How We Met is a series where xoNecole talks love and relationships with real-life couples. We learn how they met, how like turned into love, and how they make their love work.
As I move through life and experience different highs and lows, one thing that has become increasingly clear is the importance of self-love and self-worth. Now, I’m not saying it’s always easy, but I do feel like if it’s in a good place, people experience life more fully. And when it comes to love, my friend Amanda Wicks and her husband, Will Ford, are the perfect example.
Amanda may not remember this, but years ago, on one of her many visits back to Atlanta (we both went to Clark Atlanta University), she sat across from me at a dinner table and declared she was done looking for love. She was happy with who she was, and while she still desired it, it was no longer something she was chasing. “If it happens, it happens,” she said. The statement was so bold it made me quickly reroute our usual dating story catch-ups and awkwardly move to a different topic.
Well, the next time we met up, she told me she had met someone and was moving to Houston to live with him. Imagine my surprise and concern. Later, I’d find out that this decision, like so many other elements of their relationship, flowed naturally and organically. Their whole partnership has been full of peace and vulnerability.
Fast forward to today’s conversation, they’re still living together, celebrating four years of marriage, and planning to create a family. And while this stage of their story sounds generally normal, the way they got there is nothing but. Check out the "How We Met" feature below to see how a couple who never spoke on the phone and lived in different states ended up in a loving marriage full of ease, art, and authenticity.
Photo courtesy of Amanda Wicks and Will Ford
Walk me through your ‘How We Met’ story.
Amanda: We met on Instagram (laughs). He followed me first, and I followed back because he does art, and I was intrigued by that. Honestly, we followed each other for a while before we connected. But I remember one day I saw a post where he had on a Martin t-shirt that I liked, and that sparked our conversation. He ended up telling me he made the shirt and actually mailed me one. So when I got it, I made a post wearing it, and that’s where the conversation started. Since that day we’ve communicated every day since.
Will: Yeah, I initially saw her on a short-hair Instagram page and followed her because I thought she was attractive. I actually showed her to my co-workers on one of our monthly outings as an example of my “type” – something I had never done. But one thing I will say is, I noticed she had on a Nina Simone shirt in one of her photos, that’s what got me. It showed she had more depth.
I guess that answers my next question. Did you have an initial attraction to each other?
Will: (Laughs) Yeah, I did.
Amanda: For me, no. I just wasn’t looking at him through that lens. I didn’t follow him because he was attractive. I don’t follow people online because of that. I actually remember a time when we were going back and forth, and I was like, “Aye, you kinda cute.” It was a specific moment. Once I started looking through his page more often, I started to view him that way, but it still was more of an acknowledgment. We really connected primarily because of our creative interests.
So, how did it go to the next level?
Amanda: I was in Nashville, and he was in Houston. But I’m somebody where if I feel like doing something, I’m going to do it. I had been meaning to go to Houston for a while to see a friend, so I felt like it was the perfect combination of a circumstance. We had been talking a lot, and I knew I liked him as a person and really wanted to meet him, but of course, I was aware of the idea that it could blossom into more. I remember I sent him a text saying, “Would you think I was crazy if I pulled up to Houston?”
Photo courtesy of Amanda Wicks and Will Ford
What was your reply? Did you think she was crazy?
Will: In my mind, I was like, I don’t know. (Laughs) I wanted her to, though, so I wasn’t going to say yeah. It was a little wild, but I encouraged it.
Okay, so tell me about the date.
Amanda: I don’t know if you’d call it our first “date,” but the first time we met, we went to a skating rink. I was a little nervous about meeting him in person. Like, what if we don’t have chemistry – that was in the back of my head a little. But I brought my friend with me as a buffer, and thank God I did because he was so quiet the whole night. I literally can’t think of one thing he said the entire time. But the saving grace was that we had built a rapport. We reconnected the following night and were together until 5 a.m. – just sitting there talking. We ended up spending the whole weekend together.
Will: I’m socially awkward if I don’t know you. Also, before the date, I didn’t know what she sounded like or anything because, that’s another thing, we hadn’t talked on the phone. (They both really don’t like phone calls, so everything was through texts at this point.) I guess I could say I was kinda nervous, too. I had never met someone through social media, and then here I was, meeting her in person at a skating rink. I hadn’t skated in years, I was hoping I didn’t fall. But we had just been talking so much that I was open to it.
What made you want to take that risk?
Will: She has a level of authenticity that I’ve never seen in any other woman before, and once I saw her, it solidified that. I knew I wanted her around.
Amanda: I don’t think it was anything specific. It’s not hard for me to connect with people. But there were no red flags. We align across the board. That was different. We really connect on how we see the world.
"She has a level of authenticity that I’ve never seen in any other woman before, and once I saw her, it solidified that. I knew I wanted her around."
Photo courtesy of Amanda Wicks and Will Ford
Out of curiosity, what are your love languages?
Amanda: I connect with all of them. I think it just depends on what I’ve been lacking. I appreciate words of affirmation because I’m so big on actions that I like those bold statements of love, and of course, I appreciate quality time. The older I get, the more I appreciate physical touch, but that’s not something I need. With receiving gifts, I like thoughtfulness, and I like giving thoughtful gifts, too. But acts of service is for sure my biggest one. I love when someone considers me and makes my life easier. That speaks to me most.
"I love when someone considers me and makes my life easier. That speaks to me most."
Will: I think it all depends on how I’m feeling, too. But probably also acts of service. I like how Amanda will buy me deodorant when I run out (laughs). She just does so much all the time to show that I’m thought of.
At what point in your connection did y’all have the “what are we” conversation?
Will: I don’t think we ever had that convo. We never defined anything, we just kinda went with how it was going. However, I knew I wanted it to be more serious when I went to visit her. She had been coming to Houston once a month, and I went to Florida (she was there for work) to see her. I realized I felt comfortable coming into her space, too. That gave me that last little bit of whatever I needed.
Amanda: Yeah, I can’t say I had a defined moment like that. But again, as we had more and more interactions, there were just no red flags. The more we thought about it, the more we realized no matter where we went relationship-wise, we were adamant about being a part of each other’s lives. We never had the “talking to other people” conversation or anything. But we did both understand we weren’t going anywhere. Eventually, it graduated to convos around building a life together, but even that was over six months in. I just liked him as a person.
Have there been any negative revelations that your partnership and marriage have taught you about yourself?
Amanda: I’ve always felt that partnership is supposed to make the other person’s life easier. For me, it was a struggle to let someone help me in all the ways I didn’t really know I needed help. As I started having less capacity, I had to realize that it doesn't work anymore. It was hard for me to acknowledge and ask for help. I think that’s something I am still coming to terms with, even with other relationships in my life.
Will: I think I’m learning and still learning how to get out of my head. I’m the kind of person who always has to visualize stuff before it happens. And this relationship is the first thing that I don’t do that with. Of course, we plan stuff, but I know it’s gonna be good regardless. It allows me to stay in the moment. If I can do that with this, which is the most important thing to me, why can’t I do that with other things?
Photo courtesy of Amanda Wicks and Will Ford
What challenges have you faced together?
Will: For me, the preconceived challenge was living together. I’ve never lived with a woman before. Even in my previous relationship, it was long-distance. I’m also the type of person that likes my space, but as soon as she got here, that was out the window. It was so smooth it made me feel stupid for questioning it.
Amanda: I’m grateful to say we don’t necessarily have challenges between each other together. But we have been struggling with infertility and health issues. Our biggest challenge thus far is trying to get pregnant. Even articulating that makes me realize I’m grateful it hasn’t caused a rift between us. I think we have been able to face it in a healthy way. But that’s an example of how having someone else there can be helpful. I was so functional as a full-blown individual doing everything by myself.
So, in my head, I don’t need anyone, but having someone there who is happy to support me has taught me it’s okay to welcome that. It’s made us stronger because it’s taught us how we both function under duress – it’s good to know it’s not terrible (laughs).
"Our biggest challenge thus far is trying to get pregnant. Even articulating that makes me realize I’m grateful it hasn’t caused a rift between us. I think we have been able to face it in a healthy way."
What are some of the shared values that are important to your relationship?
Will: How we see life, what we’re here for, and how you’re supposed to treat people. It sounds really simple, but it’s not as common as you think.
Amanda: We value being really good people – without strings. We both don’t value money, but we value stability. So we don’t have to endure the “why are you not hustling” arguments. We were both stable people individually, and we came together. Also, we both value meaningful connections, alone time, reflection, and family. That guides us in what we do and how we build a life.
Finally, what is your favorite thing about each other?
Amanda: I’ll say one of my favorite things about him is that he’s brilliant. I view myself as a smart person, but in my head, he can do what I’m doing ten times faster. There are times I want to push myself to do stuff, and I’ll just ask him because I know he can do it. It’s incredible.
Will: My favorite thing about her is how people see her. Being a witness to how important she is to other people’s lives is amazing. Standing to the side and seeing how she affects them is really special.
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Feature image courtesy of Amanda Hicks and Will Ford
Kirby Carroll grew up in VA but now calls Atlanta, GA home. She has a passion for creating content and helping brands grow through storytelling and public relations. When not immersed in work, you can find her sipping a mimosa at brunch or bingeing a new TV drama on Netflix. Keep up with her on social media at @askKirbyCarroll.
This Black Woman-Owned Creative Agency Shows Us The Art Of Rebranding
Rebranding is an intricate process and very important to the success of businesses that want to change. However, before a business owner makes this decision, they should determine whether it's a rebrand or an evolution.
That's where people like Lola Adewuya come in. Lola is the founder and CEO of The Brand Doula, a brand development studio with a multidisciplinary approach to branding, social media, marketing, and design.
While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
Feature image courtesy
The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Exclusive: Dreka Gates Talks Farm Life, Self-Mastery, And Her Wellness Brand
Dreka Gates is making a name in wellness through authenticity and innovativeness. Although we were introduced to her as a music manager for her husband, Kevin Gates, she has now carved out her own lane outside of music as a wellness entrepreneur. But according to Dreka, this is nothing new.
In a xoNecole exclusive, the mom of two opened up about many things, including starting her wellness journey at 13 years old. However, a near-death experience during a procedure at 20 made her start taking her health more seriously.
“There's so many different levels, and now, I'm in a space of just integrating all of this good stuff that I've learned just about just being human, you know?” Dreka tells us. “So it's also fun because it's like a journey of self-discovery and self-mastery. That's what I call it. So it's never-ending.”
Courtesy
If you follow Dreka, then you’re familiar with her holistic lifestyle, as she’s no stranger to promoting wellness, self-care, and holistic living. She even lives part-time on a Mississippi farm, not far from her grandmother and great-grandmother’s farm, where she spent some summers as a child.
While her grandmother and great-grandmother have passed on, Dreka reflects on that time in her life and how having a farm as an adult is her getting back to her roots. “So the farm was purchased back in 2017, and it was like, ah, that'll just be a place where we go when we're not touring or whatever,” she said.
“But covid hit, and I was there, and I was on the land, and I just started remembering back to going to my grandmother's during the summertime and freaking picking peas and going and eating mulberries off the freaking tree in the bushes.
“And she literally had cotton plants. I know some people feel weird about picking cotton and stuff. She had cotton plants and I would go and pick cotton out of her garden. And she had chickens, and I literally just broke down in tears one day when I was on the farm just doing all the things, and I'm like, ‘Oh my gosh. I'm literally getting back to my roots.”
I literally just broke down in tears one day when I was on the farm just doing all the things, and I'm like, ‘Oh my gosh. I'm literally getting back to my roots.
You can catch glimpses of Dreka’s farm life on Instagram, which shows her picking fruit and vegetables and loving on her animals like her camel Eessa. Her passion for growing and cultivating led her to try and grow all of her ingredients for her wellness brand, Dreka Wellness. However, she quickly realized that she might be biting off more than she could chew. But that didn’t stop her from fulfilling her vision.
Watch below as Dreka talks more about her business, her wellness tips, breaking toxic cycles, becoming a doula, and more.
- YouTube
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