Secure The Bag: How To Invest In Luxury Handbags That Retain Their Value
In an economic downturn, many consumers take stock of what’s valuable and efficient for their budgets. The current economic climate can be a deterrent to investing in luxury items, but it could be one of the better investments to make right now. When we think about luxury handbags, we often think about the hefty amount of money we’re investing into the product. As of late, though, a different discussion has dominated the conversations in the luxury handbag space, and that’s the idea of resale.
It’s a burgeoning market, with secondhand companies seemingly sprouting up everywhere. To understand the resale conversation though, one has to understand the importance of the luxury handbag sector. Not surprisingly, handbags and small leather goods (SLGs) are the unsung heroes of your favorite heritage brands, driving the majority of sales at the world’s biggest names. According to a BoF report, global luxury giant Hermes attributes roughly 46% of its overall revenue to handbags and SLGs, whereas Prada sits at around 50% and Gucci nets out around 53%. For smaller or newer houses, the percentage grows higher, with Kate Spade at 78%, Coach at 72%, and houses like YSL and Bottega sitting at 71%.
This escalation strategy, typically deployed by heritage brands but quickly catching on with smaller brands, allows for more client acquisition and escalation. In the fashion world where the objective is volume, this strategy is an effective model to stay relevant, partially regarding the younger generation.
In an industry that’s predicted at $100 billion in 2026, brands are competing to own the market for luxury handbags, including owning the secondhand market. ‘Investment bags’ are quickly becoming a popular topic of conversation on Rihanna's internet. According to a Bloomberg report, luxury handbags are becoming a hotly sought-after investment commodity, a trend driven primarily by Gen Z and millennial shoppers. The return on investment (ROI) can be profitable, especially in this $72 billion market of luxury goods; one just needs to know where to look.
Fashion insider or not, chances are you already know about the retention rates of brands like Hermes and Chanel, but what about the other brands? Keep reading for tips on the best luxury handbag investments, including the ones to look out for!
Dior
Due to the record-breaking success over the last several years (specifically the last two), Dior handbags are quickly gaining stock in the resale market. The trajectory of the brand is based on culture-obsessed designs and modern twists on classic silhouettes.
Saddle Bag
Lady Dior
Louis Vuitton
Louis Vuitton, an unsung hero on the resale market, retains 80% of its value if taken care of. The French house has an incredible market share in handbags, with offerings across a variety of price ranges, encouraging brand loyalty as customers continue to invest in the luxury handbag market.
Speedy
Bumbag
Keepall
Bottega Veneta
An unexpected house that has dominated both the luxury and secondhand markets, Bottega Venetta has skyrocketed into one of the most buzzworthy brands, season after season. The brand has seen significant growth since 2019 and is up 12% vs 2020; a feat hard for designers in the post-COVID world. With that, new bags are expected to have a retention rate of 85% - an incredible ROI for any brand but especially for newer brands like Bottega Veneta.
Mini Jodie
Cassette (Belt Bag or Chain Strap)
FENDI
With the resurgence of Y2K comes the rebirth of nostalgic silhouettes and textures, and one bag stands out among the rest: The Fendi Baguette. Featured in the cult series Sex and the City, the baguette has reached a rockstar level, FENDI re-released the bag in an array of styles, colors, and shapes. It solidified its superior place on the resale market hierarchy by being coveted by millennials and Gen-Zers alike.
Baguette
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Featured image by Edward Berthelot/Getty Images
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Courtney is a contributing writer, based in Puerto Rico by way of Tennessee. Interested in the intersection of fashion and culture, she has an affinity for fashion, empowerment, and really good tacos. Keep up with her on Instagram (@hautecourtxo).
Smile, Sis! These Five Improvements Can Upgrade Your Oral Hygiene Instantly
This article is in partnership with Sensodyne.
Our teeth are connected to so many things - our nutrition, our confidence, and our overall mood. We often take for granted how important healthy teeth are, until issues like tooth sensitivity or gum recession come to remind us. Like most things related to our bodies, prevention is the best medicine. Here are five things you can do immediately to improve your oral hygiene, prevent tooth sensitivity, and avoid dental issues down the road.
1) Go Easy On the Rough Brushing: Brushing your teeth is and always will be priority number one in the oral hygiene department. No surprises there! However, there is such a thing as applying too much pressure when brushing…and that can lead to problems over time. Use a toothbrush with soft bristles and brush in smooth, circular motions. It may seem counterintuitive, but a gentle approach to brushing is the most effective way to clean those pearly whites without wearing away enamel and exposing sensitive areas of the teeth.
2) Use A Desensitizing Toothpaste: As everyone knows, mouth pain can be highly uncomfortable; but tooth sensitivity is a whole different beast. Hot weather favorites like ice cream and popsicles have the ability to trigger tooth sensitivity, which might make you want to stay away from icy foods altogether. But as always, prevention is the best medicine here. Switching to a toothpaste like Sensodyne’s Sensitivity & Gum toothpaste specifically designed for sensitive teeth will help build a protective layer over sensitive areas of the tooth. Over time, those sharp sensations that occur with extremely cold foods will subside, and you’ll be back to treating yourself to your icy faves like this one!
3) Floss, Rinse, Brush. (And In That Order!): Have you ever heard the saying, “It’s not what you do, but how you do it”? Well, the same thing applies to taking care of your teeth. Even if you are flossing and brushing religiously, you could be missing out on some of the benefits simply because you aren’t doing so in the right order. Flossing is best to do before brushing because it removes food particles and plaque from places your toothbrush can’t reach. After a proper flossing sesh, it is important to rinse out your mouth with water after. Finally, you can whip out your toothbrush and get to brushing. Though many of us commonly rinse with water after brushing to remove excess toothpaste, it may not be the best thing for our teeth. That’s because fluoride, the active ingredient in toothpaste that protects your enamel, works best when it gets to sit on the teeth and continue working its magic. Rinsing with water after brushing doesn’t let the toothpaste go to work like it really can. Changing up your order may take some getting used to, but over time, you’ll see the difference.
4) Stay Hydrated: Upping your water supply is a no-fail way to level up your health overall, and your teeth are no exception to this rule. Drinking water not only helps maintain a healthy pH balance in your mouth, but it also washes away residue and acids that can cause enamel erosion. It also helps you steer clear of dry mouth, which is a gateway to bad breath. And who needs that?
5) Show Your Gums Some Love: When it comes to improving your smile, you may be laser-focused on getting your teeth whiter, straighter, and overall healthier. Rightfully so, as these are all attributes of a megawatt smile; but you certainly don’t want to leave gum health out of the equation. If you neglect your gums, you’ll start to notice the effects of plaque buildup, which can irritate the gums and cause gingivitis, the earliest stage of gum disease. Seeing blood while brushing and flossing is a tell-tale sign that your gums are suffering. You may also experience gum recession — a condition where the gum tissue surrounding your teeth pulls back, exposing more of your tooth. Brushing at least twice a day with a gum-protecting toothpaste like Sensodyne Sensitivity and Gum, coupled with regular dentist visits, will keep your gums shining as bright as those pearly whites.
Blac Chyna Opens Up About Her Initial Fear To Share Her Spiritual Journey With Others
Watching Angela “Blac Chyna” White’s transformation in real-time has truly been a sight to see. It wasn’t that long ago that she announced that she was reversing her cosmetic surgeries in an effort to go back to who she was before the world came to know her as Blac Chyna. In previous interviews, she stated that she was dissolving her facial and lip fillers, removing her breast implants, and getting a butt reduction, as well as removing the dimple piercings that enhanced her fame and controversial tattoos.
In a recent Tamron Hall interview, the mother of two said that she has “fully recovered” from the procedures. She is also celebrating one year of sobriety and opened up about being worried about how her new journey would be received by others.
“I’ve been in the entertainment industry for so long, right, and of course, like, you know, coming out, I’m like young, I’m gonna do wild things as we all have,” she said.
“...I feel like by me being vocal and showing everybody you can change your life and things can get better, like through myself, that right there is an accomplishment, and that’s a part of freedom, too.”
But as she started on her journey, many people have shown her grace, which is something she’s grateful for. “And then the fact that people have been showing me grace, it’s like amazing,” she said. “And I feel like when I did it, I just did it. It was more so like spiritual thing and I feel like people see that, and I’ve always been like my authentic self, so what you see is kinda what you get with me, and that’s just kinda what it is.”
Chyna, who recently received an honorary doctorate from Sacramento Theology Seminary and Bible College, has also repaired her relationship with her mom, Tokyo Toni. The social media celebrity surprised her daughter on the Tamron Hall Show. Prior to the sentimental surprise, Chyna dished on the reconciliation and having a better understanding of her mom.
“I must say, some of the things I have to take accountability for because, like my actions. As a mother, you don’t want to see your daughter doing certain things ‘cause it’s like it doesn’t matter what my past was or what we’re going through, I didn’t raise you that way,” she admitted. “So, it’s like, okay, maybe I was a little bit wrong. Maybe I was acting out a little bit. But I feel like as we grow older, I kinda see more, and I understand more.”
Chyna will be starring in season two of Fox's reality competition show Special Forces: World's Toughest Test.
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