
If you’ve found yourself getting lost in a routine TikTok scroll recently, chances are it wasn’t long before you found yourself on the side of the app where manifestations and delusional mindsets flourish. From mantras to bring forth financial gain to affirmations that promise to have your greatest desires fall into your lap, Gen Z’s latest spin on the Law of Attraction has taken on a new form known as “Lucky Girl Syndrome.”
The term ‘Lucky Girl Syndrome’ was first popularized by creator Laura Galebe, who in a viral video, shared how one simple mindset shift allowed most things to work out effortlessly in her favor. "I just always expect great things to happen to me, and so they do," Galebe explained. As she continued in her video, repeatedly saying, “good things happen to me unexpectedly” for as long as she can remember, was the key to unlocking a life where opportunities were unceasing.
But what exactly is ‘Lucky Girl Syndrome’ and can you truly just think your way into getting everything your heart desires?
According to wellness and life coach Faith Hunter, Lucky Girl Syndrome is essentially the mental, emotional, and spiritual state of ultimate gratitude.
“Lucky Girl Syndrome is all about having a positive mindset, but more than just thinking positive, it’s also feeling it,” Hunter says. “It’s feeling that sensation in your heart and then intentionally moving through your day with that feeling of, ‘I am a blessed person’ and being open to seeing all the different ways the universe can bless you.”
Over the years, the theory behind the Law of Attraction has offered varying interpretations based on which generation is perceiving it. Whether you were raised with the influence of the prosperity gospel or found your way to the popular self-help book, The Secret by Rhonda Byrne, the Law of Attraction/Assumption has a way of evolving from generation to generation.
So when it comes to the Law of Attraction, Lucky Girl Syndrome is to Gen Z as vision boards are to millennials.
“It is definitely the Law of Attraction because it's all about positive thinking,” Hunter explains. “If you're thinking negatively, in most cases, it's going to continue to ripple and happen to you. The same thing goes for thinking positively — the universe will naturally start to deliver opportunities and allow you to see creative ways that things can come into your life.”
Since growing in its popularity, Lucky Girl Syndrome has become as catchy as it is contagious. Women from all sides of TikTok attribute their positive thinking to receiving job offers, brand deals, free food, random heaps of money, and even love. However, when you take a closer look at the faces that make up the trend’s TikTok hashtag with nearly 600 million views, you may notice the faces of Black women missing from the feed.
“When I found out what Lucky Girl Syndrome was, I was very confused, to be honest,” says Diamon Hawkins, a creative futurist and the founder/CEO of Pothos Beauty, who was raised on the notion that if you ask, you shall receive.
“There's this whole delusional mindset right now, so I'm very cautious of how we use literary terms and practices and how the world does that differently now,” she says. When the trend began to surface on her For You page, it initially took the 29-year-old a week to delve into the research behind what it actually meant, only to find that it was a similar mindset to what she grew up with. “I was like, oh, this is just a Law of Assumption and that is how I live my life. That is how I've been raised,” she recalls. “If you believe it and if you can see it, then you can do it. I live my life through that lens.”
Having grown up in the inner city of Bridgeport, Connecticut, Hawkins’ parents instilled in her the practice of not only speaking things into existence but putting the action behind her words. What some could argue is the very thing this latest take on the Law of Attraction via the Lucky Girl Syndrome fails to mention: privilege.
When trends like Lucky Girl Syndrome and “Being Delusional” ignore the systematic and structural inequalities that exist in communities of color and people who don’t come from wealth or means, it can lead to the perpetuation of toxic positivity. What starts off as an innocent trend can easily turn exclusionary when you don’t consider the mental hurdles it takes to overcome one’s daily circumstances. Life doesn’t always deal us a fair card, and to conflate luck with inherited privilege is dismissive. And sometimes, it takes a lot more than simply “thinking” your way out of adversity.
That’s why when it comes down to the trends that we consume via social media, it’s important to have people who look like us sharing their experiences. “I'm really excited to see this trend come to the mainstream. But I would honestly say, I've lived my life in the perspective of manifesting before I even knew the word manifestation.”
For Hawkins, Lucky Girl Syndrome coupled with the support of her communities was vital to helping her get out of a recent depression from balancing the loneliness of being an entrepreneur. “I was in a mental space of lack. Negativity is a parasite to my own mind. And once I started applying Lucky Girl Syndrome or Law of Assumption back into my life things have changed,” she says.
Her revenue streams have increased, career opportunities have come into her life, and she’s seen an overall improvement in her mental and physical health.
“Productivity is a medicine. I had to get back to the mindset of, ‘it will work out for me.’”
When starting on your path to positive thinking through Lucky Girl Syndrome, Faith Hunter says that starting with small doses of gratitude is the best approach. “In order for that mind shift to happen, you have to start small. The easiest and smallest step to take is to wake up every morning and feel a sense of gratitude. Say, ‘I am grateful that I awoke this morning. I am grateful that I have my body. I am grateful for the breath that I am breathing. I am grateful for the roof over my head,” she shares.
“What then begins to happen is that once you start to recognize and acknowledge those simple, basic things, over time you're going to think yourself into greater things.”
While reading the book, The Mastery of Self, Hawkins was drawn to a quote that read, “Negative thoughts are parasites. You need to be an ally to your brain.” This note, in turn, became a reminder that in order to truly embrace a positive inner voice that brings good into your life, you must first be a friend to yourself at every stage of your life.
“If you are someone who is hesitant about the Law of Assumption or Lucky Girl Syndrome, speak to yourself the same way you would speak to your younger self. Meet her in the middle. Pour into her. And tell her, ‘it's going to work out for us.'”
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Feature image by Klaus Vedfelt/Getty Images
Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
Restlessness. It’s a word that we all know the meaning of, and yet, when you are in your bed and you are actually experiencing restlessness — few things are less annoying. Because if there’s one thing that I’m pretty sure we all can agree on, it’s the fact that when we go to our bedroom, turn off the lights, and snuggle up in our sheets, what we want to do is fall asleep and stay that way — not toss and turn all throughout the night.
So, what causes us to have moments when we’re not experiencing the sound sleep that we so desire? While I wish that I had a black and white answer for you, the reality is that several different factors (sometimes working together) may be the cause. That’s the bad news.
The good news is that if you check out the 10 leading causes below, by process of elimination, you might be able to get to the root of your own restless evenings — so that you can finally get the kind of quality rest that you well deserve.
1. Eating (Too) Late
GiphyLet’s start off with one that has a couple of layers to it. Although it is a good idea to not have a large meal less than two hours before turning in, some experts do say that a light snack that consists of natural melanin, serotonin or tryptophan could be helpful.
The reason why eating too much before bedtime isn’t a good idea is because the digestive process can be a pretty active one. Plus, it increases your chances of experiencing acid reflux and heartburn. On the other hand, snacking on almonds or tart cherries (melatonin), cheese or pumpkin seeds (serotonin) or yogurt or peanut butter (tryptophan) can be just what you need to lull your system to sleep.
Bottom line here: It’s not if you eat but what you eat…and when.
2. Junk Food
GiphySpeaking of foods, if junk food is totally your thing, first check out “Why You Should Consider Leaving Fast Food Alone” — and then at least try avoiding that stuff if you’re heading off to bed. Fried foods are hard to digest. Sugary foods (and carbs) can raise your blood sugar levels. Processed foods contain a lot of salt and salt can raise your blood pressure which can result in sleep disturbances. So, if you’re in the habit of going through a drive-thru at night, here’s a good reason to rethink doing so in the future.
3. Your Bedroom Is Too Hot
GiphyThis one right here, I can absolutely attest to — because when I am hot in a room, I can pretty much kiss sound sleeping goodbye. SMDH. The problem here is that when your body temperature is high, that can mess with your REM (rapid eye movement) sleep. Not only that but, in order for your system to produce the melatonin that it needs to keep you sleeping soundly, your body needs to be at a cooler temperature. And that is why your room sitting at somewhere around 65 degrees is ideal.
4. Your Bedding
GiphyI have a friend who just bought a house and I’m getting him a comforter for a housewarming present. Listen, don’t sleep on the power of amazing bedding because it, too, plays a role in how well you rest. Of course, you need to invest in a good mattress (you can read more about that here and here); however, when it comes to things like your sheets and your comforter, there are a few things to keep in mind.
Your sheets need to be made out of breathable fabrics like cotton, not ones like nylon, polyester or even silk. The reason why is because the latter traps in heat and we’ve already discussed what an elevated body temperature can do to you. Oh, and if you’re someone who enjoys flannel sheets during the fall and winter season, it’s probably better to get some blankets that you can “layer your bed” with instead; flannel can get mighty hot in the midnight hour too.
It’s also important that your sheets aren’t too small or too big for your mattress because that can make your bed feel uncomfortable. And comforter-wise, try and go with a color that doesn’t overstimulate you — neutrals and shades of blues, greens and yellows can accomplish this for you. And P.S., one of the best comforter brands around? Coma Inducer. I’ve been rocking with them for several years at this point and I don’t have not one regret.
5. Java and/or Alcohol
GiphyI’m not much of a coffee drinker (although I do adore coffee ice cream; go figure). I didn’t grow up with it (tea was in abundance in my home) and so it’s not something that I ever really think about. I do have friends who will drink coffee before bedtime, though, and that baffles me because coffee (due to the caffeine that is in it) is a stimulant — and that for that reason alone, you’d be better off having it in the morning instead of at night.
As far as alcohol goes, although it technically it’s a depressant, for the first couple of hours that it is in your system, it acts like a stimulant — which means that it tends to put your system on quite the roller coaster ride; one that you should want to avoid if you’re trying to get a good night’s rest.
My recommendation? Go the tea route and sip on some chamomile, lavender, ginseng, green or passionflower tea. All contain properties that are proven to relax your mind, body and spirit, so that you can fall asleep quicker and stay asleep longer.
6. Stress and Anxiety
GiphyListen, the summer of 2025 for me? Whew, chile (check out “I've Been Estranged From My Mom For Years. She Died Last Week.” and “I Was Hired To Be An Online Life Coach. Then Got Scammed For $4K. Here's How To Avoid This.”). Other than the couple of weeks when my mother was on a swift decline (and I was concerned about her physical suffering), thankfully, I didn’t lose much sleep, though — and praise the Lord for that because stress (and anxiety) definitely have a way of jacking up sleep patterns.
That’s because when you are stressed out, your cortisol (which is your stress hormone) spikes and that can hinder sound sleep — which can result in you feeling fatigued and irritable throughout the day. So, if you are stressed out — exercise, journal, meditate, spend quality time with fun and supportive people…oh, and have sex. All of these things are proven ways to calm and relax you — on a few different levels.
7. Late Day Naps
GiphyI adore sleep — always have. So, I can’t even say that it’s my age that has a sistah out here excited about taking a nap in the middle of the day (I work from home). And what I have to watch is not napping for too long or taking a nap that is too late in the day. Why? Because it can totally jack up my sleep patterns because it ends up throwing off my sleep schedule.
According to sleep experts, the way to avoid this is by scheduling your nap out about eight hours before your bedtime and also making sure that your nap doesn’t last any longer than 30 minutes (set an alarm, if you have to). If you do both of these things, you can get the benefits of a nap and the benefits of 6-8 hours of sleep without having to compromise either one.
8. Not Having a Sleep Schedule
GiphyAs humans, we really are creatures of habit. In fact, if you do something consistently enough, it can become automatic to you — it can end up being something that you do without really thinking about it at all. And that’s why it’s a good idea to at least consider coming up with some sort of a sleep schedule; that way, you can train your mind and body to have a pattern of rest.
The beauty of this is a sleep schedule can help you to reduce your stress levels, strengthen your brain, maintain a healthy weight, put you in a better mood and make you more productive throughout the day. On the other hand, not having a sleep schedule can make it really challenging for you to get quality rest at night. It only takes a few minutes to come up with a schedule and it’s well worth your time.
9. Too Much Stuff on Your Bed
GiphyEver heard that a cluttered desk reveals a cluttered mind? If you believe that, how in the world could this not translate to a bed as well? Hell, I even read an article which said that having a lot of stuff underneath your bed can wreck your sleep because it can trigger feelings of anxiety and restlessness and that’s because clutter can overstimulate you and keep you from being at peace.
Look, there’s no telling how many times I’ve said that bedrooms are for sex and sleep only (many interior designers feel the same way) — which means that your bed shouldn’t look like a makeshift office, it shouldn’t have clothes all over it and, even if you are an avid reader, it shouldn’t look like a horizontal bookshelf (where’s your nightstand at?).
You need to feel free to move comfortably about on your bed throughout the night — which ALSO means that, although I personally call pillows “stuffed animals for adults,” you still don’t need a ton of those on your bed either; two for sleeping and 2-3 more for décor purposes are typically ideal.
10. Your Damn Cell Phone
GiphyYou’ve probably heard this before and yet, since reportedly most of us check our phones somewhere around 205 times a day — I’m willing to bet that at least 10 of those times are while you’re in bed or when you’re up to make a bathroom run in the middle of the night. Yeah, as tempting as that might be, try to break that habit because the blue light that emits from your phone can disrupt how your system processes melatonin — and that is another way that you can find yourself really struggling to fall asleep again.
Whatever is on your phone, it can’t wait. It’s not worth your beauty sleep, chile.
BONUS: Imbalanced Hormones
GiphyHormonal imbalance is absolutely something that can have you tossing and turning all night long. If it’s due to all that is going on with you the week before your period, try exercising earlier in the day in order to help you sleep more soundly at night. If it’s because you are in the latter stages of perimenopause, consuming foods that are rich in phytoestrogens (plant-based estrogen) could help to level things out. Some of those foods include sesame seeds, garlic, peaches, berries and cabbage.
____
YOU NEED SLEEP. Yes, I am yelling it because nothing is worth compromising it.
So, if you see yourself in anything that I just said, try making some adjustments tonight.
Within a week or so, you should find yourself sleeping more and tossin’ and turnin’ a heck of a lot less.
Beautiful.
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Featured image by TheVisualsYouNeed/Shutterstock









