It’s kind of funny that while I’m literally in the process of writing this article, the Los Angeles Times published “How to get lucky on your family vacation” hours prior. LOL. Although this year marks a bit of a dip in the amount of Americans who plan on taking a summer vacation (because this administration ain’t making coin-keeping easy, y’all) — it’s still being reported that around 53 percent will do so in the name of rest, relaxation and spending quality time with their loved ones.
And for many, the loved ones category absolutely includes their bae. And if that is the case, that probably means that sex is somewhere on the menu.
Yep. I actually read one survey (that consisted of 2,000 people) that said folks tend to have twice as much sex while they are on vacation than they do when they’re at home. It makes sense too when you factor in that you have less to do (unless you’re traveling with those folks who act like you need an itinerary for every damn thing — and we all know one…SMDH), which makes you less stressed out, which makes it easier to feel sexy and to want to get sexual.
And so, in the spirit of that indeed being the case, I want to make sure that you carve out a corner of your suitcase or carry-on to include at least half of the following 12 things that are on this list — things that can help to make “summer vacation sex”…that much hotter, y’all.
1. Edible-Grade Sunscreen
GiphyIt can’t be said enough that, no matter how melanated you may be, your skin needs sunscreen. Not only to protect yourself from the risk of skin cancer (which 1 in 5 Americans will get in their lifetime) but from premature aging that can come from sun damage too. That said, if the urge arises to have sex outside somewhere, I did find some edible-grade sunscreen, in case you’re either worried about what sex in the sun will do to your skin or how all of the chemicals in sunscreen will affect your (digestive) system. The company is called Sky & Sol and you can read up on them here.
2. Flavored Lip Balm
GiphyIf you’ve ever wondered why your lips are so susceptible to being chapped, it’s because they don’t contain any oil glans to keep them moisturized. This is especially important to keep in mind when the weather is extremely cold or hot because that can do a real number on the sensitive skin that your lips are made out of. That’s why it’s essential to stay well-hydrated and to also keep some lip balm in tow. Lip balm is especially designed to moisturize your lips, reduce chapping, exfoliate, soothe irritation and protect your lips from UV damage. As a bonus, lip balm will also help to keep your lips super soft and kissable; especially if you get the flavored kind. #wink
3. Condoms
GiphyI’m still out here, literally shaking my damn head, that reportedly, only one-third of men and one-fourth of women use condoms (and even many of those folks don’t do it consistently). It can’t be said enough that if you’re not in a monogamous (married) or exclusive (dating) relationship where you both are getting regularly tested and are on some other form of birth control (unless you want to get pregnant) — you absolutely should be using condoms and, as a woman, you should not solely rely on your partner to have some that are ready and available.
Not just because you should be responsible for your body and health but because not all condoms are made equal, so you should bring along some that you prefer/enjoy. If you’d like a lil’ help picking those out, check out “These Are The Kinds Of Condoms Your Vagina Would Actually Prefer.”
4. Crotchless Swimsuit
GiphyPacking some sexy lingerie? I certainly hope that goes without saying. If you’ve got a hot tub around, though and you want to “get it in” without getting totally naked (so that nosey people won’t see every damn thing), you do know that there are some crotchless swimsuits out in these streets, right? An example of one is here. Of course, you can always do what Beyoncé said in “Drunk in Love” and just move ish over to the side but…I’m just giving you another creative option…if you wanted one.
5. Blindfolds
GiphyIf you’d like to cultivate an atmosphere of mystery or anticipation, a simple blindfold will do the trick. There is another reason why I think they are great for summer vacation (sex) trips, though — if your hotel room doesn’t come with blackout curtains and you want to have a quickie or two without the room being so bright, putting on a blindfold can solve that “problem” too.
6. Waterproof Sex Toys
GiphyWho said that you have to wait until you get to your hotel room to engage in some foreplay? If you bring a couple of sex toys around, you can tease each other practically anywhere — and if they are waterproof, that includes in the ocean or pool. Some, you can pair up with your smartphone in order to stimulate your partner from just about anywhere. Whew, chile.
7. Homemade Sex Toys Too
GiphySpeaking of sex toys, you’d probably be amazed at how many things in your house can double up as one. A spatula or wooden spoon is great for spanking. A necktie, some tights and a pair of clothespins work well for BDSM (use your imagination, sis). An electronic toothbrush is its own vibrator. A string of (lubricated) pearls in between your thighs? Girrrl…GIRL. Oh, and cop a silicone ice tray that comes in different shapes.
When you are rubbing ice in the shape of fruit, flowers or even animals over each other’s bodies, you’ll be surprised by how the combination of the cold with the texture of the space of the ice will stimulate you (make the ice out of juice instead of water for an extra sweet treat!).
8. Portable Charger
GiphyI don’t know what took me so long to get a damn portable charger but it’s one of the best things that ever happened to me. What I personally purchased is the ANKER Zolo Power Bank, 20,000mAh 30W High-Speed Portable Charger. I can throw it in my purse, it charges fast, I can use more than once before needing to recharge it; plus, it complements most devices. A great thing to keep in mind, so that your sex toys don’t end up going out on you while you’re…wherever you are.
9. Massage Oil Candle
GiphyGoing through security at the airport can be a HEADACHE. And while, how long it can take, oftentimes varies on the airport you’re at and the time you are traveling (you can read more about that here), the process is going to be especially annoying if they have to go through your bags. Since you can currently only pack a quarter-sized bag of liquid products on your carry-on, my two cents would be to leave the massage oil at home and pack a massage oil candle instead.
That way, you can still engage in some temperature play (check out “Hot Sex: 10 Super Sultry Reasons To Bring Wax Play Into Your Bedroom”) while you’re on the road without going through any security hassle hang-ups. Some edible massage oil candles are located right here.
10. Wine Cooler Sleeve
GiphySay that you end up going on a wine tasting tour while you’re on vacation and you end up purchasing a bottle or you simply want to toast with some champagne but you’re not sure how to store the bottle. Did you know that there are wine cooler sleeves that are lightweight, portable and will help to keep your bottles cold without condensation for hours on end? A brand that comes highly recommended is here.
11. Rose Petals
GiphyI think there are a few reasons why rose petals are oftentimes used to create a sexy mood. Red symbolizes love and passion. Rose petals are soft to the touch. The scent of them is considered to be an aphrodisiac as well. For all of these reasons, bring along some fresh rose petals for your hotel bed. If you put a damp paper towel in something like a small Tupperware container and then place the rose petals inside of that, they won’t dry out quickly which will make them feel great once you’re ready to start rolling around in them (you can also keep them in your hotel room’s fridge to further extend their shelf life).
12. Mints
GiphyMorning sex. Outdoor sex. Whatever kind of sex — it’s always going to be better when your breath and his smell good. And just so you don’t have to lug around a big bottle of mouthwash, pack some mints. Altoids are always going to be my number one draft pick — yet go with whatever are your personal faves. They’re the perfect hack for unbelievable summer vacation sex. Wouldn’t you agree? Enjoy!
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Featured image by Giphy
RELATED
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
The women repping for the Business category are empire builders shaping the next generation of entrepreneurship, as founders, investors, and CEOs, shifting culture while expanding their brands and their net worth.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Business.
Artist and Founder of GROWN Media Kaya Nova
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Kaya Nova
Her Handle: @thekayanova
Her Title: Artist and Founder, GROWN Media
Who's That It Girl: Kaya Nova is the artist-entrepreneur whose voice bridges melody and empowerment as the founder of GROWN Mag and GROWN Media. We celebrate her for turning her artistry into activism, creating music and experiences that honor womanhood, vulnerability, and the beauty of becoming your full self.
Her "Yes, And" Statement: "Yes, I'm multitalented and I'm powerful beyond measure."
Founder and CEO of Vineyard Icon Erin Goldson
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Erin Goldson
Her Handle: @eringoldson
Her Title: Founder and CEO of Vineyard Icon
Who's That It Girl: We are inspired by Erin Goldson, brand marketer and founder of Vineyard Icon, a platform celebrating Martha’s Vineyard culture and creativity. She blends strategy and community building with effortless polish to turn ideas into impact.
Founder and CEO, My Happy Flo Necole Kane
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Necole Kane
Her Handle: @hellonecole
Her Title: Founder and CEO, My Happy Flo
Who's That It Girl: Necole Kane is a media mogul and entrepreneur who founded NecoleBitchie.com and xoNecole.com. She now leads feminine wellness brand My Happy Flo, advocating for women's hormonal health through plant-based supplements and holistic solutions.
FORVR MOOD Co-Founder and Content Creator Jackie Aina
Credit: Kirstin Enlow
Jackie Aina
Her Handle: @jackieaina
Her Title: FORVR MOOD Co-Founder and Content Creator
Who's That It Girl: A trailblazer who changed the face of beauty forever, Jackie Asamoah built a legacy on authenticity and advocacy. We love her for redefining luxury through inclusion and for reminding women everywhere that self-care is a radical, joyful act.
Her "Yes, And" Statement: "Yes, I'm owning my power and finding balance in it."
Founder and Investor Shannae Ingleton Smith
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Shannae Ingleton Smith
Her Handle: @torontoshay
Her Title: Founder and Investor
Who's That It Girl: Shannae Ingleton Smith is President and Co-founder of Kensington Grey, an influencer agency representing 200+ creators. A former media sales executive, she now invests in creator-led startups, including 12PM Studios.
Her "Yes, And" Statement: "Yes, I’m breaking ceilings and expanding the table."
Founder of LORVAE De'arra Taylor
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De'arra Taylor
Her Handle: @dearra
Her Title: Founder of Fashion Brand LORVAE
Who's That It Girl: We celebrate De'arra Taylor as the founder and CEO of LORVAE, an eyewear brand built on reinvention, confidence, and bold individuality. Her creative direction turns sunglasses into statements and community into a lifestyle.
Founder of The Lip Bar Melissa Butler
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Melissa Butler
Her Handle: @melissarbutler
Her Title: Founder of The Lip Bar
Who's That It Girl: Melissa Butler transformed The Lip Bar from a kitchen concept into a multimillion-dollar movement. We honor her for challenging industry norms and proving that boldness, beauty, and business brilliance can coexist unapologetically.
Director of Cultural Strategy & Innovation Denetrias Charlemagne
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Denetrias “Dee” Charlemagne
Her Handle: @dcharlemagne
Her Title: Director of Cultural Strategy & Innovation, Walmart
Who's That It Girl: A powerhouse behind purpose-driven partnerships, Denetrias Charlemagne bridges culture and commerce at Walmart with grace and innovation. We honor her for amplifying representation in retail and using her platform to build spaces where authenticity and excellence thrive.
Chief Brand Officer at Unrivaled Kirby Porter
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Kirby Porter
Her Handle: @kirbyporter
Her Title: Chief Brand Officer, Unrivaled
Who's That It Girl: Strategic, visionary, and driven by impact, Kirby Porter is building the future of athlete branding. We’re inspired by her as the founder of New Game Labs and Chief Brand Officer at Unrivaled, showing that strategy can be soulful and sport can be storytelling.
Founder and CEO of EveryStylishGirl Nana Agyemang
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Nana Agyemang
Her Handle: @itsreallynana
Her Title: Founder and CEO of EveryStylishGirl
Who's That It Girl: A journalist turned founder, Nana Agyemang built EveryStylishGirl to amplify Black women in media. We love her for opening doors, building pipelines of opportunity, and using her voice to change the face of modern storytelling.
Her "Yes, And" Statement: "Yes, I'm a boss and I'm still soft."
Vice President of Content at ESSENCE Nandi Howard
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Nandi Howard
Her Handle: @itsnandibby
Her Title: Vice President of Content, ESSENCE
Who's That It Girl: We are inspired by Nandi Howard, Vice President of Content and Editorial at ESSENCE. Her leadership elevates Black culture with clarity and celebration and shapes the stories and standards that move audiences.
Founder of Sisters In Media Oladotun Idowu
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Oladotun Idowu
Her Handle: @ola_idowu
Her Title: Founder of Sisters In Media
Who's That It Girl: We celebrate Oladotun Idowu, entertainment marketing leader at Campari Group and founder of Sisters in Media, for bridging brands and culture while championing women of color across media. Strategy and purpose guide her work.
Her "Yes, And" Statement: "Yes I'm walking into rooms with boldness and grace knowing that God has way more in stored for me."
Founder of Fortune & Forks Krystal Vega
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Krystal Vega
Her Handle: @krystalvega
Her Title: Founder of Fortune & Forks, Multimedia
Who's That It Girl: Krystal Vega’s work lives at the intersection of innovation and influence. We celebrate her as a next-gen entrepreneur shaping digital spaces where women of color lead confidently, create fearlessly, and build legacies beyond the screen.
Her "Yes, And" Statement: "Yes, I'm that girl and so are you."
Founder of Fortune & Forks Naomi Wright
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Naomi Wright
Her Handle: @naomiwrighttt
Who's That It Girl: Naomi Wright leads with style, purpose, and power. We’re inspired by her for building platforms like Fortune & Forks that merge beauty, business, and bold self-expression, proving that influence can be both impactful and intentional.
Entrepreneur and Podcast Host Emma Grede
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Emma Grede
Her Handle: @emmagrede
Her Title: Entrepreneur and Podcast Host
Who's That It Girl: Emma Grede is CEO and co-founder of Good American, and founding partner of SKIMS. She's a podcast host and the first Black female investor on ABC's Shark Tank.
CEO and Founder of TFNA Entertainment & Sports Management Kia Brooks
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Kia Brooks
Her Handle: @kiajbrooks
Her Title: CEO and Founder of TFNA Entertainment & Sports Management
Who's That It Girl: Entrepreneur and mother, Kia J. Brooks leads TFNA Talent Agency, representing top athletes and creatives. She’s known for breaking barriers, negotiating record NIL deals, and empowering others to build generational wealth.
Sports & Entertainment Brand Manager Des Dickerson
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Des Dickerson
Her Handle: @itsurdestinee
Her Title: Sports & Entertainment Brand Manager and Media Strategist
Who's That It Girl: Des Dickerson is a sports and entertainment brand manager and media strategist who works with top athletes and entertainers to elevate their platforms. She is recognized for creating innovative partnerships and driving visibility in sports and entertainment.
Her "Yes, And" Statement: "Yes, I build opportunities for athletes and entertainers and I transform them into lasting influence."
President of Collective Edge Management Shayla Cowan
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Shayla Cowan
Her Handle: @shayla_pc
Her Title: President, Collective Edge Management
Who's That It Girl: Shayla Cowan is an award-winning producer and President of Collective Edge. She's produced blockbuster films including Girls Trip and Beast, championing boundary-pushing storytellers and innovative artistry in entertainment.
Co-Founder & CEO of Fearless Fund
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Arian Simone
Her Handle: @ariansimone
Her Title: Co-Founder & CEO, Fearless Fund
Who's That It Girl: Arian Simone champions women of color in venture capital. She advocates for economic justice, investing globally in women entrepreneurs and addressing funding disparities rooted in racism and sexism through resilient, purpose-driven leadership.
Founder of Global State of Women and Seed, Valeisha Butterfield
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Valeisha Butterfield
Her Handle: @valeisha
Her Title: Founder of Global State of Women and Seed
Who's That It Girl: Valeisha Butterfield Jones is a globally recognized leader in tech, entertainment, and politics. This year, she created the Global State of Women platform, providing emergency grants to women facing high unemployment rates.
Founder and Content Creator Ava PearlCourtesyAva Pearl
Her Handle: @avapearl
Her Title: Founder and Content Creator
Who's That It Girl: Ava Pearl is the founder of Curly Culture and Curly Con LA, initiatives that champion natural hair and foster community within the beauty industry. As a beauty and lifestyle content creator, she is dedicated to creating impactful content that inspires authenticity, confidence, and self-expression.
Her "Yes, And" Statement: "Yes, I’m rooted in authenticity and rising with purpose."
Now that you've met the ladies about their business, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff