Beyonce Is Putting Self-Love On Top By Defining Her Own Version Of Success
Many women are using this unpredictable time to self-reflect and improve on areas of their lives. If you are part of this wise population, then you know whatever you focus your attention on grows. Beyonce is no different...OK, maybe just a lil' tiny bit, but not fundamentally. In her conversation with British Vogue, the Queen took the time to speak about how radical black joy is in her life, which she is now letting spill into her fashion.
Whether it be by playing dress up with her family or the bright and bold colors used in her newly released Ivy Park collection, Beyonce is letting it be known that internal happiness is the new bag. This realization comes with a cost to us fanatics who have grown accustomed to our worlds coming to a pause when she releases a whole album with visuals out of thin air. Or that guilt-free and quick transfer from our savings to our checkings when she releases new world tour dates. This scale-back is with good reason as she explains:
"I truly cherish this time with my family, and my new goal is to slow down and shed stressful things from my life. I came into the music industry at 15 years old and grew up with the world watching, and I have put out projects non-stop. I released 'Lemonade' during the Formation World Tour, gave birth to twins, performed at Coachella, directed 'Homecoming', went on another world tour with Jay, then 'Black Is King', all back to back. It's been heavy and hectic.
"I've spent a lot of time focusing on building my legacy and representing my culture the best way I know-how. Now, I've decided to give myself permission to focus on my joy."
One of the biggest thieves of joy is comparison, and for an artist like Beyonce who has continued to reinvent herself decade after decade comes the pressure to top her last release commercially. However, this idea does not take into account the growth an artist has made personally, especially when choosing to make an impact over popularity.
Beyonce is deciding to unsubscribe from the limiting belief system fed to us and define her own version of success. To her, success looks like:
"Owning my films, clothing lines, and masters is important to me. Your songs, your image and the way you conduct business do not have to be created from a commercial point of view, or a male point of view. You can decide what success looks like for yourself. Being number one does not mean better quality. And commercial success certainly doesn't equate to being impactful. Cultural currency is invaluable."
One may look at Beyonce's decision and be able to see that as a woman, a wife, a mother, and a mogul, there is a shift in the consciousness of what it means to be a female version of a hustler. There is a knowing that success and happiness from a male point of view may differ entirely from what is most beneficial to a woman's overall well-being and quality of life.
This inspiration provides us with an opportunity to examine areas of our lives where we are using phrases like "I should feel joy about..." and instead ask ourselves, "What really brings me joy?" In response to that, we must have the courage to make radical changes in our lives, no matter the sacrifice.
"Soul not for sale." Beyonce said it best.
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Featured image by Tinseltown / Shutterstock.com
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New Jersey native creating a life that she loves while living in gratitude. She loves using beauty, and fashion to create a balanced lifestyle while prioritizing wellness. A devoted fur mom, and a full-time lover of laughter. She is out for revenge against the darkness by being light, taking her own advice, traveling the world, and letting you know that you are so lit! Connect with her via IG @iamzaniah and please visit Zaniahsworld.com
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Sheila Rashid's Androgynous Approach To Unisex Clothing Is A Lesson In Embracing Individuality
The ItGirl 100 List is a celebration of 100 Black women who aren’t afraid to pull up their own seats to the table.
For Sheila Rashid, it all started with some free-hand drawings and a few strokes of paint.
The Chicago-based clothing designer and creative director of Sheila Rashid Brand recalls using her spare time in high school to hand paint designs on t-shirts and distressed hoodies, distributing them to classmates as walking billboards for her art.
Rashid sought to pursue fashion design at Columbia College in Chicago but eventually took the self-taught route to build upon her knack for crafting one-of-a-kind, androgynous pieces.
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Thanks to the mentorship of local designers taking her under their wings, Rashid was able to gain valuable experience in putting together collections and creating patterns; equipping her with them with the necessary skills to pursue her own collections.
After two years of living in New York, Rashid returned home to the Chi and uncovered the unique flair she could offer the city. “I moved to New York after that because I wanted to be in the fashion capital world,” she tells xoNecole. “That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
For the Midwest native, inspiration comes from her time around creative peers and the city’s notorious winters — known to be a main character in many Chicagoans stories. “It's a different perspective and mindset when I'm making stuff because of the weather here,” she explains. “When we get summer, it’s ‘Summertime Chi’ — it's amazing. It's beautiful. Still, I find myself always making clothes that cater to the winter.”
"I moved to New York after that because I wanted to be in the fashion capital world. That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
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Many designers have a signature aesthetic or theme in their creations. In Rashid’s design story, dancing between the lines of femininity and masculinity is how she’s been able to distinguish herself within the industry. Her androgynous clothing has garnered the eye of celebrities like Zendaya, Chance the Rapper, WNBA star Sydney Colson, and more — showing her range and approach to designs with inclusivity in mind.
“I think I do reflect my own style,” she says. “When I do make pieces, I'm very tomboyish, androgynous. My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes.” From denim to overalls, and color-drenched outerwear, Rashid has mastered the structure of statement pieces that tell a story.
“Each collection, I never know what's going to be the thing I'm going to focus on. I try to reflect my own style and have fun with the storytelling,” she shares. “I look at it more like it's my art in this small way of expressing myself, so it's not that calculated.”
"My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes."
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Still, if you were able to add up all the moments within Rashid’s 20-year career in design, one theme that has multiplied her into becoming an “ItGirl” is her confidence to take up space within the fashion industry as a queer, Black woman. “Being an ItGirl is about being yourself, loving what you do, finding your niche, and mastering that,” she says.
No matter where you are on your ItGirl journey, Rashid says to always remain persistent and never hesitate to share your art with the world. “Don’t give up. Even if it's something small, finish it and don't be afraid to put it out,” she says, “It's about tackling your own fear of feeling like you have to please everybody, but just please yourself, and that's good enough.”
To learn more about the ItGirl 100 List, view the full list here.
Featured image Courtesy