It's the struggle that every single woman over the age of 25 has gone through, at one point or another: the inevitable soft curve of the nice guy in favor of the bad boy. It's not that women are crazy, in fact, there's scientific evidence to support why women are biologically attracted to fuckboys.
Why Do I Keep Attracting Fuckboys?
But before we get all scientific, I want to get clear on the word fuckboy. If you've ever encountered one in real life, I'm sure you have concluded what that word means to you, but for those who have not, allow me to give you a brief description.
What Is a Fuckboy & Why Do I Keep Attracting Them?
Urban Dictionary has many definitions of the word, but let's sum it up with the all-encompassing description of "a boy who plays with a girl's feelings and doesn't really like them but would do or say anything a girl wants to hear to have sex with them or to get something they want." I will also introduce three categories of fuckboys: the Narcissist, the Machiavellian, and the Psychopath, which make up a sector known as The Dark Triad.
I can point to a number of reasons for an attraction to this type of guy. For starters, there's the perceived thrill of the chase or the potential risk of dating a "forbidden fruit" which also seems thrilling. It's like when we want something we know we shouldn't want, it makes us want it even more. Nonetheless, for the intent of this article, I want to stick to the facts, the scientific proof, in order to answer the age-old question: why do we find people that we know are bad for us so damn attractive? The answer lies in a number of scientific studies:
Women are drawn toward men who possess desirable traits to pass on to their offspring.
If you've ever heard of the phrase "alpha male," it dates back to evolutionary theories of mate selection in which individuals observe the characteristics of a potential mate before engaging in a relationship. This idea supports the aptly named "good genes theory" which hypothesizes women as more likely to choose a mate with strong qualities, such as physical fitness, because they are more likely to increase the reproductive success of her offspring.
Hormonal changes cause women to be attracted to certain types of men, especially "bad boys."
Specifically, during certain times of a woman's cycle, typically when she is ovulating, she's more likely to be drawn to sexually attractive qualities, such as specific facial features and dominant behaviors, according to a 2012 study by Kristina Durante. There is, however, research to the contrary, thank the Lord. Martie Haselton, Ph.D, describes in her book that outside of ovulation, women are better judges of character and may opt for a man who's more responsible, nurturing, and attentive to her needs. However, the temptation to satisfy our cravings still exists...and when given the options of a slice of cheese and a slice of cheese pizza, we tend to choose the one that will best satisfy our appetites.
The Thrill of the Chase
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This metaphor refers to what psychologists and communication theorists call attachment theory. Attachment theory seeks to explain the link between behaviors in child-parent relationships and adult romantic relationships. While there are four "attachment styles," the anxious-avoidant combination best describes some women's attraction to bad boys. In these instances, the avoidant personality type sends mixed signals to their (anxious) partner. For example, he takes hours, even days, to respond to your text messages, even if it's something as simple as "Wyd".
Or, he enjoys spending time with you, as long as it's late at night and inside the house, but never out in public. Each time you engage in an interaction with him, your "attachment system" is activated and you are only comforted when your lover employs a mediocre act of affection to assure you that he cares and re-establishes your trust. However, this exercise is the equivalent of putting a band-aid on a war wound as this is only a quick fix. Over time, you become fixated on the burst of emotions associated with your partner's run-of-the-mill actions. Meanwhile, your brain equates these anxiety-induced feelings with chemistry, passion and love.
The Dark Triad of Personality: The Narcissist, the Machiavellian & the Psychopathic
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I'm sure you've heard your fair share of narcissistic lovers, but have you heard of Machiavellianism and psychopathic traits? This charming cluster makes up what is known as the Dark Triad. In short, the Narcissist is known for their grandiose behavior, while Machiavellian personalities are considered to be master manipulators and psychopaths are characterized as being empathy-deficient.
Typically, individuals in this group prefer short-term flings rather than serious relationships, thus, their initial efforts to attract a mate may seem extremely attractive, as they'll pull out all the stops in the beginning. Additionally, and this may not even be fair, research maintains that individuals who possess dark triad personality traits also possess physical features that make them more attractive.
1. Narcissists
Most narcissists can be spotted by behavioral features such as grandiosity, a need for admiration and an inflated self-image. According to Dr. Gregory Carter, a psychologist who specializes in Narcissistic personality disorders, narcissists, in particular exhibit charisma, charm and tend to be well-dressed. Moreover, these individuals indulge in efforts to make themselves more appealing, using these strengths to the object of their affection's weaknesses. The good news is that our attraction to people with dark triad characteristics is often short-lived once the nature of their true identity is revealed.
2. Machiavellianism
In regards to attachment styles, the Machiavellian scores high on the dismissive-avoidant scale. Studies have revealed these individuals as skilled liars, egocentric lovers and very successful in manipulative behaviors. As far as romantic relationships go, these individuals score low in emotional attachments, thus making it hard for them to invest in their partners.
3. Psychopaths
OK, moment of transparency, here. In my mind, whenever I thought of the word "psychopath", I heard full-on background music from The Twilight Zone, but that's far from the reality of what it means to be diagnosed as a psychopath. While I am not a medical doctor or licensed to diagnose or treat anyone with a mental or medical illness, I hold a Master's degree in Applied Communication and my educational pursuits have led me to research characteristics of these individuals at great length. And what I can tell you is that people on this spectrum lack the ability to care about others. They react favorably to high impulses, being in control and are thrill-seekers, according to studies I've read. This can be equated to risky behavior when it comes to "dating and mating", as these individuals often behave erratically in sexual matters.
The Reason You're Attracting Fuckboys & Why You're Attracted to Them
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The irony in dating a bad boy is the perception that he'll be strong enough to keep us safe. We've seen this idea of the "tough guy" in movies or adopted this fantasy from our favorite music artists and we hope it will apply to us. The sad reality is that these men aren't equipped to protect us because they are the ones causing us harm. Perhaps the most damning reason for our flawed attraction to f*ckboys is that our picker needs a tuneup. Say what now?
Hear me out…
I'm suggesting you may be more interested in a project than a partner. If I'm correct, then this would explain why we continue to carry on with men when we know they are bad for us...even when we know how it's going to end, we still hold out hope.
Sometimes, even when we see the bright red flags, we proceed, granted with caution, down a dangerous road in hopes that it will be a smooth ride. I once saw a meme that said, "She was the type of woman that makes an unprepared man ask God to prepare him", and I think that's an unrealistic idea to begin with.
At the same time, I believe that some women secretly hold on to this notion. When dating these emotionally unavailable men, we realize that the odds are against us, but we feel like if we can get them to commit, it feels rewarding to us. Moreover, if we can get them to change their f*ckboys ways, it in some way validates the power of our womanhood. The tragic end to this idea is how it substantiates our worst fears when he doesn't choose us and we end up feeling like we are not enough.
How to Break the Cycle of Attracting Fuckboys
Learning to curb this attraction is going to take time. Remember when I mentioned that your attachment system becomes activated by the drama of going back and forth with your lover? This happens over the course of weeks, months and in some cases, years, so don't expect your desires to disappear overnight. One of the first things you'll need to do is recognize when your attachment triggers are at play. Get clear about what it is you're feeling. Oftentimes, we get so accustomed to dysfunction in relationships that it seems normal. It's not. And might I interject that we should NOT normalize this behavior.
In the same way that certain activities activate your attachment system, there are also deactivating strategies that can help turn your attention away from a person. Instead of focusing on how good the sex is, replace those thoughts with how bad the communication is. When you're tempted to meet up for a "Netflix & Chill" session, remember how bad you felt the last time they ghosted you for days after you hooked up. Learn to employ these strategies so that you can outgrow your attraction to boys and finally get a man.
Be advised, the same way you're learning to break the cycle of this relationship, the f*ckboy is also taking notes, learning which strategies are most effective to lure you back in and continue with his f*ckboy behavior, so stay woke.
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Also known as The Real Black Carrie Bradshaw for her relentless love of shoes and emotionally unavailable men, DeJa K. Johnson is unapologetic in her pursuits to find love, happiness, and orgasms. A graduate of UA Little Rock, DeJa earned a Master's degree in Applied Communication with an emphasis on Interpersonal & Romantic relationships. She is also the founder of TheBreakupSpace.com, a safe space for men and women who need help getting over the loss of a romantic relationship. To connect, you can find her on all social media @TheRealBlackCarrieBradshaw or send her an email to love@TheRealBlackCarrieBradshaw.com.
There’s just something about HBCU Homecoming that just hits different. Whether it’s your first time stepping onto the yard since graduation or you’re a regular at every Homecoming tailgate, HBCU pride is undeniable. It’s a vibrant celebration that unites the legacy of excellence and tradition with the energy and resilience of Black culture.
The experience goes beyond a typical college reunion; HBCU Homecoming is a family reunion, a fashion show, a cultural festival, and a week-long turn-up that embodies what it means to be unapologetically Black and educated. For HBCU alumni, the journey back to the yard each year is rooted in a love and pride that’s hard to put into words but impossible to deny.
From statement pieces to tech must-haves, every item represents the intersection of Black pride and HBCU love, ensuring that you show up to the yard in style and with intention. So whether you’re repping your alma mater for the first time since graduation or looking for fresh pieces to express your HBCU pride, these essentials will have you standing out, because, at HBCU Homecoming, it’s not just about showing up—it’s about showing out.
Thread Goals
diarrablu Jant Pants in Alia Noir
High-waisted, wide-legged, and ready to shut down the yard, the Jant Pants by diarrablu bring a whole new meaning to campus chic. Handcrafted in Dakar, Senegal, these free-flowing jacquard pants are perfect for stepping onto the yard with style and ease—making them a must-have for any HBCU alum’s closet.
Silver & Riley Convertible Executive Leather Bag Classic Size in Olive
This all-in-one luxury bag isn’t a bestseller for nothing. The Silver & Riley essential is made of Italian calfskin leather and thoughtfully designed, as it can be worn in four different ways: a shoulder bag, crossbody, a top handle, and a backpack. Chic and elegant, the Convertible Executive Leather bag is “the bag that every woman needs in her collection.”
Renowned Women's Intuition Cotton Graphic T-Shirt
Renowned
Renowned’s Women’s Intuition Cotton Graphic T-shirt features a bold graphic print inspired by the power and essence of women’s intuition. With its striking design, this all-cotton tee is a vibrant thing, making it a statement piece that celebrates feminine energy.
Mifland Million M Mesh Crop Shirt
Talk about bold, the Million M Mesh Crop Shirt combines edgy style with comfort, featuring Mifland’s signature print on a semi-see-through mesh fabric. Show up and show out in sophisticated flair.
HBCU Love FUBU
Melanin Is Life Melanated & Educated - I Love My HBCU Hoodie
Show off your HBCU love with this piece that represents everything you gained from your alma mater: a top-tier education, a community that lifts you up, and a deep sense of esteem for yourself and your culture. Wear it loud and proud, because being melanated and educated isn’t just a flex—it’s a legacy.
HBCU Culture Spelmanite Sweatshirt in Navy
Spelmanites, rep your Spelman pride with this unisex crewneck sweatshirt, designed for ultimate comfort and a relaxed fit. Made from a cozy cotton/polyester blend, this classic sweatshirt is as durable as it is stylish—making it an ideal piece for any Spelmanite showing love for their alma mater.
HBCU Culture Howard Is The Culture T-Shirt
Rock the ultimate flex by showcasing your Howard U love with HBCU Culture’s Howard Is The Culture t-shirt. This unisex tee offers a comfortable, relaxed fit that’s perfect for celebrating your HBCU spirit without sacrificing style or comfort.
DungeonForward FAMU - Strike Bucket - Reversible
DungeonForward’s Strike Bucket Hat brings versatility and style to the FAMU Crown collection with its reversible design, giving you two looks in one. Featuring a sleek black snakeskin-embossed brim lining and a bold outline Rattler emblem, this hat is all about repping your Rattler pride in style.
DungeonForward Savannah State University - HBCU Hat - TheYard
The Savannah State University HBCU Hat by DungeonForward is more than just a hat—it’s a symbol of Tiger pride and a nod to the culture. Perfect for gamedays, tailgates, or just showing off your HBCU love, this hat lets you carry a piece of the yard wherever you go.
Tech the Halls
Anker iPhone 16 Portable Charger, Nano Power Bank
Stay charged up with the Anker Nano Power Bank, which features dual USB-C ports, a foldable connector, and a compact design, making it perfect for those HBCU tailgates and late-night parties you pull up to.
Drip Check
Wisdom Frame 14 Square Sunglasses
Elevate your look with these angular square-frame sunglasses by Wisdom, bringing an ultramodern edge to any outfit. The sleek design makes them perfect for blocking out the haters while you stunt on the yard.
Coco and Breezy Eyewear Fortune in Gray Turquoise
The Fortune Glasses in Grey Turquoise is a bold statement piece to any Homecoming weekend ‘fit that “embody our fearless and outspoken DNA.” With their color and edgy design, these frames by Coco and Breezy are perfect for anyone looking to stand out and express their unapologetic confidence.
Howard U Lapel Pin
Rep your Bison pride wherever you go with this Howard U Lapel Pin from Pretty AmbVision. Whether adding it to your jacket, shirt, or bag, this pin is the perfect way to showcase your love for your alma mater while rocking your HBCU love with honor and distinction.
Mifland Standard Rucksack Mini
The Standard Rucksack is designed to evolve like that HBCU pride—getting richer, bolder, and better with time. Durable, stylish, and built to last, this Rucksack by Mifland is a timeless piece equipped with versatile carrying options and fully adjustable back straps for ultimate comfort.
Stay Fresh, Stay Blessed
Slip Pure Silk Sleep Mask in Pink
Keeping it cute starts with beauty sleep. This luxurious silk mask is an essential for a reason. If protecting your skin and waking up refreshed is your priority, look no further than this Homecoming essential.
Liquid I.V.® Hydration Multiplier Lemon Lime - Hydration Powder Packets
Stay hydrated and energized throughout Homecoming weekend with this Liquid I.V.® Hydration Multiplier in Lemon Lime. Just add a packet to your water bottle, and bless your body with 2-3 times more hydration than water with every packet. Because staying hydrated is the key to popping up and showing out all weekend long!
Loop Experience Plus Earplugs High Fidelity Hearing Protection
Designed for your hearing protection, these sleek earplugs reduce noise without compromising sound quality—perfect for enjoying the band’s halftime show, late-night parties, and DJ sets. Whether you’re front row at the step show or hitting the yard, your ears deserve to be protected in style!
Black Girl Magic Glass Cup
Sip in style and celebrate your melanin with the Black Girl Magic Glass Cup. Perfect for morning coffee, your favorite iced drink, or showing off your HBCU pride on the yard—this cup is all about keeping it cute while radiating your endless supply of Black Girl Magic.
Glow Up & Show Out
Black Girl Sunscreen SPF 30
What Homecoming weekend can be complete without an assist from this beauty find? Formulated to blend seamlessly into melanin-rich skin (no white-cast), protect your glow while you turn up with the Black Girl Sunscreen SPF 30.
Sienna Naturals Issa Rae's Wash Day Ritual Set
Issa Rae’s Wash Day Ritual Set from Sienna Naturals includes the H.A.PI. Shampoo, the Plant Power Repair Mask, Dew Magic, and Lock and Seal to get your crown right. Whether you’re repping your coils or rocking a new color on the yard, these products restore and nourish your strands, keeping your hair healthy, strong, and Homecoming-ready!
54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter
Stay glowing from the tailgate to the after-party with the 54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter. Infused with African-sourced ingredients, this rich, multi-purpose butter is the answer to keeping your skin soft and radiant through all the festivities all Homecoming long.
Saie Glossybounce Hydrating Lip Oil
Keep your lips looking luscious and nourished with the Saie Glossybounce Hydrating Lip Oil. Perfect for adding an extra pop to your pout before hitting the yard or freshening up between events, this lip oil is a beauty essential for staying camera-ready all weekend.
Join us in celebrating HBCU excellence! Check out our Best In Class hub for inspiring stories, empowering resources, and everything you need to embrace the HBCU experience.
Featured image by Visual Vic/Getty Images
Kendrick Lamar On Embracing Vulnerability, Self-Transformation & Feminine Energy
Kendrick Lamar is opening up about masculinity and vulnerability. The Pulitzer Prize-winning rapper sat down with former labelmate SZA for Harper's Baazar, and they discussed Kendrick's spiritual practices, self-transformation, and more. The Compton artist is known for keeping his personal life private but uses his music as an outlet that gives insight into his childhood, family life, and inner thoughts.
Here are some of the highlights:
Kendrick on his spiritual practices
Ain’t no bullshit. Ain’t no cliché. But I literally talk to God. Like, it’s to a point where I’ll be starting to think I’m going crazy. But then He has to remind me, “No, this is really me.”
My early-morning practice is that I have to run. When I started running, that’s where I started to understand. There was this threshold of pain in the spirituality for me. I remember my shins was aching and I was like, I got one mile to go. Then I get whispers and downloads and start talking about shit that I want to know about. And next thing I’m three miles in, four miles in. I wake up and do that shit every day.
Kendrick Lamar
Photo by Samir Hussein/WireImage
Kendrick on his top three keys to self-transformation
The power of honesty and being honest with myself, perspective about the person sitting across from me, and learning that vulnerability is not a weakness. That last one probably been one I’m still developing.
Kendrick on vulnerability and childhood
We talk about our childhood. I hate going back to that. It’s traumatizing. My pops, he was tough. He was militant, as far as every day you are expected to go to work, take care of your family, get back up to do it all over again. Being-a-man type shit, right? And he never showed no weakness. He never showed any emotion that could garner a one-up from the person sitting across from him. And I learned to experience that, not knowing I had them same traits, right?
But for what I do, there is certainly no growth without vulnerability. If I understood the power of vulnerability earlier, I could have had more depth and more reach to the guys that was around me in the neighborhood coming up.
You know, our parents, they never had these outlets to express themselves the way they wanted to. I’ve always looked at us as somewhat of a beacon of hope [for them].
Kendrick Lamar
Photo by Pierre Suu/Getty Images
Kendrick on balancing his masculine and feminine energy
I have to balance both. At first, all I knew was the masculinity, and I always kept that wall up because of my pops.
But the more I delve deeper into my music and the more expressive I get with myself … that is the feminine energy right there. That’s not the bravado that I grew up seeing all the time. This is who I am, the soft-spoken me, and I have to own it.
This is where my superpower lies. Because if my job is to communicate, I need to be able to communicate with everyone. I need to be able to sit in front of SZA and talk to you in a way where you feel comfortable, in a way where it feels authentic from me to you, you to me, and I can’t do that with a wall up. I can’t do that with my full masculinity.
Kendrick on anger
I don’t believe I’m an angry person. But I do believe in love and war, and I believe they both need to exist. And my awareness of that allows me to react to things but not identify with them as who I am. Just allowing them to exist and allowing them to flow through me. That’s what I believe.
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Feature image by Arturo Holmes/MG23/Getty Images for The Met Museum/Vogue