Being a Black woman is a double-edged sword that is skillfully crafted and delicately balanced. On the one hand, we have been honed and sculpted into powerful, independent women who can look after ourselves and our loved ones, while still creating significant works of art. On the other side, there are times when the pain of our forced invincibility and independence pierces so deeply that an endless stream of blood, sweat, and tears flows.
Overuse has made us dull, but we still shine. After all, Black women are the only things to grow without nourishment. Yet, despite our incredible achievement, this precarious balance shouldn't have become our norm. With protection on one end and potential danger lurking around the other, we shouldn't have accepted this balancing act as the ultimate truth. If we stop considering the blades of this sword as an inevitable outcome, it may lose its edge.
Therefore, rather than being content with the fact that we were injured one moment and recovered the next, we should want to fully heal ourselves to avoid engaging in this dangerous balancing act. To make sure our healing is effective and less risky, here are the top self-help/self-development books to help every Black woman set these blades aside to become someone where their overuse is never necessary.
'Daring Greatly,' 'Atlas of the Heart,' and 'The Power of Vulnerability' by Brené Brown
'Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead' by Brené Brown
Amazon
Brené Brown's holy trifecta, in my opinion, are these three books. These self-help books detail how shame and fear have influenced our behaviors and, in turn, our lives, with each book building on the one before it. However, these books don't only bring to light our flaws or fear of being flawed, but they provide us with information on how to escape its stifling hold. Whether it is daring to be great (Daring Greatly), choosing vulnerability in moments of uncertainty (The Power of Vulnerability), or understanding our emotions and why they are felt (Atlas of the Heart), Brown's readings will help you develop by finally allowing you to understand yourself and why you behave the way you do.
'Atomic Habits' by James Clear
'Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones' by James Clear
Amazon
Atomic Habits is a self-help book that I admit took me a while to get to, but as time passes, I find it's one I love the most. Atomic Habits offers readers suggestions on how to maintain easy habits that will gradually add up to the impact they desire for the life they desire. It is an essential guide for eradicating bad habits and establishing good ones in just four easy stages. It illustrates how minor, consistent alterations to daily routines over time can result in considerable, beneficial change. This book won't make fun of you for the behaviors you already have or how you even started developing them. Instead, it highlights the things that we have accepted as part of ourselves through normalization and shows us why changing it might help us for the better.
'Hood Feminism' by Mikki Kendall
'Hood Feminism: Notes from the Women That a Movement Forgot' by Mikki Kendall
Amazon
Another novel I would recommend reading for self-development is Hood Feminism by Mikki Kendall. This reading addresses the feminist movement's current blind spot: women. Despite the fact that Black women (and women of color) experience food insecurity, a lack of a livable salary, restricted access to high-quality healthcare, and limited access to excellent education, these issues are never brought up when the feminist movement is discussed. Consequently, the feminist movement hasn't made much progress. Kendall highlights the various issues that affect Black women on a long-term basis, such as race, class, and sexual orientation, and how these overlap with gender. This book will inspire you to become the feminist you've always been and wanted to be; it inspires everyone to embody the true goals of the feminist movement in words and actions.
'The Body Is Not an Apology: The Power of Radical Self-Love' by Sonya Renee Taylor
'The Body Is Not an Apology: The Power of Radical Self-Love' by Sonya Renee Taylor
Amazon
"The Body Is Not an Apology" is a global movement that proclaims to be driven by love, and focuses on how to heal wounds brought on by other people's beliefs, morality, and bodies. This book, written by eminent activist and poet Sonya Renee Taylor encourages readers to rediscover the revolutionary roots of their minds and bodies to celebrate the enduring power of community. Taylor exhorts people to disrupt the institutions that support body shame and oppression against all by putting aside ingrained body shame. This reading will transform your life in realms that you'd never believe. I discovered countless ways to be more sympathetic toward my body and the container that houses my spirit through reading The Body Is Not an Apology. With the help of this text, I developed a softer gaze when I looked in the mirror.
'Unf*ck Yourself' by Gary John Bishop
'Unfu*k Yourself: Get Out of Your Head and into Your Life' by Gary John Bishop
Amazon
The excellent self-help book Unf*ck Yourself discusses how we could be getting in our own way. This book, which I think should be listened to as an audiobook, frankly deconstructs the numerous ways we've managed to screw ourselves over and the ways in which other things are just beyond our control. Gary John Bishop explains to readers how to escape our minds and begin living our most fulfilling lives through insightful advice and vulgar language, just as he would if he were speaking to a friend.
'Your Next Level Life' by Karen Arrington
'Your Next Level Life: 7 Rules of Power, Confidence, and Opportunity for Black Women in America' by Karen Arrington
Amazon
Karen Arrington's Your Next Level Life makes me want to grab my sisters and exclaim, "Giiiiiirrrrll, do I have a book for you!" This book offers seven ways for one to start living their best lives in their work, lifestyle, and wealth with the legacy of Black greatness in mind. It tells Black women that we don't have to accept an existence of inferiority and obscurity. Instead, we can make large plans, aim for greater chances, and have confidence in our ability to fight for what is rightfully ours. A quick read, this book will have you return to it over and over, again.
'You Are a Badass' by Jen Sincero
'You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life' by Jen Sincero
Amazon
Whether you want to listen to it as an audiobook or flip through the pages quickly, any way you decide to devour this book, you won't be sorry. Jen Sincero's book You Are a Badass effectively educates you on the fact that you are a badass. And despite the fact that society and life can show you the opposite, this book serves as a reminder of all the different ways you are magnificent. This self-help book demonstrates the various methods we might start believing in ourselves to accomplish our goals, as opposed to doubting our abilities. The book is humorous, light on difficult subjects, and ultimately wonderful in that it lays out easy steps for living the lives we were designed to live.
'The Body Keeps the Score' by Bessel van der Kolk
'The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma' by Bessel van der Kolk
Amazon
The book The Body Keeps the Score explores how trauma shapes and controls how people live their lives. It is likely the most significant book on this list for me because of how my mental health has changed. Bessel van der Kolk explains how numerous traumas we have endured in our lives are still influencing us today in this book using research and actual situations. He illustrates the numerous ways our interactions with others shape our relationships with ourselves, regardless of whether our problems began with our parents or developed as a result of constant struggles. Bessel van der Kolk demonstrates how the horror and isolation at the center of trauma literally transform the brain and body. This book will leave readers in awe of their resiliency and the ability our connections have to both harm and heal.
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
So, what causes us to have moments when we’re not experiencing the sound sleep that we so desire? While I wish that I had a black and white answer for you, the reality is that several different factors (sometimes working together) may be the cause. That’s the bad news.
The good news is that if you check out the 10 leading causes below, by process of elimination, you might be able to get to the root of your own restless evenings — so that you can finally get the kind of quality rest that you well deserve.
1. Eating (Too) Late
GiphyLet’s start off with one that has a couple of layers to it. Although it is a good idea to not have a large meal less than two hours before turning in, some experts do say that a light snack that consists of natural melanin, serotonin or tryptophan could be helpful.
The reason why eating too much before bedtime isn’t a good idea is because the digestive process can be a pretty active one. Plus, it increases your chances of experiencing acid reflux and heartburn. On the other hand, snacking on almonds or tart cherries (melatonin), cheese or pumpkin seeds (serotonin) or yogurt or peanut butter (tryptophan) can be just what you need to lull your system to sleep.
Bottom line here: It’s not if you eat but what you eat…and when.
2. Junk Food
GiphySpeaking of foods, if junk food is totally your thing, first check out “Why You Should Consider Leaving Fast Food Alone” — and then at least try avoiding that stuff if you’re heading off to bed. Fried foods are hard to digest. Sugary foods (and carbs) can raise your blood sugar levels. Processed foods contain a lot of salt and salt can raise your blood pressure which can result in sleep disturbances. So, if you’re in the habit of going through a drive-thru at night, here’s a good reason to rethink doing so in the future.
3. Your Bedroom Is Too Hot
GiphyThis one right here, I can absolutely attest to — because when I am hot in a room, I can pretty much kiss sound sleeping goodbye. SMDH. The problem here is that when your body temperature is high, that can mess with your REM (rapid eye movement) sleep. Not only that but, in order for your system to produce the melatonin that it needs to keep you sleeping soundly, your body needs to be at a cooler temperature. And that is why your room sitting at somewhere around 65 degrees is ideal.
4. Your Bedding
GiphyI have a friend who just bought a house and I’m getting him a comforter for a housewarming present. Listen, don’t sleep on the power of amazing bedding because it, too, plays a role in how well you rest. Of course, you need to invest in a good mattress (you can read more about that here and here); however, when it comes to things like your sheets and your comforter, there are a few things to keep in mind.
Your sheets need to be made out of breathable fabrics like cotton, not ones like nylon, polyester or even silk. The reason why is because the latter traps in heat and we’ve already discussed what an elevated body temperature can do to you. Oh, and if you’re someone who enjoys flannel sheets during the fall and winter season, it’s probably better to get some blankets that you can “layer your bed” with instead; flannel can get mighty hot in the midnight hour too.
It’s also important that your sheets aren’t too small or too big for your mattress because that can make your bed feel uncomfortable. And comforter-wise, try and go with a color that doesn’t overstimulate you — neutrals and shades of blues, greens and yellows can accomplish this for you. And P.S., one of the best comforter brands around? Coma Inducer. I’ve been rocking with them for several years at this point and I don’t have not one regret.
5. Java and/or Alcohol
GiphyI’m not much of a coffee drinker (although I do adore coffee ice cream; go figure). I didn’t grow up with it (tea was in abundance in my home) and so it’s not something that I ever really think about. I do have friends who will drink coffee before bedtime, though, and that baffles me because coffee (due to the caffeine that is in it) is a stimulant — and that for that reason alone, you’d be better off having it in the morning instead of at night.
As far as alcohol goes, although it technically it’s a depressant, for the first couple of hours that it is in your system, it acts like a stimulant — which means that it tends to put your system on quite the roller coaster ride; one that you should want to avoid if you’re trying to get a good night’s rest.
My recommendation? Go the tea route and sip on some chamomile, lavender, ginseng, green or passionflower tea. All contain properties that are proven to relax your mind, body and spirit, so that you can fall asleep quicker and stay asleep longer.
6. Stress and Anxiety
GiphyListen, the summer of 2025 for me? Whew, chile (check out “I've Been Estranged From My Mom For Years. She Died Last Week.” and “I Was Hired To Be An Online Life Coach. Then Got Scammed For $4K. Here's How To Avoid This.”). Other than the couple of weeks when my mother was on a swift decline (and I was concerned about her physical suffering), thankfully, I didn’t lose much sleep, though — and praise the Lord for that because stress (and anxiety) definitely have a way of jacking up sleep patterns.
That’s because when you are stressed out, your cortisol (which is your stress hormone) spikes and that can hinder sound sleep — which can result in you feeling fatigued and irritable throughout the day. So, if you are stressed out — exercise, journal, meditate, spend quality time with fun and supportive people…oh, and have sex. All of these things are proven ways to calm and relax you — on a few different levels.
7. Late Day Naps
GiphyI adore sleep — always have. So, I can’t even say that it’s my age that has a sistah out here excited about taking a nap in the middle of the day (I work from home). And what I have to watch is not napping for too long or taking a nap that is too late in the day. Why? Because it can totally jack up my sleep patterns because it ends up throwing off my sleep schedule.
According to sleep experts, the way to avoid this is by scheduling your nap out about eight hours before your bedtime and also making sure that your nap doesn’t last any longer than 30 minutes (set an alarm, if you have to). If you do both of these things, you can get the benefits of a nap and the benefits of 6-8 hours of sleep without having to compromise either one.
8. Not Having a Sleep Schedule
GiphyAs humans, we really are creatures of habit. In fact, if you do something consistently enough, it can become automatic to you — it can end up being something that you do without really thinking about it at all. And that’s why it’s a good idea to at least consider coming up with some sort of a sleep schedule; that way, you can train your mind and body to have a pattern of rest.
The beauty of this is a sleep schedule can help you to reduce your stress levels, strengthen your brain, maintain a healthy weight, put you in a better mood and make you more productive throughout the day. On the other hand, not having a sleep schedule can make it really challenging for you to get quality rest at night. It only takes a few minutes to come up with a schedule and it’s well worth your time.
9. Too Much Stuff on Your Bed
GiphyEver heard that a cluttered desk reveals a cluttered mind? If you believe that, how in the world could this not translate to a bed as well? Hell, I even read an article which said that having a lot of stuff underneath your bed can wreck your sleep because it can trigger feelings of anxiety and restlessness and that’s because clutter can overstimulate you and keep you from being at peace.
Look, there’s no telling how many times I’ve said that bedrooms are for sex and sleep only (many interior designers feel the same way) — which means that your bed shouldn’t look like a makeshift office, it shouldn’t have clothes all over it and, even if you are an avid reader, it shouldn’t look like a horizontal bookshelf (where’s your nightstand at?).
You need to feel free to move comfortably about on your bed throughout the night — which ALSO means that, although I personally call pillows “stuffed animals for adults,” you still don’t need a ton of those on your bed either; two for sleeping and 2-3 more for décor purposes are typically ideal.
10. Your Damn Cell Phone
GiphyYou’ve probably heard this before and yet, since reportedly most of us check our phones somewhere around 205 times a day — I’m willing to bet that at least 10 of those times are while you’re in bed or when you’re up to make a bathroom run in the middle of the night. Yeah, as tempting as that might be, try to break that habit because the blue light that emits from your phone can disrupt how your system processes melatonin — and that is another way that you can find yourself really struggling to fall asleep again.
Whatever is on your phone, it can’t wait. It’s not worth your beauty sleep, chile.
BONUS: Imbalanced Hormones
GiphyHormonal imbalance is absolutely something that can have you tossing and turning all night long. If it’s due to all that is going on with you the week before your period, try exercising earlier in the day in order to help you sleep more soundly at night. If it’s because you are in the latter stages of perimenopause, consuming foods that are rich in phytoestrogens (plant-based estrogen) could help to level things out. Some of those foods include sesame seeds, garlic, peaches, berries and cabbage.
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YOU NEED SLEEP. Yes, I am yelling it because nothing is worth compromising it.
So, if you see yourself in anything that I just said, try making some adjustments tonight.
Within a week or so, you should find yourself sleeping more and tossin’ and turnin’ a heck of a lot less.
Beautiful.
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