all get busy, and we all forget things. Use technology to your advantage by making a to-do list on your phone, and keep it updated. You'll inevitably be carrying it around with you all day and this will be a reminder to be great and productive throughout the day.
"Speak positivity into the day as well. The tongue is powerful, and if you speak greatness and speak meeting your daily intentions and goals into existence, I promise you will."
The Role Mindfulness & Intention Have Played In Her Career:
"Listen, I don't want to brag, but there is a reason why I'm known as the doctor who stays calm during high-stress times. It's because I have taken it upon myself to implement that as above. When I was in residency, I was surrounded by a good number of negative people, some who didn't believe in me. (This feeling is inevitable as a black physician, unfortunately). It really messed with my self-confidence, and for a lack of better terms, I felt like shit. Getting into therapy after residency and practicing more self-care helped me to regain my confidence. I feel amazing now.
"Those around me trust my judgment because my decision isn't based off of a snappy emotional decision, but rather, it comes from a place of calm decision-making and self-confidence. This is why I say self-care is more than applying a face mask and lighting a scented candle. Actively going to therapy, praying, practicing gratefulness, and speaking positivity all changed my life from the inside-out. These are the most important ways to practice self-care.
"I stay present in the moment by reminding myself that I have the proper training to complete any task at hand. I also remind myself that I serve an amazing and powerful God who is capable of carrying me through even the scariest of situations."
For more of Andrea, follow her on Instagram @paging.dr.dre
Monique Doughty, BSN: RN, Self Love + Mindset Coach, Speaker, Entrepreneur
Photo courtesy of Monique Doughty
On Mindful Morning Routines:
"How we start our day drastically affects how we will feel throughout the day. Our feelings and emotions paint the picture of how we see reality, and creating positive feelings will improve the quality of your day."
"Check-in with yourself before checking in with the world. It's a natural response for us to grab our phones immediately upon waking up, check our emails, and check social media. Unfortunately, this pattern allows us to become disconnected from ourselves, our own feelings, and needs. Take a few moments to start your day, asking yourself: 'What would make today great?' Before responding or contacting anyone by phone, email, or social media, ask yourself: 'Am I open for business?' In my 6 Weeks to Self-Love Coaching program, all of my clients learn how to gracefully set boundaries with others and this starts with self-awareness of our own needs. By asking yourself, 'Am I open for business?' you are assessing yourself to know if you are ready to receive from others and to give to others.
"Honoring your own needs by sleeping a little longer, not responding to that work email just yet, or even deciding to put your phone on Do Not Disturb, improves mood, relationships, and overall wellness."
"Drink something warm! Warm water and lemon or lime in the morning jump-starts your metabolism and it makes you feel more energized. Warm drinks are nourishing and comforting. If you are into presentation, pour it up in your favorite mug and sip slowly. Talk to yourself and talk to God. If we want those we encounter to be kind to us, we must first start a kind conversation with ourselves. It takes strength to find compassion for yourself and having a higher power to trust in, will allow you to feel supported. Look yourself in the mirror and say: 'I am strong. I am loved. I am enough.'
"Be gentle with yourself. Some mornings you will fall off the routine you established, but love yourself back to your mindful practices instead of feeling guilty."
Setting Her Intentions:
"I set intentions for myself not at any particular moment or time frame but more so when I am approaching things that require great actions from me. In 2020, that can just be getting out of bed; it's been a challenging year, setting clear intentions has been my saving grace.
"Intentions are the thoughts that create the action and they really determine the outcome of a situation. Before I speak to a group of people, I set the intention to speak my truth and to spread light to others. I encourage your readers to set intentions for their relationships, workdays, and moments that they want to approach in their lives with grace."
The Role Mindfulness & Intention Have Played In Her Career:
"I redesigned my lifestyle and career to lead a more mindful life. I created freedom and flexibility. I worked as a critical-care nurse for eight years on the night shift. I did everything in my power to prepare myself for my work with critically ill people in various ICUs around the country. During my career as a nurse, I would take long periods of time off to travel and really pour into myself through spirituality and self-love practices. By allowing myself this time off, I realized that I really prefer to work remotely and the hospital was not the best place for me to help others. I now have a career that meets my lifestyle needs.
"Often, we believe that we have to fit our lives to our career, but to create a fulfilling life, we must create a career that meets our life."
For more of Monique, follow her on Instagram @iamnursemo.
Khat Brim: CEO & Co-owner of Hair AreUs, Beauty & Lifestyle Content Creator
Photo courtesy of Khat Brim
Her Mindful Morning Routine
"For me, having a mindful morning starts, number one, the night before. I like to create an intentional schedule by listing out my work commitments and my personal to-do list by its level of priority and importance. Once I know what to expect for the day ahead, I wake up with more enthusiasm and guidance to conquer the day. Second, practicing becoming an early riser is helping tremendously with my morning mindfulness. When I'm in the bed lights out before 10pm, I wake up feeling so refreshed and extremely energized, allowing me more time to enjoy a cup of tea, a morning meditation or workout and or just a few extra moments of quiet time instead of feeling so rushed out the door.
"I'm loving this practice as it's been keeping me full of gratitude and in tune with my higher purpose. It's a very soulful practice."
Setting Her Intentions:
"I try to make setting my intentions as a daily habit in everything I do. I truly feel like setting my intentions allows me to keep a clear understanding of what I intend to accomplish and feel, or how to be of service to others throughout my day-to-day life. Setting my intentions also keeps me aligned with my purpose and my reason why I'm doing what I'm doing."
Her Intention Of The Moment:
"The intentions I have for myself at the current moment is to be fully present in the now—meaning to be consciously present in the moment. Many times we are so detached to what is happening right under our noses or around us that we miss out on the present moment and seeing life's small gifts. There's so much power and enlightenment in learning this approach. I use the book, The Power of the Now by Eckhart Tolle, as a day-to-day guide for helping me find the importance of living in the present moment."
The Role Mindfulness & Intention Has Played In Her Life & Career:
"For me, practicing mindfulness in my personal life and career has honestly allowed me to have a more fluid mindset. It keeps me open to change, more calm, and an overall more peaceful person. These characteristics become very useful when life and career can become demanding. It allows me to stop myself in my tracks before becoming overwhelmed. It's almost like I can see anxiety and stress in slow motion, allowing me just enough time to be formless and adjust to its energy.
"One of my favorite quotes is by Bruce Lee: 'Be like water making its way through cracks. Do not be assertive, but adjust to the object, and you shall find a way around or through it. If nothing within you stays rigid, outward things will disclose themselves. Empty your mind, be formless. Shapeless, like water. If you put water into a cup, it becomes the cup. You put water into a bottle, and it becomes the bottle. You put it in a teapot, it becomes the teapot. Now, water can flow or it can crash. Be water, my friend.'"
For more of Khat, follow her on Instagram @khatbrim & @hairareus.
Featured image courtesy of Monique Doughty
Originally published on November 16, 2020
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Despite launching media careers from different pathways, the two New York-based women have forged a friendship where they can discuss their ambitions and challenges.
Both women are part of xoNecole’s It Girl 100 Class of 2025, recognized in the Viral Voices category for the impact they’ve made through storytelling, creativity, and authenticity. Together, they represent what it means to build an "It Girl" brand with integrity and depth. In the spirit of SheaMoisture’s "Yes, And" ethos, Les and Kayla embody the freedom to be multi-layered as women evolving boldly into every version of themselves.
This conversation has been condensed and lightly edited for clarity
On Forging Their Own Paths
Les Alfred: Being a Jane of all trades is incredibly challenging. And one of the challenges I've faced is that the scope of what podcasters now need to do has increased so much. When I first interviewed you in 2019, I was still very new at it, but I remember being on a Skype call with you from my bedroom in Seattle. That was how I ran the show. And that was good enough. That is absolutely not good enough these days. The scope and the quality keeps increasing, but the resources that you have don't necessarily increase in order to remain competitive.
I get asked so many questions from people who want to get into podcasts and they want to get started. Most of the time, I'm just like, 'I don't have tips for you.' Because, one, I don't know what it's like to start in this current environment. Two, I know what it takes to contend and be consistent in this environment. The barrier of entry is a lot higher in terms of having something of quality than it was before.
On Balancing Ambition and Rest
Kayla Greaves: I've had to make a very clear effort to slow down and just not take on as much. Yes, you're running a business, but you're also living your life. I had one of those days yesterday. I just laid down and listened to white noise for hours because I just needed my brain to just be clear. I called a friend. I cried.
I'm starting over again today. The sun is out. It's a new day. And that's just sometimes what you have to do. You can't show up for your audience or for other people, if you can't show for yourself. I think that creativity comes from a place of living your life and having genuine experiences, and then sharing those experiences through your art.
"I had to give myself permission to let myself grow publicly in ways that I'd already done personally."
Courtesy
On Evolving Through Growth and Rebranding
Les: I didn't create Balanced Black Girl until 2018, but I started blogging and creating content and doing things under the Balanced brand in 2014. I was 24 years old at the time. Now, I'm 36. The things that were important to me, the perspective that I had and the stories I wanted to tell were entirely different. I think I had to give myself permission to let myself grow publicly in ways that I'd already done personally. The show isn't really about wellness anymore. And that shift started happening a couple of years ago.
When we started expanding into more lifestyle topics, more self-help topics [and] talking about entrepreneurship, the audience responded really well. That was when the show really started to grow and take off. And that was what got so much more engagement than the episodes back in 2020 when I was doing hour-long deep dives on gut health.
Rebranding the show was something I've been thinking about for a long time. When I was finally like, 'Oh, I need to do this,' honestly, was the 2024 presidential election. I was like, these people are about to be in here acting crazy. I do not feel safe with my business name being what it is. I don't want to be targeted for any BS. We saw what they did to the Fearless Fund.
"You have to balance your integrity with your income."
Courtesy
On Integrity Over Income
Kayla: I have many other interests aside from beauty. I'm growing and I'm changing as a person. I'm not the same person I was when I started at InStyle in 2019 before the pandemic rocked everybody's world. I don't think reviewing every single lipstick that comes out is exciting or interesting, because everybody does it now, and everybody feels like they're qualified to speak on things that they're not qualified to speak on. I'm currently in that pain point of growth.
I don't think I have always been in environments where I've been encouraged to branch out on my own ideas. I finished Ina Garten’s memoir maybe a month ago. She kept repeating this quote in her book. She said, ‘What goes in early, goes in deep.’ Now that I'm on my own and I don't have the resources of a traditional media company, which is what I have become accustomed to, sometimes it's difficult for me to be like, 'Okay, just go ahead with the thing.'
I think, Les, just the other day, you reposted somebody saying that they let go of a five-figure deal and then got double the next day because it just didn't feel aligned for them. Those are the things that happen. I have to find a balance of, 'Okay, how do I keep myself afloat?' And that may mean I may not be balling out of control just yet, but I'm okay for now. I can buy myself nice things every once in a while, but you have to balance your integrity with your income.
Les: There are just certain lines that I'm not willing to cross. Especially when I created more wellness content, one of those lines was I will not promote any sort of weight loss product. All of these GLP-1s all want to advertise on my podcast. I actually have nothing against those types of products, but I don't ever want someone to look at what I'm putting into the world and think that I'm saying that they need to feel a certain way about their bodies.
Even if the money is great, that's not for me to say, and that's not the type of message that I want to put out here. Or, I had another kind of brand deal come through that would have required me to divulge things about my personal life that I just don't really want my audience knowing about me, and bringing them along on journeys that I just find personal and I want to keep offline. I don’t want to be known for dragging my mess all over the internet for a buck.
I don't want to be known for being an influencer. I would love to be 1,000% in on my podcast, scale it, have it grow to be a media empire where I'm producing and putting out other bodies of work. For now, until that other side of the business really picks up and gets to the point where I want it to be, I kind of need to play the influencer game a little bit to live in this expensive city. But I'm gonna do it on my terms. It's a constant compromise that I'm coming to with myself.
"You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do."
Courtesy
On Mutual Admiration and Friendship
Les: Something that I really admire about you in having known you for the past couple of years is you don't wait for a roadmap. You jump in, you roll up your sleeves, and you do it. You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do.
Kayla: Well, first of all, I want to say thank you for saying that, because that means so much to me, and it's very affirming. That's exactly how I feel about you. I remember, even at your first live show, you're like, ‘Oh my god, I'm so stressed. I don't know what I'm doing.’ And, the shit sold out. And, you know, and now, like, you see the growth of the podcast. And you have nearly 61,000 subscribers on YouTube. I just checked recently.
I talk a lot about people that really just need to not say anything on the internet, because it's so frustrating as somebody who grew up as a traditional journalist. You want people to fact check and ask thoughtful questions and have good conversations. I've never said that about you. I've always loved your podcast. And I've sent a lot of your episodes to friends when they're going through specific things that you're talking about.
This season has been a little bit slower to me, so you've been a constant source of inspiration, and it's just been such a pleasure to see your podcast grow despite the challenges you've had. I know it's not easy, but you continue to grow and continue to push through, and I really admire that as somebody who sat and cried yesterday and listened to white noise.
And this is why I tell you all the time, you really do inspire me. I love you a lot.
Les: Oh my gosh, I love you a lot. I'm so glad that the podcast brought us together.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image courtesy