These Are Some Natural Beauty Trends You Can Feel Good About In 2020

A “Wake Up” Face

One of the cool things about dating artists is you're sure to be the muse for at least one song. To this day, my last boyfriend is one of the most talented producers I know. Anyway, one of the tunes that he penned for me was called "Wake Up Face"; it was literally about how he prefers to see me au naturale. Maybe he was prophetic because, this year, as far as beauty trends go, one of the most popular ones is women who wear as little make-up as possible. You know what that means, right? In order to pull this one off, your skincare has to be seriously on-point. If you'd like a few pointers in this area, check out "This Is Why Your Skincare Routine Isn't Working", "I Cleared Up My Hyperpigmentation Thanks To This 5-Step Method" and "All-Natural Ways To Keep Your Skin Super Soft This Fall & Winter". Then, at least a couple of times a week, try going out with as little make-up as possible. Your pores will love it, and you just might end up liking it more than you thought you would as well.

Brow Lamination

Recently, I met a guy whose eyebrows were flawless. As his brother was teasing him about "getting them arched", ole' boy gave the death stare and then said, "No, I get them done." I should've asked him if they were "laminated" since that is currently all the rage as far as brow care goes.

If you've never heard of brow lamination before, the long short of it is, it's a semi-permanent brow procedure that provides the results of microblading without the use of any needles.

Since it straightens brow hairs with a solution that contains keratin (a protein that our hair is made up of), a lot of people are finding it to be their favorite brow care technique, by a long shot. If you want to attempt it at home, check out a DIY tutorial here.

“Transparent” Labels

A wise person once said, if we can't eat whatever it is that we're putting on our hair, skin or nails, we probably shouldn't use it. While it's pretty close to impossible to follow this rule to a "T", many cosmetic companies are making it easier to hit the mark, now more than ever. That said, if when you're out looking for some toner, shampoo or any other beauty item, you look at the label and you can't pronounce even one-third of the words on it, you might want to take a pass and search for something else. Our body absorbs the chemicals that we use, and with recent headlines like "Here's One More Reason Black Women Should Stop Processing Our Hair: Breast Cancer", a beauty trend like transparent labels is something that we all should get behind and support.

Water-Free Products

With Americans using around a trillion gallons of water each year, and something as simple as a leaky faucet resulting in 10 gallons being wasted a day, it would make sense that caring for the environment would include being proactive about our water consumption. Some cosmetic companies are addressing this by making water-free products. Aside from the fact that it can help to preserve something that we all need in order to stay alive, water-free cosmetics make it easier to travel with. Plus, they tend to have a longer shelf life. A great example of water-free skincare is an article that we featured last year—"Everyone's Raving About The 10-Step Korean Skincare Routine". Check it out when you get a chance to see if it's something that could possibly work for you.

Sensitive-Skin Items

If you've ever wondered if you have sensitive skin, here are some telling signs—your skin is always dry; beauty products always tend to create a rash, burn or sting; your skin doesn't react well to fragrances or artificial coloring; you breakout easily; your skin is sensitive to the sun; your skin is constantly itchy and/or your skin "reacts" to extreme weather like sun, cold and wind. If this is the case, it's best to use beauty products that are customized for sensitive skin. Luckily, this is your year because these are the kind of items that will be heavily marketed. If you want to give a few of 'em a shot, some brands that could relieve your symptoms are Cetaphil, Aesop, Josie Maran, Physicians Formula, Glow Recipe, Clinique, Bliss, Eucerin, BE GENTLE and REN.

Phthalate-Free Perfumes

Who doesn't like to smell good? At the same time, who doesn't want to be healthy too? If your goal is to accomplish both things, you might wanna rethink the kind of perfumes that you wear.

Although a lot of us don't read the ingredients that are on the back of perfume and cologne packages, the reality is many of them are pretty toxic; especially if they contain phthalates. What are those? It's kind of a long story, but the short of it is they are chemical substances that help things to last longer. Problem is, they can also cause problems with your reproductive and endocrine system (for starters).

So, in 2020, make reading perfume labels and opting for phthalate-free perfumes an absolute must. Hello Glow has a list of some of them here.

Naked Manicures

Something that was big a few years ago and is making somewhat of a comeback is naked manicures. These are more about making sure that your nails are as healthy as possible than focusing on any kind of shape, color, or nail design. The benefits that come from getting a naked manicure are they can fade any type of nail discoloration you might have, smooth out any ridges, make your nails stronger and more flexible, increase hydration to your nail beds and cuticles, and provide an overall healthy tone and finish to your nails.

Some of us are so caught up in different nail styles that we don't give our nails a break. Luckily, thanks to naked manicures, you can go a few weeks without powder dipping or gel polish, let your nails breathe, and still be totally on trend.

Products with (More) Essential Oils in Them

Something that I'm a big fan of is essential oils. On the smell tip, they are potent and long-lasting. More than that, every single one has at least five health benefits to them. That's why I smiled when I checked out "Products Featuring Essential Oil Claims to Rise in 2020". If you're someone who only dibbles and dabbles into essential oils every now and again, make this the year that you are intentional about adding them to your health and beauty regimen.

Wyndmere Naturals published one of the most helpful essential lists that I've seen in a while to give you the benefits of various oils ("A-Z Guide of Essential Oils"). Oh, and if you're wondering which oils are going to be pretty popular this year, the list includes anything citrusy along with ginger, patchouli, jasmine, vanilla, sandalwood, rose, and amber.

Natural and Glossy Lips

Now this is a beauty trend that I can definitely get on board with. I honestly can't tell y'all how many tubes of lip gloss that I have in my possession. All I know is if there was a support group for lip gloss addicts, I'd need to attend. Since minimalism is big in 2020, lip gloss over lipstick will be pretty popular for the next several months. Oh, and even if you choose to wear your brightest red lip stain (which is also a current beauty trend), still apply a layer of gloss over it since the matte look is currently out.

Speaking of gloss, lips aren't the only thing that should have it. "Glossy" eyelids and cheeks will be a big trend too (which you can create with a little bit of sweet almond or avocado oil, by the way).

Inclusion and Diversity

Your grandma can tell you about the days when Fashion Fair was basically the only make-up option for Black women. These days, there are many more items to choose from thanks to companies like Rihanna's Fenty Beauty. As more brands like Mented Cosmetics, Urban Skin Rx, EveryHue Beauty, Thrive Causemetics, and Makeup for Melanin Girls all continue to roll out products that complement various ethnicities and skin tones, it is becoming easier and easier to find what works for you and what enhances your natural beauty seamlessly. Definitely something to get hype about as far as enhancing our natural beauty goes, I think. How about you?

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