
Life can have its amazing moments of joy, advancement, and fun, but there are other not-so-fun challenges that we have to face in order to advance and grow. Ending something that is not serving you is one of them, especially when it comes to your career. Sometimes, you won't be forced out of a job that you've outgrown or simply don't like. You'll need to walk away.
Quitting a job can be a scary thing to even think about doing, especially when you have bills and other obligations. It can be even more difficult when you're comfortable, making a nice amount of money, and seemingly have a dream life, but you've been called to something else. You just don't feel fulfilled, or there's a push to go in another direction.
Well, allow a few bits of information to encourage you to replace fear with factual empowerment: First off, many Black women in today's work environments consistently face discrimination, micro-aggressions, underemployment, and unequal pay. In fact, 2 in 5 Black women have left jobs due to the aforementioned reasons. (That's 40 percent, y'all.) And they've survived and thrived, going on to other jobs, starting businesses, becoming full-time stay-at-home moms, digital nomads, or pursuing other destinies.
I once quit a job even after finally being promoted. I got tired of watching and reporting on others fulfilling their highest entrepreneurial dreams, and I wanted to try self-employment for myself. I felt God pushing me to take charge of my own advancement.
There were several confirmations of this in the form of getting more invites to speak, to host events, and to consult entrepreneurs outside of the usual work I'd done with that company. It was just time. While I would have loved to have advanced further within that company after the promotion (and it was something I'd been working hard toward for the past 7 years working there), I just knew that I had to go.
A decade later, I'm still self-employed, and while it hasn't always been a glamorous, dreamy journey, leaving that job to transition into this life was the best decision I ever made. As my now 94-year-old Granny always told me, "Life goes on. Your survival doesn't depend on a job. Use your brain. Make yourself happy. Go live life."
If you're struggling with taking the step to quit your job and move on to the next phase of your life, here are 10 affirmations to give you the boost you need:
1. "I have the tools, knowledge, and faith to land on my feet."
Your training, education, and experience are invaluable and can be used for many different things. Tap into the power of that and think about your options based on those factors.
2. "I am unique, talented, and experienced, and my skills are needed."
Skills are valuable to companies, especially when they're specialized. Remember what you bring to the table.
3. "I am confident that this is indeed the right time."
God often confirms things for us after telling us. You might be watching a TikTok video and feel a bit of discomfort observing someone you follow taking a risk in their career. You might be inspired by a movie you're watching, and you can't sleep after. You might have responded extremely negatively to a typical email your boss sent you that almost took you over the edge. You might meet a new bae who keeps encouraging you to start that business. The timing is always divine.
4. "I have been given all that I need to succeed."
This is often said, and I've known it to be true: You have everything around you to succeed. Even when quitting a job and doing something else seems too "big" of a thing to do, if you really tap in and look around, you'll notice the resources you have that you might have ignored or overlooked before.

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5. "I can be smart with my money and set up an exit plan that will work."
Exit plans are a thing, and they work. The fact that this concept exists and women have found success after resigning from a job tells you there's a tangible thing you can lean on to quit in a way that doesn't leave you high and dry. You can literally map out the steps you'll take to ensure you have a safety net once you quit and follow it in order to confidently walk away.
6. "The future will reward me for the positive steps I take today."
This one is key. What we do today definitely affects our future, and sometimes, the longer we wait to do something, the more unsavory the future consequences. Whenever you take steps to ensure the future, you would be proud; it's always a win.
7. "I am fearfully and wonderfully made, so I will not fail."
This affirmation has a Biblical foundation. Simply the belief that we all were made wondrous beings and, as a human with infinite potential, that you are a creation of supreme reverence and respect, this affirmation is powerful. If you embody this belief, your steps are ordered, bold, and unstoppable, so there's really no space for succumbing to fear.

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8. "I can make bold steps and fulfill my highest potential."
If you struggle with the courage to quit a job, this is the perfect fake-it-'til-you-believe-it affirmation. You'll need to repeat this to yourself and push forward with a sense of near-delusion until this becomes a strengthening mantra. As the popular saying goes, "If you can't beat fear, do it scared."
9. "I am always protected, loved and cherished by the Most High."
Tap radically into faith when fear gets you down. You have to have a sense that you're always taken care of and that your destiny is protected. You're loved divinely by God, so you will always land on your feet one way or another. You are indeed blessed and highly favored.
10. "I can sustain success because I am resilient and savvy."
Think of a time in the past, before you got the job you have now. Didn't you apply and get rejections then? Didn't you have bills to pay then? Didn't you do well in that interview and get the gig, out of hundreds of other applicants? Well, what's different about today? You've gotten through before, and you will again.
You'll be a bigger success. You'll see lucrative change. You'll walk in your purpose. You'll serve. You'll make another company money and negotiate a better salary. You'll create more art and finance the life you want. You'll close more deals. You'll lead more initiatives. Why? Because you're that girl and been that girl. 'Nuff said.
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson









