Since 2000, Black buying power has increased a whopping 114 percent. According to Business of Fashion, we brandish $1.3 trillion in annual spending power. It's also no secret that Black women move culture like no other, making us one of the largest assets to the U.S. economy. However, for some odd but obvious reason, society tends to question Black women when they level up and revel in luxury.
Unconscious bias creeps in as we scroll through social media and it automatically fills in the blanks as we question why influencers have luxury items. No one gets it worse than Black women. Black girls and women deserve better. And now more than ever, Black women are taking up all the space luxuriously. Despite all that we face, we still showcase our magic for the world to see because being a Black woman is pure power.
A wise woman once said, "Behind every successful woman is a fabulous handbag!" Ahead, find some of our favorite style heavy-hitters sharing their favorite luxury bag, how it makes them feel, and why Black women deserve luxury.
Beverly Beal, @lifeinbeverlyheels
Photo Courtesy of Beverly Beal
Title: Attorney/Entrepreneur
Location: Atlanta, GA
Beverly's Favorite Luxury Bag: Hermès Birkin
"My mother purchased it for my 31st birthday. I'll never forget how proud she was of me. I feel unstoppable when I wear it. It fuels my day doesn't matter what I'm doing. I'm grateful for what I've accomplished and fearless of pursuing future accomplishments. Black women make the world go round, luxury is the least of what we deserve."
Monica O. Awe-Etuk, @awedbymoni
Photo Courtesy of Monica O. Awe-Etuk
Title: Fashion and Lifestyle Blogger/Content Creator
Location: Atlanta, GA
Monica's Favorite Luxury Bag: Bvlgari X Mary Katrantzou Top-handle bag
"Before I purchase a bag, I have to be moved by it. This particular bag did just that. It puts a smile on my face every time as the color is vibrant and bright. I also love the versatility of the bag and the fact that I can wear it as a top handle or a crossbody with its serpentine top handle and gold link long strap."
Claire Sulmers, @clairesulmers
Photo Courtesy of Claire Sulmers
Title: CEO and Founder of Fashion Bomb Daily
Location: Brooklyn, NY
Claire's Favorite Luxury Bag: Black Hermes Birkin Bag 35 with rose gold hardware
"I purchased my bag to commemorate a milestone in my life and a turning point in my career. It's classic, fabulous, and serves as a reminder that anything is possible with faith and hard work. Luxury items are visible symbols of success--they're a cue to the world that you're accomplished and also have good taste.
"Luxury makes me feel confident, sophisticated, and successful. Every woman and every bBack woman deserves to feel that way."
Derria Underwood, @dlolo
Photo Courtesy of Derria Underwood
Title: Stylist and Content Creator
Location: Los Angeles, CA
Derria's Favorite Luxury Bag: Louis Vuitton Palm Springs Mini
"It's tiny but packs a lot of punch. I can fit just about everything in it. It is also easy to travel with and perfect with every fit. Black women deserve luxury because it's our birthright. Generations before us struggled. All the hard work and perseverance is literally just a fraction of why we deserve luxury."
Chinyere Adogu, @the_real_chi
Photo Courtesy of Chinyere Adogu
Title: Content Creator/Style Influencer
Location: New York, NY
Chi's Favorite Luxury Bag: Pink YSL Sac De Jour handbag
"It is one of my favorite handbags. Pink is my favorite color and I love the size and shape of the bag. It's classy, chic, and perfect for traveling. It gives all my outfits a polished finished look. This bag was one of my first luxury bag purchases of color and it's a beautiful reminder of my achievements and how far I've come in my career and in my choice of style. I believe Black women deserve luxury because for a long time luxury and Black women were rarely in the same sentence. Society has told the Black woman to be OK with the bare minimum and I'm happy to see more and more Black women embracing luxury, embodying luxury and inspiring luxury!"
Jenee Naylor, @Highlowluxxe
Photo Courtesy of Jenee Naylor
Title: Content Creator (Blogger, YouTuber, Influencer)
Location: Virginia Beach, VA
Jenee's Favorite Luxury Bag: Chanel 19 Large
"It has recently become a classic for Chanel and it's the perfect mix of edgy and elegant which really speaks to my personal style. It's a no-fuss bag, easy to carry and maintain but still feels really unique. I prefer the non-leather options, I think they show less wear and tear and feel a little more special. Accessories are truly the icing on the cake for me, so when I'm choosing a bag to complete an outfit I truly enjoy it. It's the styling and creativity that bring me joy and handbags allow me to flex my creative muscle and bring my ideas to life!"
"I think it's important for Black women to know that they can have whatever their hearts desire, I never imagined I would be where I am currently in life but seeing other women achieve a certain level of success and enjoy the fruits of their labor showed me what was possible and that it was OK to want nice things. Black women have been put in a box for so long that when we try to enjoy nice things we are questioned and second-guessed on whether we can afford it if we deserve it, or who bought it. We deserve luxury and a whole lot more and I will keep sharing my journey for the women who need to know it's possible."
Lanatria Ellis, @caribbean_cowgirl
Photo Courtesy of Lanatria Ellis
Title: Influencer, creative director, stylist, entrepreneur
Location: North Carolina
Lanatria's Favorite Luxury Bag: Nichol Lynel NL Lunchbox
"Not only is it fabulous, feminine, but also Black-owned.The attention to detail and quality is amazing! My NL Bag brings me joys because it's so structured, yet detailed, luxe and so ladylike…it's me if I were a purse. Black women deserve luxury because society has made us feel for years we don't deserve and we do the most! We deserve to be pampered, to be considered, celebrated, and wrapped in all the expensive fabrics. I'm just making my ancestors proud with my luxe lifestyle!"
To get your fashion fix and to stay up to date with the latest trends, check out the xoNecole Style section here.
Featured image courtesy of Lanatria Ellis
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Joce Blake is a womanist who loves fashion, Beyonce and Hot Cheetos. The sophistiratchet enthusiast is based in Brooklyn, NY but has southern belle roots as she was born and raised in Memphis, TN. Keep up with her on Instagram @joce_blake and on Twitter @SaraJessicaBee.
Reset Your Relationship: How To Start 2025 Strong With Your Partner
As the calendar turns and a new year unfolds, many of us are laser-focused on our career goals, fitness resolutions, and vision boards that outline the journey to our best selves. But amidst all the planning and self-improvement, have you made room for another important part of your life? Your relationship.
It's easy for couples to fall into a routine, going through the motions and letting their connection sit on autopilot. While comfort is natural in a long-term relationship, it’s important to remember: that what you don’t nurture, eventually fades. So, why not make 2025 the year you reset your relationship? Here’s how to start the year with a renewed bond, reigniting the spark that brought you together.
Step 1: Schedule Your Reset Meeting
The first step to hitting the reset button is a State of the Union meeting with your partner. This is your chance to take a pulse on the relationship, discuss what's working, and identify areas that need attention. It’s all about creating space to reflect, without distractions.
Grab a pen and paper (or open a shared note on your phone) and come prepared to share your top 2-3 desires for your relationship.
What do you both want to feel more of in 2025? Maybe it’s feeling more appreciated, or perhaps you want to reignite the passion you had when you first started dating. Whatever it is, get clear about it, and make sure both of you are on the same page.
This isn’t just about listing your own wants, it’s also about discussing ways to nurture each other’s needs. Relationship goals should be focused on fostering deeper intimacy, trust, and mutual respect. Use this time to check in, not only with each other but with your individual feelings and expectations. Set the foundation for a fulfilling year ahead.
Step 2: Set A Date (Or Multiple!)
Having the meeting is only the first step. Now, it’s time to take action. One of the simplest ways to breathe new life into a relationship is by reintroducing consistent, intentional time spent together. For many couples, life gets busy, and date nights fall by the wayside. But dating doesn’t stop when you say "I do"—in fact, it’s even more essential.
During your reset meeting, lock in a regular date night that works for both of your schedules. This could be a weekly dinner date or an every-other-week adventure—whatever keeps things fresh. The goal is consistency. It’s easy to push date nights aside when life gets hectic, but if you set a specific date each week or month, you’re making your relationship a priority.
If you’re unsure what to do for your date nights, don’t worry! The key is creating new experiences together. This is what sparks excitement and brings you closer as a couple. Whether it’s cooking a new recipe together, trying a dance class, or exploring a nearby town, it’s about creating shared memories that build your connection.
Step 3: Find an Accountability Partner
Just like you might have a personal trainer to help you crush your fitness goals, an accountability partner for your relationship can do wonders for keeping both of you on track. Consider hiring a marriage coach or therapist—someone who can meet you where you are and guide you in strengthening your relationship.
When selecting a professional, it’s important to choose someone who truly wants the best for your marriage and can provide actionable advice.
Don’t be afraid to set high standards for your relationship, and seek guidance on how to keep it thriving for the long haul. In your reset meeting, discuss your commitment to growth, and be honest about areas where you may need support.
Marriage isn’t a set-it-and-forget-it endeavor—it’s an ongoing process. Regular check-ins with a professional can help keep your relationship in tip-top shape and “divorce-proof” by addressing issues before they become insurmountable.
Step 4: Try Something New Together
Stale routines can easily make a relationship feel monotonous. Spice things up by trying something new! Couples that explore new activities and create new memories together have stronger, more fulfilling bonds.
My husband and I host one of the top luxury marriage retreats, A Weekend For Love, designed to help couples experience new things together. From couples' workshops to outdoor adventures, the retreat provides a platform to rediscover each other and reconnect on a deeper level.
The element of surprise can reignite your connection. It’s exciting, fresh, and shows your partner that you’re committed to growing together. This doesn’t have to be a huge commitment—it could be as simple as trying a new hobby or planning an impromptu weekend getaway.
Your Relationship Should Be A Priority
As you start the year with personal goals in mind, don’t forget the importance of nurturing your relationship. It’s easy to get caught up in work, fitness, and family obligations, but your bond with your partner deserves to be at the top of your list. Resetting your relationship offers an opportunity to reignite that spark and remind each other why you fell in love in the first place.
In 2025, make a commitment to prioritize your partnership, to nurture it daily, and to invest in its growth. Take time to celebrate each other’s victories, support one another’s dreams, and build a foundation of love and respect. When you start the year with a clear focus on your relationship, you’re setting it up for success.
So, before you start mapping out your new workout plan or work goals, do yourself a favor: put your relationship at the top of that list. Your love story deserves a fresh start, too.
Happy New Year, and here’s to a love-filled 2025!
Couples, if you are ready to do the work and invest in your relationship register for A Weekend For Love: Heart Retreat Feb 21-23, 2025.
Featured image by zamrznutitonovi/Getty Images
Yara Shahidi Shares Her Formula For Manifesting The Career Of Her Dreams
Yara Shahidi is a walking testimony of what it looks like to live out your wildest dreams, and she has managed to do it all in the harsh limelight of Hollywood without selling her soul. From acting and producing to hosting The Optimist Project podcast with SiriusXM to being a full-time college student at Harvard, now graduate, the 24-year-old has built a career that inspires while staying true to her values.
But how does she balance such a demanding yet "well-rounded" life while continuing to manifest new opportunities?
In a recent episode of The School of Greatness podcast with Lewis Howes, Yara opened up about her unique formula that has been instrumental to her success: following her curiosity. When asked how she manifests things in her life, Yara explained to the host, “There are many different ways. For some of the bigger things, it really is kinda getting downloads and moments of like, ‘Oh, I think that’s next.’”
She added, “Chasing curiosity means that my purpose is constantly unfolding in front of me. All I have to do is pay attention.” She described these intuitive “downloads” as waves of excitement or curiosity, deeper than that, as moments that spark her interest and give her clues about what to pursue next.
"Chasing curiosity means that my purpose is constantly unfolding in front of me. All I have to do is pay attention."
“A lot of what I think I’m interested in tackling comes from a wave of curiosity,” she said. “Like, for some reason, this is grabbing my attention, and I really couldn’t tell you why.” For Yara, those seemingly random sparks often turn into something deeper and more meaningful for the Bloom actress. She even recalled her podcast The Optimist Project flourishing as a result of a seed planted in her mind as a result of those waves of curiosity.
Whether it’s exploring new roles in her career or partnerships in the world of fashion and endorsements, her method of following the lead of those curiosities has led to incredible results.
One story Yara shared illustrated the power of curiosity-driven manifestation. Seemingly out of nowhere, she wrote down every endorsement deal she thought of having, not as a goal-oriented thing, but more so just writing down on a whim different brands that came to her head as a result of the sparks she is often led by.
Two years later, she realized she and her team had accomplished every single one. “It truly starts as this vision board,” she explained as she recounted the power of her and her team’s alignment on their curiosities. By letting her curiosity guide her, she’s been able to align those visions with the right opportunities. “What do we see?” she asks herself and her team, emphasizing the importance of shared alignment and intention in calling in the right opportunities for her life.
Curiosity is more than just a passing feeling for Yara, in fact, it’s a practice. From her TED Talk on the subject to her daily approach to life, she’s made it clear that tuning into what sparks joy and excitement is her formula for success. She noted that the curiosities are the true start of it all and the analytics or the “how” of achieving the goal comes later.
For Yara, it’s simple: let curiosity lead and trust the path to reveal itself.
Her journey reminds us that curiosity is often the key to uncovering our true purpose. By paying attention to what excites us, we can create a life that aligns with our values and dreams. As Yara’s story shows, following our curiosity might just be the first step toward manifesting the career and life we’ve always imagined.
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Featured image by Cindy Ord/Getty Images