
The significance of Astrology is that it helps you build relationships with others. You not only learn more about yourself through studying or understanding the stars, but you can also strengthen your connections in life as well. When it comes to building friendships, making new friends, or understanding more of who you are as a friend yourself, you want to look at the 11th house in your birth chart.
The 11th House in Astrology
The 11th house in Astrology rules your friendships, community, social networks, associates, aspirations, and where you find like-minded souls who resonate with you on a deep level. It represents the person you are within your community and the support you receive from others as well.
By breaking down the signs, planets, and aspects of your 11th house, you can further awaken to the beauty of friendship you were meant to experience in this lifetime. The strengths or weaknesses of your 11th house determine what type of experience you have when it comes to friendships and support in your life and how you can grow here.
What Do the Planets in the 11th House Mean?
Venus in the 11th house signifies someone who not only feels a lot of love for their friends but is constantly being reminded how much their friends or community support them as well. They build friendships through love and feel a lot of harmony. Jupiter in the 11th house signifies someone who has a bounty of friendships in life and feels blessed in this area of existence. They are the larger-than-life friend who always has something going on and wants you to be a part of it, and they build their friendships through their optimism and wisdom.
Chiron in the 11th house, however, can signify someone with deep wounds related to their friendships and may have a hard time making friends due to old betrayals or pain stemming from people whom they have associated with. Chiron in the 11th house are the healers in their friend groups and will build good friendships when they approach them with more confidence and understanding.
Saturn in the 11th house will show similar themes as Chiron, but friendships here feel more restrictive than painful. Having Saturn in the 11th house indicates someone who takes their friendships very seriously, but may not know how to loosen up and have fun at times.
Your Astrological Guide to Friendships & Zodiacs
The sign you have in your 11th house is also a determining factor in how you show up best in friendships. Virgo in the 11th house are the friends who are always there to lend a helping hand and build strong friendships through consistency. Sagittarius in the 11th house are the friends you want to travel with, and they create friendships in life through their outgoing and charismatic nature.
Cancer in the 11th house is the “mom friend,” the friend that will take care of you when you’re sick and create friendships in life through their nurturing and supportive energy. Overall, by understanding your 11th house, you understand the role you play within your community, the friendships you make, and the bonds you can build with others.
Read below for your rising sign and sun sign to see what influence your 11th house has in your life:
ARIES RISING/ ARIES SUN
You are the friend that always shows up exactly as they are today and receive support in your life through your authenticity. You aren’t the type of person to beat around the bush, and you are very direct when it comes to what you do or don’t want to be friends with.
Aquarius is your 11th house sign, and you tend to make friends pretty easily in life. You go through moods of being social and needing more independence and time to yourself, but your friends are typically very fond of you nonetheless.
You are an open-minded friend, and support the things in people that others may deem weird or unusual, and tend to attract progressive and inspiring people into your life. You will build strong friendships when you are getting out of your head, allowing yourself to take up space, connecting through social media, and being in spaces that resonate with you on a soul level.
TAURUS RISING/ TAURUS SUN
You are the loving friend. You are the type of friend who doesn’t let go of people easily, and you will put in action and dedication to keep your friendships strong. This can make you a little stubborn at times, but when you are going with the flow more you attract people to you.
With Pisces as your 11th house sign, you bring a lot of love, emotional receptivity, spirituality, and creativity into your friendships. You tend to meet friends in more creative settings or spaces where you are allowing yourself to let go and have fun.
You will build strong friendships in your life when there is a mutual understanding and respect for each other's differences, and you tend to be more attracted to spiritually inclined individuals. You tend to have rose-colored glasses on when it comes to your friendships as you always try to see the best in people.

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GEMINI RISING/ GEMINI SUN
You are the active friend. You are the friend who calls and the friend you can have a conversation with for hours. There is always something to talk about and something to do when it comes to you, and you easily make friends through your communicative approach.
With Aries as your 11th house sign, you are the type of friend who can be a little impulsive and unpredictable at times as well. You keep things interesting nonetheless and are someone who inspires people through your free-spirited nature.
Friendships for you tend to be short-lived, and if you want to build a more lasting community of support around you, being in spaces where you feel passionate, energized, and free will help you meet those people. You will build strong friendships in life when you let go of more of your competitive nature and when you focus on more harmony in your friendships.
CANCER RISING/ CANCER SUN
You are the homebody friend. You are the type of friend who will cook, host, and throw a friend a surprise birthday party. You are the thoughtful one in your friend group, and people deeply feel the love you share.
With Taurus as your 11th house sign, it takes you some time to come out of your shell, but when you do, most of the friendships you form in life are here to stay. You are the type of friend to know the best restaurants, and the best places to go to, and your friends see you as someone with impeccable taste.
You tend to attract more luxurious or high-status friendships into your life, as your love for luxury puts you in these spaces to meet these types of people. You will form strong friendships in life when you are doing the things you love and that put you at ease, and when you find friends who you share mutual interests, aesthetics, and tastes with.
LEO RISING/ LEO SUN
You are a fun friend. You are the type of friend who is always up to do something, and you like to stay active and be on the go. With Gemini in your 11th house, you are the more outgoing, talkative, and social friend.
In group settings, you don’t have a hard time making your voice heard, and there is something different and intriguing about you that attracts many people to you. You may have to be careful with gossiping when it comes to your friendships, however, as with Mercury influencing your 11th house, communication is important to your friendships.
All in all, your friendships strengthen when you are in dynamic and inspiring spaces and when you are checking in with people and building friendships rather than just forming associations. Your friend group will most likely be all different types of people with different interests and this is energy that you thrive in. Community is key, and thinking about the group more will sustain your friendships.
VIRGO RISING/ VIRGO SUN
You are the type of friend who gives great advice. You are always there for your loved ones, and the people in your life are often going to you for help or support. With Cancer in your 11th house, you are the friend who approaches people with open arms.
You are a safe space for your friends and community, and you truly love the people that come into your life. You love to have people over and you are someone who forms strong bonds with others in the home or more intimate atmospheres.
You are the type of person to still have love for or emotional attachments to people you knew when you were younger or don’t even talk to anymore because your bonds are forever. Friends are like family to you, and you build strong friendships in life when you are being supportive when you are in a safe atmosphere, and when you allow people to support you the way you support them.
LIBRA RISING/ LIBRA SUN
You are the type of friend that people love to have fun. You are open-minded, loving, confident, and not to mention, have great taste. You are the friend who knows what’s happening and where and who loves to be social and meet new people.
With Leo in your 11th house, you are the type of friend who shines when they walk into the room. You are the leader of the group, tend to be the center of attention wherever you go, and are also a little more dramatic than most, which keeps people entertained.
You are the type of friend who is confident in yourself yet also lifts people up and makes them feel good about themselves, too. You attract people to you and build strong friendships when you allow others to take up space and support the people in your life without losing your own authenticity in the process.

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SCORPIO RISING/ SCORPIO SUN
Friendships for you are about building deep, emotional connections, and you need consistency in your friendships. You strive in a group setting where there is reciprocal love and understanding, and around people who understand your more intuitive and introspective nature.
With Virgo being the sign in your 11th house, your friends see you as the wise one. You are always there for your people, and you are often the person your friends go to for help.
You prefer friendships where you can do daily tasks together, run errands, or share a mutual duty or interest. In your community, you have the power to bring healing into the lives of others, and you are usually dedicated to an important cause. You will attract support and good friendships into your life when you are approaching things with logic, practicality, and sincerity.
SAGITTARIUS RISING/ SAGITTARIUS SUN
You are the type of friend who likes to have fun and is always up for something new. You are exciting, adventurous, and outspoken when it comes to how you show up in group settings.
You have Libra in the 11th house, making you someone who generally has an easier time making friendships and finding communities that feel right for you. You openly give love and support to others, and in turn, receive this love back to you.
You are someone who brings people together and makes new friends wherever you go. You are the friend who is always dressed well, always surprises everyone in the group with your latest tea, and keeps people on their toes. You can build strong friendships with others by being more of the peacemaker, communicating, and approaching things with a balanced perspective.
CAPRICORN RISING/ CAPRICORN SUN
You are the friend that people can depend on. You are very selective of the people you let into your life, and you tend to keep the same friends for years. The community you build around yourself is very important to you, and you are dedicated in this area of life.
With Scorpio as your 11th house sign, you are the more emotional friend who takes their friendships to heart. Since you are such a private person, it takes a lot to let people in, and when you do, you do so with the intention that it’s going to last forever.
You are fiercely protective over your people, and you are the type of friend who makes people feel cherished. You will attract friendships, support, and community into your life when you are trusting your intuitive hunches on people when it comes to whom you truly resonate.
AQUARIUS RISING/ AQUARIUS SUN
Friendships are a big part of your existence, and the way you see life is often colored by the friendships you build throughout life and what they have taught you. You are someone who is outgoing, interesting, and friendly.
Sagittarius is in your 11th house, and you will attract friendships to you while traveling, exploring the world and different cultures, and getting out of the norm. You are the friend who is always doing something and who brings that shock factor.
You may be a little hard to reach at times, however, and are also the friend who may take a few days or weeks to text back. All in all, your strength in friendships comes from your optimism and charisma. You will build strong friendships when you are being open-minded and having fun.
PISCES RISING/ PISCES SUN
You build friendships that last a lifetime. You form bonds with others on an emotional level, and your soft side usually comes out more when it comes to your friends.
With Capricorn your 11th house sign, you attract friendships and support to you by being there for others. You are someone others feel like they can rely on and you are the type of friend to always show up.
You have a strong loyalty to the people you love, which is why your friendships typically are for years. You also typically make friends with people who are older than you or exude a sense of maturity and accomplishment. You value history when it comes to the people in your life, however, you will be able to attract more support to you when you are open to meeting new people rather than just giving your energy to people you already know.
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- 9 Things To Normalize About Friendships ›
- The Kind Of Friend You Are, According To Astrology ›
- Zodiac Compatibility For Love, Sex & Friendships ›
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Empire Builders You Need To Know
She's a boss, and she's minding the business that pays her. Literally and figuratively.
Whether she's launching her next business venture, turning passion projects into paper, or building her side hustle into a legacy, she's proof that visionary women don't wait for a seat at the table. She builds her own, then pulls up a chair for the next woman. The empire-builders of xoNecole's 2025 It Girl 100 lead with purpose and profit, spinning their "why" into wealth.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
The women repping for the Business category are empire builders shaping the next generation of entrepreneurship, as founders, investors, and CEOs, shifting culture while expanding their brands and their net worth.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Business.

Artist and Founder of GROWN Media Kaya Nova
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Kaya Nova
Her Handle: @thekayanova
Her Title: Artist and Founder, GROWN Media
Who's That It Girl: Kaya Nova is the artist-entrepreneur whose voice bridges melody and empowerment as the founder of GROWN Mag and GROWN Media. We celebrate her for turning her artistry into activism, creating music and experiences that honor womanhood, vulnerability, and the beauty of becoming your full self.
Her "Yes, And" Statement: "Yes, I'm multitalented and I'm powerful beyond measure."

Founder and CEO of Vineyard Icon Erin Goldson
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Erin Goldson
Her Handle: @eringoldson
Her Title: Founder and CEO of Vineyard Icon
Who's That It Girl: We are inspired by Erin Goldson, brand marketer and founder of Vineyard Icon, a platform celebrating Martha’s Vineyard culture and creativity. She blends strategy and community building with effortless polish to turn ideas into impact.

Founder and CEO, My Happy Flo Necole Kane
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Necole Kane
Her Handle: @hellonecole
Her Title: Founder and CEO, My Happy Flo
Who's That It Girl: Necole Kane is a media mogul and entrepreneur who founded NecoleBitchie.com and xoNecole.com. She now leads feminine wellness brand My Happy Flo, advocating for women's hormonal health through plant-based supplements and holistic solutions.

FORVR MOOD Co-Founder and Content Creator Jackie Aina
Credit: Kirstin Enlow
Jackie Aina
Her Handle: @jackieaina
Her Title: FORVR MOOD Co-Founder and Content Creator
Who's That It Girl: A trailblazer who changed the face of beauty forever, Jackie Asamoah built a legacy on authenticity and advocacy. We love her for redefining luxury through inclusion and for reminding women everywhere that self-care is a radical, joyful act.
Her "Yes, And" Statement: "Yes, I'm owning my power and finding balance in it."

Founder and Investor Shannae Ingleton Smith
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Shannae Ingleton Smith
Her Handle: @torontoshay
Her Title: Founder and Investor
Who's That It Girl: Shannae Ingleton Smith is President and Co-founder of Kensington Grey, an influencer agency representing 200+ creators. A former media sales executive, she now invests in creator-led startups, including 12PM Studios.
Her "Yes, And" Statement: "Yes, I’m breaking ceilings and expanding the table."

Founder of LORVAE De'arra Taylor
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De'arra Taylor
Her Handle: @dearra
Her Title: Founder of Fashion Brand LORVAE
Who's That It Girl: We celebrate De'arra Taylor as the founder and CEO of LORVAE, an eyewear brand built on reinvention, confidence, and bold individuality. Her creative direction turns sunglasses into statements and community into a lifestyle.

Founder of The Lip Bar Melissa Butler
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Melissa Butler
Her Handle: @melissarbutler
Her Title: Founder of The Lip Bar
Who's That It Girl: Melissa Butler transformed The Lip Bar from a kitchen concept into a multimillion-dollar movement. We honor her for challenging industry norms and proving that boldness, beauty, and business brilliance can coexist unapologetically.

Director of Cultural Strategy & Innovation Denetrias Charlemagne
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Denetrias “Dee” Charlemagne
Her Handle: @dcharlemagne
Her Title: Director of Cultural Strategy & Innovation, Walmart
Who's That It Girl: A powerhouse behind purpose-driven partnerships, Denetrias Charlemagne bridges culture and commerce at Walmart with grace and innovation. We honor her for amplifying representation in retail and using her platform to build spaces where authenticity and excellence thrive.

Chief Brand Officer at Unrivaled Kirby Porter
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Kirby Porter
Her Handle: @kirbyporter
Her Title: Chief Brand Officer, Unrivaled
Who's That It Girl: Strategic, visionary, and driven by impact, Kirby Porter is building the future of athlete branding. We’re inspired by her as the founder of New Game Labs and Chief Brand Officer at Unrivaled, showing that strategy can be soulful and sport can be storytelling.

Founder and CEO of EveryStylishGirl Nana Agyemang
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Nana Agyemang
Her Handle: @itsreallynana
Her Title: Founder and CEO of EveryStylishGirl
Who's That It Girl: A journalist turned founder, Nana Agyemang built EveryStylishGirl to amplify Black women in media. We love her for opening doors, building pipelines of opportunity, and using her voice to change the face of modern storytelling.
Her "Yes, And" Statement: "Yes, I'm a boss and I'm still soft."

Vice President of Content at ESSENCE Nandi Howard
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Nandi Howard
Her Handle: @itsnandibby
Her Title: Vice President of Content, ESSENCE
Who's That It Girl: We are inspired by Nandi Howard, Vice President of Content and Editorial at ESSENCE. Her leadership elevates Black culture with clarity and celebration and shapes the stories and standards that move audiences.

Founder of Sisters In Media Oladotun Idowu
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Oladotun Idowu
Her Handle: @ola_idowu
Her Title: Founder of Sisters In Media
Who's That It Girl: We celebrate Oladotun Idowu, entertainment marketing leader at Campari Group and founder of Sisters in Media, for bridging brands and culture while championing women of color across media. Strategy and purpose guide her work.
Her "Yes, And" Statement: "Yes I'm walking into rooms with boldness and grace knowing that God has way more in stored for me."

Founder of Fortune & Forks Krystal Vega
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Krystal Vega
Her Handle: @krystalvega
Her Title: Founder of Fortune & Forks, Multimedia
Who's That It Girl: Krystal Vega’s work lives at the intersection of innovation and influence. We celebrate her as a next-gen entrepreneur shaping digital spaces where women of color lead confidently, create fearlessly, and build legacies beyond the screen.
Her "Yes, And" Statement: "Yes, I'm that girl and so are you."

Founder of Fortune & Forks Naomi Wright
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Naomi Wright
Her Handle: @naomiwrighttt
Who's That It Girl: Naomi Wright leads with style, purpose, and power. We’re inspired by her for building platforms like Fortune & Forks that merge beauty, business, and bold self-expression, proving that influence can be both impactful and intentional.

Entrepreneur and Podcast Host Emma Grede
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Emma Grede
Her Handle: @emmagrede
Her Title: Entrepreneur and Podcast Host
Who's That It Girl: Emma Grede is CEO and co-founder of Good American, and founding partner of SKIMS. She's a podcast host and the first Black female investor on ABC's Shark Tank.

CEO and Founder of TFNA Entertainment & Sports Management Kia Brooks
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Kia Brooks
Her Handle: @kiajbrooks
Her Title: CEO and Founder of TFNA Entertainment & Sports Management
Who's That It Girl: Entrepreneur and mother, Kia J. Brooks leads TFNA Talent Agency, representing top athletes and creatives. She’s known for breaking barriers, negotiating record NIL deals, and empowering others to build generational wealth.

Sports & Entertainment Brand Manager Des Dickerson
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Des Dickerson
Her Handle: @itsurdestinee
Her Title: Sports & Entertainment Brand Manager and Media Strategist
Who's That It Girl: Des Dickerson is a sports and entertainment brand manager and media strategist who works with top athletes and entertainers to elevate their platforms. She is recognized for creating innovative partnerships and driving visibility in sports and entertainment.
Her "Yes, And" Statement: "Yes, I build opportunities for athletes and entertainers and I transform them into lasting influence."

President of Collective Edge Management Shayla Cowan
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Shayla Cowan
Her Handle: @shayla_pc
Her Title: President, Collective Edge Management
Who's That It Girl: Shayla Cowan is an award-winning producer and President of Collective Edge. She's produced blockbuster films including Girls Trip and Beast, championing boundary-pushing storytellers and innovative artistry in entertainment.

Co-Founder & CEO of Fearless Fund
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Arian Simone
Her Handle: @ariansimone
Her Title: Co-Founder & CEO, Fearless Fund
Who's That It Girl: Arian Simone champions women of color in venture capital. She advocates for economic justice, investing globally in women entrepreneurs and addressing funding disparities rooted in racism and sexism through resilient, purpose-driven leadership.

Founder of Global State of Women and Seed, Valeisha Butterfield
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Valeisha Butterfield
Her Handle: @valeisha
Her Title: Founder of Global State of Women and Seed
Who's That It Girl: Valeisha Butterfield Jones is a globally recognized leader in tech, entertainment, and politics. This year, she created the Global State of Women platform, providing emergency grants to women facing high unemployment rates.
Founder and Content Creator Ava PearlCourtesyAva Pearl
Her Handle: @avapearl
Her Title: Founder and Content Creator
Who's That It Girl: Ava Pearl is the founder of Curly Culture and Curly Con LA, initiatives that champion natural hair and foster community within the beauty industry. As a beauty and lifestyle content creator, she is dedicated to creating impactful content that inspires authenticity, confidence, and self-expression.
Her "Yes, And" Statement: "Yes, I’m rooted in authenticity and rising with purpose."
Now that you've met the ladies about their business, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff







