

How To Turn A Hobby Into A Lucrative Business
There's always talk about creating a side hustle and having multiple streams of income, but what happens when you're already super-occupied, booked, blessed, and busy with the 9-to-5 you have on top of other responsibilities like managing a household, pursuing higher education, or loving on bae? Well, one of the best ways to leverage a great side hustle opportunity is to look into monetizing things you already do as hobbies.
There are several ways you can turn a hobby into a lucrative business. Try these steps to get started:
First, make sure your hobby is something you actually want to be obligated to do for money.
Listen, as much as I love putting together a good wig or two for myself (and can spend hours on YouTube watching videos about hair care and wig-making) I certainly am not interested in making them for others. There's that obligation-to-a-customer factor that deters me. I like doing it for the love and outlet, not for paying customers who will demand more and more.
If your hobby is something you do solely for your own self-care or as a method to facilitate mental and physical wellness, you might want to think twice about monetizing it.
Be sure the hobby you choose to monetize is something that you love offering to others and that you're committed to consistently doing, on a daily, weekly, or monthly basis, for an actual profit. If you can't see yourself, for example, creating artwork for multiple patrons or clients and only draw or paint when you feel the urge, creating a whole business (or even a side hustle) around that is probably not the best move.
Showcase your hobby on social and use it as free marketing.
Listen, if you're great at scrapbooking, making T-shirts, doing nails, launching events, or cooking, and you want to start doing these things for money, a great place to start getting potential customers via social. Start posting great videos and images about your process or product and going Live on Facebook, YouTube, Instagram, or LinkedIn. (Yes, there's an option there, and to be honest, that's where there are probably more paying customers and investors than you'd think.) Slowly and consistently (i.e. at least 3 times per week) introduce your followers to your hobby and don't assume people just knew you could do it so well.
Then start to market after connecting with both your current and your new audience (or "followers"). Start letting them know what you offer, having a call-to-action (such as "Connect with me on my website for my cooking services" or "Visit my Facebook page to find out about the next event") in order to draw people in and grab your first paying clients or customers.
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Start small, then scale bigger.
Oftentimes when people think about starting a business or side hustle, they have these grand visions of what that actually looks like. (Trust me, I've consulted small business owners and founders for years, and this is a common occurrence.) With any new process or endeavor, you can think big but start small.
For example, if you love making jewelry, instead of trying to make a whole line of rings, necklaces and bracelets, stick to one item at first, cultivate a community, track the growth of your customer base, create a good marketing plan, and then launch more when the time is right (i.e. you've actually gained traction in the market, are making a profit, or can see things working or not working when it comes to actually making money from doing so). Once you're able to see success and build up a cult following, for say, custom necklaces, you can then launch a new or related line of other jewelry.
(This is what's meant by scaling. It helps you to avoid burnout and can oftentimes save you the disastrous occurrence of either totally flopping early with your product or service or not being able to accommodate a surge of customers due to sudden popularity, a viral video, or news coverage that put your brand on the map.)
Test out your product or skill among your network.
And no, I'm not talking about family and friends because, sadly, sometimes they're the last to actually buy anything or pay an invoice for services. I'm talking about your college alumni association, your co-workers, your former employers, or your church.
Your true potential customer is your neighbor, your hair salon tribe, folk you meet at conferences, or the women who are quick to book those group trips. I'm talking about the folk who actually like and comment on your Instagram Reels or TikTok videos showcasing your skills or work.
You might want to test out your hobby at a low cost (or even for free) and ask for feedback via Google Forms or another method. Get real and honest feedback about what you're offering and find ways to leverage that to not only improve your method, product, service, or process but to make that person (or organization) your next paying customer.
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Book a session with a consultant.
If you find yourself overwhelmed with all the steps it might take to turn your hobby into a business, hire someone to help you. There are many qualified, amazing coaches and consultants who can not only guide you through the process but help you create plans to manage your time so that you can accomplish your goal of doing something you love and making a profit.
Tap into all the resources afforded to you online or in-person in order to turn a passion into a lucrative business. Hey, you never know: That hobby might someday be the thing you were destined to do to serve and slay all along, profit or not.
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Reginae Carter Opens Up About Dating And Why She Puts Herself First
Actress, reality star and entrepreneur Reginae Carter has demonstrated that she isn't afraid to speak her mind on a wide range of subjects, including dating and relationships.
In the past, the reason why Carter, the daughter of Dwayne "Lil Wayne" Carter and Toya Johnson-Rushing, has been vocal stems from her numerous high-profile unions—the 24-year-old previously dated rapper YFN Lucci on and off from 2018 to 2021. In recent years, Carter has been romantically linked to YouTuber Armon Warren.
To date, the current status of her relationship with Warren is unclear because Carter has since removed what appears to be all the posts, including the singer, on social media. Despite that, Carter was open to discussing dating and the topic of placeholding when she recently sat down with Revolt's Black Girls Stuff hosts.
According to Goalcast, a placeholder occurs when an individual non-exclusively dates someone for an extended period as they "wait for the one." In the May interview, Carter shared her insights on celebrity relationships and why she refuses to settle.
Reginae On Relationships
During the conversation, Carter shared that many people view placeholding as a way that benefits one person.
The Boxed In star claimed that despite the difference of opinion, she considers it beneficial for both parties in terms of celebrity dating because the couple could be placed holding each other for a come-up.
"Some people are looking at placeholding as if like you know you're benefiting off of them or they benefit off of you. Like, say, many celebrity relationships, I feel like they placehold each other to get up or get on top or clout chase," she said.
However, Carter added how "industry relationships" could be detrimental to the person being used as a placeholder. Carter revealed that the individual being used may feel like their time was wasted.
"It's a lot of industry relationships where they go to the 'it' girls when it's probably like a girl they've been messing with for a long time," she stated. "That girl may feel like, 'Damn, I was placeholding, just for you to go get a more lit b--h.'"
Reginae On Being A Placeholder And Not Settling In Relationships
As the discussion transitioned to if she ever had someone in a placeholder position, Carter said that because she is "a fairy tale lover," the only people she has been romantically linked to are those she considered special.
"I don't think I placehold. I'm like a fairy tale lover, and I just love. So I feel if you ever came close to even getting a place to hold, I guess, you are really something," she explained.
When the topic of men having placeholders out of fear of being alone came up, the Terror Lake Drive star expressed that although she doesn't believe that all "men cheat," she shared that some have placeholders for specific things like sex and companionship because women allow it.
"My opinion is, I feel like not every man cheat. But I feel like every man got a little placeholder that they can call up, and they holding some place," she said. "They might be holding the ‘Oh, I just sleep with you place.' Or they might be holding the wife one, because we allow that. We allow men to do that."
Carter wrapped up the interview by saying that she refuses to be in that predicament because of the amount of love she has for herself, and if it ever happened to her, she would leave.
"If somebody makes us mad or we find out, like 'no baby, you gone, bye.' I know me. I'm not about to keep letting you come... It's too much. I don't play about me.
“So it's like, I know you sleeping around, I'm not about to let you sleep in this bed," she stated.
Reginae Carter on Relationships, Placeholders, and Growth | Black Girl Stuff
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