Creative entrepreneur Ri Turner knew exactly what she was doing when she named her wellness brand "for the healthy hoes." The initiative has spawned merch, a community, and a podcast that is all about healing through the safe space of community. In a world where the wellness space can seem sometimes Lilly white and accessed by few due to differences in race, privilege, status, and money, "for the healthy hoes." speaks to the everyday human and makes the journey to healing accessible to all.
At 31, the Arkansas-based creator is all about health being wealth, but also about not needing money or a certain status to be well in life. For Ri, it's wellness, but keep it casual, and that is something we can get behind.
The seed of her online presence was planted in her college days, where Ri says she first fell in love with the process of video content creation. "As I continued to grow and evolve, there was a pivot in my content," she tells xoNecole. "This ultimately led me to creating a podcast where I share pieces of my journey and just have everyday conversations that I would otherwise be having with my partner or myself. What I do for a living isn't a surprise or shock to me at all. I've always known since I was super young that I would somehow connect with the world on a larger scale and build community. I am beyond grateful."
Ri Turner
Courtesy of Ri Turner
As a creative, podcaster, and wife, Ri's online presence is centered around the pillars of consciousness, health, and wellness. If she isn't sharing her perspectives through relatable chats on her "for the healthy hoes." podcast, she is sharing snippets of her life through reset vlogs on her YouTube channel and day-in-my-life videos where her peace radiates through the screen. Ri admits that self-care transformed her life, and it is a message that she shares through the content she produces. Through the gems she has collected in her healing journey, she hopes to connect and help with the healing of others.
In this installment of xoNecole's Finding Balance, we chat with the wife and podcaster about how she spends her mornings, navigating uncertainty, and cooking as the ultimate form of self-care.
Q: How has practicing self-care helped you become a better person?
A: Practicing self-care has completely transformed my life. Simple things like eating well, daily movement, and meditation has helped me get through so many obstacles and challenges. These practices completely changed my perspective on how to approach life. Instead of suppressing my feelings and running away from myself, I now feel everything and embrace all of me with open arms. This has truly allowed me to begin to be the best version of myself.
Q: What is the best advice you could give your younger self on how to navigate your 20s and 30s?
A: F*ck up. Learn from it. Grow from it. Don't force anything at all. Just flow. Embrace the change. It's all part of the plan. Everything is going to work out.
Q: At what point in your life did you understand the importance of pressing pause and finding balance in both your personal and professional life?
A: Breaks are so so so important. It took me a minute to realize it, probably only about a year or two ago in the midst of grind culture. Everything and everyone around us tells us to grind, work, be busy 100 percent of the time. But doing anything, even something you love ALL THE TIME and without breaks, can cause so much burnout.
It'll have you second-guessing if you really love this thing that you thought you loved so much. When in all actuality, all you needed was to press the pause button for a bit. I do not play about my breaks. When I come back from taking a pause, I'm so inspired, refreshed, and ready to work. And that's the point.
"When I come back from taking a pause, I'm so inspired, refreshed, and ready to work. And that's the point."
Q: What is a typical day in your life? If no day is quite the same, give me a rundown of a typical work week and what that might consist of.
A: No day is the same. But my work week typically looks like brainstorming and finding inspiration (this could be from my lived experiences or even Pinterest) as well as tons of recording content for my podcast and socials, editing, meetings, working on partnerships with brands, working on designs, or even shipping out orders. Some weeks my workload is heavier, and sometimes it is lighter. I appreciate both!
Q: What are your mornings like?
A: Mornings are my favorite part of the day. I wake up before anyone else in my home does. Before I do anything, I meditate for 5-10 minutes and express gratitude for what I do have and for what's already mine that I cannot see. Lately, I've been going on runs (such an amazing feeling). After my run, I make a smoothie, shower, and get ready for my work day.
Q: How do you wind down at night?
A: Believe it or not, cooking dinner is part of my wind-down routine. Cooking is so relaxing and can really be a meditative experience if you allow it to. After I eat dinner with my family, I do my skincare routine (which is like 2-3 steps) then I like to read and spend time with my family. This usually looks like us all being in the same room, engaging in casual conversation while still all doing our own thing.
Q: When you have a busy week, what’s the most hectic part of it? What techniques or tools do you have in place to maintain your sense of self amid chaos?
A: Although I do many things all on my own, like filming myself, editing, etc., none of it is actually challenging for the most part because I've been doing these things for so long. It becomes challenging when my workload increases, and it seems as if there isn't enough time in the day to complete my tasks. What has really helped me out with this a ton is planning. I have always loved planning and writing down my daily/weekly to-do lists. I would be lost without my planner.
Additionally, just taking one step at a time and tying not to think about everything that I have to do because when you think about every single task [at once], it can be super overwhelming. And I find that I actually get nothing done at all because I was trying to do everything. So definitely just focusing on one small thing at a time, and if I'm unable to work through my entire list today, that's okay. I can get to it tomorrow.
Q: Do you practice any types of self-care? What does that look like for you?
A: Self-care can be such a vague term, especially with the up-and-coming popularity of wellness. Although I love things like skincare, my favorite self-care practices are things like meditation, yoga, journaling, cooking myself a wholesome meal, drinking plenty of water, or even writing a love letter to myself.
Q: Oftentimes, when we hear talk about love languages, it is how we give love to others. What is your self-love language, and how do you give that to yourself?
A: I think my love languages are words of affirmation and acts of service. I've had to re-wire my brain because there used to be so much negative self-talk up top. I've made it a priority to speak really nice to myself and just be gentle with myself- which is ultimately words of affirmation. I also love to cook for myself. I believe that this is one of the highest forms of self-love. When you intentionally carve out the time to make sure that you are consuming nourishing meals, that's a form of love that can't be matched. These are two main ways I show self-love and show up for myself.
"When you intentionally carve out the time to make sure that you are consuming nourishing meals, that's a form of love that can't be matched."
Q: When you are going through a bout of uncertainty or feeling stuck, how do you handle it?
A: I simply take a step back. This allows me to look at things from a different perspective and remember why I even started in the first place. Going back to my "why" has gotten me through so much uncertainty and helps me see the bigger picture.
Q: Lastly, how do you define "balance" in your life? What does that look like to you in an ideal world? What does that look like in reality?
A: Nothing in this world flows without balance. Balance is defined by the Oxford Dictionary as "an even distribution of weight enabling someone or something to remain upright and steady." I couldn't agree with this definition more. Not only in the physical sense but also in the literal sense. Without the necessary amount of balance, not much is stable. This is why when I'm overworked or inconsistent with my spiritual practice, my mental health begins to spiral.
Balance to me looks like taking care of your mind, body, and spirit first so that you can effortlessly show up in this world to positively impact those around you.
For more of Ri, follow her on Instagram @riturnerr and listen to new episodes of the "for the healthy hoes." podcast here.
Featured image courtesy of Ri Turner
RELATED
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It’s not like it has to be a bad thing. In fact, studies say that somewhere around 15 percent of engaged couples actually met through a friend. All I’m saying is, before you entertain someone’s “I’ve got someone I want you to meet” invitation, it would benefit you to interview them first — for the sake of all parties involved.
The questions that I recommend asking? The following six are what I think can get everyone on the same page, so that there is more pleasure than regret from the hook-up attempt.
1. Why Are They So Invested?
GiphyTwo things that I recently watched over again are the series Survivor’s Remorse (the writing is so damn good) and a movie called Trapped in Temptation (both are currently on Tubi). Something that both of them made me think about is the fact that motive reveals a lot when it comes to why people say and do the things that they do.
When it comes to the movie, specifically, without giving the film away — let me just say that, if you are in a relationship, be really careful about listening to individuals who try to talk you out of maintaining it. More times than not, the motive is shady as hell. And honestly, sometimes people who are close to obsessed with you being in one deserve a bit of side-eye too.
Now, if it’s someone who loves all things love, they are in love and they want you to experience something similar — that’s sweet. Just make sure that they are approaching the set up from a healthy space. What I mean by that is they don’t see singleness as some sort of relational handicap or they aren’t trying to override what you want for your life as if they somehow know better (there are so many ways to be a control freak, y’all).
Hmph. Now that I think about it — make sure that the set-up crew isn’t trying to use you to “save” some male friend or relative of theirs. I say that because I once knew a mother whose son had — count ‘em — 10 kids and she was FOREVER trying to get me to date him. Girl, that wasn’t for me. She was looking for a Holy Ghost Jr. for that child of hers. I’ll pass. HARD PASS.
Bottom line with this one — if someone wants to set you up with someone else, the first thing to ask is why? Make sure to really listen to what their answer is. Then pay attention to if your mind, body and spirit are at peace with their answer(s).
2. Do They Know What You Want?
GiphyI don’t know about y’all, but the people (and let’s be honest, by far, it’s usually women) who have tried to set me up with someone? They didn’t even know what my preferences or type was. Hell, they didn’t even know my thoughts or timeline as it relates to being in a serious relationship were either. And what that boils down to is they were trying to hook me up based on their agenda, not mine — and that usually meant that the guys who they came up with? Yeah…I was good on them. LOL.
Yeah, if someone wants to hook you up, you definitely should ask them if they know what you are looking for in a guy when it comes to his looks, personality, passions, spirituality, relational desires and goals, location, etc. Because, indeed, what is the point in going out with someone who is fine as hell and yet, you want kids and he doesn’t (or vice versa) or who has a great personality yet he isn’t even in the same ballpark of your spiritual beliefs?
If your friend really wants to help you out, valuing your time should come with that — and that means bringing someone into your life who complements your lifestyle. No wiggle room here.
3. Are They Aware of Your Deal-Breakers?
GiphyLast year, I wrote an article for the platform entitled, “Should Bad Sex Actually Be A Relationship Deal-Breaker?” The thing that I think needs to go on record about deal-breakers is they aren’t exactly standards that you have. No, a deal-breaker is something that can’t be worked out even after trying to negotiate or compromise. When it comes to relationships, a deal-breaker might be how long two people should date before becoming exclusive or getting engaged. Another deal-breaker might be if being religious is more important than being spiritual and how that manifests itself (church or no church, etc.). And yes, another deal-breaker may be what each other’s sexual needs and expectations are.
When someone is setting you up, it is imperative that they know about your standards. For instance, for me, I am not interested in dating a divorced person, pretty much ever (I Corinthians 7:10-11). I’ve had friends who have tried to hook me up with that demographic before and it has always been a moot effort. The fact that some of them have gotten frustrated with my convictions has absolutely nothing to do with me. Some have tried to get me to compromise my deal-breakers too — like a long-distance relationship. Is it a firm “naw”? No. However, it’s not really something that I am interested in, so why not just…recommend someone local?
Yeah, if someone thinks that they know you well enough to hook you up, they absolutely should be well-versed in what your deal-breakers are before they do. And if they’ve never asked, all they are doing is assuming — and we know what that typically means. LOL.
4. What Is Their Track Record?
GiphyIt’s kind of wild that we now live in a time when more couples meet online than they do through “old-fashioned ways” like via their friends (although some reports say that Gen Z is getting back to that) — and yet, here we are. Still, if you are willing to let someone play pseudo matchmaker in your life, you are well within your rights to inquire about their track record in that department. Have they hooked others up, successfully, before? Has any of their “Cupid work” caused both people to get exactly what they wanted out of the situation? If/when things went awry, why was that?
I know someone who is constantly trying to hook people up. Thing is, maybe 10-15 percent (no joke) of their efforts have proven to be positive and fruitful — and we’re talking about close to close to two decades of them doing it. Listen, time is too precious to be out here doing stuff ONLY to please other people. That said, if someone wants you to devote some time to one of their grand ideas, you are well within your rights to ask about their past and current success score when it comes to it.
5. Can They Keep Their Own Feelings Out of It?
GiphyWanna know if someone who is offering to do something for you is actually doing it more for themselves? If they try to make it be about them when things don’t go the way they would like, that is a dead ringer. An example? They post a message about you on social media and then question you about why you didn’t do the same thing in return. Another example? They do something for you and then throw it in your face during an argument. Still another example? They set you up with someone, it doesn’t work out, and suddenly you’ve put them in a weird spot. No dear — you put your own self in that position by trying to hook two people up in the first place.
I promise you, it will spare everyone unnecessary energy spent (or even drama experienced) if, before you agree to be hooked up, you get the matchmaker on record stating that they will keep their emotions out of it as much as possible. MEANING — they will do the introductions and then let the chips fall where they may. If they can’t do this, my two cents (save it or spend it) would be to decline the offer. Because all you need is someone texting you about why you haven’t called their cousin back or having an attitude with you when you break up with some guy at their church who they thought was the perfect catch (P.S. These aren’t hypothetical examples — LOL).
6. Will They Respect Your Boundaries? Start to Finish?
GiphyYeah, this final one is a biggie. Just because someone sets you up with another person, that doesn’t automatically or necessarily mean that they should have the right to the details of the dynamic. I don’t care if it’s the first date or the 10th date. I don’t care if you decide to just be sex buddies or to have a full-blown relationship. I don’t care if you stay together or break-up — it’s your relationship which makes it your business. Whatever you share is privileged data.
Yeah, I would say that probably the most challenging thing about being hooked up by someone you know is they have a tendency to think that they are a part of the relationship too — and that is a lie. If things go well beyond a couple of dates, you and the guy should discuss what you will both share with the person who introduced you and then agree to stick to that boundary, no matter what. It’s a great way to protect the dynamic, to keep “outside voices” from influencing the growth and to navigate how you want to move, moving forward.
Someone who hooked you up for the right reasons and knows how to honor limits? They will understand. Will they ask questions? Absolutely. Will they pry? Nah.
___
Should you sit and let someone hook you up? I mean, you never know how your blessing will come. Just make sure that they are prepared for you to do some digging into their mindset before they start sweetly meddling into your love life.
It’s only fair. Hell, and right. LOL.
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Featured image by PeopleImages/Shutterstock