Then & Now: 10 Black Women Making History, And The Queens Who Paved The Way

When we think about history, oftentimes it brings to mind olden times, ancestral boss moves, or back-in-the-day memories. And that's all good. I mean, you really can't know where you're going until you know where you've been. As Women's History Month continues, it's also good to remember the new-school pioneers who are making an impact today, while still paying homage to those who laid the groundwork for them to even do so.
Here are 10 black women making history—along with the 10 queens who paved the way:
Then: Maya Angelou
GiphyAuntie Maya Angelou is a fav among any literature lover, and if you don't have at least one of her best-selling books in your collection, can you truly call yourself an avid reader? Nah, sis. Angelou wrote more than 35 books and hundreds of poems in five decades, expanding the stories of the Black female experience around the world. She was a multi-hyphenate phenom, serving as a professor of American studies at Wakeforest Univesity, a TV and film producer, a playwright, an actress, and a singer. She's recited her works at former U.S. president Bill Clinton's inauguration, for the United Nation's 50th anniversary, and in honor of former South African president Nelson Mandela. (That elegy was commissioned by the U.S. State Department. Talk about a big deal!) In 2011, Obama honored her with the Presidential Medal of Freedom.
Now: Amanda Gorman

Kathy Hutchins / Shutterstock
Amanda Gorman wowed us all when she recited her poetry at the 2021 inauguration of President Joe Biden and Vice President Kamala Harris, making history as the youngest poet ever to get such an honor. She's also serving as our nation's first Youth Poet Laureate, so she's the official poet of the U.S. She's performed for the likes of other political and entertainment who's who including Hillary Clinton, Lin-Manuel Miranda (creator of "Hamilton"), Al Gore, and Malala Yousafzai (Nobel Prize laurete and activist). She's had poems commissioned by "CBS in the Morning" and has been in front of audiences at prestigious venues including the Library of Congress and Lincoln Center.
Then: Mae Jemison
It's no secret that Black women have contributed significantly in the area of science. (Hidden Figures, anyone?) Mae Jemison, an engineer, physician, and NASA astronaut, set her mark in history when she became the first Black woman to be admitted into NASA's astronaut training program and later explore space in 1992. (Yep, it took that long.) She served as a science mission specialist, conducting groundbreaking crew-related experiments. She's also been a member of the American Medical Association, the American Chemical Society, and the American Association for the Advancement of Science.
Now: Jeanette Epps
Jeanette Epps holds a doctorate degree in aerospace engineering and worked in technical intelligence for the CIA before becoming the first Black woman to join an International Space Station (ISS) crew for a long-term mission last year. This woman is bad, OK! She'll start a six-month trek into space this year, her first ever, giving all of us---especially those of us who are science and solar system geeks---major life and inspiring women and girls around the world to continue to dream beyond Earth's limits.
Then: Ella Fitzgerald

Giphy
The first Grammy Awards took place in 1958. (Wow, can you believe that?) Ella Fitzgerald, a native of Newport News, Va., was the jazz singer of the time, touring with the likes of Dizzy Gillespie (the original "Ambassador of Jazz" and the king of bebop). She was famous for popularizing the music and taking it pop, selling out theaters and concert centers, appearing in TV commercials for major brands, and slaying stages as a plus-sized singer way before Lizzo, Jill Scott, or Jennifer Holliday hit the scene. She sold more than 30 million records in her lifetime. Fitzgerald also made history as the first female to win multiple Grammy awards and would take home more than a dozen by the end of her career.
Now: Beyonce
GiphyBeyonce was all over headlines when she took home her 28th Grammy on March 14, breaking the record for the most awards of the kind won by a woman and any singer—male or female. But this isn't the first time she's blown the whole industry out of the water. In 2016, her visual album Lemonade debuted at No. 1 on the Billboard charts after just one week, marking the sixth time her solo works had done so. Queen Bey also held the record for highest-selling album on iTunes and been the highest-paid Black artist of all time.
Then: Lisa Leslie
In college, this basketball star led the University of Southern California in a record four consecutive NCAA tournament appearances. By the time she ended her career in WNBA, Lisa Leslie led the Los Angeles Sparks to two Finals, been named an MVP, and become an eight-time first team All-WNBA player, four-time second team All-WNBA, seven-time WNBA All-Star, and two-time WNBA Defensive Player of the Year. She's also won four Olympic Gold medals. Whew, chile! Who said women can't ball? She continues to rally women around sports with her more than 260,000 followers on IG, and she's served as a leading coach for the Big3, a pro 3-on-3 league of basketball legends founded by Ice Cube.
Now: Allisha Gray
As a college student, Allisha Gray played ball for the North Carolina Tarheels and the South Carolina Gamecocks, and during that time, she excelled, becoming 2nd on the team in double-figures scoring games, a key player in the NCAA Final Four All-Tournament, and a leader in the Gamecocks' NCAA championship win. She left college to join the draft and was selected by the Dallas Wings in 2017. She was also selected as Rookie of the Year, ranked first among rookies in points scored per game, and took home Nickelodeon's Kid's Choice Sports Award for Favorite Newcomer in 2018. Today, the 26-year-old is among the younger players making lists of top promising 2021 WNBA players. Her usage rate and efficiency on the court make her one amazing player to look out for in the coming seasons.
Then: Shirley Chisholm

"Unbought and unbossed" was the mantra Shirley Chisholm made famous, and her run for the U.S. presidency in 1972 made her the first woman and African-American to seek the nomination from a major political party. Before that, she was a pioneer in her role as the first African-American woman in Congress in 1968 (again, it took that long?) and held that seat for 14 years, introducing more than 50 pieces of legislation and advocating for racial and gender equality. Though she did not win the nomination for the Democratic Party's presidential candidate in '72, her journey opened doors for taking the possibility of a woman on a major ticket seriously. She'd later teach at Mount Holyoke College, co-found the National Political Congress of Black Women, and be offered the role of U.S. Ambassador to Jamaica.
Now: Vice President Kamala Harris

Sheila Fitzgerald / Shutterstock
Last year, Kamala Harris made history as the first woman of color to become vice president of the United States. She previously served as San Francisco's district attorney--another first in the realm of gender and race--- and then became California's attorney general, before advancing on to become a U.S. senator.
Today, she has been part of the leadership team to swiftly execute impactful efforts including the finalization and execution of the American Rescue Plan that includes additional stimulus funds, expansion of a national COVID-19 vaccination process, extension of housing and unemployment relief and benefits, and the increase in resources for small businesses, particularly minority-owned. So far, so good, sis!
Then: Judith Jamison
Her powerful solos in some of Alvin Ailey's greatest works have etched her a space among the most prolific dancers of all time---Black or otherwise. Judith Jamison joined the troupe in 1965 and became an international star, dancing in and creating unforgettable shows all over the world in the 1970s and '80s. She's also starred in the hit Broadway musical Sophisticated Ladies, and launched her own successful dance company, The Jamison Project. She would later take leadership of the American Dance Theater in 1989 as artistic director, bringing the company to new heights including a 50-city global tour for its 50th anniversary and two historic performances in South Africa. She's a top choice among everyday dance lovers and the art patron elite. Black Girls Rock! paid tribute to her in 2018, the Obama administration honored her through the White House Dance Series in 2010, and her autobiography was even edited by former U.S. first lady, Jacqueline "Jackie O" Kennedy Onassis.
Now: Amanda Morgan
Amanda Morgan holds her own as the only Black female dancer with the Pacific Northwest Ballet (PNB) corps, one of the largest, most prestigious ballet companies in the U.S. She's held leading roles in some of their most popular performances, and has toured across the globe. She's also founder of The Seattle Project, an interdisciplinary artists' collective that provides a space for community-accessible work, in 2019. When the Black Lives Matter movement kicked off after the death of George Floyd, she used her platform to speak out against racism and advocate for inclusivity—particularly in the ballet world—and has rallied to fight police brutality. She continues activism and community work serving as a mentor for a program that connects PNB School students with seasoned dancers and a leading voice for podcasts and articles on social justice.
Then: Lisa Price
Lisa Price's another OG in the game, but this time it's all about boss moves in haircare. She started Carol's Daughter out of her Brooklyn, N.Y. home in the early '90s—well before the beauty supply shelves were saturated with natural haircare products—and got the likes of Mary J. Blige, Jay-Z, and Jada Pinkett Smith to endorse her line of shampoos, conditioners, and creams. She even reaped the benefits of the "Oprah Effect" when she made an appearance on Winfrey's show and saw the demand for her products instantly skyrocket. Before you knew it, they'd take over the shelves of big-box stores like Walmart and Target and major kiosks at malls around the world. In 2014, when her company was said to be worth more than $25 million, global powerhouse L'Oreal acquired it for an undisclosed—but we're sure quite enormous and well-worth-it—amount.
Now: Courtney Adeleye
Courtney Adeleye is another self-made multi-millionaire who built her hair and bodycare empire, The Mane Choice, from the ground up. In 2013, the medically trained entrepreneur used her knowledge as a registered nurse to create a line of products that cater to all sorts of issues from hair growth to scalp dryness. She made the first products from her kitchen, built up demand, and expanded her brand presence to attract more than 350,000 followers on IG, launches in Target, Walmart and Sally Beauty and millions of dollars in sales. She's been a true rider in supporting female entrepreneurs and advocating for small businesses, so it's no surprise that her next big transition, an acquisition by MAV Beauty Brands that puts ownership of the company in corporate hands, comes at the heels of a partnership that opens funding doors for other women to the tune of $30 million.
Then: Whoopi Goldberg
GiphyHer career in Hollywood spans across decades and genres, and there's no doubt that she's a legend in the game who continues to keep the bar high. She was first introduced to the world as a stand-up comic, and in 1983, she starred in a one-woman Broadway production called The Spook Show and won a Grammy for the recording of that performance, renamed Whoopi Goldberg: Direct from Broadway, in 1985. Her landmark role as Celie in The Color Purple would win her an Oscar nomination in 1986, and another as Oda Mae Brown in Ghost would land her a win. She later hosted the highly-rated awards show, becoming only the second actual winner to do so and the first solo Black woman to get the spot. She's also one of few entertainers---and among only two who are Black—to have won all four of the major entertainment honors: a Tony, Oscar, Emmy and Grammy.
Now: Tiffany Haddish

Tinseltown / Shutterstock.com
This "She Ready" comedian has gone from playing local Los Angeles spots to starring in hit TV shows and films including Real Husbands of Hollywood, Girls Trip, The Carmichael Show, Like a Boss, and The Last O.G. Tiffany Haddish has been a spokesperson for brands including Groupon, made Time's cover as one of its "100 Most Influential People in the World" in 2018, and made history the year before by becoming the first African-American female stand-up comedian to host an episode of Saturday Night Live. (She earned an Emmy Award for that gig as well.) Recently, she made history again as only the second black woman to win a Grammy for Best Comedy Album, for Black Mitzvah. We all ready, Tiff!
Then: Dolores Shockley, Ph.D.
Dr. Dolores Shockley became the first Black woman to earn a doctorate from the School of Pharmacy and Pharmaceutical Sciences at Purdue University in 1955, also making her the first in the nation. After earning her Ph.D., she was awarded the Fulbright Fellowship and worked in Denmark at the Pharmacology Institute in Copenhagen from 1955 to 1957. Her key research focused on studying the effects of chemical pollutants on the brain and recognizing pharmacological agents that interact with addictive drugs such as cocaine as to find solutions for recovery. In the '60s, she'd become a professor at Meharry Medical College, a top historically Black medical school that has graduated some of the most successful doctors in the U.S. She later advanced to chair of pharmacology at Meharry, becoming the first Black woman to hold the post, and she would remain at the university for more than 25 years.
Now: Kizzmekia Corbett, Ph.D.
Dr. Kizzmekia Corbett is one of the leading scientists from the National Institutes of Health who has been behind the search for the COVID-19 vaccine. She's been on the frontlines and has been lauded by the top U.S. immunologist leading national pandemic response efforts, Dr. Anthony Fauci, as a key member of the team making history. They've been working with Moderna, the pharmaceutical company that developed one of the two mRNA vaccines that is reportedly more than 90 percent effective. It's already received emergency use authorization from the FDA. Corbett is also spending her time volunteering to raise awareness and dispel myths about the vaccine. Sis has more than a decade of expertise studying dengue, respiratory syncytial virus, influenza, and coronaviruses, and we're more than here for it!
Then: Effie Lee Morris
Effie Lee Morris was a children's librarian, activist, and pioneer in advocating for library services for minorities and the visually-impaired. After beginning her career as a public librarian at the Cleveland Public Library in 1946, she worked for the Philadelphia Public Library before moving to New York for a position at the American Library Association. She also worked for the New York Library for the Blind and served as the first female chairperson of the Library of Congress. Her career would span from multiple posts in San Francisco, and while there, she established a research collection of out-of-print children's books that showcase the diverse depictions of ethnic and culturally diverse groups throughout time. By 1971, she'd became the first African-American president of the Public Library Association. In 1978, she became an editor of children's books, and she was honored in 2009 by House Speaker Nancy Pelosi, who called her "a visionary" in literacy and education advocacy.
Now: Marley Dias
Marley Dias sparked a viral book donation campaign hashtag 1000BlackGirlBooks back in 2015, and she was only 11, reaching her goal and then some. (More than 12,000 books have been collected to date.) Dias wanted to make books with Black girls as the main characters more readily available to her peers, after becoming frustrated with the options in her own reading journey. She decided to create the change she wanted to see. Her efforts landed her on the Forbes "30 Under 30" list and a Smithsonian Magazine American Ingenuity Award. She'd later pen a book of her own called, Marley Dias Gets It Done: And So Can You!, and continues to advocate not only for youth literacy, but for representation that gives all African-American youth and teens a chance to see themselves in stories that change the world.
Are you a member of our insiders squad? Join us in the xoTribe Members Community today!
Featured image by Giphy
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
Courtesy
Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
Courtesy
Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
Credit: Malcolm Roberson
Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
Courtesy
Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
Courtesy
Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
Courtesy
Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
Courtesy
Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
Shutterstock
Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
Courtesy
Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
Courtesy
Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
Courtesy
Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
Courtesy
Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
Courtesy
Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
Courtesy
Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
Courtesy
Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
Courtesy
Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
Shutterstock
Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
Shutterstock
Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
Courtesy
Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
Courtesy
Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
Shutterstock
Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
Shutterstock
Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
Courtesy
Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
Courtesy
Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
Courtesy
Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









