It was right around this time last year (give or take a few weeks) that The New York Times published an article entitled, “To Enjoy Life More, Embrace Anticipation.” The gist of it is, if you want to improve your overall mood, increase your energy levels, and make you feel more excited by whatever is transpiring in the present — give yourself some things to look forward to in the future; the sooner the better too.
And since sex and relationships are very much so my lane, you already know where my mind went: if getting hype about what’s to come will ultimately make an experience better, why not provide y’all some sex-themed ways to cultivate anticipation between you and your bae during the day, so that sex will be even that much more mind-blowing at night — hell, hopefully, tonight?
1. Tell Him Something That You Miss About Him — Right After He Leaves
GiphyWho doesn’t want to be missed, right? Yet oftentimes, when you’ve been in a long-term relationship for a while (especially if you live with the person), it may never cross your mind to express it. I mean, if you deal with them on a constant basis, what possibly could you miss? Yeah, but watch this, though — no one gets the totality of an individual 24/7, especially when it comes to sex. What I mean by that is, if you’ve got a partner who is absolutely awesome to you and the sex is bomb to boot? Even if it’s only been three days since the last time you got some, there is gonna be some point in your day when you stop to think about how that man hit that spot, just right, and it’s going to cause you to shake your head, quiver…something.
Instead of keeping that thought to yourself, tell him what you enjoy about those moments; then let him know that you miss him to the point where you can’t wait to experience it with him again. I’ve been working with couples for a long time, y’all, and if there’s one thing that men tell me often is that they wish that their partners would tell them that they love them, desire them, and miss them more often.
That said, don’t wait until the end of the day either. Do it within 10 minutes of him walking out of the door in the morning. If it doesn’t make him turn right back around and give you some morning sex, it will definitely keep you on his mind, on a more amplified level, throughout the rest of the day. I can just about guarantee it.
2. Surprise Him with an Aphrodisiac-Themed Lunch
GiphyI don’t think it will come as a shocker to most of y’all that around 62 percent of people take their lunch break at their desk (if they take one at all). If you add to that the fact that a lot of us work remotely, which makes us work longer and harder instead of smarter (SMDH), it’s no wonder that so many articles out in cyberspace say that it’s essential that we take our lunch breaks in order to rest, rejuvenate and even recalibrate a bit.
You shouldn’t want your man to go to a drive-thru when there are healthier options — like homemade meals. That said, some foods that are considered to be bona fide aphrodisiacs include avocados, asparagus, basil, dark chocolate, cloves, sage, watermelon, honey, pistachios, apples, red wine, and beef. So, sometime this week, make your man lunch and add some aphrodisiac foods in there along with a note that simply says (something along the lines of), “So…you know these are aphrodisiacs, right?”. I’m thinking that he’ll immediately get the hint. #wink
3. Sext Him Some Sexual Questions
GiphySomething that my clients can vouch for when it comes to something that I advise just about all of them to do is get clarity from their partner by presenting things in question form. Questions get people off of the defensive. Questions help your tone to soften during your delivery. Questions make other people feel like we want to get to know them over, assuming that we already do (P.S. You will never know all that there is to know about something because humans are forever evolving). Questions can also arouse the imagination.
When was the last time that you asked your partner some sexual questions? Like what their current favorite fantasy is? What’s something that really turns them on that they wish you would do more often? Where would they like to have sex that the two of you never have before? What would they like to try that they thought you would be too scared to attempt? What’s the best orgasm they’ve had since the two of you have been together?
There is a win/win that comes with this line of inquiry: your partner can reflect on things that will arouse them, and you can learn more about how to keep that kind of energy going once you’re back in each other’s presence. Yeah, text or email him a few questions. Be prepared for him to ask you a few in his replies, too.
4. Send Him a Favorite Sex Song
GiphyA few years ago, I wrote an article for the platform entitled, “Before You Pull Out Your Playlist, This Is How Music Affects Your Sex Life.” When you get a chance, check it out. There are quite a few studies out there that support just how much music impacts us. When it comes to sex, specifically, one thing that science has revealed is the kind of music that we listen to can actually determine the type of sex that we end up having. For instance, believe it or not, people who listen to blues, jazz, and country reported being sexually satisfied more than anyone else — so, if that’s you and your partner’s thing, send them one of your favorites from those lanes.
Something else to take note of is the fact that music has a way of spontaneously bringing certain memories to mind, not just the memory itself but certain details that you might not recall otherwise. And so, think about a song (or two or a complete playlist) that always gets you in the mood — or even better, a song that is connected to a memory of some of the best sex that you and your boo has ever had with no context. Then wait to see how he responds. If it’s a sex-themed emoji, perfect. If it’s a “what’s this?” — expound. Just as graphically as you possibly can, by the way. Then, turn that memory into a present-day experience that tops it. #whewchile
5. Then Send Him a Pic of a New Sex Position
GiphyAlthough we typically only hear the word “resolution” whenever the top of the year rolls around, at the end of the day, a resolution is simply an expressed intention. That’s why I write articles like “10 Sex Resolutions Every Married Couple Should Make” because if we’re all doing this life thing right, every day should be seen as an opportunity to make a fresh start. Therefore, when it comes to sex, one way to do that is to learn some new sex positions.
A book that can help you out is 365 Sex Positions: A New Way Every Day for a Steamy, Erotic Year (yep, you read that right!). While you’re waiting for your order to arrive, there are 100 sex positions (complete with illustrations) that you can check out here. Just imagine how your man will feel if you send a “Hey, how about this tonight?” message out of the blue. C’mon now.
6. Do a Random “Moan” Call
GiphyI once read an article that said a part of the reason why making noises during sex is beneficial is if they are genuine (meaning, if you’re not faking it), it can let your partner know that you’re not indifferent to what is transpiring — that you are actually present and totally in the moment with them.
And so, when I unofficially polled some men about what they liked about moans during copulation, one thing that stood out to me was a guy who said that it’s a sound that causes a woman to sound her most feminine and seductive at the same time.
So, think about it: in the middle of a busy work day, what man wouldn’t want to receive a random call from his lady on the other line bringing him into her energy by providing a sound effect that’s reminiscent of some of his favorite times with her? Listen, if you want that man of yours to rush home after work, invest in a 30-second call that consists of softly moaning his name. You’ll be amazed by how much of an impact that it makes — on you both.
7. Offer Up a (New) Safe Word
GiphyPeople who really like to be adventurous when it comes to sex will sometimes come up with a safe word. If you’re not familiar, it’s a word that lets your partner know when you may be about to be pushed to your limit and you need to either pause or stop completely. The reason why I think this is another sexy anticipation hack is because sending your man a message that says something along the lines of “Hey babe, how about this being our new safe word for tonight?” — subtly yet not so subtly conveys the message that you’re down for getting out of missionary style and trying something new; something on his sex bucket list that you’ve been putting off, perhaps? Hmm…
8. Have a Sexual “Inside Joke” Delivered to His Job
GiphyOkay, what I mean here is share something that only the two of you would understand — maybe a type of mint that you tried once when you were performing fellatio on him or a sexual condiment that is your favorite whenever he goes down on you; if it’s a tangible item and it can be incognito, have it delivered to his job (or leave it in his car before he goes to work). Or, it could be an actual joke of some sort because if you’ve heard that a good sense of humor is something that both men and women find to be a top-tier trait when it comes to attraction, take that to heart; it is indeed the truth.
And when you add to that the fact that a good joke or laugh, even if it’s got some sexual undertones to it, can lead to less stress, more intimacy, and more creativity in the bedroom (which studies have also revealed) — why not shoot an inside joke that is hella sexy his way?
9. Reenergize Him with Some (Brief) Sexual Meditation
GiphyEven though a lot of people reserve meditating for when they’re not at the office, there can be benefits for taking 5-10 minutes out of your day to recenter, deep breathe, and relax a bit. It can help to reenergize you. It can release some of the stress that you may be storing up. It can also ultimately make you more productive — and when it’s a lightweight form of sexual meditation, it can get you into a space of feeling closer to your partner and desiring them (more). Although orgasmic meditation (check out “What Exactly Is 'Orgasmic Meditation'?”) encourages climaxing, choose to see sexual meditation as the “foreplay” of it.
You can simply FaceTime or Google Chat your partner, look them in the eyes, and ask them to deep breathe with you after you sexually affirm one another in some way. Or you can shoot them a link to a sexual meditation exercise (like this one here or this one here), and you listen to some of it together while you’re both on a break. Just connecting and being in the moment with each other can increase your libido in ways that you wouldn’t imagine.
10. Tell Him Something That You Want to Do to Him Before He Comes Home
GiphyThere is nothing like the last two hours or so of a work day. Even on the best day, when you look up at the clock and realize that you’ve still got quite a bit of time before you can be up outta your office, it can be tempting to completely get ghost without finishing up the tasks that are on your plate. I’m pretty sure that your partner feels the same way, so…provide him with some motivation by texting or calling him towards the end of the day to express exactly what you want to do to him as soon as he gets home. Don’t forget to ask him what he wants to do to you as well.
Just make sure to also tell him to drive safely as he tries to get to you — because if anything will get a man to speeding…it’s knowing that there is some good-good waiting for him as soon as he hits the door. Have fun — building the anticipation and then reaping the oh, so very sweet rewards!
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It’s not like it has to be a bad thing. In fact, studies say that somewhere around 15 percent of engaged couples actually met through a friend. All I’m saying is, before you entertain someone’s “I’ve got someone I want you to meet” invitation, it would benefit you to interview them first — for the sake of all parties involved.
The questions that I recommend asking? The following six are what I think can get everyone on the same page, so that there is more pleasure than regret from the hook-up attempt.
1. Why Are They So Invested?
GiphyTwo things that I recently watched over again are the series Survivor’s Remorse (the writing is so damn good) and a movie called Trapped in Temptation (both are currently on Tubi). Something that both of them made me think about is the fact that motive reveals a lot when it comes to why people say and do the things that they do.
When it comes to the movie, specifically, without giving the film away — let me just say that, if you are in a relationship, be really careful about listening to individuals who try to talk you out of maintaining it. More times than not, the motive is shady as hell. And honestly, sometimes people who are close to obsessed with you being in one deserve a bit of side-eye too.
Now, if it’s someone who loves all things love, they are in love and they want you to experience something similar — that’s sweet. Just make sure that they are approaching the set up from a healthy space. What I mean by that is they don’t see singleness as some sort of relational handicap or they aren’t trying to override what you want for your life as if they somehow know better (there are so many ways to be a control freak, y’all).
Hmph. Now that I think about it — make sure that the set-up crew isn’t trying to use you to “save” some male friend or relative of theirs. I say that because I once knew a mother whose son had — count ‘em — 10 kids and she was FOREVER trying to get me to date him. Girl, that wasn’t for me. She was looking for a Holy Ghost Jr. for that child of hers. I’ll pass. HARD PASS.
Bottom line with this one — if someone wants to set you up with someone else, the first thing to ask is why? Make sure to really listen to what their answer is. Then pay attention to if your mind, body and spirit are at peace with their answer(s).
2. Do They Know What You Want?
GiphyI don’t know about y’all, but the people (and let’s be honest, by far, it’s usually women) who have tried to set me up with someone? They didn’t even know what my preferences or type was. Hell, they didn’t even know my thoughts or timeline as it relates to being in a serious relationship were either. And what that boils down to is they were trying to hook me up based on their agenda, not mine — and that usually meant that the guys who they came up with? Yeah…I was good on them. LOL.
Yeah, if someone wants to hook you up, you definitely should ask them if they know what you are looking for in a guy when it comes to his looks, personality, passions, spirituality, relational desires and goals, location, etc. Because, indeed, what is the point in going out with someone who is fine as hell and yet, you want kids and he doesn’t (or vice versa) or who has a great personality yet he isn’t even in the same ballpark of your spiritual beliefs?
If your friend really wants to help you out, valuing your time should come with that — and that means bringing someone into your life who complements your lifestyle. No wiggle room here.
3. Are They Aware of Your Deal-Breakers?
GiphyLast year, I wrote an article for the platform entitled, “Should Bad Sex Actually Be A Relationship Deal-Breaker?” The thing that I think needs to go on record about deal-breakers is they aren’t exactly standards that you have. No, a deal-breaker is something that can’t be worked out even after trying to negotiate or compromise. When it comes to relationships, a deal-breaker might be how long two people should date before becoming exclusive or getting engaged. Another deal-breaker might be if being religious is more important than being spiritual and how that manifests itself (church or no church, etc.). And yes, another deal-breaker may be what each other’s sexual needs and expectations are.
When someone is setting you up, it is imperative that they know about your standards. For instance, for me, I am not interested in dating a divorced person, pretty much ever (I Corinthians 7:10-11). I’ve had friends who have tried to hook me up with that demographic before and it has always been a moot effort. The fact that some of them have gotten frustrated with my convictions has absolutely nothing to do with me. Some have tried to get me to compromise my deal-breakers too — like a long-distance relationship. Is it a firm “naw”? No. However, it’s not really something that I am interested in, so why not just…recommend someone local?
Yeah, if someone thinks that they know you well enough to hook you up, they absolutely should be well-versed in what your deal-breakers are before they do. And if they’ve never asked, all they are doing is assuming — and we know what that typically means. LOL.
4. What Is Their Track Record?
GiphyIt’s kind of wild that we now live in a time when more couples meet online than they do through “old-fashioned ways” like via their friends (although some reports say that Gen Z is getting back to that) — and yet, here we are. Still, if you are willing to let someone play pseudo matchmaker in your life, you are well within your rights to inquire about their track record in that department. Have they hooked others up, successfully, before? Has any of their “Cupid work” caused both people to get exactly what they wanted out of the situation? If/when things went awry, why was that?
I know someone who is constantly trying to hook people up. Thing is, maybe 10-15 percent (no joke) of their efforts have proven to be positive and fruitful — and we’re talking about close to close to two decades of them doing it. Listen, time is too precious to be out here doing stuff ONLY to please other people. That said, if someone wants you to devote some time to one of their grand ideas, you are well within your rights to ask about their past and current success score when it comes to it.
5. Can They Keep Their Own Feelings Out of It?
GiphyWanna know if someone who is offering to do something for you is actually doing it more for themselves? If they try to make it be about them when things don’t go the way they would like, that is a dead ringer. An example? They post a message about you on social media and then question you about why you didn’t do the same thing in return. Another example? They do something for you and then throw it in your face during an argument. Still another example? They set you up with someone, it doesn’t work out, and suddenly you’ve put them in a weird spot. No dear — you put your own self in that position by trying to hook two people up in the first place.
I promise you, it will spare everyone unnecessary energy spent (or even drama experienced) if, before you agree to be hooked up, you get the matchmaker on record stating that they will keep their emotions out of it as much as possible. MEANING — they will do the introductions and then let the chips fall where they may. If they can’t do this, my two cents (save it or spend it) would be to decline the offer. Because all you need is someone texting you about why you haven’t called their cousin back or having an attitude with you when you break up with some guy at their church who they thought was the perfect catch (P.S. These aren’t hypothetical examples — LOL).
6. Will They Respect Your Boundaries? Start to Finish?
GiphyYeah, this final one is a biggie. Just because someone sets you up with another person, that doesn’t automatically or necessarily mean that they should have the right to the details of the dynamic. I don’t care if it’s the first date or the 10th date. I don’t care if you decide to just be sex buddies or to have a full-blown relationship. I don’t care if you stay together or break-up — it’s your relationship which makes it your business. Whatever you share is privileged data.
Yeah, I would say that probably the most challenging thing about being hooked up by someone you know is they have a tendency to think that they are a part of the relationship too — and that is a lie. If things go well beyond a couple of dates, you and the guy should discuss what you will both share with the person who introduced you and then agree to stick to that boundary, no matter what. It’s a great way to protect the dynamic, to keep “outside voices” from influencing the growth and to navigate how you want to move, moving forward.
Someone who hooked you up for the right reasons and knows how to honor limits? They will understand. Will they ask questions? Absolutely. Will they pry? Nah.
___
Should you sit and let someone hook you up? I mean, you never know how your blessing will come. Just make sure that they are prepared for you to do some digging into their mindset before they start sweetly meddling into your love life.
It’s only fair. Hell, and right. LOL.
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