What Does "Living Below Your Means" Look Like?
Gather 'round, ladies, we have some good stuff to discuss today...
Finances.
OK, so if 2020 has taught us nothing else, hopefully by now we all understand that we never know what may be headed our way. We have experienced major loss, onset forms of trauma, a sense of uprising, and a new normal, all without not even really knowing if we even celebrated Easter. This year has been ten long years wrapped in one, and we have a few more months (years) before we close it out.
Understandably, our finances are, and should, be something we're pulling the strings on just a liiiittle bit tighter. And simply living below our means, is not only something we should also be doing, it's probably the best precaution for the time being.
It simply means you don't want to be controlled by you money and drowning in any unmanageable debt, especially during uncertain times. That's it.
But wait, isn't that most of us?
Listen, I never want to be the bearer of bad news, but yes. Yes, it is. I'm not saying we cannot have a little fun, but if we are, let's make sure we are having a little fun-ds while we're at it, right?
But what does this look like?
Well, first things first, we need to define what living below your means, means for you. Listen, Beyonce living below her means, and me living below mine, are two completely, completely, completely different things. So, accessing our own situations is key in getting this right.
Put simply, living below your means is nothing more than not outspending what you earn. In essence, that is really all there is to it. It does not mean that you never spend money on things you enjoy or have a good time. It also does not mean that you have to live as if you were poor or act miserly when it comes to your money, so ladies, yes, you can get those bottomless mimosas on Sunday.
Dispelling myths like this is important, because many people believe that living below their means will make them miserable. But you certainly do not have to be unhappy.
So let's start here:
Spend. Less. Than. You. Earn.
Whew, yall. When you're poor like we are, it is in our nature to want to indulge in things that we can't always have.
But think of all the things you have ever wanted but never been able to afford: that next vacation, a new gift for someone around the holidays, a new car, or even a dream home you have been eying up for a while. None of these things are possible without money and usually large sums of it.
Living below your means is the key to affording the things that are really valuable to you, as opposed to whatever is merely in front of you. Take a moment to think about all the things you could one day afford if you began spending your money more wisely today.
Understand Your Monthly Income
Ladies, we have to have an in-depth understanding of your monthly income. Try to find an average of what you make on a monthly basis and use that as a starting point. Staying as far below this as comfortably possible is the ideal, since that will maximize your ultimate goal. Seek a financial coach/mentor, or maybe someone who is good with managing finances, to assist, if you aren't sure where to begin.
Use a Personal Finance App
There are a lot of apps and tools out there which will help you track your monthly spending and will help you to create a budget. Here's a list to get you started.
Control Spending Habits
Once you know roughly how much you make each month, you will need to take control of your spending habits by examining them closely.
- Where and when do you spend the most money each month?
- How much of it is truly necessary?
- What can you comfortably cut from your spending?
These are important questions, and the answers are definitely even more important. Look through your bank statements over previous months and see where your money has gone...and then adjust.
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Keep Track Of Petty Purchases
You may find that you have spent a lot of money in small sums over a period of time without even realizing it. A $5 coffee every day for a month will cost you $150. On coffee.
Stop. That. Tuh-day.
Opt for making coffee at home before the day starts, or being the resident office brewer your damn self.
Eliminate. Eliminate. Eliminate.
After you have gained an understanding of your monthly income and examined how you have spent it in the past, your next step will be seeing what expenses you can realistically eliminate, and you are quite likely to find that there are many things you can cut out of your budget partially or even entirely.
Anything that is totally unnecessary or might be categorized as an inessential luxury is what you should focus on removing. If you have a perfectly good stove but find yourself consistently ordering take-out week-to-week, then there is no reason to keep eating out. You don't need to.
Cut.
Gym membership? Opt for working out at home or finding a fitness routine that allows you to enjoy the outdoors.
It may be painful, but avoiding unnecessary expenses is the best way to make our goals possible.
Then, from there, make sure that you are not spending more money on essential items than is actually necessary.
- Can you buy less expensive brands?
- Do you need that much cell phone data each month?
Leave no part of your budget unexamined. Even if you only save a small amount on each item every month, those totals will add up quickly. And when savings add up, that's always a good thing.
And if you're going to spend, make sure you're always getting something in return.
I will never forget how mind blown I was when my sister said to me, "If you're going to spend the money, make sure you get something from it."
It wasn't that she said anything particularly revolutionary, it's just that when I was in my 20's, I never thought of it that way. We, as consumers, don't often realize that there are thousands of opportunities to make the dollars that you spend work for you, and truth is, we're going to have to spend money eventually—it's not practical to not think so. So, if you're going to spend, make sure you get a cashback reward or accumulate points in some way. Yeah it sucks that your washer no longer works, but if you have to work one in the budget, make sure you get a return on buying a new one.
Now, I personally don't like to purchase anything if I'm not compensated; these companies have to work for my swipe. Make them work for yours too. Gas, groceries, major appliances. There's a card or program out there that will help you get closer to your financial goals, and maybe reward you with a free flight too.
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With discipline and organization, there are many ways to make living below your means a possibility without sacrificing the things that make you happy.
Be patient with yourself as you go, and adapt habits that work best for you. Don't get discouraged by the initial troubles, as time goes on and you practice the basics, you will find it becomes easier, especially once you begin to see the rewards of your newfound frugality.
Happy saving!
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Charmin Michelle is a southern native and creative spirit who works as a content marketer and events manager in Chicago. She enjoys traveling, #SummertimeChi, and the journey of mastering womanhood. Connect with her on Instagram @charminmichelle.
This Black Woman-Owned Creative Agency Shows Us The Art Of Rebranding
Rebranding is an intricate process and very important to the success of businesses that want to change. However, before a business owner makes this decision, they should determine whether it's a rebrand or an evolution.
That's where people like Lola Adewuya come in. Lola is the founder and CEO of The Brand Doula, a brand development studio with a multidisciplinary approach to branding, social media, marketing, and design.
While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
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The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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There Are Actually Scientific Reasons Why So Many Of Us Adore The Fall Season
Chile, maybe I’m just biased, but when I read earlier this year that the majority of Americans prefer the fall season over any other one, all I thought was, “Duh.” There really is no telling just how many articles I’ve written for this platform alone that have mentioned how fond I am of autumn and especially the month of October. I like the temperatures (well, I mean, global warming excluded). I like the scenery. I dig the outfits. I like pulling out my blankets and sipping on warm cider — hell, when it comes to fall, I adore pretty much everything about it.
Know what’s wild, though? There are actually some science-based reasons why so many of us are such big fans of that time of the year — one that is steadily approaching. So, if you’ve been trying to talk yourself out of getting a new neutral-colored comforter for your bed or you’re wondering if you’ve already gone too far with the pumpkins that you’ve got on your porch — my answer would be that you haven’t done enough to officially ring fall in! I’m not the only one who thinks that, either. Quite a bit of research thoroughly agrees.
It Takes Us Back to Our Childhoods
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It’s very common for fall to create feelings of nostalgia.For instance, even though it’s the season that technically doesn’t happen until the third week of September, many of us associate it with the first day of school, high school games, new television schedule line-ups (gee, remember that?), some of our favorite foods and drinks (like ginger snaps and hot cocoa), corn mazes, carving pumpkins, going trick-or-treating, attending fall festivals and so much other stuff that made autumn such a special time while growing up. Yeah, I bet if you thought back to what fall was like back when you were a kid right now, at least a couple of memories would immediately bring a smile to your face. (See…I told you.)
The Aesthetic Is Cozy and Comforting
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Scented candles. Roaring fireplaces. Fresh chrysanthemums. Foliage art. Metallic branches in vases. Neutral throw rugs. Carved pumpkins. Warm hues. Big throw pills. Cable-knit blankets. All of these are things that say “fall is here” in the most cozy and comforting ways. I mean, can you think of another time of year that beckons you to stay indoors more than fall does? Yeah, me neither.
It Boosts Your Self-Image
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Listen, if there’s one thing that I’m gonna do during the fall and winter seasons, it’s layer my outfits. That’s actually one of the reasons why I like fall so much — it’s because the fashion and style takes tend to be super on-point. And yes, based on what I’ve read, that’s another reason why a lot of people like the fall so much…since layering is about adding additional articles of clothing on, you don’t have to worry (as much) about the condition that your body is in like you do in the summertime. And when your body image is elevated, so is your confidence overall.
The Landscape Calms Us Down
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You might’ve already been aware of the fact that when you spend time in nature, it can help to de-stress you. Well, were you also aware of the fact that the beautiful colors of fall foliage can keep you calm as well? If you know anything about color psychology, this makes a lot of sense, considering a lot of leaves are shades of red (love), orange (happiness), and yellow (hope). So, if you’ve had a really stressful day at work, take the long way home to check out some fall trees or even rake up a pile and jump into them like when you were a kid. It could end up giving you the feeling of much-needed relief that you’ve been looking for.
It Creates a “Temporal Landmark”
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If you’ve never heard of a temporal landmark before, the long short of it is it’s moments in time that stand out to you to the point that it creates the perceptions that you currently have, plus it influences how you use your time in real-time. Since the holiday season kicks off during the fall season, activities like football games and homecomings mean a lot to people, and for some of us, the fall season marks the beginning of a new year (Rosh Hashanah), that’s another thing that makes autumn such a wonderful time of the year — we enjoy the way that we spend that season…a lot.
It’s an Unexpected Motivator
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On the heels of what I just said, whether you observe Rosh Hashanah or the winding down of the year is simply when you choose to pause and reflect in preparation for the calendar new year that is to come, some people really like the fall season because it motivates them to set new plans and goals. In fact, when you get a chance, check out “Why Fall Is The Perfect Time To Prep For The New Year.”
Using the next couple of months to ease into the new year makes a helluva lot more sense than jotting something down on New Year’s Eve real quick and then pressuring yourself to follow through for the first month of January.
It Means More Time with Family and Friends
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There’s probably no other time in the year when you are able to spend so much quality time with your loved ones than during the fall season, especially if they live out of town. I mean, just Thanksgiving alone proves that. Plus, winter doesn’t officially begin until December 21, which means that if you take time off leading into Christmas to visit family as well — that’s two times in less than a month that you’ve been able to get in some family and friends bonding time. If you love being around your family, fall always gives you time with them to look forward to.
It Means More Fall-Themed Sex
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When you get a chance, check out “Here's How To Have Some Really Great Fall-Themed Sex.” A part of the reason why I wrote it is because, did you know that late fall/early winter are the best times of the year to get some nookie? If you don’t believe me, also read “Did You Know Fall & Winter Are The Best Times To Have Sex?”
Between it being darker for a longer period of time, science saying that rainy weather actually makes us hornier, and pumpkins being an aphrodisiac (among other things) — if fall wasn’t your favorite time of year before you read this, maybe it will convince you to change your mind. Enjoy your fall season, everybody! Oh, and read up on what the combination of pumpkin and lavender scents can do for your boudoir experience. Thank me later. #wink
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