4 Black Woman-Owned Brands You Need In Your Skincare Routine

Beauty & Fashion

Elevate and chill is the wave, and every week, xoNecole is highlighting four black woman-owned brands you should support and follow. Join us on August 3 to support businesses like these in real life at our first annual ElevateHER Market event.

As I've grown older, my skin has come to feel like less of a point of pride and more of a burden on my to-do list. While, as a young, spring chicken, I didn't have to worry about the perils of cystic acne and sebum-induced sadness, now it seems like it's all I think about.

My Google search history is riddled with natural remedies that have either left my skin inflamed or had little-to-no effect at all. It wasn't until I decided to buy black that I realized the value in consulting and confiding in experts that look like me and therefore have the same problems as you (as well as the right solutions).

While the ULTA lady tried her hardest to help me understand how the latest cult cleanser that's about $100 more than what I've budgeted for is the key to healing my hyperpigmentation, sis just couldn't relate. If you're like me and have spent hours on end looking for a suitable skin solution, look no further.

Below, I've compiled a list of black-owned skincare brands created by boss women that look like us that will help remedy all of your skin-related woes in the process:

Minimo Skin Essentials

Less is definitely more when it comes to skincare products, and according to Minimo Skin Essentials, minimalism isn't their mission.

Created in 2016 by Houston-based entrepreneur, Mary Ware, this company seeks to deliver high-end, paraben-free beauty products that will help you say goodbye to bad skin and revel in your glow like the queen that you are. Minimo's line of all-natural, reasonably priced products includes facial scrubs, serums, and dark spot correctors that will get your skin all the way together.

Shop Minimo Skin Essentials here.

Jade & Fox Co.

If you're in the Atlanta area, make sure to swing by Little Five Points, where Jade & Fox Co. can fulfill all of your natural skincare needs. This company uses products that can be found in the confines of your pantry to create a cocktail of skincare magic that will give you that glow all year round. I've ordered from this company twice before, and while I miss their package deals, I can really appreciate what these clever concoctions have done for both my acne and my hyperpigmentation (the Darla Cleanser paired with their Fineapple Face Mask is the key to true happiness).

Jade & Fox Co. offers a number of organic solutions to suit all of your personal needs and offers a range of products, including but not limited to aluminum-free deodorant, linen spray, and body scrubs.

Shop Jade & Fox Co. here.

Brown and Coconut

Brown + Coconut is a plant-based, non-GMO skincare company based in Boston that was created by melanated sisters, Letisha and Zeena Brown, who developed the business after suffering from years of severe acne.

Letisha and Zeena cured themselves of their dermatology-related woes from the inside-out, starting with changing their eating habits and later compiling years of research and testing to create organic, chemical-free skincare solutions that would be suitable for every skin type. Using household ingredients like thyme, honeysuckle, and kale, these sisters have created a line of scrubs, masks, and cleansers that will have your skin on 10.

Shop Brown + Coconut here.

Uni Beauty Blends

When it comes to sunscreen, serums, and scrubs, Uni Beauty Blends has you covered. Based in Baltimore, Uni Beauty Blends offers plant-based solutions for all skin types that help with problems like hyperpigmentation, eczema, and psoriasis. Most of their products are under $20, making this collection perfect for the sebum-burdened beauty on a budget.

A woman like me can't say no to an effective facial system, and according to several customer reviews, this company has exactly what you need. You can purchase these products for a steal as a part of a bundle deal or try them out individually a la carte. According to many customers, Uni Beauty Blends' Apple Crisp toner is a crowd favorite that will have you looking 10 years younger.

Shop Uni Beauty Blends here.

Featured image by Instagram/@MinimoBathAndBody.

Show your support to black-owned businesses created by women in real life by buying a ticket to xoNecole's first-ever ElevateHER Market event today!

Before she was Amira Unplugged, rapper, singer, and a Becoming a Popstar contestant on MTV, she was Amira Daughtery, a twenty-five year-old Georgian, with aspirations of becoming a lawyer. “I thought my career path was going to lead me to law because that’s the way I thought I would help people,” Amira tells xoNecole. “[But] I always came back to music.”

A music lover since childhood, Amira grew up in an artistic household where passion for music was emphasized. “My dad has always been my huge inspiration for music because he’s a musician himself and is so passionate about the history of music.” Amira’s also dealt with deafness in one ear since she was a toddler, a condition which she says only makes her more “intentional” about the music she makes, to ensure that what she hears inside her head can translate the way she wants it to for audiences.

“The loss of hearing means a person can’t experience music in the conventional way,” she says. “I’ve always responded to bigger, bolder anthemic songs because I can feel them [the vibrations] in my body, and I want to be sure my music does this for deaf/HOH people and everyone.”

A Black woman wearing a black hijab and black and gold dress stands in between two men who are both wearing black pants and colorful jackets and necklaces

Amira Unplugged and other contestants on Becoming a Popstar

Amira Unplugged / MTV

In order to lift people’s spirits at the beginning of the pandemic, Amira began posting videos on TikTok of herself singing and using sign language so her music could reach her deaf fans as well. She was surprised by how quickly she was able to amass a large audience. It was through her videos that she caught the attention of a talent scout for MTV’s new music competition show for rising TikTok singers, Becoming a Popstar. After a three-month process, Amira was one of those picked to be a contestant on the show.

Becoming a Popstar, as Amira describes, is different from other music competition shows we’ve all come to know over the years. “Well, first of all, it’s all original music. There’s not a single cover,” she says. “We have to write these songs in like a day or two and then meet with our producers, meet with our directors. Every week, we are producing a full project for people to vote on and decide if they’d listen to it on the radio.”

To make sure her deaf/HOH audiences can feel her songs, she makes sure to “add more bass, guitar, and violin in unique patterns.” She also incorporates “higher pitch sounds with like chimes, bells, and piccolo,” because, she says, they’re easier to feel. “But it’s less about the kind of instrument and more about how I arrange the pattern of the song. Everything I do is to create an atmosphere, a sensation, to make my music a multi-sensory experience.”

She says that working alongside the judges–pop stars Joe Jonas and Becky G, and choreographer Sean Bankhead – has helped expand her artistry. “Joe was really more about the vocal quality and the timber and Becky was really about the passion of [the song] and being convinced this was something you believed in,” she says. “And what was really great about [our choreographer] Sean is that obviously he’s a choreographer to the stars – Lil Nas X, Normani – but he didn’t only focus on choreo, he focused on stage presence, he focused on the overall message of the song. And I think all those critiques week to week helped us hone in on what we wanted to be saying with our next song.”

As her star rises, it’s been both her Muslim faith and her friends, whom she calls “The Glasses Gang” (“because none of us can see!”), that continue to ground her. “The Muslim and the Muslima community have really gone hard [supporting me] and all these people have come together and I truly appreciate them,” Amira says. “I have just been flooded with DMs and emails and texts from [young muslim kids] people who have just been so inspired,” she says. “People who have said they have never seen anything like this, that I embody a lot of the style that they wanted to see and that the message hit them, which is really the most important thing to me.”

A Black woman wears a long, salmon pink hijab, black outfit and pink boots, smiling down at the camera with her arm outstretched to it.

Amira Unplugged

Amira Unplugged / MTV

Throughout the show’s production, she was able to continue to uphold her faith practices with the help of the crew, such as making sure her food was halal, having time to pray, dressing modestly, and working with female choreographers. “If people can accept this, can learn, and can grow, and bring more people into the fold of this industry, then I’m making a real difference,” she says.

Though she didn’t win the competition, this is only the beginning for Amira. Whether it’s on Becoming a Popstar or her videos online, Amira has made it clear she has no plans on going anywhere but up. “I’m so excited that I’ve gotten this opportunity because this is really, truly what I think I’m meant to do.”

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