
Virgos are a sign of the mind. So, when you are looking at the love life and compatibility of a Virgo, you must start there.
Virgo in Love & Relationships
A Virgo’s heart is in their head, and they try to make decisions in love that are practical, well-thought-out, and that make sense to them. They love just as deeply as any other sign, but they also know that keeping their head on their shoulders will keep them out of trouble.
A Virgo wants a partner who is going to make life less stressful for them, and that only adds positively to their life. They will not commit to just anyone, and Virgo intellectualizes everything.
Yes, everything, including their relationships. They are known for their high standards, but this energy is matched by the dedication, loyalty, and thoughtfulness they bring into their relationships. There is a lot of thought that goes into who Virgo forms relationships with, and if you have caught the eye of a Virgo, you should feel special because that is no small feat.
Virgo Love Compatibility: Best & Worst Love Matches in the Zodiac
Virgo’s compatibility is unique because, at the end of the day, Virgo is a mutable sign, and they are always shifting and changing themselves. They value certain traditions in relationships, but they are also more progressive in how they go about things and who they attract. Virgos are looking for a partner who is intelligent, inspiring, and stable. They are the type of people to easily get the ick, so if you are interested in a Virgo, make sure you have it together before approaching them.
Virgo doesn’t have a hard time saying no, and they may have a lot of “no’s” before they find their person.
Virgo Compatibility and Best Matches for Love

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Once Virgo is in love and finds their person, however, it’s like a light has been sparked in them. A Virgo in a relationship brings out a whole different side of this earth sign, and when they feel safe enough to relax and just love, be and give, they are at their best.
Virgos are always there for their loved ones, they are smart, sexy, and they make great partners to have.
Who Are Virgos Most Compatible With?
Virgo + Aries Love Compatibility
Virgo and Aries are attracted to each other almost immediately. There is a fun, childlike wonder they both have when they are together, and they have a lot of insight to bring to the relationship. However, these two are often challenging each other as well. Aries wants to break down Virgo’s walls but may do so in a way that turns Virgo off. Virgo wants to keep up with Aries' energy levels and free-spirit nature, but Aries may find Virgo too wishy-washy to commit to.
Virgo and Aries see each other in very different ways than most others see them, and it’s hard to tell if they are absolutely in love with each other or if they secretly despise each other. If they can learn to work together rather than divide, then this relationship can bring a lot of abundance to each other’s lives.
Virgo + Taurus Love Compatibility
Virgo and Taurus are a sweet couple. They are very enamored with each other, and they form a dedicated, loyal, and loving relationship. Virgo doesn’t have to try hard to win the affection of Taurus. The Virgo senses that they are accepted and loved by Taurus just as they are, and this is beautiful for Virgo. Taurus feels Virgo is strong, hilarious, and loving. Taurus admires Virgo's loyalty and the effort they put into their life and their relationships and wants to form a bond here.
The great thing about earth/earth sign relationships is that they get to know each other better than most, and they feel safe in each other’s presence. Their energy in the bedroom is magnetic, and they are often dancing in sync with each other. However, if a betrayal happens or trust is lost, this will be the detriment of the relationship in the long term.
Virgo + Gemini Love Compatibility
This is a curious, exciting, and intense relationship. Gemini inspires Virgo but can also deeply trigger this earth sign through impulsiveness and irrationality. Gemini and Virgo are both ruled by Mercury, the planet of the mind. There is open communication in this relationship which is the couple’s strong point, but for Virgo, a lot of this tends to lead to overthinking. Gemini doesn’t make sense to Virgo, and Virgo doesn’t like it when they can’t make sense of something.
Gemini doesn’t sense this from Virgo and just wants to have a conversation with the mind of someone who is so intriguing and unusual to them. Their openness mentally and in the bedroom is what fuels this relationship, but there may not be enough compatibility and stability here in the long run. The relationship between Virgo and Gemini is often better as a friendship or business relationship at the end of the day.
Virgo + Cancer Love Compatibility
Virgo and Cancer form a loving and sweet relationship. Cancer is instantly intrigued by Virgo and finds them endearing. Virgo can sense Cancer’s attraction toward them right away and want to learn more about this mysterious water sign. Virgo is interested in Cancer’s emotional world and learns a lot from Cancer about their own emotions. Although Cancer’s heart may feel too overpowering for Virgo’s rational mind and Virgo too analytical for Cancer’s openness, this usually isn’t a dealbreaker for them.
This is a relationship that is in it for the long term, and it often just works. What they both provide or want to provide in the relationship fits with one another, and this is a relationship that continues to get better with time. They are both best friends and lovers, and if they live together, their home would be clean, safe, and comfortable.
Virgo + Leo Love Compatibility
This is a passionate, rejuvenating relationship. Virgo and Leo are royalty, and when they come together, they exude this type of regalness and empowerment. They are both highly self-aware individuals, and where Leo expands energy, Virgo creates it. Virgo loves to be needed and valued, and Leo wants to be admired and adored. Virgo feels purposeful in this relationship as their attention to detail, dedication, and genuine acts of service are all acknowledged by Leo.
Leo feels like they are truly being seen in this relationship, as they feel Virgo’s keen eye and attentive love.
The only downfall of this connection is that Leo needs to lead, and Virgo doesn’t choose between leading or following but absolutely doesn’t prefer the latter. Virgo isn’t as submissive as Leo may assume at first, and perspectives and egos can clash here. If these two are looking for a power couple in life, however, this could definitely be it.
Virgo + Virgo Love Compatibility
Virgo and Virgo are an odd yet beautiful couple. Virgos are one of the only signs who respect their own sign but aren’t necessarily attracted to the energy as well. No two Virgos are exactly alike, and although Virgos will see the similarities between each other, they will also feel like their own weaknesses are being highlighted in the process, and this is an uncomfortable mirror of a relationship.
Virgos love to make sense of things, yet are very hard to make sense of. In a relationship where both signs are mutable, it can be hard to stabilize the energy and grasp what is going on or commit. They will have funny banter and intellectual conversations and will tend to each other’s needs but may feel like something is missing between the connection at the end of the day.
Virgo + Libra Love Compatibility
Virgo and Libra don’t seem fitting at first until you dive a little deeper. Virgo and Libra uniquely understand each other. Libra highlights Virgo’s beauty and wants them to recognize more of their inner confidence and self-assurance. Virgo helps Libra think rationally and make decisions that benefit rather than create more drama. The problem, however, is that they may start to feel that they are stepping on each other’s toes.
Neither sign is too confrontational, and this relationship can be filled with a lot of beating around the bush and passive-aggressiveness. When they’re sweet together, they’re sweet. When things aren’t going well, they may go too low and hurt one another. This relationship has a lot of potential, but work will need to be done to make sure things don’t end in heartbreak here.
Virgo + Scorpio Love Compatibility
Virgo and Scorpio are a match made in heaven, most of the time. No relationship is perfect, but it comes pretty close for both of them. They are both very intuitive, loving, and perceptive individuals, and they bring a lot of the same energy into the relationship. They have a genuine connection they don’t have to fake or work too hard to obtain, and these two love to spend time together and be in each other’s company.
Virgo and Scorpio are a lot alike, but they have enough differences to keep things exciting and help each other learn and grow as well.
The love between the two is felt right away, and you often see Virgo and Scorpio pairings in close family and friend relationships, as well as long-term romantic couples. There is a safeness felt in this relationship, and if they are both in a healthy, evolved stage in life, this relationship is like magic for both of them.
Virgo + Sagittarius Love Compatibility
This couple isn’t one you see often, and when you do see it, you can tell how out-of-the-ordinary, yet so fitting, this relationship is. Think Beyoncé and Jay-Z; this is a great example of a Virgo and Sagittarius relationship. It works because Sagittarius opens up a new world to Virgo and brings out their fun side. They help Virgo not take things too seriously, and this is a couple who knows how to have fun together.
Sagittarius is inspired by Virgo as well. Being a philosophical sign, they admire Virgo’s intellect and belief systems, seeing Virgo as someone who at times, is a little uptight but also respects their stature and the way they handle themselves. This isn’t an easy, compatible relationship, but if they are willing to work together and learn about each other, it can work out.
Virgo + Capricorn Love Compatibility
Virgo and Capricorn are soulmates. This is a relationship where they naturally get each other, and they flow in sync with one another. There is a special bond between a Virgo and a Capricorn, and this bond usually lasts long term. Neither sign gives too much energy into things they don’t think are going anywhere, and with each other, they give a lot. There is something to say about earth, and earth sign relationships, however, things can get stale or stagnant after a while.
The comfort they feel between each other is unforgettable, however, their similarities may be their downfall unless they aren’t actively growing as individuals and in the relationship as well. All this relationship needs is some extra spice, fun times, and more emotional openness with each other, and it has all the chances of making it down the aisle if that is what they are both looking for.
Virgo + Aquarius Love Compatibility
Virgo and Aquarius have a mental connection more than anything. They get where each other is coming from, and with the high intellect they both have, this relationship is full of conversation, laughter, and friendship. Aquarius values a mental connection the most in their relationships, which is why they are often very intrigued with Virgos.
Virgo, however, tends to need more than Aquarius is willing to give emotionally.
Virgo needs alone time and handles emotions more rationally, as does an Aquarius, but Virgo is more sensitive to matters of the heart and does need more reassurance here. This pairing may be better off as friends unless they can bridge the gap between each other that is deeply felt.
Virgo + Pisces Love Compatibility
Virgo and Pisces have a unique relationship full of magic, dreams, and also some tough lessons. They are sister signs, meaning these two are on the exact opposite sides of the zodiac wheel, and they have a special kind of relationship. They are basically everything the other is not. They go together like yin and yang, but they can also deeply trigger each other as well due to the opposition. The positives of this relationship are that they are both givers and they are intuitive of each other's needs.
Virgo and Pisces are both very selfless and compassionate in their relationships, and they give each other this type of understanding and attentiveness in love. There is something genuine about the connection between this pair that makes you believe in the impossible.
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
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Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
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Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
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Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
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Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
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Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
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Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
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Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
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Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
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Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
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Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
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Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
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Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
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Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
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Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
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Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
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Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
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Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
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Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
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Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
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Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
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Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
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Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
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Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
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Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
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Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









