Normalize Respecting Women Who Are Sexual Vs. Sexualizing Them
Dating is hard. That's absolute. But dating while being a sexually liberated woman? The only thing harder than that is your grandpa amped up on Viagra. I know this because I myself am a self-proclaimed sexually liberated woman and I've considered changing all of my dating profile photos to a large scarlet 'A' for the better part of five years. I mean, if nothing else, that might spare me from having disingenuous conversations forced to spark from a series of "WYD" messages.
My relationship with men has always been made complicated by the fact that I enjoy sex, sex talk, and to add a little razzle dazzle I went and made a career of it—complicating things that much more. The equation seems off, right?
I know but here's the hard truth (for the fellas reading): men like it when a woman is sexual on their terms, not her own.
You know how the old saying goes, "lady in the street, freak in the streets"... except when they're cat-calling you, of course. We live in this cultural narrative that if a woman is speaking, acting, or dressing sexually by choice, she's tarnished, disgraceful, and therefore not to be touched—we live in the patriarchy.
Us women, the sexual ones, are an afterthought for relationships and at the top of the list for hook-ups.
In fact, men are quick to open up to us about all the freaky, kinky little things they want to do but are timid men of the missionary when it's time to please their full-time girl. Men who are working on "celibacy" with their partner hit your DM to be slutted out in order to maintain the idea that their girlfriends, wives, and lovers are virginal, innocent, and unlike us. To show that their significant other is deserving of the respect we're far too uncouth to garner.
These respectable women don't talk about sex and they don't express pleasure to the world outside of their men and tight circles. And that's fine but so is being sexual and when we're sexualized, it's a dangerous rabbit hole for all women. After all, it is the floodgate to "pick-mes" and rape culture.
The Difference Between Being Sexual vs. Being Sexualized
Feminist Authur Farida D. speaks briefly about this on Instagram and more in-depth in her book, Rants of a Rebel Arab Feminist. She breaks down the dichotomy of being sexual vs. being sexualized, highlighting the danger of being sexualized for being sexual. She maintains that the danger of playing to this patriarchal view that women who inner-stand their sexuality without fear are whores—making inhumanity and violence justifiable.
She unearths the ways in which one creates more shame, while the other empowers and I think it's important for each of us to understand this. Both women and men alike have the ability to perpetuate patriarchy, and playing into the virgin/whore dichotomy does just that.
Furthermore, being sexual is a mood for some and a personality trait for others, either way it serves to coexist with other valid, human traits and moods.
Unpacking The Dangers Of Sexualizing Women
Yet, when women are being sexualized, men are more often than not dismissive and/or obtuse in regards to our feelings or thoughts. Our feelings are diminished as if being decidedly sexual reduces our ability to feel and understand/display a range of emotions. This type of sexualization implies that sexual women are incapable of range and perpetuates the dichotomy between the whore and the virgin good girl trope. Which, no surprise there, as society has a bad habit of trying to box women into monolithic labels.
We see this often with the typical asexualizing that comes with motherhood (outside of the M.I.L.F.)—once women step into imperious roles such as mom and wife, it seems difficult for them to find their way into any other roles. They're no longer responsive to adjectives that may have described them prior to motherhood.
But, I digress.
On Normalizing Respecting Sexual Women & Dismantling Patriarchal Views On Sexuality
Let me take a step back and point out that deducing sexual women to just that and removing their humanity by ignoring their emotions is the very same thing that sex traffickers used to justify their wonton raping of Black enslaved women. They were too wild and animal-like to have emotions. They just wanted to be fucked and thus these white traffickers were doing the world and these women a favor. However, we happen to know that rapists don't need a reason to rape and sexually assault women. We know that women have been raped while wearing everything under the son, from burkas to string bikinis.
Sadly, sexualizing one woman is a continued threat to all women as it upholds the tenants of rape culture — the tenants that don't hold rapist accountable. It places the responsibility squarely on women and leaves unhinged men blameless.
Hell, it perpetuates the antiquated notion (mentioned above) that men are unable to control themselves and "unhinged", thus it is up to the wholesome, godly women to close the moral gap. As a man, you might take time to unpack your feelings around sexuality as a whole. Pause, and ask yourself where these antiquated beliefs come from and think further back than your mother. Who taught you what a "lady" was? How do your thoughts around sexually liberated women work with or against your feelings around your own power dynamics? Journal about the things that are coming up for you.
I think introspection is the first step to checking the privilege attached to patriarchy in order to get past this notion that one can only respect women who they are romantically attracted to. Or your mother.
Sexualizing women, whether sexual or not, has major implications that range from the erasure of the erotic to hyper-surveilance and policing of women and their bodies.
We deserve to live in a world where we're free to exist as our most comfortable selves, yet we're still bound to colonial ideals that imply women are merely property.
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Motor City native, Atlanta living. Sagittarius. Writer. Sexpert. Into all things magical, mystical, and unknown. I'll try anything at least once but you knew that the moment I revealed that I was a Sag.
This Black Woman-Owned Creative Agency Shows Us The Art Of Rebranding
Rebranding is an intricate process and very important to the success of businesses that want to change. However, before a business owner makes this decision, they should determine whether it's a rebrand or an evolution.
That's where people like Lola Adewuya come in. Lola is the founder and CEO of The Brand Doula, a brand development studio with a multidisciplinary approach to branding, social media, marketing, and design.
While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
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The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Not too long ago, while in a session with one of my clients, they were talking to me about having strong sex cravings that seemed to have come out of nowhere. After asking some questions for clarity’s sake, I got that the reason why they used the word “craving” is because it’s not like they are hornier than usual all of the time. Nah, it’s more like the urge creeps up at some pretty random and/or unexpected moments. What they wanted to know from me was if I thought that it was normal.
The short answer is “yes.”
Now, while it’s another message for another time that if this type of sex-related craving feels impulsive or out of one’s control, it could be a sign of someone who is leaning into some level of sex addiction; however, that is not what we’re going to unpack today. Today, we’re going to look into what could be going on with you if it seems like, lately, you’ve been having a greater desire for sex, and you can’t quite pinpoint why.
Because, just like, say, a craving for a particular type of food oftentimes reveals something that is going on with you physically or mentally — sex cravings tend to bring certain things to light in those same areas, too.
Let’s dig in…
Hormonal Shifts
GiphyAlthough I don’t have social media accounts, I do tiptoe out there to see what’s going on — and boy, do I roll my eyes whenever I hear folks act like being over 40 is old. SMDH. It’s especially annoying when I hear about it in the context of sex because, believe it or not, there are a lot of late perimenopausal and menopausal women who are “gettin’ theirs” more than some of these 20 and 30-year-olds are (just ask them).
One reason is that the fear of experiencing an unplanned pregnancy, for many, is now in their rearview mirror. Another is because some are taking a form of hormone therapy to treat the changes that their system is going through — and when you’re getting more estrogen, progesterone, and/or testosterone into your body (in order to level things out) — HUNNAY.
For other women, even consuming phytoestrogens (plant-based estrogen) like peaches, garlic, berries, spinach, and cabbage can make them want sex more than when those aren’t a part of their diet. Bottom line here, a shift in your sexual hormones can definitely cause you to desire sex more than you have before (or have in a while).
Ovulation
GiphyBack when I was a teen mom director for the local chapter of a national non-profit, something that I used to tell “my daughters” all of the time is when you know that you’re ovulating, that’s when you need to be hypervigilant about using wisdom when it comes to the sex-related decisions that you make. I’m thinking that most of you get why: your body was designed to feel its horniest when you’re able to get pregnant — and that is during your time of ovulation.
That’s why it really is a good idea to keep up with your cycle and, if a baby is not something that is on your priority list right now, you either avoid having sex during that time of the month or make sure to use some form of birth control. Chile, even women with low libidos can find themselves wanting to hang off of a chandelier or two when they are ovulating. It’s nature’s way.
A Healthy Diet
GiphyIf you happen to be someone with a sluggish sex drive and you know that you spend most of your time in a drive-thru, there is probably a direct correlation there. No joke. There is plenty of research out in cyberspace to support the fact that a wack diet and low sex drive have a lot in common. While processed foods and unhealthy fats can throw your (sex) hormones off, foods that are filled with zinc, vitamins B12 and D, and iron can ramp up your desire for intimacy.
This is why many people who decide to make a lifestyle change as far as their eating habits are concerned are oftentimes surprised by how much sex is on their minds and how much easier it is for them to orgasm because of it. While a part of it can be due to a boost in their sexual confidence, a lot of it has to do with consuming foods that will literally feed their libido (in a healthy way).
More Exercise
GiphyPlainly put, exercise makes you hornier. Not only does it boost your testosterone levels, (consistently) working out also lowers your stress levels and gives you a boost in the self-esteem department. On top of that, exercise makes you more flexible, builds up endurance, and increases blood circulation which can turn around and intensify your climaxes as a direct result. In fact, this is oftentimes why people will want to have sex right after a workout session.
While we’re here, let me also share that too much of a good thing can end up being counterproductive. What I mean by that is, that although it is wise to exercise on a regular basis, make sure to not overdo it. Something known as overtraining syndrome can result in fatigue, insomnia, and irritability; no one can really have amazing sex when all of that is going on.
Being a Certain Age
GiphyWhile it used to be said that the sexual peak for men is in their teens and for women, it’s in their 30s (some believe it’s because after 35, it’s more challenging for women to get pregnant and so our biological clock plays a role in it all), some research believes that coming to that conclusion isn’t fair because aging affects people differently. For instance, while on one hand, people in their 40s tend to see a dip in their sex hormones, as we’ve already discussed, hormone therapy (for both men and women) can level some of those issues out, if not increase some people’s sex drives altogether.
Adding to that, it should also go on record that some studies indicate that women between the ages of 27-45 actually have a stronger desire — or craving — for sex than women between the ages of 18-26. So honestly, there goes the myth that being younger (automatically) means that you’re hornier. #Elmoshrug
Certain Medications
GiphyIf you used to have a higher sex drive and you’re currently on an antidepressant, that could be why your desire for copulation has decreased. Some studies say that as much as 40 percent of people who are on these types of medication end up having a lower libido (by the way, antihistamines and beta-blockers can have this effect, too).
On the other hand, if you’ve been taking a prescribed drug to increase your sex drive (perhaps like Vyleesi or Addyi), then it would make sense that you may have an increased libido level. Other meds that may have a similar effect include birth control pills (since they alter your hormones), medications that help to treat Parkinson’s disease, along with dopamine-related drugs.
Less Stress
GiphyIf, on the days when you don’t seem to have a care in the world, you also desire sex more than usual, that’s not a coincidence either. Thing is, when you’re all stressed out, that can cause the stress hormone known as cortisol to work overtime and, when that happens, that can end up suppressing your sex hormones which can deplete you of sexual urges. Ironically, there is a flip side to this because when you engage in sexual activity, that actually elevates feel-good (and bonding) hormones like dopamine, oxytocin, and endorphins, which can also de-stress you.
So basically, if you’re craving sex, you probably aren’t very stressed out (right now), and if you want to stop being stressed out, you probably should have some sex (some protected sex, if you don’t want to be stressed later up the road…if you know what I mean).
Having an Amazing Sex Life
GiphyTo me, this one right here should be a given because when something is both good to and for you, why wouldn’t you want more of it? So yeah, if you have a great sex life with someone, it’s common sense that you’d want to engage in that act with them as much as possible. Hey, not to mention the fact that orgasms activate your brain in a way similar to a drug high does.
So, if while reading this, you’re thinking about sexting your bae to make arrangements to — eh hem — satisfy your craving, I say go for it! To “greatly want” to connect with your partner in order to have some fulfilling and satisfying sex? What in the world could possibly be wrong with that?! Not a damn thing.
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