
OK, so guess how much an average vacation costs. Dun-dun-dun-dun. It's a whopping $4,700! And while things like traveling internationally, staying in a nice hotel and planning to eat out for every meal (not to mention how long you plan on staying gone) definitely contribute to whether this could be your price tag reality, I'm pretty sure that I'm not jumping the gun when I say that money is gonna be a little tight for a lot of us this year when it comes to taking a traditional summer vacation.
Still, when you factor in all of the definitions of vacation that are up at the top of this article, just because you may not have a ton of coins (or maybe even a lot of time), that doesn't mean that you can't create your own vacation of sorts — one that doesn't require you spending a ton of cash or even going very far.
If you definitely would like a little bit of rest and relaxation in the upcoming weeks but your budget says you need to get creative, here are some ways to take a bit of a summer vacation — even if you can't really take one.
1. Shop Like You’re About to Go on a Trip

Aight, y'all. Let's not act like one of the best things about going on vacation is purchasing some new things to take on our trip. Since you're not actually going anywhere (or anywhere far), you can actually buy a few things without guilt or debt because you won't have to spend as much (if you're on a budget, that is).
So, why not use your non-vacation vacation as an opportunity to pick up a new dress, pair of pumps or whatever else you've been eyeing for a while? Something new, whether you wear it immediately or not, is always an easy way to put a smile on your face and take some of the stress off (again, if you budget).
2. Turn Your Bedroom into a (Temporary) Tropical Paradise

I know someone who had an actual tree (sans the leaves) in their living room. It was kinda dope because, every holiday (and also with the change of the seasons), they would put different decorations on it. Why not do something similar to this when it comes to your bedroom? Because here's the thing — the change of bedding, some new window treatments and maybe a big plant or a faux tree can make all of the difference in the world if you're ready for something new in your bedroom but you don't have the big bucks to go all out. If you would've liked nothing more than to go somewhere that requires a passport and has plenty of water and sand upon your arrival, Decoist is a site that offers 30 tips for how to turn your bedroom into a tropical oasis (check it out here). If you add a pineapple-scented soy candle, a fan and some ASMR of ocean waves, you really could feel like you're in a beach house — or very close to it.
3. Eat Different Exotic Foods Every Day

Something else that's fun about going on vacation is it's pretty common to either try a restaurant or a kind of food that you've never had before. That doesn't have to change, just because you're going to be at home. If you go to your favorite search engine and put "exotic recipes" into the search field, you might be surprised by the kind of dishes that you can make. Or, if the last thing that you want to do is be in your kitchen, try putting "unique dining experiences near me" in the search field instead for a list of restaurants that you can either go to or will deliver food to your front door.
4. Play Some World Music Sometimes

There are literally dozens of scientifically backed reasons for why listening to music is good for us. It reduces stress and anxiety. It puts us in a better mood (well, depending on what we choose to listen to). It can decrease pain and discomfort. It improves your memory, strengthens your heart and can even help you to sleep better.
That said, this time, rather than playing what you usually do (shout-out to 90s R&B fans), how about a little bit of world music? It can introduce you to new artists, expose you to another culture and can put your home's atmosphere into a totally different kind of vibe.
For instance, I happened upon a Nigerian artist named Banky W. and the song he wrote for his wife a few years back. It's called "Heaven (Susu's Song)". It definitely put me on the path to check out other artists in his country. Absolutely no regrets either.
5. Have Fun with Google Street View/Google Earth

Who said that just because you're not physically traveling anywhere that you can't still do some major sightseeing from the comfort and convenience of your own home? Thanks to Google Street View and Google Earth, you can look at various countries, museums, national parks — just about anything that you can possibly think of, all while sitting on the couch or lying on your bed.
6. Be a Tourist in Your Own City

A few weeks ago, a friend of mine and I went to the Assembly Food Hall, downtown in Music City, for the first time and y'all — I've lived in Nashville since I was three and have written for the major newspaper here which means I spent a lot of time in that area…and when I tell you I barely recognized my own city? Nashville is on steroids right now! My point? I could easily spend a day down there and explore like I was a tourist. Chances are, you could probably do the same thing where you live since there's a really good chance that you've never really looked at where you live through the eyes of a tourist. Hey, it might seem like a corny thing to do on the surface, but you might be surprised what hanging out for a few hours in your own downtown will reveal to you.
7. Book a Hotel Room

It doesn't matter if you're single, in a relationship or wanting to hang out with your friends, you absolutely must take out at least one day to spend the night in a local hotel. Not some two-star one up the street either. Pick a place that you've always been curious about, go to a discount site like Hotels and book a reservation at a discounted rate. While the world is still trying to open up, you should be able to get a pretty good deal since many businesses are not as busy as they were prior to the pandemic (yet).
8. Do Something “Risky”

I don't know what it is about traveling to other places that makes us want to try things that we probably would never attempt at home. Why wait to go out of town to take a risk or two, though? Whether it's ziplining, skydiving, rock climbing — whatever, book an appointment to do it while you've got the time off. It's a great way to check something off of your bucket list and create a pretty awesome memory in the process.
9. Designate a “Good Vices” Day

One of my favorite quotes of all time is, "The excess of a virtue is a vice." Aristotle is who said it. What it basically means is, anything done in excess has the great potential to be problematic — even if it's good for you. So, if you've been eating super clean in order to shed some pounds, you can't remember the last time you've enjoyed your favorite cocktail or you've been craving ice cream for a couple of weeks now and, for whatever the reason, you've been denying yourself — why not use this time off to have what I call a "good vices" day. Nobody is saying to be reckless or anything. Just designate a day when you can order a pizza, roll up a couple of blunts and/or eat a couple of Krispy Kremes to your total heart's content. You're on vacation. Why the hell not?
10. Get Completely Off of the Grid

There are a few people I know who are definitely workaholics. What's my clue? Even when they go on vacation, they are still "plugged in". If it's not their laptop, it's their phone. A part of why you go on a vacation is so you can take a break away from your regular routine. So, unless you're a parent who is going to take a few days off from your kids, there really is no reason to be around your usual electronics during your down time. Folks can leave a voicemail, shoot an email or write a text. And I promise you, 85 percent of whatever it is that they say — it can wait until you return to your regularly scheduled life.
11. Leave Certain Topics Totally Off of the Table

Along the same lines of the point I just made, there is also absolutely no point in going on a vacation if all you're going to be doing is worrying about the same stuff that you do when you're not taking time off. So again, whether you're single, in a relationship or planning to do some of this with family members and/or friends, ask everyone to agree that certain topics are off of the table — bills, work, drama…stuff that prevents you from chilling out and completely relaxing.
When I'm working with married couples and I recommend that they take a sexcation, it is amazing how many of them return stressed because they decided to bring their problems along for the ride. A vacation should be about a shift in mindset more than anything else. Always remember that.
12. Don’t Forget About Your Sex Jar

One of the first articles that I wrote when I first came to this platform was "5 Reasons Why Every Married Couple Needs A Sex Jar". The gist is, if you're in a long-term exclusive relationship, every time you and your partner have sex, put some money into a jar. At the end of six months or a year, count up your coins and do something together that will benefit the relationship — whether that ends up being a trip to Baskin Robbins or a cruise is totally up to y'all and y'all's sex life. Anyway, if you happen to fall into this relational dynamic, there's no time like your vacation to start stacking up some paper. Sex jars are one of the best things ever invented. Using your vacation as an opportunity to take advantage of 'em.
13. Take Lots of Pictures

Maybe it's just me, but it's kinda crazy how folks will take selfies all day, every day (some literally) and yet, ask them to show you a picture of their family or some event, and oftentimes they find themselves drawing a blank. Where I'm going with this is, just because you may not end up doing anything super extravagant, that doesn't mean that memories won't be made, so be intentional about taking pictures. There's a list of apps for photographers here and an article on almost 40 cool editing apps for pictures here.
14. Rent a Vacation House in the Next County/Town/City

What if you actually do want a change of scenery for more than a night but your funds (or the amount of time off) are keeping you from going all out? Something worth considering is renting a vacation house, even if it's just for a couple of days. One site that you might want to try is VRBO. While it features listings from all over the United States, what I like about it is, there's a really good chance that you could find a dope house or even a mansion that isn't very far from you; one that you wouldn't have ever known about, had you not specifically gone looking for vacation homes. You can live like the rich for a little while without going into debt in the process.
15. Plan Your Next “Away Vacation”

Now that you're about to have some downtime, use it as an opportunity to also plan your next vacation that's away from your house/city. When you're sitting on the floor with some pizza, wine and your favorite tunes playing in the background, it can be fun to use some vacation-planning apps to figure out where you're gonna go, when and how much it will cost. And you know what? If you, even 50 percent of what's on this list, you might realize next year that you'll want to take a traditional vacation — and another one just like this too!
Join our xoTribe, an exclusive community dedicated to YOU and your stories and all things xoNecole. Be a part of a growing community of women from all over the world who come together to uplift, inspire, and inform each other on all things related to the glow up.
Featured image by Getty Images
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
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Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
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Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
Credit: Malcolm Roberson
Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
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Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
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Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
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Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
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Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
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Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
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Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
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Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
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Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
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Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
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Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
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Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
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Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
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Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
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Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
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Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
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Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
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Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
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Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
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Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
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Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
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Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
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Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









