Let me just put it right on out there and say that my first love and I couldn’t be more ridiculous — and yes, ridiculous is absolutely the right word. Ever since 1993, when we first laid eyes on each other in a friend’s dorm room, it’s been a series of situations, experiences, run-ins, phone calls, declarations — over and over and over again with the latest one actually being about a year ago.
We both happened to be in a part of Nashville, debating about which restaurant to go to, literally debating between the same two, only to ultimately run into each other…again. Googly-eyed and flirting…AGAIN.
This is an intro, so I don’t have a lot of time to get into why marrying someone who has been married before will absolutely never be an option for me (unless they are a widow) and honestly, because neither one of them has yet to jump a broom, I think that’s why there is still a part of us who romanticizes the notion that life may someday cultivate another chance for us. I don’t know — I’ve been humbled enough by his fineness and our undeniable chemistry to not pull a Brandy and “never say never” anymore (some of y’all will catch that later — LOL).
For now, I’ll just say that I’m only sharing all of this because of something that he — and many other men in my world over the course of my life — has said to me before: “I’ve only really loved you and one other woman”…and trust me, there have been MANY, so that statement is…something.
That’s why the man’s first love theory, something that has been generating quite a bit of chatter on social media these past few months, has intrigued me so. Because, even as a woman, I believe that men don’t “fall in love with love” that often. Not only that but, contrary to a lot of rambling gibberish that I oftentimes see on TikTok and Instagram, I also believe that when easily 80 percent of men genuinely love a woman, they take it far more seriously than they are given credit for.
Y’all don’t have to take my word for it, though. Let’s first unpack what the “theory” is all about and then hear what 10 men have to say about it all.
*Middle names are always used in my interview pieces so that people can speak freely*
First, What Is the “Man’s First Love” Theory?
@jayoffline ♬ original sound - JB
Honestly, what this guy just said pretty much covers the theory in a nutshell: once a man has experienced true love for the first time, it’s hard for him to ever fully shake it. Okay, but what intel is there to support this notion beyond his post?
Well, a USA Today article on the topic said that this could be true due to the fact that since men are typically not encouraged to process their emotions in the same way that women are, that could be why their first love oftentimes has such a lasting impact on them. Beyond that, I once watched a social media post where a man said that since men are called to provide and protect and women expect men to do that, men love women like they do their daughters while women love men like they do their fathers — and since fathers are (mentally and emotionally) expected to die before daughters, that’s why men and women process love differently in the sense that women can see love ending and surviving it while men? Not so much. Pretty deep, right?
And I mean, the mere fact that 70 percent of divorces are initiated by women? That may help to prove that perspective to be pretty accurate (just sayin’). There’s also scientific research that says women tend to experience love more than men and that women tend to “fall out of love” before men do, although, interestingly enough, men reportedly “fall in love” faster than women and say “I love you” three times quicker (bet y’all didn’t see that last part coming).
What do I think personally? Well, I do think that women are oftentimes more relationship-minded and driven than men which makes sense when you think about the fact that we have a strong nurturing gene within us — and because of that, we’re probably more intentional about having a serious relationship and even more resilient should said-relationship come to an end.
On the flip side, I have talked to so many men about this topic over time that I will stand 10 toes down that I think that when it comes to real, genuine, and lasting love, most men probably have three of those max: their first love, their wife and perhaps someone in between or after (should the marriage end).
That’s just my thoughts on all of this, though. And so, I decided to actually ask 10 guys — guys with different relationship statuses — to share with me what they think about the man’s first love theory…based on what they believe and how they now feel about their own first love.
Here’s what they had to say.
Giphy1. Elijah. 29. Single.
“I was late to the game when it comes to love. My first love was in college and she almost ruined my life. Not because she was a bad person — I just had never felt that way about anyone, so it was hard for me to focus on school, I was thinking about changing my plans to follow her around the country and I was even losing some of who I was to make the relationship work. Social media will have you thinking that men don’t know how to love when the truth is that when we fall, we fall hard and if it was painful, we’re just not in a rush to do it again. We’re capable. We just don’t want to be martyrs.”
2. Ian. 30. Engaged.
“My first love was my high school sweetheart. It wasn’t until I got with my fiancée now that I realized that I really did compare every woman after [my first love]to her. That wasn’t fair or even healthy but until her, I had never really seen women on such an ‘all in’ way and, since she broke up with me, it’s not like I had wanted the love to end. Men don’t just not forget their first love, the way that they look at other women is influenced by her. Guys who deny that are lying.”
Giphy3. Yosef. 25. Dating.
“The timing of this conversation is strange because I’m wondering if I’m about to have a first love now. I’ve been seeing someone for a few months and even though it’s not serious and there is no title, I can’t get her off of my mind. In high school, there was nothing serious. In college, things stayed casual because I was focused on getting out. Now, I’m ready to consider a relationship and this girl has me seeing women really differently. It’s wonderful and terrifying at the same time. Is that what having a first love is like?”
4. Claude. 45. Married.
“My first love experience is something that I still try to figure out because my actual first love and my wife are very different women — and when I met my wife, it made me wonder if my first love was the real thing. It’s not because I don’t think that my first love experience wasn’t real or even valid but the way I feel about my wife is so much more. I guess what I will say is, if nothing else, men will always be impacted by their first love — and if it was a good situation, they will be grateful that it happened.”
Giphy5. Mykal. 33. Single.
“I totally agree with the theory that men don’t fall in love often. For what? What women don’t think about is, once we love you, we don’t have plans to leave. That’s why many men have stories of things that they put up with, too often and too long, because what comes with our love is loyalty. First loves can make or break us — that’s how crucial they are. Only women would challenge that. Guys know.”
6. Jackai. 37. In a Serious Relationship.
“My first love broke my heart and that had me on the war path for a long time. I don’t think women get that once we love you, we see you as perfection and don’t even consider that you will do something that will change that. Once it happens, it shakes us to where either we avoid relationships or we keep things very shallow and surface. While y’all are talking about all we think about is sex, what usually is happening is a guy who is still trying to get over his ex.”
Giphy7. Dorian. 39. Dating.
“Funny, because I just talked to my first love recently. Whenever either one of us makes a big life decision, we reach out to update each other. I think it’s because, when we were together, we consulted each other a lot. Anyway, I think that answers your question: men are connected to their first love, one way or another. It’s a space that no one can really compete with. That’s just the way it is.”
8. Franklin. 28. Single.
“Whenever I think about my first love, I’m pissed. She cheated on me and I never saw that coming. It has taken me a long time to believe that all women aren’t like her because when you tell a woman that you love her and she says it back, you don’t even comprehend that she could hurt you. Women don’t get how serious men are about love when it happens…that’s why it doesn’t happen a lot.”
lee daniels GIF by Empire FOX - Find & Share on GIPHYGiphy9. Cael. 42. Married.
“I’m lucky to say that I married my first love. It took us forever to get to that point because we’ve known each other since our freshman year in college. We dated for a year and broke up. After graduation, she moved away and got engaged while I dated someone for a few years. We always stayed in touch and when she ended her engagement, we talked more often. I always compared other women to her because she’s my favorite person. We’ve been married for eight years now. Marrying your first love is a pure experience.”
10. Westyn. 30. In a Serious Relationship.
“Your first introduction to anything is going to make up the fabric of who you are. How much you allow that to change you is a choice. A lot about how we love is a choice. But to say that a first love isn’t in the top five as far as life-altering matters? How could it not be? It teaches you about love for the first time. I don’t think any human, not just men, can forget something like that.”
____
You know what I appreciated so much about these answers? It’s because each man expressed that, yes, love is a very real thing to and for them, and their first time learning about it in a romantic way, it did indeed transform them on some level.
And that’s why, personally, I don’t think that the man’s first love theory is a mere theory at all. Men do love — and they love pretty hard whenever it happens. Especially when it transpires for the first time.
As you just saw.
“Theory” proven.
Let’s make things inbox official! Sign up for the xoNecole newsletter for love, wellness, career, and exclusive content delivered straight to your inbox.
Featured image by Daniel de la Hoz/Getty Images
RELATED
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
"They asked for body products and we wanted to make sure we listened. But also layering fragrance begins with the body routine." The body wash is $33, and the body lotion is $35. Keep reading below to hear more about Tabitha and Chance's new collection, their body rituals, and what makes their partnership successful.
Fridays with Tab and Chance body collection
Marcus Owens
xoNecole: How did you come up with the scents for the collection?
Tabitha Brown: We love warm scents that make you feel sexy and loved. [We’re] both fans of gourmand [scents], including bergamot, vanilla, tonka and chocolate.
xoN: If you could describe your working relationship in one word, what would it be and why?
Tabitha: It's our first time building a product line together and our first time working with fragrance. So having patience with the process and each other has been the best way to build.
xoN: What is your body care ritual?
Tabitha: Exfoliate with a scrub a few times a week, but using a moisturizing body wash daily. After a shower, I spray a body mist that compliments what scent I am choosing for the day. Most times vanilla mist wins because it’s a perfect base for layering. I then hydrate [my] skin with lotion. Then, once dressed, I layer my favorite fragrance, Her Business, first and then His Business on top.
Chance: [I’m] way more simple. Just body wash and lotion and then my cologne and I’m good to go.
xoN: We enjoy watching you two together online, whose idea was it to start 'Fridays with Tab & Chance'?
Tabitha: It actually happened by accident. Back in 2018, my fans had just been asking about how we met, so we did a video answering questions one Friday and people in the comments [asked], will y’all do it again next Friday? And so we did and the next thing you know Fridays with Tab & Chance was born.
xoN: In what other ways do you plan to expand Fridays? Restart the podcast? TV show?
Tabitha: We are working on a lifestyle content show vs the traditional Fridays podcast. More to come soon.
xoN: You do many things together, but what would you say is your favorite quality time activity and why?
Tabitha: We are really simple. We love watching movies or TV series together on the couch or in bed. It’s really one of our favorite things to do together.
xoN: What is your favorite thing about the other person?
Tabitha: I love that he makes me feel safe and how hard he works to be an amazing father.
Chance: I love that she is crazy enough to pursue her wildest dreams.
xoN: What is the key to a successful partnership in business and personal?
Tabitha: The key is knowing that you both are going to change, and giving each other grace, patience, and understanding during those changes.
See more on tabandchance.com.
Feature image Marcus Owens