Self-esteem. It's one of those terms we hear so much that I can't help but wonder, if all of us were asked what it was if we'd provide similar answers. As someone who can raise her hand in this class and admit that I battled with self-esteem for years on end, I realize that a point of my personal struggle was that I didn't get that it was synonymous with self-respect.
A woman who has self-respect is motivated by love not fear. A woman with self-respect cares about her character more than her appearance (her looks are the icing, not the cake). A woman with self-respect is unapologetic about setting boundaries that will protect her mind, body, and spirit. A woman with self-respect knows that she can't love others well if she doesn't put God first and her soul second. A woman with self-respect is driven, genuine, self-nurturing, profoundly spiritual, and absolutely adores her own company. A woman with self-respect is unapologetically unstoppable when it comes to her purpose, goals, and ambitions.
There is nothing that a woman with self-respect can't do. That's probably why so many of us battle with getting to this point and place in our lives. Once we do, there's nothing we can't do. Ever.
If you know that self-esteem is a bit of a struggle for you, that is absolutely nothing to be ashamed of. All of us have been there and most of us have moments where we relapse. But whether you're looking for steps to strengthen your being altogether, or you're simply "having a moment" and need to tap back into your self-awareness and self-worth, here are some self-esteem hacks that can get you right back on track. Promise.
1.Wear Your Favorite Color
I've written on color psychology before; it's about more than simply having a favorite color and wearing it. Different hues tap into different sides of our nature; they can also reveal things that we want to attain at particular points in our lives. For instance, if you're really drawn to green, you may be desiring holistic health and/or financial success. If blue is your fave, internal peace and tranquility may be what you're after. Orange symbolizes creativity, purple symbolizes royalty, and grey symbolizes reliability and maturity.
On the mornings when you wake up, look in the mirror, and don't feel so great about yourself, redirect your emotions by putting your favorite color on. Then Google what it symbolizes. All of the positive words that you see, think of yourself as being the literal embodiment of them, thanks to the outfit (and/or make-up) that you have on.
2.Adjust Your Posture
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My posture isn't the best. It comes from sitting — and by that, I mean slouching — in my comfy chair as I'm writing throughout the day. But ever since I read that our posture has a direct effect on our moods, I've been more intentional about sitting up straight.
How does posture have the power to make us feel bad? Whenever we slouch, it puts stress on our body; especially our spine. That can affect how we breathe, which can affect the amount of oxygen that gets to our brain. Over time, that can make us feel drained, sad, and even depressed.
If you're like most of the free world, you probably spend most of your time sitting at a computer all day. If you want to know how you should be sitting, click here for the breakdown. Make adjustments where needed and see if it makes you feel better. It should.
3.Think. Then Act. Immediately.
Something that low self-esteem does is rob us of our self-confidence. One way to get it back is to make a decision and then act on it — immediately. If you know that it's time to end a toxic relationship, stop venting to your girls about it. Write Mr. Crazy an email and send it. If you've been talking about needing to work out more, on your lunch break, sign up for a gym membership. If you've been wanting to move up at your office, walk over to your manager and request a formal meeting.
People with high self-esteem are never comfortable with just talking about how they want their life to be; they are always making the kind of moves that get them closer to their aspirations and goals.
4.Write a Personal Mission Statement
I'm not big on New Year's resolutions. I am all about annual mission statements, though. They are a great way to keep you focused on what your core values are and the kind of contribution you want to make in this world. A personal mission statement can also serve as a guide so that you can know when you're about to make a decision that works in your favor vs. one that could totally throw you off course.
It's been a while since I've penned a professional mission statement (I need to get on that), but I did write a personal one around my birthday last year and bay-bay — it totally changed my life! And was like a Vitamin B12 shot to my self-esteem. I am all about penning them. (If you've never written one before, you can learn how to here.)
5.Attempt Something New
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Again, self-esteem is all about self-respect and self-respect is all about honoring both yourself and your time. Every single day that the Most High gives you is an opportunity to do something great in a way that no one else on this planet can do it. Unfortunately, most of us don't live our lives this way. We stay stuck in a routine that consists of very little fun, spontaneity, or newness.
There are all sorts of data to support that doing things like traveling to foreign countries, conquering things that scare us or taking risks all play a role in making us more self-aware and comfortable with ourselves.
When's the last time you did something for the first time? What are you waiting on? Your self-esteem needs you to.
6.Turn Off Your Notifications (for the Rest of the Day)
Yeah, I already know. Some of y'all aren't gonna be happy to hear this, but there is scientific evidence to support that our smartphones have a way of doing some real damage to our self-esteem and level of happiness. Between all of the bad (or just plain crazy) news, celebrity gossip, exes on IG, and filtered pics of people — sometimes it's more than our minds and hearts can take. Then, if you add to that all of the texts that are constantly coming through from people we personally know, it's a miracle that we're able to get anything done.
If you're tapped into the Matrix so much that it's got you doubting yourself, comparing yourself, or tempting yourself to do things that are truly counterproductive (like sliding into someone's DMs who has already proven to be absolutely no good for you), do yourself, your self-esteem, and your future a favor and turn your notifications off for the rest of the day. Take out a few hours to hear nothing but silence. Watch how much the quiet empowers you.
7.Say “No” More Often
As a former codependent, I'm here to tell you that nothing takes its toll on your self-esteem quite like not establishing boundaries does or having them but allowing people to make you feel guilty for the ones that you've set. Setting boundaries is not mean or selfish. It's the ultimate form of self-care.
If you're someone who is a people pleaser that runs your own self into the ground by saying "yes" to everyone and everything all of the time, take a moment to ask yourself why you do that. If what comes to mind are things like you fear rejection or you're afraid folks won't like you if you say "no" sometimes, guess what the remedy to that is? SAYING NO.
Not only will it teach you how to take care of your own needs more often, but you'll be able to see who's in your life for the right reasons; who's in your world because they love you vs. all of the things that you do for them.
8.Use Some Orange Essential Oil
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Aromatherapy is king — and queen. It's one of the quickest and easiest ways to totally alter our moods. Keeping this in mind, remember how I said that the color orange represents creative energy? Well, the scent of orange has the ability to relieve anxiety, anger, and depression. Many who use it also say that it improved their moods within moments of putting it on. That's because orange oil contains properties that serve as an antioxidant and an antidepressant too.
9.Do Something (Anonymously) for Someone Else
Another indication of someone who has a high level of self-esteem is, they don't need an audience or applause every time they do something. So long as God and they know about it, they're good; that's how at peace with themselves they are.
Words really can't express how wonderful it can make you feel to do something nice for someone without them (or anyone else) knowing anything about it. Giving that has no ulterior motive or agenda is a true characteristic of the strong.
10.Treat Yourself
Unfortunately, a lot of us confuse daily upkeep with actually treating ourselves. Taking a bubble bath, getting your nails done, buying some new underwear — that files under cleaning yourself, not looking crazy and keeping bacteria away from your nether regions.
Sis, please aim higher. Be intentional about 1) setting some money aside to indulge yourself and 2) doing it 1-2 times a month. Make sure it's the kind of things that remind you of just how beautiful, wonderful, and valuable you are; things that don't need a rhyme or reason other than you're worth it. Because you are!
Treating oneself is something that took me a while to put into practice. But now that I have, I can personally vouch for the fact that it is the ultimate self-esteem hack. It really is.
Featured image by Getty Images.
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Apparently, there was a Thanksgiving episode that featured all of the friends having dinner together. And y’all, there was simply no way that I was going to mention the latter without shouting out the original (amen?).
Okay, so with that out of the way — Friendsgiving. Something that I appreciate about twists to holidays like this is that it’s a reminder that there is no one way to celebrate special occasions. And so, if, for whatever the reason, you will not or cannot be with family during the holiday season, there are certainly other alternatives at your disposal.
That being said, if the thought of spending time with friends this Thanksgiving is something that you’d like to do, yet you’re not sure how to host it in a way that will make Friendsgiving a fan favorite for your entire circle — I’ve got 10 suggestions that can make the planning process easy as pumpkin (or sweet potato) pie.
1. Position Chrysanthemums or Orchids for Your Table Décor
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Let’s start with décor first. Listen, aside from cleaning up your place, you don’t have to be over the top. If you put together a really nice centerpiece or put a flower at each table setting, honestly, you’re all good. And if you’re someone who is big on details and symbolism, my recommendation would be to go with some chrysanthemums and/or orchids.
When it comes to chrysanthemums, not only are they a peak fall flower, they represent things like friendship and happiness. And orchids? They tend to bloom during the fall and spring seasons and, not only are they about luxury, certain orchid colors also symbolize friendship (for the record, yellow roses symbolize friendship too). Perfect.
2. Incorporate Scents That Cultivate Gratitude
Speaking of cultivating a warm and inviting space, you can never go wrong with scented soy candles — or at least having an essential oil diffuser in a few spots. Some scents that actually help to bring in the spirit of gratitude include vanilla, jasmine, ginger, cedarwood and frankincense.
3. Use Upscale Paper Products to Dine With
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Let’s be real — a lot more of us would probably host events in our home if it wasn’t for the mess that is left behind in our kitchen once the festivities are over. Wanna avoid that? Use paper plates. No, I don’t mean the cheap Styrofoam ones. SMDH. These days, there are paper (and plastic) plate brands that will low-key blow your mind when it comes to how bougie they look. Some that are worth considering are located here, here and here.
4. Handwrite Thank-You Notes (Use Them As Place Settings)
If you’re like Tiffany (from the HBO series Insecure — what a time) was at that memorable dinner party when all hell broke loose between Lawrence and Issa and you’re pretty anal — I mean, particular — LOL — about place settings, it’s a nice touch to pick up some blank thank-you cards that you can write a personalized “I’m thankful for you because…” message in. Place each one where you’d like each friend to sit. They won’t see it coming and it’s a really nice touch.
5. Have Everyone Bring Their Favorite Homemade Dish
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Okay, and what if what has you on the fence about hosting is you don’t feel like doing a ton of cooking? Chile, this is where the concept of having a potluck comes in. Get everyone to bring the dish that they claim they cook the best and make sure to let them know how many individuals you plan on coming (so that they will make enough). You can even make a game out of it by having everyone anonymously vote for the first, second and third best dishes out of the bunch. Take it up a notch by having a prize for each winner.
6. Take a Warm Drink and Dessert Poll Beforehand
You know what isn’t discussed enough about dinner parties? Folks bringing desserts that other people don’t even like. SMDH. You can avoid this from becoming an issue at your Friendsgiving by sending an email (most people prefer that to group chats; let’s be real — and make sure to BCC everyone as well) asking everyone to share what their top three favorite desserts and warm drinks are. Then pick the top 2-3 out of the bunch. That way, you won’t have a ton of (for instance) coffee cake or apple cider lying around that no one even wanted in the first place.
7. Create a Signature Friendsgiving Mocktail and Cocktail
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Speaking of drinks, another way to make your Friendsgiving memorable is to come up with a signature mocktail (for those who don’t consume alcohol) and cocktail. For the mocktail, you can also poll your friends about their favorite mocktail or fruits and come up with a mixture of your own. For the cocktail — although National Friendship Day is actually in August, I did peep that there are certain drinks that have been created in its honor. Some of them are located here for you to do a bit of tweaking on (if you’d like).
8. Ask Everyone to Share Their “Favorite Friend Quality” of Another
You know how it’s customary for everyone to go around and share what they are truly thankful for before having dinner? Well, to continue along with the Friendsgiving theme, have each person share what their favorite friend quality is about the person to their right. If folks are just meeting each other for the first time, instead they can share what they value the most in friendship overall, along with a story of how it was displayed to them personally over the past 12 months.
9. Send Each of Your Guests Home with a Fresh Gratitude Journal
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Wanna send folks home with a nice parting gift? It would be so on-trend to give each of them a gratitude journal. Listen, we are in some crazy times right through here (at least in the States) and so, encouraging your friends to set some time aside, regularly, to think about and then outwardly express what they are grateful for? That helps to keep stress down, keep things in perspective and it reminds us all to maintain a positive mindset as much as possible.
10. Watch a Nostalgic Movie
While everyone is enjoying dessert and drinks, how about watching a movie that brings back fond memories? A list of some of the most popular movies to come out previous Thanksgiving weekends is located here and a list of some favorite Black holiday-themed films can be found here. It’s a way to wind down and share some laughs before everyone heads home.
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Friendsgiving. What a wonderful way to celebrate your friends while also observing Thanksgiving in a way that is totally on your terms. And now that you know how to put it together, what are you waiting for? Hit your friends up and let them know that, whether it’s on actual Thanksgiving Day or a few days before or after, you’ve got a special dinner in mind.
One that has a good time with amazing friends written ALL over it.
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Featured image by PeopleImages/Shutterstock