
Nothing says summer quite like a tropical background coupled with the turquoise hues of a Caribbean island. It’s a time when the days are longer, the clothes are fewer, and where many of us that crave an escape from reality instantly transport ourselves to beachy destinations, ideally where a passport is required. Curaçao is such a destination.
While I can confirm that most people I told about my trip to Curaçao started off with a question of, “Where is that?” or even more fondly, “Like the liqueur?” I can also assure you that with its 34 beaches, vivid colors, and rich culture, the dreamy sun-soaked location is working its way up the bucket lists of many, and with good reason.
The island is located in the Southern Caribbean Sea and is one part of what is commonly referred to as the ABC Islands. The three westernmost islands of the Carribean’s Leeward Antilles are comprised of Aruba, Bonaire, and Curaçao, respectively. The largest of the three, Curaçao has been touted as a favorite in the Caribbean and has 34 beaches, with each having its own personality due to much of the island’s untouched nature.
The sea is entrancing everywhere you look because of its three-toned appearance that occurs depending on how shallow the water is in its proximity to the shore. Its downtown locations of Pietermaai and Pandu offer vibrancy in another way through intricate street art and with buildings and homes that vary in shades, from bold yellows and pale pinks to deep greens and blues that rival the sky.
When I was invited to travel to Curaçao (pronounced cure-a-sow like ow) with Diamond PR, I was enticed by the itinerary’s emphasis on Curaçao as a “playground for wellbeing.” After engaging in a lot of inner healing work in the year so far, I wanted to tap into more experiences that gave me the opportunity to approach my healing work externally as well. The promise of relaxation, grounding nature, picturesque views, and slow-living laidback vibes assured me of the island’s potential to be a catalyst for being well.
After being immersed in all things Curaçao for a week, I can say without a doubt the country’s slogan, “Feel it for yourself,” has me singing a similar tune to anyone who'll listen.

Sheriden Chanel/xoNecole
I thought about it while indulging in a glass of merlot in Koral Bar, nestled on the cliffside of Coral Estate Luxury Resort, where I stayed for the bulk of my trip. It was my first day there, and I had arrived before the rest of my group. I felt a sense of calm wash over my body the second I exited the airport the day before. And at that moment, while seated at the bar of my hotel, feeling the breeze release gentle whispers against my skin and becoming mesmerized by the sunset, and how fluidly the lilac of the sky melted into the deep blue of the sea the bar overlooked, it was the perfect way to spend the evening and the relaxation my body called for after a long day of travel.
I thought about how everything I was feeling vibrationally at that moment was a result of my being there in person. But the vibe was only a taste of the magic Curaçao had to offer.
If you’re ready to tap into the island of Curaçao as a wellness escape, I rounded up the ultimate self-care itinerary that you should feel for yourself.
Day 1
Do a MOOD Table at Universal Alchemist
When it comes to providing the tools to get your vibrational healing and your aura all the way together, Elly Sambo is that girl. Alongside Universal Alchemist co-owner Femi Meaux, my group and I were able to bask in the shade of a decades-old mango tree before engaging in a guided group meditation. We shared stories and embraces. And the icing on the cake was the MOOD Table element created by Elly that focused on joy, the perfect segue to connect the other aspects of our workshop, which involved hacking happiness hormones. The feeling of being grounded by nature as well as using our hands to create DIY tools for our energy healing, like body oils and teas, was equal parts relaxing and energizing.
As an herbalist, alchemist, yoni steaming specialist, and more, Elly and the Universal Alchemist have an array of offerings that cater to one's vibrational healing and wellness lifestyle. Come for some healing, stay for the vibes.

Sheriden Chanel/xoNecole
Have lunch at Fresh. by Bluemaxx Fresh
After some homemade nut milk and the Universal Alchemist has your vibrations running high, now's the time to get your health fix at a local eatery. Fresh. by Bluemaxx Fresh is an extension of BlueMaxx Health Club & Medi-Spa, a fitness center located in Willemstad Curaçao. The concept of the restaurant is based on wanting to provide food options that are healthy but also taste good. And I must say, mission accomplished. We ordered some yucca and quinoa-battered onions for the table to share.
For the main event, I ordered a steak bowl and a side of fresh pineapple juice. Everything we ate was the definition of fresh and flavorful.

Sheriden Chanel/xoNecole
Do a breathwork session at The Space
What I loved about The Space was the inviting atmosphere. We were immediately greeted by warmth and the shining presence of founder Caroline Kolk who also gave us complimentary water. We removed our shoes and prepared to relax, relate, and release. The Space's approach to healing is holistic as they believe everything about the mind, body, and spirit is connected. When I thought about a yoga class right after lunch, my thought immediately went to yoga postures, and I was pleasantly surprised that our guide for that day was intentional about meeting us where we were, so we did a practice focusing on the breath instead.
The Space offers a range of classes, from basic Pilates to restorative yoga, as well as meditation circles, prenatal yoga, treatments, and even yoga teacher training.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Explore Willemstad Kaya Kaya
Although you can definitely explore the very walkable area of Willemstad by yourself, I highly recommend booking a guided tour with Kurt Schoop, a local born and raised on the island. He also is one of the owners of a business in the neighborhood of Ser'i Otrobanda called Bario and has lived there for 19 years. Through his storytelling, we were able to get another layer to the mix of art, culture, and murals that we were introduced to over the hour-and-a-half exploration.
Kaya Kaya is a yearly celebration that takes place on September 2nd and is the biggest party on the island. The Ser'i Otrobanda neighborhood went from being an area of the island that wasn't really visited but since has been restored. It was incredible to hear how influential the beautification efforts had been as a tool for community building. Implementing various art projects throughout was a way of "changing the narrative" of the neighborhood and to see how much has changed through restoration in a matter of years was remarkable. So were the pastel-colored homes.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Afterward, since you're already literally in the neighborhood, visit the Bario Hotel's on-site restaurant, Bario Urban Street Food. My favorite was the fried calamari dish, but I absolutely loved the drinks from the specialized cocktail bar.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Day 2
Nature walk at Hofi Mango
The best part about the island heat is finding little respites where you can cool off. The 800 or so mango trees forming the shady center of the park felt like a cool drink of water on a hot day. The trees were mighty, they were lush and vividly green. The sounds of parakeets and other birds provided a soundtrack to our time there. Once a plantation in the 1700s, Hofi Mango has been transformed to be a playground for wellness. Though open to the public for walking and even lounging, the park is still in its development stages, but the hope is for it to be "a place in nature used for cultivating food but also as a space for gathering," which is what the Papiamentu word "hofi" can be loosely translated to.
The concepts for gathering in the park so far have been built with the intention of striking a balance between nature and development. As Bernice, the park manager who guided the tour for us, stated, "Nature doesn't compete, they coincide." And it is her intention that the people who visit Hofi Mango learn to coincide with the nature around them.
The walk is a pretty easy one, and at its mirador, you can see Santa Cruz (one of the island's many beaches) in the distance, closely neighboring the island's highest peak. The west side of the island is known for its beauty, and the views and landscapes you are introduced to during your time at Hofi Mango will highlight that even more.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Do a spa day at 8 Experience Curaçao
I can confidently say that the spa experience at 8 Experience Curaçao is a luxurious slice of relaxation heaven everyone should partake in at least once in their lives. The massage I had there was the things dreams are made of, and it's considered one of the best spas on the island. Go there for a facial or a massage and enjoy the facilities for the day. The spa itself is immaculately designed with stunning attention to detail. In addition to a sauna, they also offer a steam room infused with aromas and an ice room kept at 5 degrees Celsius. The connection to nature can be felt throughout the luxe facility, especially when it's time to get your massage.
The rooms have huge windows that open up to the Caribbean Sea by way of wooden shutters. So the picturesque views are literally framed, and while you are taking in the aromas of your oil of choice during your massage (special shout out to Nilitsa, who did the damn thing), your sensory experience opens up even more with the help of the sounds of the water against the cliffside, the birds, and even the wind. The emphasis is on wholeness, and every service offered at the spa delivers a taste of that.
In addition to spa and salon services, you can opt to lounge by the pool or one of the two jacuzzis nestled right on the cliffside, overlooking the sea. Oasis doesn't even begin to cover it.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Enjoy dinner on the beach at Karakter
Notably, Karakter is a restaurant known for being located in quiet and unique locations and chose Curaçao to be the home of their second restaurant. With the white sand and the blue sea and a special appearance of the sunset acting as our backdrop, we enjoyed the most decadent meal at this chic restaurant. There was careful care and consideration placed on incorporating the flavors the chef wished to highlight, like cauliflower, pumpkin, and dark chocolate, which went together seamlessly with some of the other elements of the dishes. Altogether, the elements provided a sensory experience to remember.

Sheriden Chanel/xoNecole
Day 3
Dip your toes into the clear waters of Mambo Beach
If you haven't found a beach yet, take in the crystal blue waters of Mambo Beach, one of the island's most popular and trendiest beaches. While the tropical lagoon is man-made, it's one of the calmer beaches of Curaçao, making it perfect for kids and non-swimmers as well. I am always mesmerized by the undeniable beauty of the sea and the image of palm trees swaying in the wind. Lounge by the water, have a drink from the beach bar (Rileks Beach Bar comes highly recommended), or enjoy a swim.
Just off the shores of the far-reaching white-sand beach are a lot of amenities and shops the downtown area has to offer. Mambo Beach Boulevard has a plethora of bars, restaurants, and of course, shopping. So whether you want to relax, dine, or play, Mambo Beach has a little something for everyone.
Explore downtown Curaçao
Prepare to be blown away by the breathtaking beauty of a different variety with the sights and sounds of downtown Curaçao. The brightly colored houses lining the waterfront and cobblestone streets populate an area of an island that has strong Dutch influences. In search of the Kura Hulanda Museum, we stumbled upon the brightly colored Kura Hulanda Village that opens up to a little pavilion with local shops to peruse. In addition to making a pit stop at Rustiq, we were introduced to a local artist there whose work is featured quite prominently in the area named Bagira. You can also visit Punda for some of the higher-end shopping if that's your fancy.

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole

Sheriden Chanel/xoNecole
Have tapas and cocktails at Soi95
Asian-inspired tapas served with a Caribbean twist are what you can expect at Soi95. We spent our last night dining on the scenic rooftop terrace, sharing light bites and sipping on unique crafty cocktails. The presentation was incredible, especially with the drinks that were sometimes served with flames or another element that upped the ante on its uniqueness. The flavors were eclectic, and every single bite had you yearning for more. A great dining gem worthy of a stop during your trip to Curaçao.

Sheriden Chanel/xoNecole
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Featured image by Getty Images
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
One thing that will never go out of style is the pride Black women take in showcasing and adorning our crowns. From sculpting braids to sleek bobs and curls for days, the girls are always playing with texture, color, and undeniable creativity—switching up our hairstyles like we do our moods. This season, hair is less about what's trending and more about expression. We're experimenting, evolving, and embodying every version of ourselves.
In partnership with SheaMoisture, this year's It Girl 100 celebrates the beauty of "Yes, And," an ode to the women who wear every side of themselves with confidence. These innovators remind us power and softness, heritage and reinvention, can beautifully co-exist. It's a call to own every layer of who we are. Because being an It Girl isn’t about choosing one version of yourself. It’s about saying yes to all of them.
Below, the women featured in xoNecole's It Girl 100 Class of 2025 are doing that—and then some—eloquently showing us how to say "Yes, And," to hair looks that always serve.
Luxe Layers x Serena Page
From braids and twists to platinum wigs, Love Island season six winner Serena Page continues to prove she can do it all, and do it all flawlessly. No matter the style, her hair game is undefeated. The softly layered middle-part with just the right amount of bounce is a classic Black girl hairstyle that gives inches without sacrificing body. It's a style that gives soft glam with a finish so seamless it could pass as a silk press—the kind of just-left-the-salon ease we all crave.
The Remix Cut x Ruesworld
When it comes to a short cut with attitude, Ruthann Palacios does not come to play. Known on social media by the moniker @ruesworldd, the content creator keeps her foot on our necks with the way she remixes her short cuts time and time again. Her recent sculpted, asymmetrical style is less of the "pixie" we're used to and more of a power move as she channels the bold innovation of '90s icons like Missy Elliott. This time, with extra length through her crown and right side, a sharp shorn left etched with box designs, and added length in the back, the hairstyle is equal parts edgy and architectural while being a look that's completely her own.
"I just told my stylist I wanted something cool and let them have full creative control with it," Ruthann told us of the hairstyle. "It channels my It Girl energy because I’m not afraid to take risks and show up boldly as myself, no matter the look." As a resident It Girl, it's clearly Rue's world—we're just living in it.
Fulani Flow x Kayla Nicole
Founder and podcast host Kayla Nicole's face card never declines, and neither do her statement hairstyles. One such look was her Fulani braids, a style that looked like it was made to be her signature. Originating from the Fulani people of West Africa, this traditional style features cornrows braided down the center of the head, with smaller plaits framing the face and beads or accessories woven throughout. Kayla's take on the tradition complete with center cornrows once again proved what we all know to be true: when it comes to heritage and repping for the culture, an It Girl never has to choose.
Top Tier Knot x Yana C.
Known to her followers online as @goldynaps, Yana C. is the queen of turning hair into her favorite art form. One of her latest looks feels like a love letter to '90s Black hair creativity. With Fulani-inspired cornrows braided flat and finished into bantu knots that line the center of her head like a crown, paired with a sleek straight sew-in flowing in the back, the style is equal parts nostalgic and next-level. And, of course, her signature ash blonde locks takes it all up a notch.
"This style was inspired by the ’90s—my favorite era for artistry in Black hair!” Yana shared with xoNecole. “My hair has always been such a notable part of who I am, and I love to express myself through it and make it an extension of my personal style. This style channels my It Girl energy because it’s a reminder that Black hair isn’t just hair—it’s art."
The look, which racked up major views on TikTok, is giving everything it needs to give. Because for Yana, self-expression will always make her the main character.
Sculpted Braids x Shema Love
Let Black girls be whimsical.
For content creator and creative visionary Shema Love, this hairstyle encapsulates that mood perfectly. The intricate, symmetrical design captures both the power and the playfulness defining this season's resident Black girl hair renaissance for It Girls everywhere. "I loved the whimsy of this hairstyle. I want to see Black women be allowed to experiment more with whimsy with our hair," Shema shares with xoNecole. "I love the symmetry of it and a look that shines from every angle. And of course, no style ever feels complete to me without my baby hairs laid."
Boho Boss Braids x Toni Bravo
Toni Bravo may be the "CEO of Blush," but she is also a resident slayer of hair looks. Whether she's rocking a custom install or a silk press, the content creator is making a hair moment just as often as she's putting us on to the latest beauty finds. But when she debuted her boho box braids earlier this year, she reminded us that every new hair alert hits just a little different.
Loose, free-flowing curls woven through intricate box braids add movement and softness to the tried-and-true style, creating a look that’s equal parts effortless and elevated. "I wanted something a little messy but just as intentional, and it was perfect. It channels the part of me that loves to have fun and switch it up while trying something new," Toni tells us about her look. "An It Girl knows that the best things are right outside of your comfort zone."
The low-maintenance meets high-impact style is one that channels Toni's booked, busy, and bossy era to a T.
Black Girl Bob x Maya Allen
Whether asymmetrical, curly, or blunt, there's something irrefutably It Girl about rocking a bob. With quiet confidence, it's a cut that commands attention. Beauty editor and expert Maya Allen has worn different iterations of the bob throughout the years, but this one—styled with a deep side part and cut just below her jawline—frames her face and enviable bone structure to perfection. In an interview with Cosmopolitan, Maya dubbed her signature bob "a power cut." "It’s like a power suit for my hair," she added. "It makes me feel fierce and effortlessly chic without ever having to try too hard."
Fro The Culture x Zaynah
The afro will forever be a cultural statement. It's a style that represents the most natural state of our hair, a crown that often defies gravity whenever we choose to wear it. Content creator Zaynah understands the fro's power as a symbol of Black beauty and can be seen wearing her type 4 hair unapologetically in much of her viral social media content. Whether achieved through twist-outs, braid outs, wash n' gos, or perfectly picked, Zaynah's take on the afro hairstyle is full, stretched, and beautifully shaped. With it, she embodies not just It Girl energy with pride and confidence, but the freedom to take up space.
Pony Up x Kirah Ominique
As far as we're concerned, nobody does a ponytail quite like Kirah Ominique. The It Girl's It Girl has made the sleek, added-hair ponytail as signature of hers when she's not sporting braids or a slick-back bun. With her baby hairs laid, and every strand of her hair smoothed and locked into place, the hairstyle is a clean, sculpted serve that's as chic as it is fierce. The content creator and beauty influencer's ponytails are the perfect blend of playfulness and precision, a put-together staple in every It Girl's hairstyle arsenal.
In Her Copper Era x Keke Palmer
If "blondes have more fun," then the ladies deciding to rock copper are rewriting the rules. In recent years, copper has had a bit of a resurgence as a warmer, richer take on going lighter, and nobody's been owning that energy lately quite like Keke Palmer. This year, the host and actress debuted her now-signature hue in its boldest form yet: a tousled face-framing pixie that gives the timeless allure we've come to associate with '90s icons like Nia Long and Halle Berry.
As Byrdie put it best, "We've seen the shade at every length and in every style, but this one is truly something special."
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list here.
Featured image courtesy of Ruthann Palacios









