The Biggest Takeaways From xoNecole's First-Ever ElevateHER Crawl
A mirage of pink and purple balloons come into focus as I step into the building. I can faintly make out the beats of "Before I Let Go" and muffled laughter as I walk up to the counter. Suddenly I hear an empowering, Kiki-filled "Courtney!" behind me. An overwhelming sense of comfort comes over me and, at this point, I have to check myself. I'm in Atlanta at a business networking conference with my cards in hand and my elevator pitch memorized. So, why does it feel like I just walked into my favorite hair salon on an early Saturday morning?
It's Saturday morning but I'm not at the salon, I'm at xoNecole's first annual ElevateHER presented by Toyota Corolla and I'm already in love.
Artist Melissa Mitchell giving us life.Photo by Carol Lee Rose for xoNecole
The first 300 attendees received custom tote bags
Black women are the fastest growing economic force in the United States and that's a fact Necole Kane understands like the back of her hand. It could be argued that Necole is one of the biggest pioneers of that entrepreneurial spirit in the digital space, both personally and through xoNecole.
xoNecole's SHEeo vibing out at the ElevateHER entrance.Photo by Carol Lee Rose for xoNecole
Boss Babes Link Up was a perfect networking wall where attendees wrote out what they needed and what they offered.
This one-of-a-kind marketplace was a community of digital and traditional business women who are, above all else, enthusiastic to see other women win. An expertly curated space with Instagram-worthy backdrops and an extraordinary DJ who understands how to get a party started were merely exciting add-ons to the empowering experience of ElevateHER. Over 700 women filled Mason Fine Art Gallery to shop a varied array of 25+ black women-owned vendors like Melissa Butler's The Lip Bar, LaKeasha Brown's 1987 Juices, Candice Cox's CanDid Art, Charline Shelby's Fabulina Designs, and Tay Watts' Posh Candle Co. to name a few.
Swank Blue
Bask & Bloom
Play Pits
The Lip Bar
As attendees we got even more bang for our buck as we were able to listen to panelists give testimonies and real-life advice for propelling women forward. The speakers included host Dana Blair, Ezinne Kwubiri (the Head of Inclusion and Diversity for H&M), Pauleanna Reid (a Forbes.com Senior Contributor), Tamisha Harris (a CNN/HLN producer), Janell Stephens (the founder of Camille Rose Naturals), Alicia Scott (the founder of RANGE Beauty), Christina Rice (the founder of OMNoire), and Shavonne Riggins (the founder of Curlkalon) as well as a surprise appearance by Hollywood producer Will Packer.
Dana Blair moderating the Elevator Pitch panel featuring Christina Rice, Tamisha Harris, Pauleanna Reid, and Ezinne Kwubiri.Photo by Carol Lee Rose for xoNecole
To top all of that off, we were even treated to free palm and tarot readings, henna, drinks with the "you can sip with us" slogan served by Crown Royal and Baileys, and musical stylings by the ever-talented lady spinners DJ OHSO and DJ Traci Steele.
DJ Traci Steele had the crowd bumpin' on the 1s and 2s. Photo by Carol Lee Rose for xoNecole
VIP attendees enjoying complimentary drinks from the Crown Royal bar.Photo by Carol Lee Rose for xoNecole
Attendees were able to kickback in the Crown Royal lounge complete with cocktails, Vegan bites, henna, palm readings and astrologists.
The Real Queens fix each other's crowns walls was an attendee favorite and reminded us of the Queens that we are.
An underlying theme throughout the event was the idea of timing.
It wasn't your usual "trust timing" mantra we see on Instagram but instead, a diligent lesson on how timing works with the power of intention to progress towards your goals. It takes more than perfect timing for an idea to come to fruition. Timing is nothing without intentional execution and dedicated hard work.
From Necole's keynote about her career pivot and being acquired by Will Packer Media to each panelist on the Elevator Pitch panel co-signing to this theme in one way or another, this message wasn't the only one received all day. In fact, below are a few more key takeaways.
1. Your trajectory is yours to own.
Photo by Carol Lee Rose for xoNecole
Necole delivered a beautiful keynote on the power of understanding and leaning into your journey, especially when you're just starting out. One of the key points touched on was the pressures from the outside world on where you're supposed to be or who you're supposed to be. Oftentimes we internalize the pressures and opinions of others and allow it to direct the trajectory of our careers. A big moment in the room happened after Necole described the feeling of people telling her how moving to Phoenix wouldn't advance her career. Her response? "Will Packer found me in Phoenix." Sis, yes. Hello. The moment was received by so many in the room who feel limited by circumstances like location, and shed a light on the facts that location isn't what's important.
Throughout her chat, she stressed the importance of listening to your inner voice and moving towards your personal happiness; a sentiment that was echoed other times at the conference. The aha-moment was when Necole shared why she was so determined to execute this event perfectly. "This event is the epitome of my new direction," she says.
"Young girls are watching and this has to be a success. This is the only way I can push forward with this acquisition."
Support is excellent but without execution, it's just an idea.
2. Us supporting Us.
Photo by Carol Lee Rose for xoNecole
By now, we've all seen the stats on how long the black dollar lives in the black community. It's more important than ever to cultivate real spaces for the black community to invest in one another. We aren't readily found in the aisles of Target, the racks at Saks 5th Avenue, or the counters of top retailers (yet). Awareness and information are needed to build this financial community and ElevateHER Crawl was a giant step in that direction.
When Will Packer took the pink stage, the energy was amplified by a thousand. Will understood the importance of investing in the community that helped me to his billion-dollar successes, and he made it clear at every turn.
"I have made over a billion dollars at the box office. You know who drove me to that billion-dollar success? Black women. You did that. So when the time came for me to put my money and my resources where my mouth was, guess who I wanted to invest in? A black girl, you damn right."
The message: We are enough. A message that wasn't only present in Will's speech, but seen in every aspect of the event. From the 25 shop owners on Vendor Row, to the team Necole invested in for the day, it was all manifestation of this sentiment. ElevateHER showed what can happen when passion, community, and resources come together. We are enough and we have enough to build this community.
3. Substance over Flash.
Photo by Carol Lee Rose for xoNecole
The key to any great event is substance.
The pretty colors and photo-ready corners are nice, but the heart of any conference lies in the information. Each panel was expertly chosen and perfectly crafted to fulfill the needs of real, working women. Panelists focused on tangible and actionable pieces of advice needed to propel women forward in business. The industries were far-ranging and each speaker brought a unique perspective to the subject at hand.
For those hoping to produce an event similar to ElevateHER, I encourage you to take this advice to heart. A conference is more than a place for a cute photo. It's about crafting a unique and extraordinary experience for whatever community you support. This also applies to the work you're doing; it's more than the aesthetic of your Instagram. The real work happens in boardrooms, on conference calls, and in the hours of labor that aren't captured on video. It was a common trope from almost every panelist (including Necole herself) that your primary focus should be crafting and creating a quality product/service, not how many followers or likes you get.
I have never been in a space so uplifting, encouraging, and dynamic as ElevateHER Crawl. I've never left an event feeling so motivated and confident in my abilities as a woman. Above all else, the community presence was real. A slew of women loving other women is always my jam, and the foundation of ElevateHER. For those looking for a conference to call home, I also encourage you to attend ElevateHER next year.
We can only get bigger and better from here.
Photo by Carol Lee Rose for xoNecole
Want a peek at more of ElevateHER? Check out some of the event's highlights in the slideshow below:
Featured image by Carol Lee Rose
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Courtney is a contributing writer, based in Puerto Rico by way of Tennessee. Interested in the intersection of fashion and culture, she has an affinity for fashion, empowerment, and really good tacos. Keep up with her on Instagram (@hautecourtxo).
Smile, Sis! These Five Improvements Can Upgrade Your Oral Hygiene Instantly
This article is in partnership with Sensodyne.
Our teeth are connected to so many things - our nutrition, our confidence, and our overall mood. We often take for granted how important healthy teeth are, until issues like tooth sensitivity or gum recession come to remind us. Like most things related to our bodies, prevention is the best medicine. Here are five things you can do immediately to improve your oral hygiene, prevent tooth sensitivity, and avoid dental issues down the road.
1) Go Easy On the Rough Brushing: Brushing your teeth is and always will be priority number one in the oral hygiene department. No surprises there! However, there is such a thing as applying too much pressure when brushing…and that can lead to problems over time. Use a toothbrush with soft bristles and brush in smooth, circular motions. It may seem counterintuitive, but a gentle approach to brushing is the most effective way to clean those pearly whites without wearing away enamel and exposing sensitive areas of the teeth.
2) Use A Desensitizing Toothpaste: As everyone knows, mouth pain can be highly uncomfortable; but tooth sensitivity is a whole different beast. Hot weather favorites like ice cream and popsicles have the ability to trigger tooth sensitivity, which might make you want to stay away from icy foods altogether. But as always, prevention is the best medicine here. Switching to a toothpaste like Sensodyne’s Sensitivity & Gum toothpaste specifically designed for sensitive teeth will help build a protective layer over sensitive areas of the tooth. Over time, those sharp sensations that occur with extremely cold foods will subside, and you’ll be back to treating yourself to your icy faves like this one!
3) Floss, Rinse, Brush. (And In That Order!): Have you ever heard the saying, “It’s not what you do, but how you do it”? Well, the same thing applies to taking care of your teeth. Even if you are flossing and brushing religiously, you could be missing out on some of the benefits simply because you aren’t doing so in the right order. Flossing is best to do before brushing because it removes food particles and plaque from places your toothbrush can’t reach. After a proper flossing sesh, it is important to rinse out your mouth with water after. Finally, you can whip out your toothbrush and get to brushing. Though many of us commonly rinse with water after brushing to remove excess toothpaste, it may not be the best thing for our teeth. That’s because fluoride, the active ingredient in toothpaste that protects your enamel, works best when it gets to sit on the teeth and continue working its magic. Rinsing with water after brushing doesn’t let the toothpaste go to work like it really can. Changing up your order may take some getting used to, but over time, you’ll see the difference.
4) Stay Hydrated: Upping your water supply is a no-fail way to level up your health overall, and your teeth are no exception to this rule. Drinking water not only helps maintain a healthy pH balance in your mouth, but it also washes away residue and acids that can cause enamel erosion. It also helps you steer clear of dry mouth, which is a gateway to bad breath. And who needs that?
5) Show Your Gums Some Love: When it comes to improving your smile, you may be laser-focused on getting your teeth whiter, straighter, and overall healthier. Rightfully so, as these are all attributes of a megawatt smile; but you certainly don’t want to leave gum health out of the equation. If you neglect your gums, you’ll start to notice the effects of plaque buildup, which can irritate the gums and cause gingivitis, the earliest stage of gum disease. Seeing blood while brushing and flossing is a tell-tale sign that your gums are suffering. You may also experience gum recession — a condition where the gum tissue surrounding your teeth pulls back, exposing more of your tooth. Brushing at least twice a day with a gum-protecting toothpaste like Sensodyne Sensitivity and Gum, coupled with regular dentist visits, will keep your gums shining as bright as those pearly whites.
A couple of weeks ago, as I attempted to listen to the radio (throwback music fans can read between the lines there; some of this music these days is violating as hell), it was like the universe was begging me to pen this article. First, it was Lilo Thomas’s “Wanna Make Love (All Night Long).” Then it was Boyz II Men’s “I’ll Make Love to You” (question: why I gotta throw my clothes on the floor when he’s gonna gently take his off?). Then it was (and this is my jam — but still) Lorenzo’s “Make Love to Me” (yes, I finally went to a throwback station to get all of this). And while one part of me had my head and neck swaying from left to right, another part of me was low-key irritated…like I almost always am…whenever I hear the phrase “make love.”
Sex. As making love. What in the world? I mean, if only married (or folks in long-term committed relationships…and I do mean more than just three months) were saying it, I could kind of get it. Okay, but you’ve been seeing someone, and after a few days, y’all have sex, and you say that he made love to you? How is that even possible? In the immortal words of NeNe Leakes, I feel like when love is tossed around so casually like that, it’s somewhere asking, “Now, why am I in it?”
Yeah…we’re gonna go there today. And while I totally get that this is my opinion, not everyone will agree, and there will be some pushback, please just entertain why, when it comes to describing a sexual experience, “make love,” more times than not (at least these days), is not the responsible depiction of what’s actually going on.
Where Did “Make Love” Even Come From?
GiphyOkay, so before we get into why I feel so strongly about “make love” as I do, let’s look into its origin story because I promise you that I have wondered, for years now, who even came up with the concept. I did some digging, and the closest thing that I could find is an English writer by the name of John Lyly, who once penned a piece calledHow To Make Love to the Moon: Intimacy and Erotic Distance, seemingly around 1590 — and he wasn’t talking about sex at all. He was actually referencing romance and courtship. Oh, but by the 20th century, it was used a bit more broadly, and then by the 1940s, it had become the slang term that it is now.
So, let’s start there, shall we? Initially, "make (produce) love (deep affection)" had nothing to do with the bedroom at all. It was about doing things to bring two people closer together on a mental and emotional level. Sex was so not the agenda.
Now bookmark that, please, as we move right along.
Why 'Make Love' Is One of the Most Irresponsible Phrases Around
GiphyI already know. Some of y’all are gonna say, “So, are you saying that sex doesn’t produce deep affection?” It can. It most certainly can. My pushback would be that casual sex doesn’t do that, though. I mean, the mere definition of casual includes things like “without definite or serious intention; careless or offhand; passing” — so if no one is seriously intending for anything more than getting off to happen, if they are actually making moves that by, direct definition, are careless (listen, I’m just breaking the words down) — how could any real affection come from that? Because, for the record, affection means “fond attachment, devotion, or love.”
How can someone be casually devoted or casually love you? THEY CAN’T — and yes, I am yelling it. Devotion and love are very intentional. Extremely so.
And for the people in the back who still are rolling their eyes at your monitor or cell phone screen because you’re like, “There have been times when I have felt extremely attached or devoted to someone who I had a casual experience with. Hell, sometimes I even felt like I loved them” — well, I really wish that one day all of us will take oxytocin highs literally and seriously. Yes, there is a hormone in your body that is designed to bond you to the people you sleep with; however, that speaks to a physical response far more than an emotional dynamic…and that’s just what trips a lot of people up: they don’t know the difference between the two.
Okay, but what if you are in something that isn’t casual? What then? I’ll say this: I once penned a piece for the site entitled, “Make-Up Sex Might Be Doing Your Relationship More Harm Than Good.” The thing that you have to be careful of is using sex as a deflection from real issues that need to be addressed and then calling it “making love” to make you feel better about doing it. Because think about it — if you keep telling yourself that whatever the two of you are going through “isn’t so bad” because you just made love last night…do you get how deceptive that can (potentially) be?
Case in point. I know someone who is going through a divorce who said that because the sex with their spouse was so good, they would confuse great sex with a healthy relationship…yes, even in marriage. And because of that, they never really got to the root of their issues…which only made the problems and challenges worse. The worse they felt, the more sex they would have and the more they would justify staying…due to the sex.
Listen, no one said that sex isn’t mighty powerful. In fact, I’m the one who will stand on the highest hilltop and yell that it is with the biggest bullhorn. That’s why it needs to be approached from a responsible space and mindset — which is why, when it comes to the act, I have my own motto, one that puts “make love” into, what I believe is its proper place.
Sex Does Not "Make" Love; Sex CELEBRATES Love
GiphyI’m aging myself. Plus, as pro-Black as I am and as triggered as I would sometimes get by just how WHITE the original Beverly Hills, 90210 was, I was still a fan. Hell, in college, my late fiancé and I would even sometimes watch it together. And a classic episode was when Brandon Walsh’s girlfriend, Emily Valentine, slipped him euphoria; he got mad, and she told him that if they made love, he wouldn’t be mad anymore. What he said in response was a checkmate for the ages: “In order to make love, I have to be in love.”
Yeah, Brandon was preachin’ right there. I mean, how many times have you watched a movie or TV show where two people have been having consistent sex and then, when one of them says, “I love you,” the other one will be semi-freaking out, talking about “It’s too soon to say that.” So…it’s too soon for someone to declare their love to you even though they are out here making love to you? Make it make sense, y’all. If love is what sex is making, shouldn’t love be produced after a couple of times?
Are y’all starting to see more of my point?
It is my personal belief that a lot of people feel uneasy about “love” being used too soon because, deep down, they know that making love isn’t what they are doing. Getting to know someone better. Enjoying their time. Sharing orgasms with someone who can get them there. Sure. LOVING THEM? Sex producing love? Nah. And that’s why I firmly believe that sex doesn’t make love; sex CELEBRATES love. Because if you don’t love someone outside of the bedroom, sex isn’t gonna make that happen…, and if you do, sex is simply a physical manifestation of a deep and profound feeling and decision (with actions in place that totally back it up) that already exists.
Just ask some long-term committed couples that you know if sex is what “makes them” love their partner vs. sex being something that they used to celebrate — proclaim, rejoice in, honor, praise, revere, revel in, bless — that has already been established. And gee, when you look at all of the definitions (and synonyms) of celebrate, doesn’t it make sense that sex should be seen through the lens of celebrating love rather than making it?
Because if you truly value love, if you esteem it as special and sacred, sex would be honoring, revering, and blessing the bond between two people who care about each other, far beyond the surface level — two people who are committed, who have been through some things, we have made some compromises and sacrifices…two people who love each other in the purest and most accurate kind of way.
This brings me to my next point.
Please Don’t Expect Sex to Do Love’s Job
GiphyAbout a year ago, someone asked me what I thought was the biggest mistake that women can make when it comes to sex with a new partner. There are several, yet the one that immediately came to mind was, “Please don’t ask a guy if he loves you during the act. What guy would say ‘no’?”
This isn’t rocket science, and a lot of women know it. So, why do they do it? Honestly, it’s a form of manipulation, whether they realize it or not, because they are using a very vulnerable moment, where folks are usually not thinking very clearly, to have a serious conversation. Then, if a man says “yes,” they hold them to it as if it’s the gospel. Out here, expecting sex to do love’s job is reckless and emotionally dangerous.
And that’s the reason one billion why “make love” irks me so. I’ll explain deeper. Because I am both a marriage life coach and a doula, sometimes “the lanes” cross. When a couple is in trouble, sometimes they will tell me that they think having a baby will make things better. A child is not meant to be anyone’s savior. And you know what? Neither is the act that gets them here (funny how that plays out) — sex.
Sex is not supposed to be expected to do love’s job because love is a HUGE responsibility. Being patient with someone? Constantly encouraging and supporting someone? Being steadfast in trying times? Honoring your word? Allowing reason to override emotion, so that you can make responsible and accountable decisions for the sake of your relationship? You expect love to make all of that happen for you? In what universe?
I promise you, the more that I have spent time pondering all of this, the more “make love” is something that I almost wish would go away. For those of you who actually love each other (mutually so), CELEBRATE LOVE all you want. Sex producing love? It’s just never gonna sit well with me. Love is too awesome, and "producing it" is not sex’s responsibility.
This brings me to my final point.
If Love Is Cake, Sex Is Icing (and Kinda-Sorta Barely That)
GiphyAn ex of mine from back in the day, used to say all the time that if you need condiments to make your food taste right, it wasn’t prepared well in the first place. Now, if you paid attention to the title of this last section, I’m pretty sure that you can see where I am going with this.
My favorite cake is very specific: It’s Red Lobster’s chocolate cake (sidebar: did you know that the founder of Red Lobster stood up to Jim Crow laws back in the day?). Hell, I don’t even eat shellfish yet I’ll get some cake from that spot. Anyway, the icing is cool, but if one day I went there and the cake didn’t have any icing on it, I’d still eat it — that’s just how good the cake is. Oh, but on the other hand, if all they had was icing, I would take a hard pass. Too much icing can be overkill. Too much icing, without cake, can make you sick.
See what I’m saying? When it comes to cake and icing, I see love as “cake” and sex as “icing.” Icing can make the cake so much sweeter and enjoyable, yet if there was no cake…what’s icing’s freakin’ point at all? Icing is literally designed to accentuate/amplify something that already exists. It needs the cake far more than the cake needs it.
And for those who got through all of this and are still wanting to “But what if…” what I’m saying — listen, I write about sex too damn much on this platform for y’all to think that I don’t know that sex has layers to it. All that I’m addressing today is why I wholeheartedly believe that “make love” really needs to be used less. Honestly, I wouldn’t lose a bit of sleep if it got retired altogether. If you’re not in love, or in a mutually loving situation (because the two are not exactly the same), why not say what you’re actually doing: you’re having sex? It’s a way to keep you from programming your mind to make the reality of what is happening more than it is.
And if you are in love (or mutually love), give yourself more credit: sex is not producing love…sex is BLESSING the love that you and your partner have worked so hard to establish.
_____
Aight. I don’t know how to drive this point home more than I just have. I think now I will listen to a true classic R&B song that totally cosigns on my point — what y’all know about Peabo Bryson and Roberta Flack’s “Tonight, I CELEBRATE My Love for You”?
Yeah, that’s what I’m talking about. Good, real stuff right there.
Celebrating what’s ALREADY BEEN made. Excellent.
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Featured image by Giphy