As the human body’s largest organ, the skin is one of our most precious features. Caring for such a delicate attribute should be nothing less than a thoughtful process full of deeply rich, nourishing ingredients that enhance our melanin, not take away from it. Being conscious of what we put on our bodies is only one step to healthy skin. With the range of products on the market, it’s beneficial to know about Black-owned skincare companies that create products specifically for people of color, addressing issues that were previously overlooked by traditional brands in the past.
Making up about half of the beauty industry, the range of skincare brands on the market can be overwhelming. With such an oversaturated market, it’s hard to believe that not too many years ago, Black individuals were left out of the equation when searching for products such as white-cast free sunscreen or simple ingredients like shea butter that deeply moisturize deeper skin tones. Within the last 10 years, there's been an explosion of Black-owned beauty brands founded by entrepreneurs that birthed companies out of frustration, lack, and the necessity for what was missing in their everyday lives. Choosing the proper products can be an expensive and time-consuming process but supporting smaller brands that prioritize naturally clean ingredients as well as uplifting their community is a great start in the right direction.
In honor of Black History Month, keep scrolling for a comprehensive guide to Black-owned skin brands, their stories, and how they aim to benefit people of color.
1.Topicals
Growing up, founder Olamide Olowe always wanted flawless skin. She knew her skin was different from what she saw on her favorite television shows, commercials, and fashion magazines but with time she learned the key to achieving great skin was making it look good, not the other way around. Developing Topicals with board-certified dermatologist and stem cell scientist, Olamide created a line of skincare products along with experts using ingredients, developing formulas that are efficient and gentle, free from harmful dyes, and scientifically proven to ensure effectiveness for all skin types.
Best Seller:Topicals' Faded, $38
2.Hanahana Beauty
In 2017, Hanahana Beauty began out of Chicago-based entrepreneur Abena Boamah-Acheampong’s longing to feel beautiful and confident in her own skin. Frustrated with the lack of transparency within the skincare industry, Abena decided to take it back to her family’s tried and true method of achieving moisturized, radiant skin with shea butter. Hanahana sources its shea butter-based products from the Katariga Women's Shea Cooperative in Tamale, Ghana while producing clean, homemade products with natural ingredients to uplift women of color.
Best Seller:Hanahana Beauty's The Best Sellers Set, $75
3.Buttah.
It’s all in the name. Founded in 2018 by Dorion Renaud, Buttah’s products were created for melanin-rich skin to feel as smooth and soft as butter. Discovering the transformational properties of raw, organic, natural shea, this single ingredient inspired Dorion to create Buttah.
Best Seller: Buttah's Customizable Skin Kit, $60
4.KNC Beauty
The first all-natural, collagen-infused lip mask was inspired by KNC Beauty founder Kristen Noel Crawley after a trip through Don Quijote in Tokyo. After stumbling upon a whole world of lip masks overseas and realizing there were no options available here in the U.S., she decided to create her own. KNC Beauty was created for women to achieve injection-free, perfectly plump kissable lips in 5-10 minutes.
Best Seller: KNC Beauty's All-Natural Collagen Infused Lip Mask 5-Pack, $25
5.Flora and Noor
The first Halal brand to launch at Ulta Beauty, Flora and Noor provides inclusive luxury skincare with organic and natural ingredients for those who appreciate clean beauty and the benefits of superfoods being “food for the skin.” Being Halal means products are permissible for Muslims which include benefits and advantages for skin's health and for the environment. In such a diverse world, all products are vegan, Halal, and cruelty-free, created for everyone to shop all-natural luxury skincare.
Best Seller:Flora and Noor's Boost & Brighten Vitamin C Cleanser, $28
6.Black Girl Sunscreen
Black girls need sunscreen too and thus Black Girl Sunscreen was born. As women of color we were often overlooked when it came to protective products from UV rays, years of blotchy white residue was enough for founder Shontay Lundy. Founded in 2016, BGS launched with an SPF 30 made with melanated skin in mind, drying completely clear. Since then the company has expanded into a range of sunscreen options as well as SPF lip gloss.
Best Seller:Black Girl Sunscreen's Make it Glow, $19
7.Unsun
Due to the lack of clean sunscreen options for women of color, Katonya Breaux founded Unsun Cosmetics in 2016. Banning over 1,700 ingredients she created clean, inclusive, no-residue options that are mindful of those using Unsun products as well as the environment they are being used in. A favorite among many, the mineral-tinted sunscreen has been a game changer for protecting darker skin tones from harmful UV rays while enhancing flawless skin.
Best Seller:Unsun Cosmetics' Hand Cream SPF15, $27
8.Eve Milan
Eden Gilliam’s 11 years of experience in the skincare industry became the driving force behind Eve Milan New York 5-free skincare line. After years of hearing her clients complain about skin issues and masking insecurities with makeup, she was motivated to get clients to be comfortable in their own skin. Studying skin from within, Eden traveled abroad to learn about nutrition and how internal issues and diet affect skin health.
Understanding the importance of what goes into our bodies led her to pay attention to harmful ingredients within products she used which became the catalyst behind the birth of the products made free of sulfates, parabens, phthalates, artificial color, and fragrance to limit exposure to toxins.
Best Seller: Eve Milan's Brightening Vitamin C + CoQ10 Sheet Mask, $10
9.Pholk
Created out of both necessity and frustration, Pholk was founded by Georgia-born skincare expert Niambi Cacchioli who found it challenging to match these countless skincare options available with her personal skin challenges. In a world full of inclusivity, Niambi still couldn't find the right products that directly treated her needs for combination skin so she created them. Pholk Beauty is a vegan-based, melanin-safe, cruelty-free range of products created for women of color targeting the root of dark marks and hyperpigmentation with holistic care.
Best Seller:Pholk's Aloe Lemon Balm Face Mist, $20
10.'JENTL
Kiana Baldon is the founder of ‘JENTL, a vegan body butter brand that puts quality ingredients and self-care above all else. Created to nurture vulnerability and transparency through compassion, community, and self-discovery ‘Jentl was put forth with the intention to produce ethically sourced ingredients to soothe, energize and provide joy. Pronounced “gentle,” the base of all the products includes shea, cocoa, and mango butter.
Best Seller: 'JENTL's Original Body Butter, $16
11.Shea Radiance
Shea Radiance started in the kitchen to solve co-founders Funlayo and Shola Alabi family’s overly dry skin and eczema problems. Using unrefined shea butter as a form of healing, they created beauty products to help women achieve a healthy-looking natural glow at any age. Known as “women’s gold,” shea butter sourced from West Africa used in their products creates a pathway of economic progress for women and their community.
Best Seller:Shea Radiance's Sensitive Skin Moisture Bundle, $50
12.Siyah Organics
Established in 2019, women-owned Siyah Organics is both an American and Senegalese company. All products are tested and are 100% organically pure to ensure the highest quality of plants keeping everything fresh to maintain their healing properties.
Best Seller: Siyah Organics' Moringa x Ginger Facial Cleanser, $24
13.Natural Radiant Life
Empowering their community to take better care of themselves in every area of their lives, Natural Radiant Life was created out of love for nature-based products that breathe life into the skin. Long-time friends and co-founders Rhonda Daniels, LaKesha Gage-Woodard, and Sherry D. Fields set out on a mission to bring clean, organic, and effective skincare products to the market that proudly show outer and inner radiance. Encouraged to use products daily, these co-founders are promoting positive and healthy practices through natural products for a radiant life.
Best Seller: Natural Radiant Life's AM Moisturizer, $35
14.OAM by Ciara
Who knew leveling up our skincare would take us to a new product line by one of our favorite entertainers? OAM, or On a Mission Skin, was founded by singer Ciara in collaboration with clinical professionals, skincare experts, scientists, and dermatologists to create a simple day and night routine for all skin types. Concentrating on its main ingredient vitamin C to hydrate and brighten, the simple step solutions to clinical skincare are even more accessible for all.
Best Seller:OAM by Ciara's Vitamin C Brightening Pads, $28
15.Fenty Skin
From Fenty Beauty to Fenty Skin, Rihanna can do anything she puts her mind to and we will stan. Her latest project includes a line of products formulated for everyone to achieve beautiful skin. After years of experimenting with the best of the best products, Rihanna still felt there was something missing in the industry. In short, her aim was to create easy, hassle-free products for all to enjoy.
Best Seller: Fenty Skin's Instant Reset Brightening Overnight Recovery Gel Cream
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The Final Mercury Retrograde Of 2024 Is Here—How This Bold Energy Will Shift Your Perspective
The final Mercury retrograde of the year arrives this month, and this is an opportunity to close one chapter and prepare for a new one. Mercury retrogrades are the time of the year when you take a step back, assess where your life currently is, and be a little more flexible with how things are playing out for you. When Mercury is in retrograde, miscommunications and misdirections are more likely; however, this isn’t the time to fear where you are headed; it’s more about looking at things from a different perspective right now.
Mercury enters Sagittarius on November 2, will be retrograde from Nov. 25 until Dec. 15, and will be in this sign until Jan. 8, 2025. Mercury in Sagittarius is bold and outspoken but, in retrograde, can come across as impulsive and brash. Thinking before speaking is important right now, and so is considering your values and interests before committing to something new. Since Sagittarius rules long-distance travel, this isn’t the best time to plan a new trip or to rush the ones already in place.
Consider where you want to be, and take your time getting there.
What to Expect from Mercury Retrograde in Sagittarius
A little more than a week after Mercury goes retrograde in Sagittarius, Mars goes retrograde in Leo. With these important transits happening in fire signs, energy can be misdirected right now. It’s about looking at the full picture and not overwhelming yourself with too many options or interests. Take your passions and align them with your heart and willpower, without confusing inspiration with ego. Emotions are running high, yet this activation is creating a breakthrough in personal development before the year ends.
Read below to see how this Mercury retrograde transit will be for you. Read for your sun sign and rising sign.
Your Sun Sign and Rising Sign Horoscopes for Mercury Retrograde in Sagittarius
ARIES
Mercury goes retrograde in Sagittarius, and you are focused on the bigger picture right now, Aries. With Mercury retrograde in your 9th house of adventure over the next few weeks, this is the time to expect the unexpected and to go at your own pace. Don’t rush the clarity that is meant to bloom for you right now, and take things one day at a time.
Even if you don’t have all the answers you need right now, there are still some important truths and insights to gain. You are in the process of reinventing yourself and your life, and the universe is helping you get the space in order to do so. If you are traveling over the next few weeks, remember to be flexible and to go over plans thoroughly.
TAURUS
Mercury goes retrograde, and you enter a time of change and rebirth, Taurus. This transit, for you, is an opportunity to gain balance, perspective, and empowerment. Your commitments and close partnerships are being addressed right now, and you are seeing where your needs are being met and where they aren’t. You are on a journey of letting go and allowing more, and this is the time to focus on being more flexible rather than controlling outcomes.
This retrograde could also be affecting your shared finances and earnings, and this is a good time to take another look at the money coming in and the money going out and make sure things are in order here. Trust your intuition right now, Taurus.
GEMINI
Mercury goes retrograde in your sister sign, Sagittarius, and you are ready for a fresh perspective in love. This retrograde will highlight your 7th house of partnership, connection, romance, and inner harmony, and your heart is figuring things out right now. Confusion or disagreements are more likely within your relationship dynamics, and this is the time to address what your partnerships need.
If you have been feeling out of balance when it comes to love, then this is the time to get things back on track.
This Mercury retrograde is helping you gain a new perspective and reminds you that you deserve the love you are looking for. Use this time to forgive, grow, and use better judgment regarding matters of the heart and the relationships you are building in your life right now.
Coveteur
CANCER
This Mercury retrograde transit for you is a chance to gain some renewed clarity regarding your health, well-being, and work life. You could be feeling more pressure to perform and have it all together on the job, and there is a need to delegate, let go, and take care of your health more right now, Cancer.
This transit will highlight where some cracks are seeping, where you may need to build stronger foundations and healthier daily routines, and also how you can manage a better work/life balance. Your daily lifestyle may feel a little more difficult to find consistency in right now, and this is because new avenues and perspectives are waiting for you to grab ahold of. Overall, use this time to listen to your inner voice and do more of what feels right for you and your body.
LEO
Mercury goes retrograde in Sagittarius, and this transit highlights your 5th house of romance, creativity, passion, and happiness, Leo. This retrograde is an opportunity for you to address what and who makes you happy and how you can show up more for these fortunate experiences in your life. You are looking at if you’ve been making your happiness as much of a priority as it should be this year and also taking a look at what sources help you align with that energy altogether.
This time is about being a little bit more flexible, doing things differently, and being open to a new perspective. Relationship developments are also providing your heart more clarity right now, and you are balancing your needs with the needs of your partnerships and creative ventures.
VIRGO
Your ruling planet Mercury goes retrograde before the year ends, and this is helping you rebuild your foundations, Virgo. Mercury will be retrograde in an area of your life that has to do with your home, history, family, and emotional stability- and you are getting a new grasp on things here.
Where you have been planting your seeds and building for your future are coming up for review during this time, and you are gaining clarity on which of these foundations is stable enough to continue to build upon. You could be feeling less secure than you would like to right now, and this change of pace is helping you reassess your goals and figure out what is worth it for you and the legacy you want to live.
Coveteur
LIBRA
Mercury goes retrograde in Sagittarius, and the focus turns towards your communication channels, Libra. Mercury retro is already a more chaotic time when it comes to communication, and with this retrograde also happening in your 3rd house of insight and communication, you may feel this heaviness a little more right now.
This transit, for you, is about taking your time getting your message across, being patient while traveling and running errands, and giving yourself space to gain some new clarity.
Meditation, journaling, and talking to someone who can support you are therapeutic, and know that your voice deserves to be heard. You are looking at ways you can take up more space and show up in the world without letting your insecurities keep you away from true connection, vulnerability, and understanding.
SCORPIO
This Mercury retrograde is happening in your 2nd house of income, values, assets, and self-confidence, and you are taking a step back to assess your current reality, especially financially, Scorpio. This is a good time to go over your spending habits and earnings, to find greater balance here, and to think about some of your financial goals moving forward.
Look at your resources, skills, and talents, and make sure what you are receiving is equal to or greater than what you have been giving. Less is more right now, and this isn’t the best time to overspend or overindulge, as you need more time to grasp your current stance on things, and how to increase your overall wealth and abundance.
SAGITTARIUS
With this Mercury retrograde happening in your sign, it’s hitting a little closer to home for you, Sagittarius. This is a good time to refine your goals and direction in life and how you want to show up right now. You deserve to be able to change your mind when you need to, and you are thinking about some of the things you have done and what you want to do moving forward.
Miscommunications are more likely while Mercury is in retrograde, but you can use this as a source of empowerment, knowing that you are living in your truth and allowing yourself room to grow in the process. Remember to be a little kinder to yourself during this transit and to give yourself the grace you need right now.
Coveteur
CAPRICORN
This Mercury retrograde for you, Capricorn, is about rest and taking care of your emotional world. You are being given the opportunity to spend more time alone, to gather your strength, and to heal before you enter the new year. A lot has happened, and there have been many changes in your world this year. This Mercury retrograde is here to help you find acceptance and closure.
You are in a preparation stage right now, and things can feel a little more lonesome in this energy, but with a different perspective, you can see just how much of this space your heart truly needs right now. The past is coming up for you to see things in a new light, and you are ready to gain some renewed insight, closure, and healing.
AQUARIUS
This Mercury retrograde highlights your friendships, community, and your hopes and dreams, Aquarius. You are being reminded of the importance of connection, but more significantly, of good connections. You are looking at who and what surrounds you right now and gaining clarity on whether this energy matches who you are and the things that you stand for.
Your social circle and the people around you are shifting as the power dynamics do, and you are finding your place and purpose amidst this change. It’s about identifying who and what makes you feel good and aligning things in your life to bring in more of that energy. Don’t be discouraged right now; find your people and ask for support.
PISCES
Your career and ambitions are the focus during this Mercury retrograde, Pisces. You have a lot to address here, and you are gathering your skills and talents and reminding yourself that you are worthy of your dreams. Miscommunications and setbacks are more likely within your professional world, but they are here to ask you if what you are striving for, is really what you need right now.
You are thinking a lot about how you show up in the world, what you want to be known for, and what successes you still want to obtain. This isn’t the time to let anyone’s idea or vision of you define who you are; rather, define that for yourself. Show up as you want to be seen, and don’t count yourself out right now, Pisces.
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The Holiday Bedroom Debate: Sleeping Together, Apart, Or Not At All?
I can’t speak for everyone, but my grandmother has strict rules around who can share a bed at her house. No one will ever be “shacking up” under her roof, so for me and her other grandchildren, that means leaving your boyfriend/girlfriend at home or footing the bill for a hotel during an already costly holiday season. Even for family members who have more liberal house rules, sharing a home with my parents will ensure a silent night for us all.
The holidays bring joy, connection, and quality time with loved ones—but they can also put a damper on intimacy for couples. It’s hard to get your jingle bells rocked when you have family sleeping under the same roof. Family visits and hosting obligations often disrupt intimacy, raising questions like: Should we have sex when relatives are in the next room? Should we follow traditional family rules about sleeping arrangements? How can we even find the time to have sex? And how do we balance respecting traditions with honoring our relationship?
Navigating these dynamics can be particularly challenging when we factor in cultural, familial, and sometimes religious expectations. Sharing space with family doesn’t have to send you into a dry spell. Here’s a guide to maintaining intimacy and harmony during holiday gatherings so that presents aren’t the only thing getting unwrapped this Christmas.
Grandma Says “No Shacking Up!” and Other Common Challenges
So we know that many families with conservative values may not want unmarried couples sleeping in bed together. They may not even like the idea of married couples having sex while family is visiting. Danielle Simpson-Baker, a Licensed Marriage and Family Therapist, explains that “limited privacy, cultural or family-imposed rules, and differing expectations about behavior in shared spaces can lead to disconnection.”
Stress from hosting or visiting family, paired with packed schedules, can exacerbate these feelings and leave little time for you to connect with your loved one. Stress on its own is a known libido killer, but when paired with complicated family dynamics, you can be sure that sex will be a low priority. Who has time anyway? We’re hosting!
For unmarried couples, family norms often add an extra layer of complexity. Catherine Drysdale, a Sex and Relationship Coach, notes, “The holidays can disrupt intimacy in all the usual ways—shared bedrooms, squeaky beds, and not-so-subtle interruptions. Add in the pressure to appear as the perfect couple in front of relatives, and emotional and physical connection often takes a backseat.” Put all of this together, and you have the perfect recipe for low desire and anxiety around sex.
Couples may also be nervous that family will hear them if they decide to do more than just kiss under the mistletoe. The supposed embarrassment alone can keep lovers from even attempting to be intimate, even if they really want to.
How To Navigate? Communicate and Set Expectations
Communication is lubrication, so having an open dialogue with your partner before the holidays is essential.
Discuss potential discomforts and agree on boundaries. “Ask questions like: Are we okay abstaining from sex for a few days? How do we feel about sharing a bed if it’s against family rules?” advises Simpson-Baker. Being on the same page means you can present a united front to family when the time comes and avoid any conflict.
Drysdale suggests creating a “yes/no/maybe” list to clarify comfort levels. “The goal is to avoid surprises or misunderstandings once you’re there,” she explains. Setting an intention for the trip—whether it’s prioritizing family harmony or finding small moments to connect—can also help. No matter what people may think, sex is important! It’s okay to prioritize intimacy, even during the holidays.
Respect Family Rules While Honoring Your Relationship
While it is important to communicate with your partner before settling in with family, balancing their expectations with yours can be a delicate, but necessary, dance. Simpson-Baker emphasizes the importance of balance: “Minor compromises—like sleeping separately—don’t define the strength of your relationship. At the same time, if certain boundaries feel overly restrictive, couples can advocate for themselves respectfully.” This is where being a united front comes in. Getting clear on what feels acceptable to you and your partner ahead of time will help these tough conversations go a bit smoother.
It may also help to talk to your family before the holiday celebrations begin. Gwen Walsh, a Sex Educator and Consultant, shares a personal example: “I communicated with my mom why it was important to me to sleep in the same bed as my partner. I asked her to give me an opportunity to earn her trust. After a long conversation, she agreed to compromise.” While this approach isn’t guaranteed to work in every situation, it highlights the value of respectful communication.
Creative Ways To Maintain Intimacy While Visiting Family
When family doesn’t budge or if you just decide it is not that big of a deal, there are still ways to prioritize intimacy. If privacy for physical intimacy isn’t possible, focus on emotional and non-sexual forms of connection. Simpson-Baker suggests small gestures like “squeezing each other’s hand under the table or sharing a quiet conversation at night.” Small gestures still matter and can help couples maintain a sense of normalcy.
Sexologist Natassia Miller also highlights the importance of daily rituals. “Prioritize non-sexual touch. A long hug or a six-second kiss can maintain your connection and decrease stress levels,” she advises. These small daily rituals can also serve as a form of extended foreplay, setting you up for an explosive connection when the holidays are done.
The Bigger Picture
While holiday dynamics can feel overwhelming, it’s important to remember that these moments are temporary. Whether you’re sneaking in a private conversation during a walk or laughing together over a family tradition, small acts of connection can sustain your relationship through the chaos.
Ultimately, as Walsh puts it, “Your partnership exists in its own unique context. Lead with empathy, honesty, and respect, and you’ll find a way to navigate even the most challenging family dynamics.”
This holiday season, embrace the opportunity to grow together as a couple while navigating the complexities of family dynamics. With thoughtful communication, creativity, and a united front, you can honor your relationship and still enjoy the festive chaos of the holidays.
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