Beauty & Fashion
2018 was a big year for Black-owned beauty brands and we hope that 2019 is even bigger.
We got to see some great Black-owned brands be put on the map, and even some like The Crayon Case grew quickly, amassing a huge following and bringing in over $1 million in revenue on Black Friday alone. The best way to see Black-owned brands flourish, no matter the industry, is by supporting them unapologetically. Whether it's sharing a post or making a purchase, supporting Black-owned brands, especially in the beauty industry where women of color contribute billions of dollars as consumers annually, should be a priority for your new year.
From body care to makeup, if you're looking to support some more Black-owned beauty brands in 2019, here are 9 brands that need to be on your radar in 2019.
Prime Beauty
If you thought Black girls don't wear bronzer, you're wrong and Prime Beauty is proving that. Their chocolate girl friendly bronzers are everything that you need to add to your makeup routine in 2019.
▲Ayele & Co.
Formerly Bahi Cosmetics, this brand has been best known for their natural, almost magical solution to problematic/acne prone skin with their Sunflower Sweets serum. If you're looking to get your skin glowing while supporting a Black-owned business, Ayele & Co. should be at the top of your list.
Range Beauty
We all know how finding the perfect foundation as WOC with a wide range of shades and varying undertones can be. Range Beauty offers a diverse shade range at affordable prices so all women can find their perfect shade.
▲MFMG Cosmetics
Formerly a Black girl magic IG page spotlighting aspiring makeup artists, Makeup For Melanin Girls (MFMG) transformed into an amazing makeup brand that caters to the needs and wants of melanated goddesses all over.
▲Rucker Roots
This brand is a natural hair care brand that infuses some of the earth's most nourishing vegetables and oils into the products. Rucker Roots focuses on the natural that wants to protect their hair while sporting heated styles but also for the curly girl looking to give her tresses some life.
Foxie Cosmetics
This entirely vegan cosmetic line offers amazing natural products, including bath and body products for chronic pain. If more self-care is a major goal for you into 2019, Foxie Cosmetics is a great starting point.
The Doux
This old school hip hop inspired haircare brand adds "madd flavor" to your wash day. With clever names like "Bonita Afro Balm" (curl definer), this brand should be on your shopping list for your next trip to Target.
BeeqBox
Most popular for their F*ckboy Repellent (illuminating setting spray), BeeqBox is the funky brand that will add some sparkle into your new year.
Mented Cosmetics
Mented realized all nudes (lipsticks) were not created equal and set forth to create some that suit WOC. The rest, as far as the brands' product lineup goes, is history.
Featured image by Mented Cosmetics.
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