Every September, fashion lovers from all over the world descend on New York City to take in all the fashions from the runways to the streets. The city is transformed into a fashion mecca, with shows, parties, and events taking place all over town. Fashionistas can see the latest trends from top designers, and street-style photographers capture the best looks from the city's most stylish residents and transplants. It's a week of non-stop fashion, and it's a must-see for any fashion lover.
This fashion week definitely hit different for me. It felt heavier and not as fun as it used to be. One day, once I’ve processed everything with my therapist, I’ll be able to talk about the psychological Olympics that overwhelm me, from what to wear to not being accepted by certain groups — it’s just so much. And we don’t talk about what it does to your mental. I’m definitely living in the BOTH/AND space — it felt grueling, and I felt blessed. So let’s run back my week so you can see what it’s like to be a fashion writer during New York Fashion Week.
Day 1
Harlem Fashion Row celebrated its 16th year by hosting the Style Awards at the Apollo Theater. Kelly Rowland, Wayman and Micah, Gabriela Karefa-Johnson, Stella Jean, Johnny Nunez, and A$AP Rocky were among the honorees. Megan Renee, Nicole Benefiled Portfolio, and A. Potts showed off some head-turning designs. The show concluded with a tribute to hip-hop by Doug E. Fresh.
Fit Check — I opted for an all-black look comprised of a bralette, voluminous tulle skirt, combat boots, and bedazzled NY fitted cap. I wanted to give rose in Harlem.
Day 2
When I received the Hanifa presentation invitation, my life was made. For me, Hanifa has always been a showstopper with its inclusive designs and larger-than-life collections. Not to mention, the designer, Anifa, is proof of what resilience looks like. From being the first designer to put on a virtual fashion show during the pandemic to creating another collection after just giving birth. The event brought out some of our favorite fashion girlies like Serayah, Maiya the Don, and Aaliyah Jay. The playlist was lit, the drinks were hitting, and the looks were looking.
Photo courtesy of Joce Blake
Fit Check: Since I love a Hanifa piece, I just had to remix one of my favorite skirts of all time. I coupled a daring knitted top with a Hanifa maxi skirt and accessorized with a matching knit bag. To stay comfy, I kicked back in orange Nike Dunks.
Day 3
On the third day, I pulled up to the Miss Circle NYFW Kickoff Party. Miss Circle CEO Isabel Deng expressed her excitement about hosting the event again to kick off New York Fashion Week in a press release. She said that Miss Circle is deeply intertwined with the New York fashion scene because their flagship store is located in the heart of Soho. She added that the evening is their way of celebrating this New York moment with their devoted fans and the local community. And while this isn’t a Black-owned brand, the melanin was all over. Riley Burruss, Ciara Miller, Sofi The Oddity, and Tarah Lynn were just some of the fashion lovers who arrived in style.
Photo courtesy of Joce Blake
Fit Check: I donned a black and gold top complete with sequin and fringe that perfectly paired with my golden bottoms from Char Workroom. It was really the golden cowboy boots that sealed the deal.
Day 4
Day 4 was a doozy. First up, I stopped by the Cinq à Sept presentation set against New York’s stunning skyline. The Cinq à Sept Spring 2024 Collection is inspired by Old Hollywood glamour and the Côte d’Azur. It is sophisticated, romantic, and celebratory. The collection embodies a sense of slowing down and new beginnings.
After that, I went to Kate Spade at The Standard High Line, where the colors and patterns were on full display. I was in heaven, surrounded by polka dots and sequins. The presentation was filled with vibrant and eye-catching clothing and accessories. I could have spent hours browsing the clothes, but I eventually had to tear myself away and head to the Raise Fashion Collective at The Standard Hotel.
Specifically, I wanted to support one of my favorite brands, CISE, because “Protect Black Women” is forever the motto. One of the advantages of attending fashion showcases is that I have the opportunity to see new brands like Concept 26, a jewelry collection created by Shari Smith; she birthed it to accompany women's life journeys and enhance their confidence. Or Vontélle Eyewear, founded by Tracy Green & Nancey Harris, to meet the demand for vibrant color and patterns and better fitting eyewear. It’s all about fit, fashion, and functionality.
Up next, the Kensington Grey Brunch filled me up as Black creators took over Neuhouse to talk all things fashion and creation. Their annual NYFW event was a conversation with American Fashion Designer Dapper Dan, Ami Colé Founder and CEO Diarrha N'Diaye-Mbaye, Topicals Founder and CEO Olamide Olowe, Jeneé Naylor, Kia Marie, Karen Blanchard, and Kensington Grey Founder and CEO Shannae Ingleton Smith. The event was held to discuss the intersection of fashion, entrepreneurship, and brand strategy.
(L-R) Olamide Olowe, Diarrha Ndiaye and Jenee Naylor
Photo courtesy of Kensington Grey
The panelists discussed their experiences as Black entrepreneurs in the fashion industry and how they are using their platforms to promote diversity and inclusion. They also spoke about the importance of using fashion as a tool for social change.
It’s not NYFW if I don’t hit up the Essence Fashion House. This year’s theme: WHERE BLACK CREATIVITY REDEFINES FASHION. This event celebrated Black culture and fashion, providing tools for Black-owned brands and creatives to thrive. Attendees gathered to learn, be celebrated, and be inspired.
The lineup included:
- Hip Hop, “Haute” Sh*t, & Heritage: The Best of Bed Fellows
- Navigating Mental Health And Wellness Behind The Scenes In Fashion
- What is Sustainability in Black Fashion
- African Fashion and Garments
- Are Black People Buying Black Luxury
- SOKO MRKT, a retail pop-up of emerging & established Black designers
Fit Check: This look was sponsored by my mama. *cues On My Mama* My mom thrifted an amazing black and white polka dot shacket that I decided to pair with wide-leg camo pants that I stole from her closet. I accessorized with an edgy basketball purse.
Day 5
At this point, I wasn’t sure what day it was, but my first stop was the Flying Solo show featuring Denver-based designer HAUS. This Black-owned and queer-led design house creates urban contemporary, gender-affirming, and inclusive clothing with an emphasis on sustainability. HAUS designs are primarily intended to fit gender non-conforming people, and they offer both standard and customizable options to fit everyone. By using vegan and recycled materials in a small-batch production process, HAUS is able to achieve its mission of creating garments that truly include all bodies, all people, all the time.
Then, it was on to Son Jung Wan, one of my favorite designers. The "Harmony" collection was inspired by the beauty of natural movements and personifies humanity in its most artistic form. The collection features powerful silhouettes with delicate gentleness, created with ruffles, light silk, organza, chiffon, and mesh.
The last stop was alice + olivia by Stacey Bendet, where the weather gods thought a torrential rain shower was appropriate. The brand's Spring 2024 Collection was inspired by Capote’s Swans and high-society of the 1960s, presenting a fresh take on the historic era.
(L-R) Adee Erhabor, Courtney Simpson, a guest, Joce Blake, and Ashley Weddington
Photo courtesy of Joce Blake
Fit Check: Since corsets and cargos are in, I went for an ethereal yet edgy vibe in a vibrant blue corset with metallic cargo pants. I was feeling gaudy, so I layered up some diamond necklaces to coordinate with the diamonds in my top and the shine of my pants.
Day 6
Only two things mattered on Day 6 - the Sergio Hudson Show & Afterparty. Even before Sergio graced the cover of Essence with THEE Keke Palmer, I was a fan. The way he designs for the magic that is the Black women keeps me in awe. And I’m not the only one because he brought the girls out from La La Anthony to Marsai Martin to Nene Leakes to Angela Rye to Yvonne Orji to Kimora Lee Simmons. The runway was awash with feminine pieces that skillfully blended classic staples with risqué pieces. The models wore everything from delicate silk blouses to daring leather pants, and the overall effect was both elegant and edgy. The collection was a clear statement from the designer that femininity is not one-dimensional and that it can be expressed in many different ways.
Photo courtesy of Joce Blake
Fit Check: I had to save my multicolored structured jacket for this day. I wanted to be like Kanye West the entire night — DO YOU SEE THIS COAT!? Underneath, I wore an ombre dress and finished the look with orange heels and a Coach Tabby.
Day 7
Each season, the Global Fashion Collective brings fashion designers from all over the world to present their latest collections. This event is a celebration of the power of creativity and the beauty of diversity, as it features everything from avant-garde designs to classic fashion staples. I’m always blown away by the emerging designers’ stylish iterations.
I concluded the night with the fabulous creations by Sammy B Designs. Ever since Samantha Black burst onto the scene years ago, she has been one to watch, and Beyoncé agrees. This season, she elevated her ready-to-wear clothing line, which is feminine with an eclectic edge, with sequins, mesh, vibrant colors, logomania, cutouts, and puffed fabric, ranging from joggers to coordinated sets to dresses. After she slayed the runway, then we partied all night with some fire tunes and groovy drinks from Appleton Estate.
(L-R) Ashley Weddington, Joce Blake, and Courtney Simpson
Photo courtesy of Joce Blake
Fit Check: I can’t lie — this look was not planned, but when my girls said they were going with all-denim looks, then I knew I needed to come through. I rocked my denim jacket from the Daquane Cherry and Steve Madden collection because it was giving Basquiat art on the back. On the bottom, I wore flared denim jeans and brought the look to completion with an urban take on the cowboy hat. Altogether, we were giving Destiny’s Children.
Day 8
I had to take a break on Tuesday to get my life together. By Wednesday morning, I was jumping back in with Indonesia Now as my first show. Indonesian fashion designers Ivan Gunawan, Merdi Sihombing, Ayumi, IKAT Indonesia by Didiet Maulana, Ghea Panggabean, Amero X Livette, and Suedeson by Kimberly Tandra X MANDY'S' all showcased their Spring/Summer 2024 collections. The collections were inspired by a variety of sources, including the golden age of the Majapahit empire, traditional Batak patterns, street style, the diversity of Indonesia's traditional clothing silhouettes, the strength of Sumbanese women and weavers, the Borobudur temple, geometric abstract triangle motifs, and Indonesian women with different styles and dreams.
I stopped by the Black in Fashion Council showroom to indulge in more emerging designers. Fumi the Label brought the colorful knots we need all year round. KHOI introduced a new jewelry collection full of intention. Tejahn Burnett presented the footwear selection of our dreams. I was really impressed with all of the designers, and I can't wait to see what they come up with next.
The Black in Fashion Council is an organization that supports and promotes Black designers in the fashion industry. The showroom is a great place to see the latest designs from Black designers and to learn more about their work. I highly recommend checking it out if you're interested in fashion or supporting Black businesses.
WhenSmokeClears brought the New York City flavor we all love and adore. It was the way every model rocked Timberlands. The collection is undoubtedly an extension of the brand's previous collections, which create community like never before. My favorite moment: the most beautiful pregnant woman stole the show in a denim cape dress with coordinating denim pants.
Photo courtesy of Joce Blake
Fit Check: The last day’s fit was giving blushing bride as I adorned an all-pink look complete with pink cargo pants, a pink frilly, floral top, and a pink veil outlined with roses that fell to the floor. To add more pink, I carried my favorite pink paisley Brandon Blackwood bag.
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Feature image courtesy of Joce Blake
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While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
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The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Know what’s wild, though? There are actually some science-based reasons why so many of us are such big fans of that time of the year — one that is steadily approaching. So, if you’ve been trying to talk yourself out of getting a new neutral-colored comforter for your bed or you’re wondering if you’ve already gone too far with the pumpkins that you’ve got on your porch — my answer would be that you haven’t done enough to officially ring fall in! I’m not the only one who thinks that, either. Quite a bit of research thoroughly agrees.
It Takes Us Back to Our Childhoods
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It’s very common for fall to create feelings of nostalgia.For instance, even though it’s the season that technically doesn’t happen until the third week of September, many of us associate it with the first day of school, high school games, new television schedule line-ups (gee, remember that?), some of our favorite foods and drinks (like ginger snaps and hot cocoa), corn mazes, carving pumpkins, going trick-or-treating, attending fall festivals and so much other stuff that made autumn such a special time while growing up. Yeah, I bet if you thought back to what fall was like back when you were a kid right now, at least a couple of memories would immediately bring a smile to your face. (See…I told you.)
The Aesthetic Is Cozy and Comforting
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Scented candles. Roaring fireplaces. Fresh chrysanthemums. Foliage art. Metallic branches in vases. Neutral throw rugs. Carved pumpkins. Warm hues. Big throw pills. Cable-knit blankets. All of these are things that say “fall is here” in the most cozy and comforting ways. I mean, can you think of another time of year that beckons you to stay indoors more than fall does? Yeah, me neither.
It Boosts Your Self-Image
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Listen, if there’s one thing that I’m gonna do during the fall and winter seasons, it’s layer my outfits. That’s actually one of the reasons why I like fall so much — it’s because the fashion and style takes tend to be super on-point. And yes, based on what I’ve read, that’s another reason why a lot of people like the fall so much…since layering is about adding additional articles of clothing on, you don’t have to worry (as much) about the condition that your body is in like you do in the summertime. And when your body image is elevated, so is your confidence overall.
The Landscape Calms Us Down
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You might’ve already been aware of the fact that when you spend time in nature, it can help to de-stress you. Well, were you also aware of the fact that the beautiful colors of fall foliage can keep you calm as well? If you know anything about color psychology, this makes a lot of sense, considering a lot of leaves are shades of red (love), orange (happiness), and yellow (hope). So, if you’ve had a really stressful day at work, take the long way home to check out some fall trees or even rake up a pile and jump into them like when you were a kid. It could end up giving you the feeling of much-needed relief that you’ve been looking for.
It Creates a “Temporal Landmark”
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If you’ve never heard of a temporal landmark before, the long short of it is it’s moments in time that stand out to you to the point that it creates the perceptions that you currently have, plus it influences how you use your time in real-time. Since the holiday season kicks off during the fall season, activities like football games and homecomings mean a lot to people, and for some of us, the fall season marks the beginning of a new year (Rosh Hashanah), that’s another thing that makes autumn such a wonderful time of the year — we enjoy the way that we spend that season…a lot.
It’s an Unexpected Motivator
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On the heels of what I just said, whether you observe Rosh Hashanah or the winding down of the year is simply when you choose to pause and reflect in preparation for the calendar new year that is to come, some people really like the fall season because it motivates them to set new plans and goals. In fact, when you get a chance, check out “Why Fall Is The Perfect Time To Prep For The New Year.”
Using the next couple of months to ease into the new year makes a helluva lot more sense than jotting something down on New Year’s Eve real quick and then pressuring yourself to follow through for the first month of January.
It Means More Time with Family and Friends
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There’s probably no other time in the year when you are able to spend so much quality time with your loved ones than during the fall season, especially if they live out of town. I mean, just Thanksgiving alone proves that. Plus, winter doesn’t officially begin until December 21, which means that if you take time off leading into Christmas to visit family as well — that’s two times in less than a month that you’ve been able to get in some family and friends bonding time. If you love being around your family, fall always gives you time with them to look forward to.
It Means More Fall-Themed Sex
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When you get a chance, check out “Here's How To Have Some Really Great Fall-Themed Sex.” A part of the reason why I wrote it is because, did you know that late fall/early winter are the best times of the year to get some nookie? If you don’t believe me, also read “Did You Know Fall & Winter Are The Best Times To Have Sex?”
Between it being darker for a longer period of time, science saying that rainy weather actually makes us hornier, and pumpkins being an aphrodisiac (among other things) — if fall wasn’t your favorite time of year before you read this, maybe it will convince you to change your mind. Enjoy your fall season, everybody! Oh, and read up on what the combination of pumpkin and lavender scents can do for your boudoir experience. Thank me later. #wink
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