Beyoncé Is Making Lemonade Out Of Lemon Perfect With Her Latest Investment
Beyoncé’s last album may have been called Lemonade, but her latest investment is all about lemon water. The Houston native was announced as one of the newest investors for Lemon Perfect, which is organic, cold-pressed lemon water. Beyoncé joined the company’s $31M Series A funding round along with other capital ventures.
She talked about the exciting investment move in a statement. “I don’t typically enjoy drinks without added sugar, but Lemon Perfect is delicious,” she said. “It was an easy decision to invest in something that not only tastes great and is healthy, but also, and most importantly, allows choosing a healthier lifestyle to be affordable and accessible to everyone.”
The “Halo” singer has made several big investments over the years that only further prove how bossy she truly is. She invested in Parisian accessories and ready-to-wear firm Destree, Sidestep, which is an app for purchasing concert merchandise, Uber, and of course Tidal, which is her husband Jay-Z’s music streaming app. She also invested in her company Parkwood Entertainment as well as investment properties.
As you can imagine, Yoncé isn’t the only celebrity who likes to invest. Here’s a list of other celebrity investments.
Rihanna
Rihanna isn’t a billionaire for any reason. Just like Beyoncé, the mom-to-be has also invested in Destree and Tidal, but she also has investments in her companies Fenty Beauty and Savage x Fenty.
Serena Williams
Tennis great Serena Williams created her own investment firm called Serena Ventures where she prides herself on investing in minority-owned companies. So far, they have invested in over 61 companies including Impossible Foods and CoinTracker.
Ciara
Ciara is getting “1, 2 Step” to the bank with her investments. She and her husband Russell Wilson are investors and co-owners of Ten to One rum, and together they invested $1.75M in a Seattle charter school. The singer is also the owner of her entertainment company Beauty Marks.
Gabrielle Union
Gabrielle Union has invested in many companies and is helping her daughter Kaavia earn financial wealth in the process. The mother and daughter duo invested in Angel City Football Club. The actress and her husband Dwyane Wade have also invested in and are co-owners of the baby line Proudly and children’s clothing line Janie and Jack.
Naomi Osaka
When Naomi Osaka isn’t on the tennis court, she is making smart money moves. She invested in sports technology and gaming company, StatusPro, salad chain Sweetgreen, and the North Carolina Courage of the National Women’s Soccer League.
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Featured image by Kevin Mazur/Getty Images for TIDAL
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Rihanna Talks Shedding Expectations And Finding Balance As A Mother
Since becoming a mother in 2022, Rihanna has defined parenthood by her terms and hopes to pass that sense of autonomy on to her children.
For Vogue China’s April cover story, Rihanna shared her perspective on raising her two sons with A$AP Rocky, and how she hopes to preserve her children’s uniqueness, devoid of societal expectations.
"The most beautiful thing...is that [children] come into the world with their own individuality and sincerity, without any logic or conformity,” she told the publication. “Which usually makes you feel that you must fit into a certain group."
The “Work” artist, known for her trendsetting style and captivating persona, expressed her desire to support children in fully embracing their individuality and encouraging them to be whoever they want to be. "It's really beautiful to see and I want to continue to help them navigate that and make sure that they know they can be whoever they want to be,” she says.
She continues, “They should embrace it completely, because it's beautiful, and it's unique. I love them just that way."
From shattering music charts to shaking up the beauty industry, Rihanna has forged a path that has since created the “dream” life we see today. One that she says has made her parents proud of.
“I’m living my dream,” she continued. “My parents were very proud of that because they just wanted me to be happy and successful. So, I think the key thing is to find some kind of balance. Yes, balance is important. Do this and you get the best of both worlds. You can write your own life the way you want, and it will be beautiful. Sometimes, you just need to let go of everyone’s expectations and start living your own story.”
Rihanna, who shares sons, RZA, 23 months, and Riot, 8 months, with rapper A$AP Rocky, recently shared her vision for expanding her family in the future in Interview Magazine.
When stylist Mel Ottenberg asked about the number of additional children she hoped to have, Rihanna replied, "As many as God wants me to have.”
"I don't know what God wants, but I would go for more than two. I would try for my girl,” she adds. “But of course, if it's another boy, it's another boy."
Featured image by Neil MockfordWireImage