
I'll be honest: I am not one who loves conferences. As a media professional who has not only had to cover but host and assist in the planning of a few major ones, I've experienced a bit of burnout. Well God, as He usually does, sent a little piece of heaven in the form of the Black Women Talk Tech: Roadmap to Billions conference to reignite a fire in me to connect with awesome black female professionals and entrepreneurs and step up my own game, both professionally and personally.
Here are 10 things I learned at the BWTT conference, held over three days in New York City, that should do the same for my fellow go-getting sistas looking to make 2020 one of their best years yet:

1. Self-care and fun are necessary, not optional.
BWTT was created by three amazing entrepreneurs: Lauren Washington, co-founder of Fundr, Esosa Ighodaro, co-founder of Nexstar, and Regina Gwynn, co-founder of TresseNoire. It's a collective of more than 500 entrepreneurs in 10 U.S. and international chapters. The conference, in its fourth year, brings women of color to network, share ideas, learn from and rub elbows with top-tier entrepreneurs who are multi-million-dollar success stories in their own right.
A common theme at the event was the importance of self-care and having fun. Not only was this part of the actual conference---via a beauty bar, a Nike dance therapy class, and sessions about dating and mental health---but it was part of panelists' formulas for growth and longevity:
"I love dancing--salsa, house, swing. I find the things that bring me joy and commit to doing them," said Maisha Walker, founder of Message Medium who has worked with brands including Mars Chocolate, Columbia and Unilever (the company behind some of your favorite beauty, home care, and food brands).
Fun is a must for Rakia Reynolds, CEO of Skai Blue Media, a company that has clients including HSN and Dell. "I have to do fun things. See a movie, walk around, see something green, eat something green. Watch something that might be super-mindless."
2. Silence is indeed golden.
For Courtney Adeleye, CEO of The Mane Choice--a multi-million-dollar beauty brand that has products in Target and Sally Beauty to name a few--self-care is related to something many of us might struggle with. "My sweet spot is silence. When I travel, I haven't turned on a TV in years. I allow myself time to just think. That's normally when the most amazing ideas come."
3. Your online presence means more than just posting frivolously---even if you're not an entrepreneur.
Walker said it's important to utilize sites many of us might overlook or even neglect such as LinkedIn: "Build the audience on LinkedIn and make sure it's full of people you actually want to do business or connect with. Learn the technology and then learn how to leverage it effectively."
And ladies, it's OK if getting a handle on your social media platforms seems overwhelming or is just not your thing. "Learn as much as you can, read articles, or hire a consultant. Focus your efforts," Walker added.
4. You can use tech to hustle smart, not hard.
Another common suggestion among panelists included using automation, whether through apps (a good one I use is Crowdfire) or through added tools that you can buy for Websites, to post updates to your social accounts, provide calendar reminders for upcoming events, or even for celebrating birthdays and other key milestones among your network. You can pretty much automate many aspects of your life in order to make things simpler and focus on more important daily tasks.
Automation has also helped me relieve anxiety and get more organized.
For all my women hustlers out there with products to sell, Walker suggests, "When doing a traffic campaign, you want to think about those basic demographics of who your audience is." She also added that using tools like retargeting campaigns---which repeat exposure to your ads to targeted populations on social as well as other Websites----to get the most out of your advertising.
5. Others in your industry are potential partners, not competition.
Partnerships are a key way to work smart as well. The founders of BWTT pooled their resources, expertise, and networks together to bring powerhouse sponsors including Walmart, Shea Moisture (which awarded prizes worth more than $10,000 in this year's pitch competition), Microsoft, Ketel One Vodka, Target and several more.
Many of the panelists, no matter what the subject, talked about how important teaming up can be. "Stop thinking that every woman in your industry is competition," said Adeleye, who has featured many of the awesome women in her network in her own event, the Bawse Conference.
6. Rejection makes a boss bigger and better.
It was great to see the fellas in the room supporting all this black girl magic, and Ron Johnson, founder and CEO of Triton Consulting, was one of them. The panelist had some key, eye-opening things to say about rejection and failure: "It's part of the grooming and pruning process," he said. "I went through journeys of rejection. You can take it as an empowering experience where those are just spaces you weren't supposed to be in the first place. One of the things I try not to get distracted by is the why and how things did not work out for me the way I thought they should have because that can really distract you from where your destination is."
7. Sometimes saying 'no' is better than saying 'yes.'
"One of the No. 1 things I had to learn is the power of 'no'---giving and receiving," Adeleye said. "You can't spread yourself so thin. Be OK with your decision and not feeling the need to explain it.."
Walker agrees: "We only have a certain number of hours in a day and certain number of resources. I had to be really adamant with myself about not going beyond that. This year is my year of saying 'no'. It doesn't have to be 'no' forever but it's 'no' for right now."
8. What you thought impossible might actually be possible.
Andrea Evans, a BWTT speaker, patent attorney, and author of All About Inventing, knows how important it is to act on something you feel led to produce. "I've grown with my clients. I've seen them start with an idea on a napkin and [then get products into] Target or on Shark Tank," Evans said. "It's about that confidence---believing in yourself and taking action. The only thing that separates a billionaire inventor and you in your garage is that they took the steps to protect their invention."
9. Where there's a will, there's a way.
When it comes to making your dreams come true, the resources are out there. Several panelists were living proof of this including Mandela Schumacher-Hodge Dixon, CEO of Founder Gym, an online resource that has helped underrepresented founders raise more than $40 million in startup capital; Crystal Etienne, founder of Ruby Love who launched her business on her own and grew it to a worth of more than $10 million; Jasmine Lawrence, who simultaneously runs beauty brand Eden BodyWorks while working full-time for a major social network; and Chris-Tia Donaldson, a cancer survivor who earned a Harvard degree and runs a beauty brand called Thank God It's Natural (TGIN).
10. Get out of your own head and into a tribe.
Tiffany Dufu, who has a very clear understanding of her vision in life, said, "My life's work is advancing women and girls. I already know what my tombstone says: 'She got to as many women as she could.' I am not going to be able to get to as many women as I can doing everything by myself."
Her platform, called The Cru, actually makes it easier for women to find groups that fit their needs. You apply via the Website and are paired with nine other women to help you reach your personal and professional goals. "I've found, while working with and connecting thousands of people over the years, that even though we have a lot of people around us, we largely perceive personal and professional journey as a solo endeavor, not a team sport. There's but so much impact you can create through your own work, ingenuity, prowess or intellect...and I think that in order for us to grow our impact we have to understand that other people are involved, and we've got to figure out how to achieve results with other people as well."
Reynolds also finds a lifeline in making connections. "I have to go out and talk to people. Human interaction and talking to other people keeps me fueled," she said.
Point taken. Point truly taken.
To find out more about Black Women Talk Tech and their events, visit their Website or follow their Instagram @blackwomentalktech.
Featured Image Via Shutterstock
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Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
More Than Gratitude: 7 Signs You're Struggling With Contentment In Your Life
If Thanksgiving happens to be your favorite holiday — or you just happen to be a longstanding participant of it — then there is one tradition that you are probably familiar with. Usually, before everyone eats, each individual expresses at least one thing that they are grateful for. I actually think that is one of the best things about the holiday because it reminds people to slow down and really reflect on how to be in the moment and think about the blessings that they have. And that, my friend, is what gets folks into the mindset of knowing how to be…content — even if it’s just for a brief moment.
Contentment. By definition, it’s the state of not only being “satisfied with what one is or has” but also “not wanting more or anything else.” And you know what? Although it might not be a popular aspiration of many, it is a sign of spiritual maturity on certain levels. After all, it is the Apostle Paul who once said, “Not that I speak in regard to need, for I have learned in whatever state I am, to be content…” (Philippians 4:19 — NKJV).
Being content is about not complaining. Being content is about learning to be comfortable in your present circumstances. Being content is about choosing to find joy and fulfillment, on some level, and in some way, on a daily basis.
Personally, I dig all of this so much because when you have mastered true inner contentment, it creates stability, self-awareness, and a type of resilience that makes you…shoot, powerful beyond measure, if you ask me. Because when someone knows how to “find the good” and “make peace,” regardless of what is going on around them, they truly are unstoppable. Yeah, on so many levels, contentment is the ultimate life hack. It’s something that each and every one of us should aspire to become: completely and genuinely content.
Thanksgiving is basically moments away at this point. In preparation for that time of self-reflection, pour yourself a glass of wine, turn on some soft music, sit on your coach, and then ask yourself, “Am I content?” If you’re not sure (or you need the definition unpacked for you just a bit more), here are seven signs that you may not be…and yet, there is no time like the present to do something about it.
1. You’re Super Impatient
GiphyHonestly, putting another Scripture right here could be all that is needed in order to bring this point to a swift and abrupt end. Which one? I Corinthians 13, the Love Chapter, starts off with “Love is patient” (I Corinthians 13:4). Yeah, if you want to know if you love yourself and love yourself well, how patient are you…including with yourself? Throughout the years, I have shared one of my favorite definitions of "patient" in several different articles: “bearing provocation, annoyance, misfortune, delay, hardship, pain, etc., with fortitude and calm and without complaint, anger, or the like.” For me, it’s a blaring reminder that mastering patience isn’t just about waiting (more on that in a sec); it’s about waiting with grace.
Content people can do this because, on some level, they know how to apply the John Piper quote, "God is always doing 10,000 things in your life, and you may be aware of three of them." Another way of looking at this is people who can wait well — without complaining or getting annoyed by delays or challenges in the meantime — get that in order for things to truly come together, there are lots of moving parts…some that they don’t even know about. And so, if they want the best outcome, yes, waiting well is oftentimes not just involved; it is required.
Impatient people don’t get any of this. That’s why they are so stressed out all of the time.
2. You’re Worried About Things You Can’t Control
GiphyThis. Past. Election. Chile. And then the cabinet that that man is putting together as we speak? I don’t even want to get my blood pressure up, expounding on it. Let me just pivot by adding one more Scripture — because it is beyond fitting: “Therefore do not worry about tomorrow, for tomorrow will worry about its own things. Sufficient for the day is its own trouble.” (Matthew 6:34 — NKJV)
Although worrying is something that pretty much everyone does at one point or another, one of my favorite quotes on it is by an American humorist by the name of Erma Bombeck: “Worry is like a rocking chair: it gives you something to do but never gets you anywhere.” And really, when you stop to really think about worrying, isn’t that the truth? For one thing, all worrying does, by definition, is cause you to torment yourself by focusing on things that aren’t even going to happen (somewhere between 85-90 percent of the time, in fact; there is actually a science on that) or trying to control things that are beyond your control.
If being a worry wart is your internal struggle, my advice would be to look at life this way: If you’re worried that you’re about to get written up for getting to work late again, leave your house earlier — you can control that. On the other hand, if you’re worried that you’re going to get laid off before the holiday season ends, so long as you’ve been doing your best (which is also something that you can control), please put your energy elsewhere because that is something that you can’t control.
And I promise that when you choose to be calm and confident over worrying yourself to death, that can help you to manage what you can’t control so much easier. Oh, and your health will thank you, too, because worry is attached to things like insomnia, muscle tension, headaches, overeating, and drinking too much. All this over things that probably won’t happen in the first place? Yeah, sis…(choose to) relax.
And by choosing to chill out, there is some contentment that follows because you will see the good as much as, if not more than, the potential bad. Trust me.
3. The Past and/or Future Consume You
GiphyOn the heels of the Scripture that I just provided for the previous point, it also applies to this one. You know, back when I was doing some intentional research on forgiveness, I always appreciated the insight of author Gary Zukav: “Forgiveness is accepting that the past cannot change.” While this doesn’t mean that you shouldn’t hold people accountable for what they have done, it does help you to be compassionate with those who are truly sorry (check out “Heads Up: It's NOT An Apology If An Amend Isn't Made”) because, no matter what has transpired between you and them, one thing they can’t do is go back into a time machine and change it.
And you know what? When it comes to the mistakes — or, let’s be real, sometimes they are conscious poor decisions — you have made, you can’t either. So, why let their misdeeds or your own consume you to the point of internally destroying you?
Then there’s the future. What if you get robbed? What if your mom gets cancer? What if your husband files for divorce? Girl, if you are caught up in the future that hasn’t even happened yet, you are definitely gonna drive yourself up the wall! And this is why so many mental health experts and platforms are all about encouraging individuals to live in the moment. You can do this by meditating, taking breaks from social media (and the news), journaling, doing things that you enjoy (instead of waiting to put them off), and resting.
Listen, one of the best things about choosing to only focus on the here and now is you can find little things about it to be content with — and that helps you to be/become more content overall.
4. You Always Think About Wanting More
GiphyAlthough it certainly wasn’t my plan for this piece to be so Scripture-heavy, I’ve got to flow with what immediately comes to mind and, for this point, the verse, “So are the ways of everyone who is greedy for gain; It takes away the life of its owners” (Proverbs 1:19 — NKJV) is it. And just what does it mean to be greedy? A greedy individual isn’t just low-key obsessed with getting and having more — please catch it — they are also quite EAGER.
Eager folks also tend to be impatient. Eager folks are perceived by others as being very intense (and not in a good way). More times than not, eager folks haven’t really mastered how to take a moment to appreciate what they do have because all they care about is what’s next. And when you’re in a state of that kind of, well, anxiety…how could it not affect your quality of life? I mean, really.
And what if you read all of that and said, “I’m not greedy; I’m just ambitious” — listen, there is nothing wrong with having goals and wanting to obtain them. However, an ambitious individual knows how to find balance. If they get a promotion, they will schedule a vacation to celebrate it. If they just got a new car, they are not in a rush to get a new house until they can financially afford it. If they were just proposed to with a really nice ring, they aren’t hounding their new fiancé about setting a date within the next two weeks.
People who always want more, without taking the time to enjoy what they already have, are never going to be content. Why? Because there is always something else that you can want…even if you don’t need it or it really isn’t the time for it. Meanwhile, content people get that it’s a good thing to not go after everything all of the time; that it’s far wiser to embrace what is already before them — because some folks don’t even have…that.
5. You Compare Yourself to Others
GiphySomething that I actually get asked fairly often is, do I feel “some type of way” that I do so much work in the realm of marriage when I’ve never been married myself. The short answer is “absolutely not” because I know that I could’ve been married, a few times over, at this point; however, I am just as intentional about not wanting to be divorced as I am about being in a healthy marriage, not just “a marriage.”
I’m grateful to be in that head and heart space too; otherwise, I would be out here comparing myself to other people — and there is nothing good, healthy, wise, profitable, or beneficial about doing that. In fact, science isn’t a fan of playing the “keeping up with the Joneses” game, either.
According to science, that can ultimately do things like lower your self-esteem, cause you to only see the bad/negative things in your world (in comparison to other people), and it can jack up your perception of what’s really going on with other people. For instance, if you’re 33 and comparing yourself to your friends who are already married and parents, you might want to talk to them about what their day-to-day, beyond their IG posts, is like.
Because while prayerfully, their life is filled with many blessings, if they are being totally honest with you, they will also share that you’ve got some “pros” to your life too (honey, there are some real benefits to being single; check out “If You're Not In Love With Being Single, Ask Yourself These 6 Questions.,” “10 Bona Fide Benefits Of Being Single,” and “10 Words That'll Make You Totally Rethink The Word 'Single'”). Content people get that every season does — because it’s true.
6. You Don’t Verbalize Gratitude Often
GiphyThere is someone in my world who I actually try to avoid as much as possible. It’s not that she’s not smart, and honestly, she’s one of the funniest individuals that I’ve ever known (and I’ve known her for most of my adult life). It’s just that…she is always wanting something, and I find that to make her a very draining individual. Lawd, even as I am typing all of this out, I’m trying to recall a time when I’ve heard her say, “thank you” for something (no joke), let alone express any form of genuine gratitude. She’s just got such a sense of entitlement that whatever she does receive, she thinks she’s owed and what she doesn’t have, she believes that something is wrong if it hasn’t arrived yet. Geeze, what a horrible type of existence.
You don’t have to take my word for it either because there is plenty of data out here to support that people who don’t take the time to be grateful for what they have ended up being unhappy, more stressed out, in more physical pain (yes, literally) and definitely more negative than everyone else — which would explain why people don’t like hanging out with them as much.
So, since this is the time when gratitude is the theme of the season, think about what you are grateful for when it comes to what you’ve accomplished this year, then write it down and post it up somewhere. Then, as far as the individuals, for whom you are grateful for — send them a handwritten note, get them a gift card to their favorite coffee shop, or even just call to tell them.
One of the most beautiful things about being in a state of contentment is it reminds you of a lot of what you already have. It really is enough…for now…in this very moment.
7. Being (and Living) Satisfied Is a Foreign Concept to You
Giphy“Tubi movies” really is a complete sentence. LOL. And yes, sometimes, when I’m taking a writing break, I will check out some of the most…I-wouldn’t-normally ones, just to lend my support. In walks Never Satisfied with its own self-explanatory meaning. Y’all, it really is oh so true that there are folks out here dealing with some unpredictable and sometimes even truly dire consequences — and it’s all because they didn’t know how to sit down somewhere and learn how to be satisfied with the people, places, things, and ideas that they already have.
That said, I am indeed a quotes gal, and one of my favorites on the topic of satisfaction is by actor Christopher Reeve: “Success is finding satisfaction in giving a little more than you take,” and although I don’t do what I’m about to do often (because I try to take Matthew 6:1-4 very literally and seriously), I’m going to illustrate what he said about satisfaction by sharing a recent situation.
This past week, a nurse practitioner (I prefer those to doctors) diagnosed me with wrist tendonitis for the first time in my life. If you knew how many keystrokes that I do a day, you’d probably be shocked that it took this long. Anyway, as I was waiting in line to get a prescription, a young Black man was basically freaking out because his insurance was refusing to cover his own meds. According to what he was telling the pharmacist, he always only pays $5; however, this time, they were charging $62, he simply didn’t have it, and the insurance company was not picking up.
As I watched him shaking and sweating while saying that he really needed it today and fretting while talking to his mom on the phone, I offered to cover it — and after going back and forth with him for about three minutes, I did. In my mind, although I didn’t plan on spending about $85 (total) that day, the little inconvenience that it was costing me was nothing in comparison to how much it was going to benefit him — I could tell from how he and his mother reacted (even the pharmacist mouthed “thank you so much”), and that is what made it money well spent.
To help someone who had no way of helping themselves in the moment? That brought me a lot of satisfaction because it’s nice to lighten someone’s load while leaving it to karma to handle it. ALL OF IT.
And that’s why I thought it was best to wrap all of this up with a reminder that being satisfied is being content. And when you can be so satisfied with your life that you want to help others? That is a level of contentment that is truly unmatched because you start looking for ways to bless others simply so that they can feel just as content as you do.
____
Our culture? It really is never satisfied, which explains why a lot of people are so miserable. SMDH. You don’t have to be like the masses, though. This Thanksgiving, please purpose in your mind (and heart) to be(come) more content. It will make you a rare gem that benefits everyone and everything around you.
Including yourself, sis. No doubt about it.
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Featured image by Shutterstock
Originally published on November 28, 2024









