
Ah, yes, the missionary position. If there’s one sex position that pretty much everyone off top knows what it consists of, the missionary would have to be it. So, where does the name exactly come from? Oddly enough, even though it’s probably the most common sex position there is, there’s conflicting information about how its name actually came to be.
Some say that the Catholic church deemed it to be the only “non-sinful” position, and folks followed suit. Others believe that it’s tied into “patriarchy” since a man being on top puts a woman into a submissive receiving position (I mean, the Bible does tell wives to submit to their husbands, and sex is referenced for married couples, so that tracks — Ephesians 5, Colossians 3:18, I Peter 3:1-7, Genesis 2:24-25, I Corinthians 6:16-20). There are even stories about missionaries teaching people of African, Native American, and Chinese ethnicities that any other position is wrong and so those people came up with the term “missionary position” to make fun of the missionaries (chile).
Whatever the actual backstory is, what we know for sure is the missionary position continues to be super popular (although leave it to millennials to knock it out of first position and replace it with doggystyle these days), a great way to cultivate emotional intimacy (more on that in just a sec) — and it is oftentimes perceived as hella boring.
That last point is what I’m gonna address today. Because since it is indeed a great way to connect with your partner, it makes it easier to hit “your spot” (the G-spot, to be exact), and it’s also easy on your body (you know, if the desire is there but your limbs are not exactly cooperating), in my eyes, the missionary position needs to receive the proper respect that it deserves — and the best way to do that is to give it a few, perhaps much-needed, “upgrades.” Here are 15 of ‘em.
1. Do Some Eye Gazing Before Anything Else

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Recently, I was talking to a male friend of mine who told me that he doesn’t do casual sex in the missionary position. After asking him how he is subtly able to even pull that off (another article, another time), I then wanted to know the method behind his madness: “It’s too intimate and vulnerable. I need to be in something serious with you to be that…into you.”
One might say that literally putting your member into a woman’s vagina is “into her,” yet I digress. Instead, I’ll just focus on the fact that when they say that eyes are the windows to the soul, there is definitely some truth to that. And when it comes to cultivating intimacy with your partner, there is a practice known as eye gazing that can help to connect the two of you in a very special way.
In fact, there are studies to support that you can analyze how someone feels about you by looking into their eyes, you can increase your level of attraction to them by looking into their eyes, and you and your partner can go up a new level in trust if you look into each other’s eyes as well.
How long should the eye gazing last? Some experts say that the goal should be for five minutes while taking deep breaths in between. While doing that might feel awkward at first, look at it this way — y’all are gonna be face to face for a while anyway, right? Why not take the exchange of energy to another level while you’re doing it? And why not get into this mind of headspace by eye gazing as a form of emotional foreplay?
2. Bring Some Jasmine, Ylang-Ylang or Lavender and Vanilla

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One of the best things about the missionary position is it encourages you to shut out the rest of the world, ignore any distractions and really focus on your partner. Matter of fact, a sex therapist once told me that one of the perks of this particular position is it significantly decreases your chances of you and/or your partner fantasizing about other people during coitus (hey, it happens…way more than people care to admit too).
Something that can help to keep you and your partner centered on one another only is the scent of jasmine, ylang-ylang, and a combo of lavender and vanilla. As a bonus, all are also sensual, calming, and relaxing too. You can add a few drops to a carrier oil (like sweet almond or grapeseed) and create a DIY massage oil. You can sprinkle some of them onto your bedding. You can also add a few drops into your sexual pressure points for a nice surprise as far as your partner’s sense of smell goes.
3. Pull in (More) Pillows

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For some reason, I can’t find it now (sorry!), but a few weeks ago, I was cracking up at a video of a guy who was challenging his girlfriend to get into the position of being on top like a man and pushing for more than a minute straight. She failed miserably (it really was hilarious!). After I sent it to a few male friends, one wrote back and said, “Y’all have no idea what being on top can do to a brotha’s back sometimes.”
A workaround that will make everyone happy? Bring in some more pillows. It will elevate your body so that he won’t have to bend over quite so low. Plus, it will help him to penetrate you more deeply, which is almost always a good thing.
You can use the pillows that you already have (they should work just fine). Or you can invest in a sex pillow. They tend to be a bit firmer so that you don’t have to be slippin’ and slidin’ all over the place. Glamour did you a solid by providing a list of some of their favorite sex pillows here; Self did the same by providing their best-of-the-best list here.
4. Light Some Candles

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Back to the eye thing real quick. Yeah, I don’t know how y’all are gonna be able to stare deeply into each other’s eyes if it’s pitch black in the room. And here’s the thing about letting some light shine in; there was a study conducted that said when a light box (like the kind that’s used to treat depression) is brought into a man’s space, it can increase his levels of sexual desire. The reason why is it has a way of boosting his testosterone levels.
However, if you don’t want to feel like you’re standing — well, lying — in a room that has the ridiculous lighting that is in department store dressing rooms, go with candlelight instead. A soft glow can still help him to see your shapes and curves and the two of you to look at each other yet because everything with candles is way more subtle, it can help you to feel less self-conscious if you’re not as confident in the sex department as you would like to be (check out “10 Sensuous Ways To Boost Your Sexual Self-Esteem”).
5. Add Some Flavored Lube

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Although pretty much all of us have heard the saying, “The wetter, the better,” at this point, this tip is a shout-out to the safe sex crowd (since reportedly, only one-third of men and one-quarter of women actually use condoms. SMDH). If you want to make bringing rubbers into a mix a much more pleasurable experience, go with some flavored lubricant. Although you might only think of its use in the context of oral sex (more on that in a bit), dabbing some on your neck (so that he can taste something sweet-er when he kisses you there) or on your wrists or forearm (so that he can lick them while your hands are pinned back) can be a truly welcome surprise.
And what are some of the best-tasting ones on the market these days? No worries. I got you:
6. Modify the Position…a Bit

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As we continue, I will be — no pun intended — deep diving into some tweaks that can be made to the standard missionary position in order to intensify sexual pleasure. For now, I’ll just say that spooning face to face, allowing your partner to pin your legs back, having sex while standing up, letting him ride cowboy (which means he’s literally in the position that you are typically in during the cowgirl) and your partner lying horizontally over your body instead of vertically — these all are twists to the missionary that could cause you to hear “missionary position” with new levels of excitement.
7. Apply the Coital Alignment Technique (CAT)

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Speaking of modifying positions, what do y’all know about the Coital Alignment Technique (CAT)? If you’re staring at your screen like, “What in the world is that?” it’s when your partner gets into the downward-facing dog yoga position while you’re on your back in the missionary one. This causes your partner’s penis to stimulate your clitoris as they are entering you and sometimes as they are going in and out. The (main) benefit is if you’re someone who finds experiencing a vaginal orgasm challenging, you significantly increase your chances of experiencing one since your clitoris will be stimulated during the act of intercourse.
Another bonus is “doing the CAT” can help a man to last longer if premature ejaculation is something that he is prone to experiencing.
8. Get Out of the Bed/Bedroom

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The older we get, the more bedroom sex makes sense. After all, beds were specifically designed to support our bodies. Still, if you’ve been in a long-term relationship for quite some time, just like approaching the missionary position the same way every time can get old, so can always being in your bed — or bedroom.
You’re paying good money to utilize more than just one room in your home, so why not maximize each one’s potential? And as far as the best room in the house to get busy, I recently read an article that said bathrooms and balconies are fan favorites, followed by closets and utility rooms. Personally, I’m with what a Men’s Health article stated, which is the living room is probably the most comfortable (and common) — yet whatever you do, just try and think outside of the box sometimes. In this case, think outside of your bed and bedroom to see what other places are comfortable for you both.
9. Or…Get on the Edge of the Bed

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So, what if you're like, "I hear you, but it's gonna be the bed for me, more times than not?" I hear you. There's a way to upgrade the missionary position and how you use your bed at the same time — have him pull you to the edge of the bed and either penetrate you by lifting your legs over his shoulders, or the two of you can just have "regular sex" that way (so long as he's good at maintaining his balance and keeping you from falling off at the same time).
The perks? For one, if his penis is more on the average side (check out "Sex Hacks For Different Kinds Of Penises (You Heard Me Right)"), he will be able to penetrate you more deeply. Another benefit is if you like to bring vibrators into the mix, it will be easier to do (especially if your legs are up). Another is this is one way to get your clitoris, vagina, and cervix all stimulated all at the same time — in fact, this is why another name for the edge of the bed is "the edge of heaven" (makes sense).
10. Keep Your Bra on — Kinda

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As a doula, whenever new moms talk to me about easing back into sex, it's very common for them to talk about how "conflicted" they are when it comes to their breasts, especially if they are breastfeeding. It makes complete and total sense when you think about the fact that first, our breasts are ours alone, then men come in and use them as foreplay, and then here comes a baby who uses them as a food source. A top suggestion that I give is that moms invest in some super sexy nursing bras. That way, if they want to still keep their breasts covered up, there is something pretty for their partner to look at.
Along these same lines (kinda sorta), consider keeping your own bra on during missionary — well, kind of. Either get one that is extremely sheer or pull your breasts out so that they are hanging out over the front of your bra. Why? Well, a lot of men have told me over the years that while nothing really tops a woman in her birthday suit, the peek-a-boo effect of breasts over bras and crotchless panties turns them on in a way that they can't fully articulate. Plus, if you're a bit insecure, this can help you out like it can a new mom (believe it or not), especially if you're going to bring some lighting in (like I suggested earlier).
11. Enjoy His Nipples

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Speaking of breasts…although not everyone finds their nipples to be the ultimate erogenous zone (check out “So, What If ‘Typical Erogenous Zones’ Annoy TF Outta You?”), don’t automatically assume that your partner is one of them. The reality is men have the same glands and nerve endings that we do when it comes to their nipples which means a lot of them find their nipples getting some TLC to be super erotic and enjoyable.
A husband client of mine once told me in a session that he wished that his wife would lick on his nipples more, especially during intercourse, because it takes his orgasms to a completely different level. When his wife heard that, she asked, since she’s not a contortionist, how could she possibly pull that off in a comfortable way? This actually brings us to the next point.
12. Try Some Kama Sutra Piercing

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On the heels of what I just said, what do you know about the Kama Sutra approach known as piercing? It’s kind of similar to CAT, only with a twist. This time, a man should position his shoulders to where they are directly over your head — that way, as he is moving in and out, you can get direct clitoral stimulation.
How is this any different from the CAT? Well, with that position, his arch is backed farther away from you. Plus, it tends to feel the most amazing upon entry only. On the other hand, piercing makes it possible for you to do the whole nipple thing that we just talked about while he’s able to stimulate your clitoris more intentionally the entire time. A win/win for everyone, wouldn’t you say?
13. Engage in (Some or More) Edging

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Another way to almost guarantee that your orgasms will be next level is to engage in a bit of edging. If you're familiar with the word, yet you've never exactly researched and/or tried it before — let's just say that it's the kind of act that requires some stamina (on his part) and some self-discipline (for you both). The reason why I say that is because edging is all about having intercourse, your partner stopping for 15-30 seconds, and then you both starting back up all over again.
And why would someone want to send themselves through this mind of, in a way, mind f-ck? It builds anticipation and excitement, which can actually make your orgasms super intense. Hell, it could even lead to multiple orgasms if y'all play your cards right. Anyway, you can learn more about edging by reading "All About Edging: The Ways Prolonging Pleasure Makes For Mind-Blowing Orgasms" on our platform.
14. Stop. And Switch.

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As I was in the process of penning this piece, I asked a few people to share why they felt that some people take a ho-hum attitude about the missionary position. The general consensus was if that’s all you do the entire time, things can get old really quick.
Good point. That’s why it’s also a good idea to keep in mind that, just because you start off in missionary, no rule says that you have to stay there (unless you happen to live in Florida because, apparently, only the missionary is legal there; Florida stays wilin’ out). No rule says that once you start having sex that you can’t do some other, eh hem, activities in between positions too.
My vote? Be down to get into some oral, especially if you want to increase your chances of having an orgasm. A “good giver” is gonna get off so much on pleasuring you that you probably won’t have to worry about him needing to maintain an erection even if he spends a few moments downtown (cue SWV’s song). Oral sex intermissions are so unsung. Whew, chile.
15. Moan ‘N Whisper

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The last and final point. "Dirty talk" is always gonna be a winner when it comes to sex, period; however, when you're in the missionary position, it's really amazin' considering you're both right next to each other's ears.
And what if dirty talk isn't something that you've exactly mastered (yet)? The key is to not overthink it. Moan. Whisper the things that you like being done to you (or that you want him to try). Ask him what he likes (or wants more of). When he's got it right, praise him. If he's got a pet name, use it. If you want to go with his government name, he probably won't mind that either.
The main point here is to remember that great sex incorporates all of the senses — touch, taste, sight, smell, and hearing. And since words are our most effective form of communication, you can't go wrong with using some in the bedroom…especially when you're giving it all that you've got in the missionary position…especially as you're adding in some of these upgrades that I just shared.
Enjoy, sis. EN-freakin’-JOY!
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
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Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
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Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
Credit: Malcolm Roberson
Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
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Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
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Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
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Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
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Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
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Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
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Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
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Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
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Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
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Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
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Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
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Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
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Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
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Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
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Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
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Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
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Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
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Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
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Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
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Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
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Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
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Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
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Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









