For full transparency, I envy the person who can jump out of bed in the morning and conquer the day. While I do consider myself a morning person, because I set my bedtime at 10:30pm, I admit I need to ease into my day. I've found that the best way to do this is through something that can set the tone on how I want it to end: on a good note. Talk to anyone balancing their success with inner peace, and they'd tell you morning routines play a huge part in the color of their lives.
In light of that, I was curious in trying different ways to start my mornings off right and wanted to share my experience to the world. And let's just say my experiment on morning routines was surprisingly helpful in all sorts of ways. Let's dive in, shall we?
I Tried 6 Different Morning Routines
The Wim Hof Method
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Recently, I came across this new regimen called the Wim Hof Method. It was founded by a Dutch extreme athlete named Wim Hof who is known as "The Iceman'' for his cold exposure achievements which have landed him in the Guinness Book of World Records. The Wim Hof Method consists of three pillars: Breathing, Cold Therapy, and Commitment. The benefits include increased energy, better sleep, reduced stress levels, enhanced creativity, etc. How it works is, you start with a breathing exercise, take a cold shower, then end the regimen with a commitment that you are going to accomplish a task or goal for that day.
When I got to the cold shower part, it was exactly what I expected it to be, COLD. I am a warm/hot shower type of woman myself, so the cold shower did give me the wake-up call I may have needed. Despite the few sneezes I got afterwards, I felt I was more alert and it allowed me to be more focused and disciplined with the work I had to get done. The laziness was gone folks! If you are interested in trying the Wim Hof Method, you can download the free mini class here.
Video Log
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I love a good vlog. Watching someone share their story, tips, or shared activity with you through a video is engaging and interactive. According to YouTube stats, out of 2 billion monthly users, people upload 500 hours of video every minute and each visitor spends 11m 24s per day on the site, on average. That's a lot of video time, am I right? So why not use it for your own personal life?
With this morning routine, it was about starting a video diary. Start your day by talking about whatever you want, to yourself for yourself. There was something about looking at myself in the camera, messy curls and all, and saying what was on my mind that made me feel at ease. It was a good way to say, "Hey, you good sis?" We can get caught up in social media and need a break from technology sometimes. But taking the time to use technology and giving myself the space to be vulnerable made me feel like a weight was lifted off my shoulders. It feels necessary to do in such a digital world. I approve.
The 5-Hour Rule
Kiara Byrd/xoNecole
Knowledge is power, right? We have probably heard that personal development should always be a part of our wellness goals. When you learn a new skill or talent, you feel better about yourself. So I applied the 5-hour rule to my mornings. It has been practiced by Bill Gates, Warren Buffet, and Oprah herself. The 5-hour rule is simply you intentionally setting aside 1 hour a day (equaling 5 hours a week) for learning or practicing a new skill.
You can do this by reading a new book, reflecting on small/large achievements, and/or experimenting by practicing a new skill or brainstorming new ideas. The 5-hour rule is honestly one of the things I used to manage my mental health better. When I was able to give time to myself with zero distractions, I was able to focus better on my 9-5 work and even my school work. I felt more in control in a sense. I didn't feel like time got away from me or that something was missing because I made the choice to start my day doing what I wanted, to get my brain going. This is a routine I appreciate continuing to help with my growth.
Future Journaling
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Writing is my therapy. I have countless journals and hundreds of pages filled with my thoughts, feels, and wild imagination. So I figured the concept of future journaling would be great to try. The key is to write a detailed letter to yourself from your future self. It can be as detailed as you want with the lifestyle you dream about. There are no rules when it comes to future journaling because it all boils down to making dreams into reality.
When I wrote down my future, I took the next step in taping it to my wall and reading it out loud. I even wrote my future in different stages (overachiever, this one). This kind of writing reminded myself that my life is mine and no one else's. Everything that was written is the life I am working towards and I am setting intentions while tapping into manifestation. I am my number one motivator and personal hype man. As we all should be.
Dancing
Kiara Byrd/xoNecole
We all love a good playlist. When we are driving in our cars or in our rooms alone, there is always that one song that hypes us up and gets us in a good mood. I took a nice 10 minutes out of my morning and danced my ass off; no matter how good or bad I looked. The song of choice was "CROWN" by CHIKA. Let me just say, if you haven't listened to this song yet, I'm going to need you to download it ASAP.
The words of this song mixed with my controversial dance moves made me feel happy, sad, empowered, and unapologetic all at the same damn time. I felt free. I felt that all my worries of yesterday were shaken off and left in the past. Bringing my body to movement helped me become more energized and just overall better emotionally. It's important to work hard, but I prefer to play harder.
Free Hugs
Kiara Byrd/xoNecole
Now this one, this routine surprised me the most. It was one of the simpler routines that I found to be the most rewarding. With these 'Free Hugs', I was able to be present with my surroundings and give myself grace. We can get caught up in the next big idea or working towards that new promotion. But we forget to stop and just say thank you. This routine gives you time to appreciate what you have that is right in front of you. I went around my apartment and hugged everything I had, while saying "I appreciate you and I am grateful for you."
This honestly felt really nice for me. I started hugging things like my pets, my bed, and my clothes. But the more I was hugging, the more comfortable I was in hugging things you probably don't think about. I hugged my table, my shower, my wall paintings, and even my trash can. Yes, I said my trash can. I ended my hugging spree with hugging myself, because why the hell not? Embracing what I currently have allowed me to feel more content and grounded. Even though it's not something you typically hear people do during their spare time, I think everyone should at least try to incorporate 'free hugs' in their lives. When you feel you are always on the go and need to take second to rest, hug something. Enjoy the moment and appreciate all the blessings you have in order to look forward to the blessings that will continue to come. Definitely recommended.
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Apparently, there was a Thanksgiving episode that featured all of the friends having dinner together. And y’all, there was simply no way that I was going to mention the latter without shouting out the original (amen?).
Okay, so with that out of the way — Friendsgiving. Something that I appreciate about twists to holidays like this is that it’s a reminder that there is no one way to celebrate special occasions. And so, if, for whatever the reason, you will not or cannot be with family during the holiday season, there are certainly other alternatives at your disposal.
That being said, if the thought of spending time with friends this Thanksgiving is something that you’d like to do, yet you’re not sure how to host it in a way that will make Friendsgiving a fan favorite for your entire circle — I’ve got 10 suggestions that can make the planning process easy as pumpkin (or sweet potato) pie.
1. Position Chrysanthemums or Orchids for Your Table Décor
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Let’s start with décor first. Listen, aside from cleaning up your place, you don’t have to be over the top. If you put together a really nice centerpiece or put a flower at each table setting, honestly, you’re all good. And if you’re someone who is big on details and symbolism, my recommendation would be to go with some chrysanthemums and/or orchids.
When it comes to chrysanthemums, not only are they a peak fall flower, they represent things like friendship and happiness. And orchids? They tend to bloom during the fall and spring seasons and, not only are they about luxury, certain orchid colors also symbolize friendship (for the record, yellow roses symbolize friendship too). Perfect.
2. Incorporate Scents That Cultivate Gratitude
Speaking of cultivating a warm and inviting space, you can never go wrong with scented soy candles — or at least having an essential oil diffuser in a few spots. Some scents that actually help to bring in the spirit of gratitude include vanilla, jasmine, ginger, cedarwood and frankincense.
3. Use Upscale Paper Products to Dine With
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Let’s be real — a lot more of us would probably host events in our home if it wasn’t for the mess that is left behind in our kitchen once the festivities are over. Wanna avoid that? Use paper plates. No, I don’t mean the cheap Styrofoam ones. SMDH. These days, there are paper (and plastic) plate brands that will low-key blow your mind when it comes to how bougie they look. Some that are worth considering are located here, here and here.
4. Handwrite Thank-You Notes (Use Them As Place Settings)
If you’re like Tiffany (from the HBO series Insecure — what a time) was at that memorable dinner party when all hell broke loose between Lawrence and Issa and you’re pretty anal — I mean, particular — LOL — about place settings, it’s a nice touch to pick up some blank thank-you cards that you can write a personalized “I’m thankful for you because…” message in. Place each one where you’d like each friend to sit. They won’t see it coming and it’s a really nice touch.
5. Have Everyone Bring Their Favorite Homemade Dish
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Okay, and what if what has you on the fence about hosting is you don’t feel like doing a ton of cooking? Chile, this is where the concept of having a potluck comes in. Get everyone to bring the dish that they claim they cook the best and make sure to let them know how many individuals you plan on coming (so that they will make enough). You can even make a game out of it by having everyone anonymously vote for the first, second and third best dishes out of the bunch. Take it up a notch by having a prize for each winner.
6. Take a Warm Drink and Dessert Poll Beforehand
You know what isn’t discussed enough about dinner parties? Folks bringing desserts that other people don’t even like. SMDH. You can avoid this from becoming an issue at your Friendsgiving by sending an email (most people prefer that to group chats; let’s be real — and make sure to BCC everyone as well) asking everyone to share what their top three favorite desserts and warm drinks are. Then pick the top 2-3 out of the bunch. That way, you won’t have a ton of (for instance) coffee cake or apple cider lying around that no one even wanted in the first place.
7. Create a Signature Friendsgiving Mocktail and Cocktail
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Speaking of drinks, another way to make your Friendsgiving memorable is to come up with a signature mocktail (for those who don’t consume alcohol) and cocktail. For the mocktail, you can also poll your friends about their favorite mocktail or fruits and come up with a mixture of your own. For the cocktail — although National Friendship Day is actually in August, I did peep that there are certain drinks that have been created in its honor. Some of them are located here for you to do a bit of tweaking on (if you’d like).
8. Ask Everyone to Share Their “Favorite Friend Quality” of Another
You know how it’s customary for everyone to go around and share what they are truly thankful for before having dinner? Well, to continue along with the Friendsgiving theme, have each person share what their favorite friend quality is about the person to their right. If folks are just meeting each other for the first time, instead they can share what they value the most in friendship overall, along with a story of how it was displayed to them personally over the past 12 months.
9. Send Each of Your Guests Home with a Fresh Gratitude Journal
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Wanna send folks home with a nice parting gift? It would be so on-trend to give each of them a gratitude journal. Listen, we are in some crazy times right through here (at least in the States) and so, encouraging your friends to set some time aside, regularly, to think about and then outwardly express what they are grateful for? That helps to keep stress down, keep things in perspective and it reminds us all to maintain a positive mindset as much as possible.
10. Watch a Nostalgic Movie
While everyone is enjoying dessert and drinks, how about watching a movie that brings back fond memories? A list of some of the most popular movies to come out previous Thanksgiving weekends is located here and a list of some favorite Black holiday-themed films can be found here. It’s a way to wind down and share some laughs before everyone heads home.
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Friendsgiving. What a wonderful way to celebrate your friends while also observing Thanksgiving in a way that is totally on your terms. And now that you know how to put it together, what are you waiting for? Hit your friends up and let them know that, whether it’s on actual Thanksgiving Day or a few days before or after, you’ve got a special dinner in mind.
One that has a good time with amazing friends written ALL over it.
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