As a woman who has been addicted to YouTube for the past several years, I must give credit to the amazing YouTube gurus for teaching me how to do my own box braids, faux locs, search and destroy trim method, a wide array of makeup looks and giving me a ton of vegan and vegetarian meal ideas. Not to mention teaching me how to make some bomb vegan nacho cheese!
While I've always looked to YouTube for hair and makeup styling tips, I must say there are hundreds and thousands of YouTubers out there that have amazing content, we just probably haven't heard of them. With YouTube often offering suggestions to watch beauty bloggers with well over 50K views per video, it's no wonder why so many talented, quirky, and informal beauty bloggers go unnoticed.
After realizing that I was literally watching the same people day in and out, I decided to start searching for less-known YouTube beauty gurus and I'm glad I did because I came across some gems (and some ladies who aren't quite so green, but deserve a shoutout too.) If you too have never heard of these ladies, it's time you did! Click through the gallery below to check out 20 of my new favorite black beauty gurus.
1.Chante Jackson
Ohio native, professional makeup artist and beauty vlogger Chante Jackson has been making a splash in Los Angeles with photoshoots, fashion shows, and giveaways. Though she's only been in LA for a few short years, she already has a few celebrity clients under her belt and is consistently growing her YouTube channel to include hair reviews, styling, and makeup looks.
2.Jai Marii
Beauty lover, wife, and mother Jai Marii takes us along the ride with her as she explores ways to keep her natural hair protected through styling, letting us know the best weaves and wigs for protective hair styles along with makeup looks and mommy confessions.
3.Amy Coker
This gorgeous beauty vlogger promotes being your own kind of beautiful as she shows subscribers how to slay wigs from $20 to $200, lets subbies know the best foundations for dark skin, and tries on the latest fashions from online retailers.
4.Chrissy Brown
Beauty, fashion, and wigs, wigs, wiggggssss is this gorgeous vlogger's topics of choice on her channel. With only a year in the YouTube game, Chrissy Brown (aka dizastrousbeauty), who is also a wife, mother, and nurse, has over 500,000 views and is constantly making her subbies spend their last coins on wigs to try and mimic this fashionista's effortless style.
5.Sheba
From weight loss challenges and motivation to wig and weave styling, giveaways, and reviews, xoxoSheba consistently shells out quality content to her subbies and leaves them all wanting more!
6.AshecaLee
Fellow cat hater, writing lover, makeup enthusiast, and proud Jamaican AshecaLee shares her beauty and hair secrets, gives holiday looks, reviews, and try-ons on her channel devoted to all things beauty.
7.Chagi Malith
Sudanese beauty Chagi Malith does it all! From DIY to travel blogs, to her relationship with God along with all things hair, makeup, and beauty, Chagi takes her subbies on trips across the globe during her travels and brings them back home where she discusses, life, love, and beauty!
8.Ashley Claire
New York beauty blogger/vlogger and nursing major, Ashley Claire makes beauty look easy with tons of makeup tutorials that glam up the everyday look as she teaches her subbies to enhance their natural beauty.
9.Dyan Tucker
Hair reviews, giveaways, Get Ready With Me chit chats, wig styling, and nipple piercings?! This beauty blogger is not shy when it comes to letting her subbies in on her life and teaching them how to lay their edges while doing so.
10. Slim Reshae
Model, YouTuber, and all around beauty, Slim Reshae shares her natural hair styling and maintaining tips, her secrets to making money on YouTube, does try-on hauls, and showcases her loving family, all while looking gorgeous.
11. Bri Hall
This natural hair cutie doesn't mind switching her hair up at a moment's notice and lets us all in on exactly how she colored, styled, straightened, or cut it each time. In addition to hair and makeup looks, Bri is always a talented artist who gives her viewers a firsthand look at her amazing drawings.
12. Jayla Koriyan
Weekend adventures, luxurious shopping, and exotic vacations, Jayla invites her subscribers into her glamorous life with her vlog channel dedicated to fun, beauty, and her adventures. In addition to lifestyle, Jayla also has a channel dedicated to fashion try-hauls, makeup reviews, and wig reviews.
13. Ambrosia Malbrough
From messy buns to groomed brows, Ambrosia Malbrough keeps her viewers looking just as fly as she does with tons of natural styling tips and tricks to keep your curls looking good even on day 4! In addition to hair styling, Ambrosia also lets us in on all of her skincare secrets that keep her gorgeous skin glowing.
14. Jaleesa Moses
Jaleesa Moses just seems like the type of friend you can talk to for hours with no judgement, only understanding. This beautiful spirit keeps her viewers updated with her natural hair styles, exotic trips, makeup looks, and skincare routines.
15. Laila-Jean
If you want to know how to cut and shape your natural hair, the best clay masks to try or how to unlock your full growth potential, Fusion of Cultures has got you covered. In addition to hairstyling tips, this natural beauty also takes her viewers along the ride on her exotic trips.
16. AlwaysAmeera
From reviews of HBO's insecure to gym day routines and drugstore hauls, AlwaysAmeera teaches her subbies to slay wigs while maintaining and toning their figures, and I'm all the way here for it!
17. Chamar Moore
Easily one of my favorite YouTubers, Chamar Moore gives off best friend vibes in all of her videos. From breakup stories and 90's R&B playlists, to her cutting off her gorgeous long hair and dying her short hair pink and blonde, this beauty definitely keeps things interesting in all of her videos!
18. Diamond Candy TV
Diamond Candy TV is definitely hair-crush worthy. This natural beauty gives overnight hair care tips, wash day routines, and various styling methods to her loyal subbies.
19. Miss Erin Yvette
College girl and wig, weave and braid slayer, Miss Erin Yvette gives her subbies hair and beauty advice while letting them know the best places to shop with her try-on hauls.
20. Angwi Tacho
If you live for fashion like Angwi Tacho, you will definitely get your life the moment you visit her channel. This fashion lover does tons of try-on hauls from swimsuits to clubwear and closet essentials. Angwi is definitely one to watch if you're ever looking for fashion inspo.
Who are some beauty YouTubers on your radar? Share them below.
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- 10 Best Black Beauty Bloggers We're Obsessed With - theFashionSpot ›
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- 5 BLACK BEAUTY BLOGGERS TO KNOW – Bronze Magazine ›
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- How These Black YouTubers Are Changing the Beauty Vlogging ... ›
- African Beauty Bloggers You Need To Know | Essence.com ›
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"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."
Credit: Malcolm Roberson
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Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
