One-night stands aren't typically my cup of tea, although I've sipped from them once or twice in my adult life.
To me, sex is far more enjoyable when there is a connection involved that supersedes animal magnetism and typically, they haven't been that memorable for me because of that missing ingredient if I'm being completely honest. My first one-night stand was years ago when I was a sophomore at State. I remember being in a hurry because I wanted to get some necessities for my fridge in lieu of the blizzard that was on its way. I was walking towards my building when I saw one of my friends and her line brother talking in the corridor.
I laughed and was taken aback to realize it was David*, a very tall, dark, and handsome brother who had been the apple of my eye back in high school but did not give me the time of day romance-wise. I knew he was a student there, but the fact that he was a year ahead of me, on a different academic track, and our campus being massive, the odds of us running into one another were slim. But all of a sudden, there we were, on the eve of a huge snowstorm, in each other's line of sight, both of us now swans after graduating from our awkward teen years. “You live in Building A?" he asked. I nodded, “Wanna come up?" He looked surprised by my forwardness, but I had left a long-term relationship with my ex 6 ½ months prior and cobwebs were becoming a reality. “Yeah," dimples sinking in, as his mouth spread to welcome his smile. And if I had any doubts, that look did me in.
It began so awkwardly because there were some erection issues due to nerves. He let me know that his ex had been the only girl he had ever been with so he had some anxiety. I could relate, technically, I was in the same boat. I calmed him by embracing him and allowing us to just kiss and slow things down for a minute. And when he finally did become “awake", the size of him was something to be intimidated by. All 9 ½ inches of him. It was definitely a night to remember, so good in fact, I had to call him a few times after, again and again.
One-night stands receive their share of flack in the dating world where modesty and withholding are more praised, but I think there's no denying attraction, connection, or chemistry. And sometimes even the most rigid boundary breaks underneath the gaze of the right man or woman. I've been there. I was curious to know how common one-night stands were among women and men of all ages and cultural backgrounds, so I asked 5 people to share their one-night stand encounters with me. Here's how it went.
Kelly*: "I felt surprisingly sensual after my one-night stand"
“I was at a Fourth of July event and was really excited about it because the summertime is my favorite season and Independence Day acts as a peak to that holiday-wise. All these beautiful black people come out and danced shamelessly while indulging in the 'que. It was awesome. There was this guy in particular that I liked. He had incredible swag, these Clark Kent glasses, untidy locs, milk chocolate skin, and board shorts with this open flannel to show the world his washboard abs. The attraction was instant. Being the photographer that I was, I snapped a few photos of him before engaging in conversation about music and positive thinking. Then I said goodbye to take photos of other people and things at the park. He kept finding me though, but I wasn't about to put myself out there until he did so himself. I jokingly inquired about when he'd slide into my DMs since we had exchanged Instagram information moments before. It would take a few days, but late into the booty call hours, I texted him and asked him if he wouldn't to come to my place. We had sex. He was intense and passionate, and I felt adored even though we hadn't known each other for long. I thought it would be 'just sex' but, 10 months later and we're still dating each other.Sex with a one-night stand in one word to me is: sensual and surprisingly so. I had never had a one-night stand before him; I always stayed away from it because the connotation behind it. I didn't want to be that girl and I felt like maybe men would come at me wrong in bed if I was just doing a onetime thing versus being a significant other, but I think everything depends on the person. He and I were interested before we had sex, so the interest only amplified afterwards, and now my one-night stand is my lover and my best friend. I don't think I'd run towards one in the future, but I wouldn't knock it either because shit surprises you. I definitely was."
Nancy*: "I felt renewed after my one-night stand"
“I'm not against one-night stands, but I'm not exactly for them either. I think with anything, it's the sort of thing that can be situational so it has conditions, it has exceptions. I've had a few in my day, especially in between husbands or monogamous relationships. You get lonely. You want to feel desirable for a night, maybe break away from your reality. My most recent one was within the past year since I'm between husbands again (laughs). I remember having this day of mundane routine that made me really want to do something to shake it up a bit. I had kids this time around, which I didn't after my first marriage ended, so I was in this mama bear, superwoman role and I just wanted to feel like myself for a night. I was always attracted to one of my guy friends who I have known for decades but never had the courage to let him know or whenever I did, the timing was just wrong – different relationships, you know how that goes. He had these Paul Newman blue eyes that I adored and this dirty sense of humor that always made me feel like I was doing something I shouldn't be doing in the best way.
He was physically attractive, he had his shit together, we got along well – but dating would mean losing a friend if it goes wrong and with my track record, it's a distinct possibility. I invited him over one weekend when my ex had the kids and said that whatever happened could be no strings attached, I just wanted to feel like me again. And I did. He made me feel like I was a young again, like I had no worries or concerns, no obligations, and he made me feel like I was the sexiest thing he had ever been inside of. It was everything to me at that time.
Sex with a one-night stand for me is: renewal. The afterglow sits on your skin differently. And it's not awkward or anything between us. It's like our little secret when we give each other lingering looks sometimes while having drinks with friends. I think if he wasn't so great of a friend, I'd call him again or pursue something more, but at my age, I know the reality of what happens when relationships end sometimes. So that'd be my reason not to pursue a one night stand. I think some moments are meant to be just that, a moment."
Dre: "I felt there was nothing but problems after my one-night stand"
“I don't believe in one-night stands. I have a type of girl I'd rather be with and with that girl, I have to have a solid relationship with. I'm old fashioned in that way. Having said that, I have done it before, I just don't think I'd do it again. I was around 20 when I had my first and only one-night stand. I remember it because I went against what I normally do on dates and it ended kind of crazily because she and I were on two different pages. I was set up on a date by a homegirl and although the girl was nice, I didn't really see it going anywhere because she wasn't who I typically went for. We didn't really hit it off like that, but back at her place, a few drinks in, we both loosened up quite a bit, and I could feel an attraction there. I didn't necessarily come there looking for sex, but we ended up kissing, and I didn't try to push it away so obviously I found her desirable in some way or another. I think that one-night stands tend to imply 'just sex' and it was definitely something I thought was mutually understood, but she believed it would be a more than just that night thing. I don't think one-night stands kill relationship potential for everyone, but for me, it does. I prefer a challenge, and there was nothing challenging about that situation, plus I wasn't feeling her like that really.Sex with a one-night stand in one word for me would be: problematic. Communication is important and I learned it more deeply that night because for about a week, she chased me and the possibility of moving forward with a relationship. I just wasn't feeling her like that. Too often, we get sex and emotion confused, but I think in a scenario like that, I wonder, how could there be emotion if I just met you that night and you let me hit it? So yeah, problematic is how I'd describe one night stands."
Tiffany: "I felt free after my one-night stand"
“I feel like everyone should have a one-night stand at least once in their lives. I've had several. There's something exhilarating about having sex with a perfect stranger. There's risk involved that intrigues me. Of course, I wrap it, but the fact that you're going to your place or going to his place or a hotel and you don't even know this person's last name, the thrill of that conquer turns me on. It's an aphrodisiac to me. My most recent one was the end of January. It was the top of the year and I hadn't had sex yet for the year, so I said to myself, 'Self get back in the game'. I put on my sexiest dress, my favorite fragrance, and headed to happy hour at a local hotel. I was having a particularly stressful week at work, I remember, and that's one of my favorite ways to relieve stress: sex. He was a stranger. For me, when it comes to picking someone, it's about chemistry. I feel like if we click in our conversation, when our bodies do the talking, we should be able to click, too. Sometimes, it's a miss, but most of the time, it's a hit. This man was older, newly divorced, traveling for work. His head was bald but he had this salt and pepper goatee that I really liked. So there was some attraction there and as for conversation, he was able to sweep me off my feet and nothing was off the table. He kept our drinks coming. And from there, we went upstairs to his room and had an incredible night. When you don't care about the person, all inhibitions are nonexistent and I like that. There's no protest when I ask to be choked or bound by the hands or if I ask to be called a name.A one-night stand in one word to me would be: freeing. I had an orgasm from this man and didn't have to follow up with a call or text. That's free."
Chantal*: " I felt adventurous after my one-night stand"
“One-night stands are amazing. I'll be honest though, they aren't necessarily predecessors to long term relationships, but they don't prevent them either. I've had a lot throughout the years, a few have led to long relationships, the majority of them fizzled as quickly as the sun came up the next morning. I have them intentionally when I'm traveling. I spend a lot of time traveling for pleasure as a writer, so that takes me from place to place abroad – sometimes for days, sometimes weeks, sometimes months. I never know where I'm going next, so one-night stands are how I get my pleasure of another kind in there during my travels (laughs). I meet the most interesting people with the most interesting stories and I fall in love over and over again with the men I encounter.
My last one was in France. I liked the way it sounded when he said my name. It sounded like a song. A prospect for me has to be physically attractive, mentally attractive, and there has to be something about him that gives me butterflies in my stomach. It's always different and that's what I like about it. I never get bored, there's never a routine. On the flipside, it can be kind of emptying, but it depends on what I'm seeking from my encounters. If I go in there looking for validation, I'll come up short. But if it's for experience, I have the best sex. He was so talented with his tongue. It's to be expected right? There have been times that I've wanted more out of a one-night stand, but the thing about my job, the thing about being American, is I don't want to put forth any additional effort to maintain a relationship halfway across the globe. I just don't. It can be kind of detaching, but I have dreams. I have plans.
Sex with a one-night stand is adventurous to me. It comes close to going somewhere new, experiencing new things is one of life's most natural highs, pair that with sex and you have ecstasy."
*Names have been changed for anonymity
Have you ever had sex with a one night stand? What was it like? Would you do it again? Let's share stories below!
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We have less than 40 days left in 2024, and while I'm not one to rush goals just because it's the end of the year, it can be fun to challenge yourself to think about ways you'll close out this year big.
Whether you're planning to meet a certain financial or fitness goal, or you're simply trying to maintain and build on the progress you made this year, having something to look forward to is always a good look. Setting actual goals, according to research, actually leads to more success than just playing things by ear. So here are a few to get you started, sis:
(Disclaimer: Not everything is for everyone, so do like my Granny always says: "Eat the meat. Spit out the bone." Take on five out of the 40 and focus on that for the remainder of the year, or do them all. Either way, this is just to get you started.)
40 Ways To End The Year Strong and Inspired
Money Moves
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1. Increase your retirement (or other savings/investment) contributions by 1%.
Experts have found that you could be leaving money on the table by not upping your contributions when you can.
2. Cancel two to five subscriptions.
You could be missing hundreds, even thousands, of dollars a year due to sneaky price hikes and "updates."
3. Create a "fun" in a high-yield savings account.
This is especially important if you struggle with the dreaded b-word (budget) and will make next year's efforts a lot less intimidating. Even if it's $10 a month, do it.
4. Put on your big-girl panties, and set up automatic transfers and payments for at least one bill.
It reduces the stress of managing bills, lessens the chance of a missed payment---and the fees that come with that---and there can be cost savings for doing so.
5. Invest in a cleaner or housekeeping service.
Bosses who value their time (and mental health) invest their dollars into areas where the time they'd spend doing those tasks themselves could be better used to focus on other money-making projects. (And yes, rest is part of that.) Get a housekeeper, sis, or drop off that laundry, even if it's once per month.
6. Donate to a charity.
Beyond the tax benefits, it's a win-win for the greater good of communities you care about.
7. Review your insurance policies and negotiate a better rate (or move on) before their end dates.
Experts often agree this is a small but mighty step to take each year, especially since insurance rates are competitive, you could be spending more money than you need to (or not enough) and your insurance rates can affect your mortgage payments.
8. Call your loan provider and refinance.
As interest rates fall, “millions of borrowers may be able to refinance and get more affordable payments. As interest rates eased down to 6.5%, about 2.5 million borrowers could already refinance and save at least 75 basis points (0.75%) on their interest rate,” the Consumer Financial Protection Bureau reports. You can also refinance student and other types of loans.
9. Stop buying individual items and stock up via going bulk.
Research has found that, among 30 common products, buying in bulk could save you 27% compared with buying in lower quantities. Water, paper products, and baby products like diapers, toiletries, and garbage bags are the top items where people see the most cost-effectiveness. (This has been a lifesaver for me—children, large family, or not—especially when it comes to toothpaste, deodorant, toilet paper, and feminine hygiene products, saving stress, time, and money.)
10. Go cash-only for the holidays.
If you set smart goals and stick to limits on things like gifts, going out to eat, or groceries, you'll see the benefits of this. Cash-stuffing is one method recommended, but something as simple as taking a $10 bill out for lunch, disabling that card for an hour, and leaving your card in a safe place at the office can give you that mindset jump start to see how far you can take your money without the need to splurge.
Love And Romance
11. Say "no."
There are clear mental and physical health benefits to saying no including the setting of healthy boundaries, creating time and energy for other self-care activities, and protecting yourself from physically harmful situations (i.e. unprotected sex or abuse). Just say it, clearly and simply, when you need to.
12. Set a fun, free, adults-only date night for once a week or twice a month with your spouse.
If busy, high-profile folk have touted the success of this, even you can make the time for quality time with your partner. And it's even better when it costs nothing. The best connections are made doing something chill, challenging, or outside the usual dinner-and-a-movie date. Play a game that allows you to reconnect, take a walk in your neighborhood to chat and laugh, or try a little erotic chocolate/edible liquid/paint episode a la Mea Culpa.
13. Go out with Mr. or Ms. "Not My Type."
I love my man, but if I were waiting out for my "type" at the time, we wouldn't be celebrating seven (going on eight) years together. Sometimes having strict, unrealistic expectations for a spouse (especially related to things like height, physical features, or career path) is what's keeping you alone and lonely.
Take the pressure off and explore all your options. I'm not telling you to stop popping the balloon on the guy who earns $20,000 less than you if that's a hard no that Jesus himself told you to skip. I'm asking you to explore other options and see what else God might have out there for your love journey.
14. Immediately apologize and pray together.
I've learned that always being "right" isn't always ideal when you truly care about someone and you're in a relationship for the long haul. Defaulting to an apology when necessary, even when things aren't 100% resolved, is a good way to prioritize peace and save your energy for more worthwhile battles. Research has even supported the benefits of apologies in relationships, and how couples married for five or more years do it often.
15. Get a Rose and discover true self-love.
Do I really have to explain this? You've gotta know what satisfies you, and how better to figure that out than to practice self-love in the bed by yourself? You can also try this with a partner, but as a woman who got on this train very much later in my sexual activity journey. I have a lot more learning to do on my own, and even in a satisfying relationship, I like to find out new things about myself, by myself.
Figure out what you're into, watch what you want to watch, and read what you want to read to define pleasure for yourself. There's a freedom and empowering element there especially if you're used to prioritizing pleasing your partner.
16. Be direct and have the "money talk" with bae.
Money issues are one of the leading causes of divorce, so you need to have those conversations before you even think about marrying someone. And true, nobody can predict the future so you won't be able to avoid some challenges altogether, however, talking with your potential spouse about how they view money, their spending habits, and the pain points in terms of their approach to money management can at least give you a glimpse into what's in store if you do walk down the aisle, move in with them, or decide to share a bank account/business/child with them.
17. Invest in the "paid" version of that dating app.
I know plenty of successful, married folk who did this and met "the one" as a result. Let's be honest: The free version is for playing around. I had a lot of fun with my "free" profile back in the day, trust me. Upgrade that photo, profile, and package, and see if the quality of your dating adventures changes when you're serious about finding a true partner. Dating coaches and matchmakers cosign this.
18. Solo travel to meet that long-distance connection.
Sometimes, your perfect match isn't within 100 miles of you, and that's okay. Make it an adventure, enjoy the memories, and book that ticket. I met my man this way and it's been a whirlwind escape ever since. If you're not comfortable traveling solo, travel or (network to plan travel) with a group via Facebook.
Career And Business
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19. Schedule coffee or virtual meetups with smart people from your graduating class, previous employer, or current employer.
I have gotten many freelance opportunities by doing this. It's as simple as connecting and offering value (or simply learning how you can better equip yourself to do so.) It's also a great way to expand your network, spark new friendships, or find out about new job opportunities.
20. Invest in a well-made suit.
I don't care what industry you're in, a suit says "power," and it's not as old-school or out-of-style as you'd think. Plus the whole experience of looking for a new one (or getting one tailored) is fun and affirming. Try these options. I swear, anytime I wear a blazer, I'm treated like a celebrity or boss, especially when traveling. I was once upgraded to first-class wearing a yellow blazer outfit, and the airline professional literally said, "You look like somebody important. Here you go."
21. Volunteer for a worthwhile project or cause that's important to your company.
If you're overworked and underappreciated, skip this one, but if you truly have the time, love what you do, and want to advance, this move is clutch. Volunteering for extra projects got me where I am today in media because I had foresight, and knew that was the only way at the time to leverage relationships, and I was able to challenge myself to learn skills that 20 years later are still bankable. That VP you can't get a meeting with will be at that gala your company is planning, so join that committee, sis.
22. Write down why you deserve a raise and ask for it in your next one-on-one.
Gather those receipts (ie sales increase numbers, KPIs met, deals closed, people acquired via recruitment, the impact of systems updates, or other tangible success metrics) and ask for that raise before the first or second-quarter budgets are being finalized.
23. Instead of quitting, write down your exit plan.
While revenge quitting is set to be a thing next year (and maybe you're among those who will be leading the trend), try the better boss move and quit with a real plan.
24. Start automatically separating that estimated self-employed quarterly tax estimate.
If you have side hustles (or you're collecting 1099 income,) baby, you do not want to neglect those quarter tax payments. Talk to a professional, do your research, and set up automatic transfers to an account specifically for paying these at the appropriate due dates.
25. Sign up for a free one- to 11-week course related to your industry—or the industry you want to be in next year.
Institutions like Harvard University and platforms like Coursera offer free courses that can enhance your skills. You can also invest in certificate courses with accredited colleges as well as tech training.
26. Hit "Easy Apply" for 10 dream jobs listed on LinkedIn.
While you shouldn't solely rely on this when actively job-seeking, using this convenient LinkedIn option is a great way to get into the habit of applying for positions. And if you're already employed, you should still be "dating" other employers if you're looking to make a move in the next six months. Keep your interview skills sharp, practice toughening up for the "nos," and get a bit of an ego boost in the process.
Self-Care And Wellness
27. Pre-schedule three month's worth of massages.
Oftentimes this is cost-effective since some spas offer deals for multiple bookings. Also, it makes an act of self-care deliberate and important, not an option. When you get that reminder call, you'll know it's real.
28. Fire that therapist and try another one.
Cultural competency in mental health support is one major problem that can hinder Black women from even bothering with therapy. And who wants the added stress of spending multiple, paid sessions explaining why something is a microaggression? Cut the cord and move on to try someone else, either via a Black women therapists channel or recommendations from others.
29. Join a small group at church.
Bedside service ain't gonna cut it and neither is going to the usual Sunday service. Join a smaller group and upgrade your efforts to connect, network, and elevate spiritually. Even if virtually, take a step to dig a bit deeper with more targeted Bible study and discussions.
30. Say no, even to loved ones.
This is on here twice, for a reason. Saying no is the simplest, most powerful micro-action you can take today to make 2025 better. No explanations. No guilt. Say no.
31. Choose one "luxury" beauty product for skincare and stick to it.
This was trending big on social, especially for millennials hitting their 40s. There's just something so freeing about not giving in to every trend and sticking to the basics that work, especially when there are quality, healthy ingredients involved. Put those orders on auto-renew.
32. Sign up for a new sport or fitness class just for fun, not for results.
It's great to be on a weight-loss or weight-lifting journey, but try something just for the fun of it. Switch things up with a couple of these fitness activities.
33. Book a staycation.
Leave the passport at home and explore a nearby community or another town in your state. There's so much enrichment in your own backyard right here in the U.S., and you don't even have to break the bank.
34. Pre-schedule your mammograms, Pap smear, and peri-menopause checkups for next year.
Take control of your health by pre-scheduling essential appointments like mammograms, Pap smears, and peri-menopause check-ups for 2025. Prioritizing these screenings early ensures you stay on top of your wellness and make time for self-care in the new year.
35. Cut off support of beauty and wellness professionals whose customer service is below standard.
This is another one that many Black women have been vocal about—from unrealistic pre-appointment requirements, to booking fees, to long waits, to unsavory in-salon experiences. Spot the red flags early, and just stop accommodating foolishness. Support salons or experienced stylists who are kind, have proper systems in place and value your time.
36. Schedule five to 10-minute moments of silence on your calendar.
Again, wellness is not optional, and if it's not on my calendar, it's not official. Sit quietly. Pray. Meditate. Or do nothing. The benefits of silent moments are almost endless.
37. Download a meditation app.
If you've found that meditation is difficult to schedule or to even start, an app can help. Try this, this, or this one, and take that step to embrace something new to enhance your wellness routine. If you're tired of downloading apps, create a playlist for meditation via Amazon Music or Spotify and schedule a reminder to do it once a day or week.
38. Invest in a healthy meal prep or delivery service.
Time is emotionally expensive, so save as much of it as possible. Getting into meal prep to keep to your goals is a great way to save time, stress, and effort. The health benefits of meal prepping have also been proven via research.
39. Create a positive playlist on Spotify, Amazon Music, YouTube, or other streaming platform.
It can be podcasts, music, affirmations, or somatic sounds. It's a game-changer. You can even set an alarm to wake you up to start your day with the positive playlist. Not into creating your own? There are plenty to choose from with a quick search.
40. Set up reminders for Alexa (Siri or other AI) to remind you, "You are loved," and "You are okay."
This simple effort can boost your endorphins and remind you that you're indeed, not alone, and you will be okay, regardless. To set mine up, I simply commanded, "Alexa, remind me everyday 'Jesus loves me,'" and like clockwork she does. She almost scared the ish out of me one day when I'd forgotten the reminder was active, but it was the reminder I needed when anxiety had gotten the best of me that week.
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High Achievers: Black Celebs Redefining The Cannabis Industry With Purpose
As an avid cannabis lover, I truly appreciate the magic of the flower.
I also believe it's crucial to create a space for Black women to fully participate in the cannabis industry. We need to empower Black women to not only consume cannabis but also to thrive as entrepreneurs. As the only demographic stigmatized for cannabis use, this inclusivity is essential.
According to FlowHub, cannabis will add $115.2 billion to the economy in 2024. Despite this growth, Black women remain significantly underrepresented in cannabis leadership roles. Data from MJBizDaily reveals that men own 80% of cannabis businesses. Furthermore, Black people constitute only 2% of cannabis company ownership nationwide.
With that said, we thought it was only right that we curate a list of Black celebrity-owned cannabis brands you can support. For many of these folks, the brands are designed to bridge cannabis culture with storytelling, creating space for underrepresented voices in the industry. They strive to use cannabis to cultivate creativity and promote equity within an industry that has disproportionately affected Black communities.
1.Lena Waithe
Lena Waithe launched First Draft, her first cannabis partnership and collaboration with entrepreneur Chris Ball’s Ball Family Farms. She told ESSENCE, “He’s so passionate about it—he invited me to his plant and I saw him in his element. And he said, ‘If we’re going to do business, you’ve got to get to know me.'” Soon after forming a friendship, the pair decided to collaborate on First Draft. This hybrid cannabis strain, released in Los Angeles stores last year, offers a fruity experience described as promoting calm, bliss, and creativity.
2.Method Man
Method Man created TICAL (Taking Into Consideration All Lives) as a cannabis brand rooted in social justice. Recognizing the racial disparities in the cannabis industry, TICAL partners with Black-owned dispensaries and highlights quality products while advocating for equity. His efforts aim to dismantle stigma and create opportunities for communities of color.
3.Jay-Z
Jay-Z debuted Monogram in 2020, presenting a luxury cannabis line under the parent company The Parent Company, where he serves as Chief Visionary Officer. Focused on high-end products, Monogram offers artisanal cannabis curated by experts. Despite its premium positioning, the brand has faced financial challenges in a volatile market, reflecting the difficulties of scaling even with a superstar founder. Amid reports of a $575 million loss breaking early this month, it has since been reported that Jay-Z is no longer tied to the luxury weed line.
4.The Game
The Game co-founded Trees by Game, a cannabis lifestyle brand offering a range of premium products from flowers to concentrates. Known for blending his West Coast roots and entrepreneurial drive, The Game positions his brand as an authentic voice in the cannabis space. His involvement underscores the intersection of hip-hop and cannabis culture.
5.Jaleel White
Known for his role as Steve Urkel, Jaleel White ventured into cannabis with ItsPurpl, a collaboration with 710 Labs. Specializing in Purple Urkle strains, his brand merges nostalgia with premium-quality cannabis, catering to aficionados and new consumers alike. ItsPurpl reflects White’s commitment to authenticity and innovation.
6.Al Harrington
Former NBA player Al Harrington founded Viola, a cannabis company named after his grandmother. Viola champions Black ownership in the cannabis industry while producing premium products. Harrington also prioritizes social equity, advocating for criminal justice reform and creating pathways for minority entrepreneurs.
7.Whoopi Goldberg
Whoopi Goldberg co-created Whoopi & Maya, a cannabis line focused on alleviating menstrual pain and other conditions affecting women’s health. Although the company has since ceased operations, Goldberg’s venture was groundbreaking in addressing women’s needs in a male-dominated cannabis market, highlighting the plant’s medicinal benefits.
The EGOT winner and co-host of The View, is expanding her cannabis business. Under the WhoopFam umbrella, she has a new brand and is revamping Whoopi & Maya. Emma & Clyde, named for Goldberg's late mother and brother, was initially launched in 2022 with a limited Arizona run. The brand is now expanding to select stores in California, Arizona, and Ohio. It offers a range of products for both medical and recreational users, including edibles, pre-rolls, flowers, and accessories.
8.Lil Wayne
GKUA Ultra Premium, launched by Lil Wayne, focuses on high-end cannabis. The brand is a cultural extension of his creativity and artistry, blending music and cannabis culture. He told Forbes, “I used to just want to get high, now I smoke to get inspired. With GKUA, I'm sharing a feeling that I love." The rapper’s Co-founder Beau Golob added, “The combination of our incredible products, market knowledge and commitment to quality, paired with the unmatched fanbase of Lil Wayne, the ultimate cannabis connoisseur, creates an unprecedented opportunity to create a cannabis brand that values creativity and the artistic pursuit.”
9.Ricky Williams
The former NFL star created Highsman, a cannabis lifestyle brand featuring strains tailored to sports themes like Pre-Game and Post-Game. Williams emphasizes wellness, integrating cannabis into mental and physical health practices.Highsman decided to merge with Frozen Fields and Abundant Labs. Ricky told Forbes, “To remain competitive and drive continued growth, we began exploring M&A opportunities about a year ago, seeking to integrate our brand into a scalable backend. After numerous discussions with potential acquirers and partners, we concluded that merging with Frozen Fields and Abundant Labs presented the strongest path forward.”
10.Damian Marley
As part of Evidence, Marley turned a former prison in California into a cannabis cultivation facility, highlighting his focus on social justice and high-quality cannabis. Locals pushed back against plans for a weed-growing facility in their area. “Educating a community that was conservative was not easy,” Dan Dalton, co-founder shared withForbes. “It was hard to convey that our cannabis wouldn’t hit their streets and drive crime. What we grow gets into trucks and leaves the town; the facility has no signage. And all this tax revenue is here for the town now. The first year we provided 100 jobs.”
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