Check-in for one.
“Just you?” was the question that followed me throughout the trip. There’s something about traveling alone that sparks a lot of queries and even more curious eyes.
“Just me,” I said with a confident smile as I slid my AMEX across the counter.
I sipped the herbal beverage offered by the concierge and took in my surroundings while the front desk attendant rapidly typed in my information. The hotel was beautiful. The kind of pristine white and neutral color palette that would normally disinterest me, but this place was artfully designed and tastefully decorated. More museum than monotone. With water surrounding a narrow walkway that parted ways to different destinations— restaurants to the left, the beach ahead, my room to the right.
I exhaled a sigh of relief that my home for the next three days was just as breathtaking as social media had described.
I’ve always wanted to take a solo trip. Something about traveling abroad without the comfort of friends and family scared me a little, which made me want to do it even more. While I’m no stranger to moving solo, I find solace in knowing that there’s usually someone journeying with me to foreign lands. But this year, I wanted something different. I wanted to not only step outside of my comfort zone but also embrace the peace and clarity that only stillness can provide.
Room for one.
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“I’m going on a solo trip,” I responded whenever someone asked what my plans were for my birthday. The statement was often met with looks of intrigue and perhaps a bit of bewilderment as to why I would choose to be alone, in a foreign country, on my birthday—no less.
I must admit that I questioned the decision a couple of times myself. Birthdays are the one time of year when I can take a break from celebrating everyone else and be celebrated. But it’s also something that often only gets the spotlight if I’m the one planning it. And for the last couple of years, planning has been the last thing I felt like doing. I was starting to find self-centered celebrations to be a stressful endeavor. Figuring out where to go, who to invite, and what outfits to purchase (only for the outfits to not look as I had hoped). Organizing, waiting to see who would drop out last minute, and driving up the costs a little more. By the time I finished planning and prepping, I would find myself emotionally fatigued and lacking enthusiasm for the trip to come.
This year I just wanted to go and to be without the pressure of performing for the world to see. There would be no premeditated photo shoots. What I sacrificed in clothing hauls and beauty routines I made up for in high-quality accommodations.
This trip wasn’t about what would look great on social media, it was about what would feel good to my soul. With the perfect kind of bourgeois niceties that made you aspire for more than an average existence. I gave to myself (within my budget) how I desired to be treated—the best.
As I opened the door to my complimentary upgraded room (the first room was met with a lovely birthday surprise from my mom, but was a little too close to the noise of happy vacationers), I said a quiet prayer as I walked in awe throughout the suite.
Thank you, Father God, for providing me with the means to be able to experience this moment. For the opportunity to rest in a space that sparks joy.
I was also thankful that I decided to come on my own. It allowed me to experience the quiet solitude of the hotel in a way that I wouldn’t have if I was with others. I could go where I wanted and move at my own pace without considering how everyone else would feel or feel the need to entertain.
I casually moved about the property, stopping occasionally to snap a photo or two of aesthetically pleasing spaces. I treated myself to piña coladas on the beach as the sun set, and eucalyptus-filled steam rooms in the spa. I swam a few laps in an overlooked and under-used rooftop pool that I was quite sure most people didn’t realize existed and dipped my toes in the cold waters of the Pacific Ocean.
I did what I wanted, when I wanted—freedom at its finest.
Table for one.
Write on Kiah/Substack
I’ve always found eating alone at restaurants to be a little awkward. On one hand, I desire to be fully present and detached from my phone. Maybe lock eyes with a cute stranger and spark a conversation that carries well into the night. But I find that rarely happens. Instead, you’re looking around, watching others who are mostly coupled or in groups, trying not to stare. The bartender whirs to and fro as they mix together alcoholic concoctions, and even if there is someone joining in on your solo experience, their eyes are usually glued to their phones. Go figure.
But a solo birthday dinner in a beautiful country? Well, that’s different. You’re taking in your surroundings, chuckling at the drunken happenings around you, or tuning into too loud conversations that you can’t help but be privy to—keenly aware, but mildly amused.
And for some reason, everyone wants to talk to you. The waiters are extra friendly and attentive. The guests want to do you favors you didn’t ask for and snap photos because they like how your outfit matches the sunset. Your new next-table neighbors smile and clap as they sing along to the embarrassing happy birthday song that even fancy restaurants insist on chanting. You’re both the center of attention and the object of curiosity.
Who is this person who dresses up and dines alone?
It makes me realize how many fear their own company. They don’t know what to do when there’s no one to distract them from themselves. They’re afraid to look unpopular or unwanted. They fear the questions that they imagine other people are asking.
But I find that being alone is an invitation to truly know oneself. Deep ruminations turn into much-needed revelations. There’s a sense of empowerment that comes with being willing to do what others won’t. It’s in solitude that time slows to allow quiet reflection. And as a bonus, you feel badass when, at the end of it all, you pay for your check and walk away having accomplished your task for the day.
While I somewhat seriously declared this as my only solo birthday trip because next year, God-willing, I’m shedding the single title, I don’t believe this solo trip will be my last. There’s so much to gain in the absence of others. So many more parts of myself that I want to explore.
For more, check out the Write on Kiah Substack.
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While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
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The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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I remember calling my grandmother, who has since transitioned, and hearing the passion in her voice when she explained how she’d never thought she’d see something like this happen and how much it meant to her. As I reflect, I realize it’s a combination of memories like this that undoubtedly encouraged my will to vote.
However, as an adult, my reasoning behind the practice has developed. It’s no longer just about “the right thing to do.” I feel a responsibility to myself and my future to know the issues, how they impact me, and make a difference for others.
In the times we’re in, there's so much “news” everywhere. It’s hard to distinguish fact from opinion and bias from beliefs. This is why it was such a pleasure speaking with Jara Butler, Chief Impact Officer of Supermajority. Supermajority is an organization focused on making women the most powerful voting bloc in the country. During this authentic and informal conversation, we talked about so much.
I learned about her time working with the Obama campaign and how she masterfully worked in multiple industries, and we shared some of our favorite female rap moments. However, in the snapshot you’ll read, we focused on the issues. Jara walked xoNecole through what’s most affecting women of color in this election and what we can do to be more aware. Whether you’re a politics girlie or like me, just trying to gain more insight, hopefully this convo connects with you.
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xoNecole: Let’s just jump right in. What are some of the most popular issues that you hear Black women discussing related to this election?
Jara Butler: Our sister organization, the Supermajority Education Fund, recently did some research specifically looking at young women in the age group 18 to 35, and young Black women identified their economic well-being as a priority. Right now, we're in a place where a lot of us, especially young Black women, are finding that meeting those basic needs are harder and harder.
Secondly, is Project 2025. I think Black women see it as not just something that could happen, but actively happening. For example, we’ve all been watching the case with the Fearless fund, and how it's been targeted. We know Black women are very entrepreneurial. We can go back to Madam C.J. Walker and others who have opened the door for all of us to achieve. But if those barriers are in place, we're just not going to be able to meet that.
Lastly, Repro is a very big issue. But I think looking at it holistically and not just about abortion is important. Black women are more likely to talk about this from a perspective of our reproductive health care and the lack of access due to medical racism. As a Black woman myself, who's over 40, a lot of the changes that I am making in my life are because I have to do everything I can to put myself in a position, because I know no matter what my economic status is, if I walk into a medical office, there's a good chance I'm gonna face medical discrimination. Breast cancer screenings, colon cancer screening, ovarian cancer screening, cervical cancer screenings - all of those are part of that network of reproductive health.
xoN: Another issue I’d love your insight into is our missing girls. I think it's so unbelievable how much this is swept under the rug. There are so many stories about Black women that are continuing to go missing; I don’t understand how that’s not a bigger conversation. Is this something that can be pursued on the government level and what can we do to bring more attention to this issue?
Jara: We have this list of majority rules on our website, and my favorite one is: that our government represents us. I think that we have to continue to apply pressure to our government to meet our needs. And again, women are the majority of voters. Black women, especially, are the most reliable voting bloc across all groups, and our interests right now are not being met. So yes, there is something that we can do, but I also am a big proponent of us having these conversations.
My great-grandmother was enslaved, my grandmother was born into Jim Crow, and I watched my mother face economic insecurity. I say that because, as a Black community, we have to have an internal conversation to talk about these issues, and we have to do it upfront. I think we have to get into a position of realizing that we do have power, and how we activate that power.
Our power comes from being Black folks because Black people organizing has been enough to shake up and scare people. There were laws that prevented us from congregating together, even at church, because they knew what would happen when we got together. We have to get back into that. It's not that we are not doing it, but the urgency needs to be greater. And finally, we have to get away from depending on one individual to take us there. It's gonna take all of us.
"Our power comes from being Black folks because Black people organizing has been enough to shake up and scare people. There were laws that prevented us from congregating together, even at church, because they knew what would happen when we got together. We have to get back into that. It's not that we are not doing it, but the urgency needs to be greater."
xoN: I agree completely. Now, when we started, you mentioned money. So let’s talk about it. So many of us are starting businesses and getting degrees, and I love to see it. But everyone seems to still be having a lot of the same issues around finances. What are some of the underlying reasons behind this debt that we're dealing with, and how can voting influence these challenges without getting into the individual candidates?
Jara: Hello! Let’s talk about the money! Black women have been told that if we want to move ahead, we have to have that master's degree. We have to be twice as good. So we met that measure, right? But in order to do that, we have to pay for it. Up until about the 1970s college was absolutely affordable. You could work one job and pay for college with some money left over. That has changed.
Realistically, student loans are a barrier. They are a barrier to access housing. They impact our credit, and really and truthfully, depending on how much your loans are, they could affect you paying rent. It basically creates a cycle of debt. And I have real problems with people who say, get a degree in something that's going to make money. It’s about your skills, and if you have the skills, you should be able to earn a living. That covers that.
But the fact is that student loan debt continues to increase, and there have been attempts, more than once, to try to relieve some of that pressure. The reality is that this is a squeeze. It is a conundrum, and we see efforts by the current White House administration to try to alleviate those things, even when they are stopped.
But truly, Congress needs to step in and support this, but I would take it a step further. We should be considering and looking at what it would look like if we had free community colleges. Because what we have now is two generations of borrowers, because older millennials’ children are beginning to age. Black women have the highest degree of second-degree secondary education, but we carry like 1.7 trillion in debt or something like that. I can't remember the exact number, but basically, the majority of the student loan debt is ours.
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xoN: Speaking of college, obviously there’s a lot of discussion around affirmative action in the schools and the undergoing changes. How important is it to consider this topic, and are there any new laws or policies being proposed around this that we should be aware of?
Jara: Oh my goodness, affirmative action is one of the things that we saw that our sister site, the Supermajority Education Fund, found last year as a number two issue for young women. I actually hypothesized that it was a real thing, and it was. And the reason for that is that affirmative action as a whole has been something that benefited white women more than any other group.
However, what is happening is that we’re using the word DEI in a way that is derogatory. I’ve heard people refer to it as: “didn't even earn it.” And as a Black woman who attended an amazing school, I remember being in class and having someone make that comment, knowing my grades were higher than theirs.
The fact of the matter is that we would not need these policies if we lived in an equal and equitable society. It doesn't do us any harm for us to face the facts that this country was built off the backs of enslaved people and the blood of indigenous people, and off the sweat and the tears of immigrants. But because we are unwilling to face that, we now are demonizing programs that are actually meant to create some symbol of balance.
xoN: Finally, I’ll close with this, what can we do to provide information to young people, and how do we combat all of the less than researched info?
Jara: One thing I encourage is to look at the source. At Supermajority, our social channels are information-based. We strive to provide up-to-date accurate information that is digestible to all. Media literacy is something I believe in, and unfortunately, it is something that we have a responsibility to continue to share with the community at large. So much of our world is centered on immediate info, a lie spreads faster than the truth.
We just saw that with the Olympic women's boxers, and we have to ask ourselves often: is this information accurate? Who is telling the story? Most importantly, how am I an original contributor? Not everything said needs to be shared, and not every thought needs to be public.
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