xoMan Candy Sammie Talks Heartbreak & Monogamy
I can't be the only one who remembers R&B singer Sammie, stealing our hearts with the sounds of puppy love at the tender age of 13. Before our very eyes, he's gone from "I Like It" to a grown and sexy "I Love It" two decades later. And we are more than here for it.
The crooner has always been easy on the ears, but has elicited quite a few heart eye emojis (and maybe a few "drip" ones too) over the years from us. Just one look at his Instagram page and you'll see his glaring evolution through his titillating photos, candid captions, and you know we can't forget the Zaddy beard. But even deeper than surface-level attraction, the 31-year-old has proven time and time again how talented he truly is. His new single "Times 10" shows the singer taking a more explicit approach with lyrics like "I'm a real life freak, we can fuck on my sheets."
Sammie - Times 10 (Trailer) ft. Lil Babywww.youtube.com
There's no wonder our eyes get low, our cheeks blush, and our knees buckle whenever a song of his hits our "mood" playlist. xoNecole decided to chat with the artist about monogamy, how past relationships have shaped him into the man he is today, and the sounds we can expect to hear from his forthcoming project, Everlasting.
Sammie On the Type of Music We Can Expect to Hear from Him...
Sammie: I'm diverse. I give you love, I give you pain, I give you passion. I talk about the art of monogamy and trying to master that. I talk about infidelity, so it's kinda a love story. The album is called Everlasting. The reason why I entitled [it] that was because every relationship, good or bad, happy, sad, one night stands has had an everlasting effect on [the] man that I've become so it's not just sex at all; it's about everything that I've gone through in my 14 years of dating.
Courtesy of Sammie
"Every relationship, good or bad, happy, sad, one night stands has had an everlasting effect on [the] man that I've become so it's not just sex at all. It's about everything that I've gone through in my 14 years of dating."
Sammie On What He’s Learned from His mom About Relationships...
Sammie: My mom is my queen and I started dating at the age of 17, but of course I was still living under her roof so I had to get permission so I wasn't sneaking on the phone talking to my girl. She just told me to be mindful in how you treat women, karma is real, you reap what you sow and all your decisions good or bad will have an everlasting effect. That conversation and idiom at 31 has now resonated.
Sammie On How His Relationships Have Shaped the Man He is Today...
Sammie: I'm a Pisces, I've always been more emotional than the average man. I've been singing to women since I was 12, they were little girls and then teenagers and now we've all grown together. I was always becoming this guy. Every relationship I've gone through, I've learned more and more about myself and I don't like the demons about myself, the dark side. I think the way to fix it is to admit that you have a problem, address it, look yourself in the mirror, and slowly chisel away at what it is you don't fancy about yourself and I've done that. And so I've finally become the man that I've always thought I could be.
Sammie On Heartbreak...
Sammie: I've had my heart broken. Unfortunately, I've also shattered a couple of hearts, nothing I'm proud of. No matter how many women I have in my life, that's not something that's – that's not a trophy to me. I wish I didn't do a lot of those things. However, you can't take back the past, you can only hopefully learn the lesson and apply what it is you learn and progress accordingly.
Sammie On Preferring Monogamy Over Casual Dating
Sammie: I'm a relationship guy. Like my shortest relationship was three years, I was with a girl for four, another girl for four and a half [years], and then three, so that's about 11 years of life and I'm only 31. Eleven years of my life I've been in long relationships so now I'm looking forward to the one where it's forever. I don't want to do three or four years and realize she's not my wife and we're not equally yoked and vice versa, I'm not her husband. So [I'm] not a serial dater. If I'm not involved with somebody, I'm chillin' and focusing on things again that I don't like about myself and preparing myself for my forever.
Courtesy of Sammie
"If I'm not involved with somebody, I'm chillin' and focusing on things again that I don't like about myself and preparing myself for my forever."
Sammie On His Ideal Valentine’s Day Date...
Sammie: You have to pay attention to what your woman's been talking about maybe all year long. Definitely a nice dinner, something nice, candlelit. If she indulges in wine, Malbec is a good choice, I'm a red wine connoisseur, great conversation. I like interactive things like a movie is intimate but even bowling, something where we can kinda be free and it has to end in the right way. I think a nice sensual – [with] some music playing – bubble bath.
I think when you bathe someone that's one of the most intimate things outside of sex, and you learn new things about their body during that process and then you can end it with some amazing passionate safe sex. That's my ideal Valentine's Day.
Be sure to follow Sammie on Instagram. And check out his teaser for "Times 10" here.
Be sure to follow Sammie on Instagram. And check out his teaser for "Times 10" here.
Featured image courtesy of Sammie
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London Alexaundria is the contributing editor for xoNecole. She is an alum of Clark Atlanta University, where she majored in Mass Media Arts and has worked in journalism for over ten years. You can follow her on Instagram and TikTok @theselfcarewriter
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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I Tried Beyoncé's Haircare Line CÉCRED & Here's My Honest Review
Beyoncé is snatching our wallets yet again with her latest business venture CÉCRED. In 2023, the Texas native hinted at a potential haircare line when she posted this photo causing fans to speculate that her next project would be focused on her famous tresses - they were right. Her haircare line Cécred launched on February 20 with her first drop called The Foundation Collection which focuses on haircare first, and I can only assume that a style product line for colored-treated hair will likely follow since Beyoncé is known for slaying various shades of blonde.
As a super fan since the early 2000s, it was only right that I give an honest review of the full line and purchase the Super Fan Bundle (retailed at $265) which includes the full product line of the 8 products, as well as a branded cosmetic bag. If you’re thinking, “Girl that bundle is too pricey for me,” I can assure you that for the value you're getting, the price is quite reasonable. This bundle was an intentional and marketable way to allow consumers to experience every Cécred product.
The brand messaging surrounding Cécred has been salon-inspired, and rightfully so as an ode to Beyoncé’s upbringing growing up in her mother’s hair salon in Houston. This line is backed by science and licensed cosmetologists showing that she’s done her research and appointed the experts. Cécred's IG feed has been filled with images and videos inside of hair salons including some videos of Ms. Tina herself assisting in the styling of beauty experts who visited Cécred's private salon to have the VIP treatment!
Now, have I seen influencers, consumers, and beauty stylists using the Foundation Collection at home? Yes, but I thought it was best to experience Cécred with my go-to cosmetologist who also happens to be my Auntie Tawana. She has been my educator and go-to for hair knowledge since I was a child and has had a hand in my mom's hair health which has always been goals for me. As a little girl, my Saturdays were spent sitting in her hair salon while my mama got her hair done as I patiently waited reading Jet and ESSENCE, ever so carefully eavesdropping on the conversations of the ladies who were coming for much more than just a beauty routine, but an experience.
I’d fall asleep on the plush couch in the waiting area flipping through magazines while listening to the sultry sounds of Maxwell. And I had my first lesson in breakup empowerment when I heard Sunshine Anderson’s “Heard It All Before.” So there was no other place for me to go than to see her, and because I’m her niece, I was able to visit her private salon in her home that she calls The After Hours where upon arrival I was greeted with my favorite Black-owned sparkling Rosé, candles lit, and my aunt’s breakdown of Cécred.
Yasmine Jameelah/xoNecole
But let me refocus and share my salon experience as I tried Cécred for the first time.
If You’re Wondering…Who is Cécred For?
Yasmine Jameelah/xoNecole
When news of Beyoncé potentially launching a beauty brand hit the internet, there were a bunch of predictions of what and who the line would be marketed towards and if she’d have any wig care products as she’s known for slaying her units! But she went in a totally different direction which I love, and I’m going to tell you why. Critics have questioned if Beyoncé should be venturing into the haircare industry because she is often seen in weaves and wigs, but true Beyoncé fans know that she has healthy hair and that, like many Black women, experiments with various styles.
Cécred was created for all hair types and textures, including straight to coily, virgin, color-treated, chemically processed, and heat-styled. As a Black woman who has worn wigs, had chemically processed hair, heat-styled, natural, and color-treated hair, let me tell you, this was no easy feat! The amount of money I’ve spent on my hair through its various changes just on product alone, forget styling has been astronomical.
Cécred is serving the needs of various hair types in textures and I truly believe that this is going to make Beyoncé a true competitor in the hair industry amongst brands that are comparable such as OUAI and Olaplex. Both competitor brands have similar items at a higher price point and unlike Cécred, their products and brand messaging haven’t always felt inclusive to Black women and other hair types.
Cécred has been tested inclusively and the reviews from various hair types and backgrounds of consumers are allowing the brand to stand out.
I Tried Beyoncé's Haircare Line Cécred: My Honest Review
Yasmine Jameelah/xoNecole
Yasmine Jameelah/xoNecole
My hair has never felt cleaner and it shined for well over a week following the styling (but the oil should be used sparingly if like me, oil can weigh down your hair.) Immediately when my hair touched the sink, my aunt told me that she saw all the dirt and oils lifting from my hair when she applied the clarifying shampoo. As a girl who loves my curls, I am often judgy when I use any other shampoo and conditioner aside from Pattern, but not this time.
When my aunt guided my hands across my hair, she showed me how my curls weren’t tangled, and how she didn’t need to comb out my curls before applying the moisturizing deep conditioner or the deconstructing treatment mask.
Yasmine Jameelah/xoNecole
She applied each step with care and walked me through the process, and to my surprise, the hair mask wasn’t thick - but through trial and error as a natural girl, I’ve learned that a thick mask doesn’t always equal what’s best for your hair. She styled me with a silk press that left my hair with shine and I can honestly say that each step of the line is needed especially if you are someone who changes up your hair and deals with breakage. If your hair is healthy, you can opt out of the reconstructing treatment mask but I recommend taking the product line to your salon, having a discussion with your stylist on where your hair health needs improvement, and then purchasing based on that.
We know ourselves better than anyone else, but your stylist knows your hair better than you do. I like to lead with their knowledge first and then incorporate what my hair goals are. If you’re a girly who’s committed to hair health and has either the discipline to incorporate each step at home or can bring your products to the salon, Cécred is for you no matter if you’re a silk press or a wash-and-go naturalist.
Give Cécred a try, I’ll be using the line for my hair appointments until it runs out and if I see long-term results, it will be added to the beauty regimen indefinitely.
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Featured image courtesy of CÉCRED