Quantcast
Beauty Boss Blake Gifford Breaks Down Her Makeup Routine + Going Out Playlist


Episode 2 "Bold & Beautiful"

This post is in partnership with Ulta Beauty.

Blake Gifford, whom you may know on Instagram as @SignedBlake, is a woman of many talents. She's an attorney, content creator, fashionista, and all around beauty boss. In episode 2 of Beautiful Soul titled "Bold & Beautiful," we peeled back the layers of this multi-talented woman and got a glimpse of her effortless makeup routine in the process.


If you didn't know, Blake and xoNecole founder Necole Kane go way back. These two ladies first met at a photoshoot back in 2009, and connected professionally later down the line. The besties walked down memory lane and gave us plenty of laughs along the way. But we couldn't take our eyes off Blake as she gave us a lesson on creating a subtle yet glamorous beat.

Blake likes to keep it simple when it comes to her eyeshadow routine, but she has an eagle eye for detail when it comes to securing her foundation and concealer. In the tutorial above, you'll get to see how Blake moisturizes her skin with plenty of SPF (it's important ladies) and builds onto it with foundation and concealer. Her tip for concealing under eyes by letting it marinate before blending is absolute magic!

Speaking of skin, Blake has been on a mission to achieve a megawatt glow up, inside and out. At the beginning of quarantine, she took some time off from her everyday makeup routine (relatable!) to focus on nurturing and improving the health and appearance of her skin. To no surprise, the hiatus did wonders for her skin. But deeper than that, Blake learned to cherish her makeup routine as a fun way to indulge in some alone. She's discovered that she doesn't need a special occasion to get dolled up and transform into her most confident self. And that is a message we can fully get behind.

Watch as Necole and Brooke get real in this fun “Get Ready With Me” segment.

Scroll through the gallery below to shop the Ulta Beauty products Brooke used in her tutorial.

"Bold & Beautiful"

Moisturizing Suncreen Lotion SPF 30

Made for melanated skin, Black Girl Sunscreen Moisturizing Sunscreen Lotion SPF 30 protects against harmful UVA & UVB rays using a signature, sheer formula.

Black Girl Sunscreen
$16

True Color Skin Perfecting Stick Foundation SPF 15

BLK/OPL

Endless reasons to love, endless ways to use it. The BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 is the ultimate do-everything essential.

BLK/OPL
$12

Pro Filt'r Instant Retouch Concealer

Pro Filt'r Instant Retouch Concealer

FENTY BEAUTY by Rihanna's Pro Filt'r Instant Retouch Concealer is a creamy, longwear, creaseproof liquid concealer that delivers light-as-air, medium to full coverage in a groundbreaking range of 50 easy-to-shop soft matte shades.

Fenty Beauty
$28

Ultimate Queen Shadow Palette

Introducing royalty: NYX Professional Makeup Ultimate Queen Eyeshadow Palette

Introducing royalty: NYX Professional Makeup Ultimate Queen Eyeshadow Palette featuring creamy shimmers and warm mattes to showcase your inner queen!

NYX Professional Makeup
$18

Super Shock Blush in "Voile"

ColourPop Super Shock Blush

ColourPop's famous Super Shock Blush formula has a bouncy texture that delivers a healthy luminous glow that's weightless, buildable, and super blendable.

ColourPop

Rebel Quad

Juvia's Place Rebel Quad

The Rebel in Honey features four complimentary golden yellow shades for a day to nighttime look while providing maximum payoff with Juvia's Place highly pigmented colors.

Juvia's Place
$11

Iconic Lite False Lashes

House Of Lashes

House of Lashes Iconic Lite False Lashes brings the show stopping drama of the original Iconic lashes with a thinner band and more everyday wear look and feel!

House Of Lashes
$12

Semi-Matte Lipstick in "Dark Night"

Mented Cosmetics

Mented Cosmetics Semi-Matte Lipsticks are formulated with Castor Seed Oil & Vitamin E. This deeply nourishing formula provides a high level of pigment and delivers a satin like finish.

Mented Cosmetics
$16.50

Sign up today and be the first to get notified on new updates, exclusive events, retreats and giveaways!

More Posts
Could The 'O Method' Be Just What You Need To Have The Sex You Want?

An author by the name of Alexandra Katehakis once said this about orgasms: “Great spiritual teachers throughout the ages have stated that orgasm is the closest some people come to a spiritual experience because of the momentary loss of self. Why is this true? Because with spiritual sex, you move beyond orgasm into a connection with yourself, your partner, and the divine — recognizing them all as one.”

If it’s counterintuitive to what you’ve ever thought about orgasms, believe it or not, there are even pastors who have said that climaxing is the closest comprehension of heaven on this side of it: it is an extreme kind of bliss that is indescribable and is best experienced between two people who share a sacrificial kind of love for one another.

Keep reading...Show less
BDB: The Thing Most Women Tend To Ignore While Dating

In the crazy world of dating, so much attention is placed on the behavior during actual dates. Whether it is choosing the right outfit or making a good first impression, the focus tends to center on the in-person time spent together. But something that often gets overlooked is the significance of "between date behavior (BDB)." BDB is not just generic good morning text messages (that can be sent to 10 women in one minute), but rather text check-ins during the day and even nightly phone calls. This is the time when two people are apart but still find time for connection.

Keep reading...Show less
Victoria Monét's 'The Jaguar Tour' Is A Lesson In The Art Of Performing

There’s people who perform songs, and then there’s performers, and let me tell you something: Victoria Monét is a PERFORMER. I first fell in love with her as an artist after hearing her hit song “Moment,” and then when her album JAGUAR was released in 2020, I was hooked. JAGUAR was one of those albums that I kept on repeat as I and the rest of the world were going through the motions of being in a pandemic. I remember watching her perform her single “Jaguar” from the album on her YouTube channel, and the way she performed so effortlessly with such confidence, I knew I had to see her live.

Keep reading...Show less
Fall Equinox: How To Make The Fall Your Season, According To Your Sign

The Fall Equinox begins on September 23, 2023, and it’s time to embrace abundance, gain clarity, and know that you are worthy of your desires. The Fall Equinox marks the beginning of fall and the end of summer and is a turning point of the year, where things settle in and come to fruition. The energy that fall brings is one of harvest, but it is also one of release, letting go, and finding your ground. Coming from a summer of intensity, drama in love, and overall moving through a space of deep spiritual growth- now that fall is here, we are ready to decompress, dream, and enjoy that which we have created for ourselves.

Keep reading...Show less
8 Of The Best Probiotic Sodas For Good Gut Health

It’s almost as if most of the traditional sugary sodas that we grew up loving were swapped out for most health-conscious alternatives. If you walk into any grocery store and find yourself in the soft drink aisle, what you’ll discover is a new, fast-growing selection of gut-friendly drinks that are improving our digestive health, one sip at a time.

Keep reading...Show less