Kandace Banks Talks Surviving The Toxic Side Of Fashion To Launching Her Own One-Woman Show

The internet has been a global platform for undiscovered artists and entertainers to freely share their talents without the backing of big-budget studios. Many creators have gained Hollywood success by artfully telling their lived experiences in a way that feels relatable to millions of viewers via social media and YouTube.
It wasn’t just creativity and charm that led to their cultural popularity, but their determination to express themselves when faced with life’s difficulties that would eventually unfold into multi-million dollar empires. Witnessing the glow-up for so many online creators, if there was a designated road to success Kandace Banks is forging her own path in real time.
"Thanks, Kandace Banks" is a captivating scripted series with a unique point of view of the fashion industry that many outsiders never get the opportunity to witness. Taking on the tropes of The Devil Wears Prada, fashion stylist turned writer, director, producer, and star of her viral social media-based scripted series, Banks provides viewers with a fashionable account of how she went from aspiring intern to eventually becoming blacklisted in the New York styling scene.
Moving to the city to pursue her dream as a celebrity stylist led to internships with various industry professionals with well-to-do clients; however, we soon find out that everything that glitters isn’t gold. Her boss, Miranda, was the first she introduced to her audience, and with each episode, we witness a whirlwind of emotions, challenges, and pivots that left millions of viewers wanting more.

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Making the decision to leave New York City for Los Angeles after a series of continuous setbacks, she had no idea where her ambitions would lead her but hard work, self-evaluation, and determination have proven that trusting the process is paying off more than she ever anticipated.
Now the star of her one-woman scripted show, Banks' story resonates with not only Black women struggling to find their footing in the fashion industry but also those feeling defeated when life seemingly intercepts their dreams for reality.
xoNecole: You experienced a real-life version of 'The Devil Wears Prada,' where did you find the courage to share your story as a Black woman in the fashion industry when it often feels taboo to speak up about negative experiences?
Kandace Banks: I was so scared, but my vision for it wouldn’t leave me alone. I told myself I couldn’t talk about it on the internet, I would get shunned or blacklisted, but I kept having visions and flashbacks of what I went through, so I was like, no, I have to do this. I was so scared to post the first episode, but I posted it, and it went viral and for me, back when “viral” meant 300,000 views.
My worst fear did happen. [The celebrity stylist] reached out to me saying, 'Take those episodes down. I have a lawyer, and they’ll be contacting you,' but I didn’t take the episodes down. She tried to say she never cursed me out or treated me badly when, literally, those episodes were taken directly from my journal. I would go home and write down word for word what those people said to me while it was fresh in my head.
So I have journal entries of fresh conversations. That’s where I got the name from, "Thanks, Kandace Banks." I would email my entries to myself, and since it was digital, I was able to access it from anywhere. I’d be on my phone writing myself and my email signature was "Thanks, Kandace Banks." So when the pandemic hit, I was going through all my journal entries and reading them, like, 'Oh my God, my life is a movie. I should turn it into a web series and call it 'Thanks, Kandace Banks.'"
xoN: As you’ve mentioned in episode one, you are no longer a fashion stylist because of being blacklisted, how did you know?
KB: One lady was literally like, I spoke with your references, and they said it wouldn’t be a good fit. So the girl I previously worked for was literally like, don’t hire her. I could never do that to another young Black girl trying to make it, so I don’t know how those women could do that to me. How can you not see yourself in me? I was very disappointed when that happened. I sat down and had a self-reflection, which is why I had an episode in the first season where I was playing the angel and the devil in my bedroom.
xoN: When did you decide to give up on your dream of being an NYC-based stylist to pursue another?
KB: Well [after being blacklisted], I got into a car accident, so I was forced to get a desk job because I couldn’t lift my arm. So while I was healing, I worked in corporate, and then I was waiting for my settlement check to come in from the accident. Guess when it came in, February of 2020. I finally got the check, my shoulder was healed, and I decided to quit my job and be a full-time stylist again. Nothing was going to stop me. 2020 was going to be my year! Who knew what was around the corner in March 2020, a worldwide pandemic? I was like, 'What the hell?' I just couldn’t catch a break. I was actually on set styling when I first heard about the shutdown.
We couldn't gather in groups of more than five, and there were tons of people on set. I was shooting with Shea Moisture, and it was a multiple-day photoshoot. They told us we couldn’t come back the next day and that production was permanently on pause. Little did we know the whole world shut down. I felt so defeated and I was questioning my styling career.
I had an identity crisis during the pandemic. That’s when I decided to move to Los Angeles. I thought, instead of chasing this styling career— because I’ve had so many setbacks— maybe that’s not what I’m meant to do with my life. Maybe I’m meant to go to Hollywood and make this into the first Black fashion television series. My web series incorporates all of it. It incorporates my eye for visuals, creativity, and I get to style myself.
xoN: You’ve been able to captivate your audience not only by your storytelling but the visuals are so creative, as well as your outfits. Can you share your creative process and if this was something you envisioned for yourself?
KB: I had no idea. I’ve always been a super creative person. I’ve always been a person who can figure out how to do something myself. That’s how my mom raised us, do everything yourself. So once I had the idea for a web series, I just naturally put the pieces together, figuring out how to make it work and how to make it happen as a one-woman show. I didn’t know I had this in me until I forced myself to do it, and I really surprised myself.
Setting up my tripod and filming was not easy at first, the locations were very public. I was at the Santa Monica Proper, which is a very well-known hotel, and people were staring at me like, “What’s this girl doing?” I was filming at the table and then I would run to the bathroom, put another outfit on, and do the other character. No one would be there with me. It would just be me, alone in front of all these people, filming at a restaurant.
xoN: That's very courageous.
KB: Yes! At first, I didn’t have locations, but then I got hired at HBO Max, and that’s where all the scenes in the office took place. The first time I went viral, that episode is at 6 million views now, and it was filmed at my office at HBO. They told me this office is open all year except on Christmas and New Year’s Day, but we’re open 24/7. It was such a blessing. I asked if I can come in on the weekends, and they said absolutely. So I would pack my suitcase, go in on the weekend, and have this huge entertainment company building all to myself.
Filming in all of the rooms and it felt like such a spiritual experience.

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xoN: Wow, that is perfect alignment.
KB: At first, being on camera silent-acting was really awkward for me. I’m acting things out, but I’m not talking to the camera. It's not like my voice is being recorded. I do the voice-over after the fact. So, being in those restaurants, moving my lips, and not saying anything was really weird and really awkward. I was even consulting my friends, asking if I should move my lips and match them with a voiceover, so it was a real process [of] seeing what worked the best. I finally found a groove, and it took off.
xoN: Do you use a script when filming?
KB: Well, I outline it. I write the whole season in advance, but for each episode, I’ll do an outline of one sheet with a synopsis of the episode at the top with a location and my intentions with the episode. I think it's good to set your intentions before you do something like this. I’ll also have the scene breakdown; I need a scene with this character doing this, and I need a scene with this character doing that. Then I’ll pick out my outfits while coordinating like, if Emily is wearing this color then my character will wear another color.
xoN: We’re all rooting for you as viewers; however, we see you taking accountability and reflecting on your actions as an intern in the fashion industry and how you could have done better. How important are those self-check-ins when things are not going as planned?
KB: I’ve always taken accountability, I’ve always been able to admit when I'm wrong, and I’ve always sat down and asked myself why a situation happened the way it did. What could I have done differently? How could I have made this person happier? That’s always been my style. Maybe it’s because I’m a little self-deprecating, I’m hard on myself, and I’m a people-pleaser. I’ve always taken time to self-reflect, and a lot of times, I was in the right for standing up for myself because you have to. You’ll be taken advantage of, and people will walk all over you.
You have to show people how they can treat you. In my 20’s I just didn’t know how to harness my power. I didn’t know how to stand up for myself. I had a ton of attitude, letting people know they can’t talk to me in any type of way.
When really, as an intern, you’re starting from the bottom, you haven't made a name for yourself, you have no projects behind you, no credibility, so I had to learn how to be humble and learn what I need to learn while taking all that knowledge and put it into my own career which is what I eventually ended up doing.
xoN: What do you envision for "Thanks Kandice Banks" in the future?
KB: I want to eventually have a whole team. I have ideas for branding and logos. I want to start doing more commercials and teasers for each episode. I want to market this as a real show. I look at Issa [Rae] as a blueprint, and that’s the No. 1 comment I get, “You’re the next Issa Rae!”
I think she and I do have similarities as far as using the internet to put out our content. I know someone is going to pick up my show, too, but fundamentally, we are completely different people. She’s not serving fashion. She’s a great storyteller. When I make it, I’m going to be serving y’all looks and editorials. I’m going to do it completely differently than she is doing it. I can’t wait to have my movies. Once I get to that point, I plan to be in my own lane.
xoN: I can see your creative growth from the first season to your current, even in the way you film. Now I see it more as she wants to be on TV! Where do you envision people watching Kandace Banks?
KB: Of course, you know I’ve really thought about this. I can see it being on a Netflix or HBO Max but Apple has phenomenal shows. I don’t know who’s running content at Apple, but they’re doing a great job. The shows there are so good. Apple, pick me up!
xoN: We see comedies, but we don’t see shows that are fashion-focused.
KB: And Black! Where's the Black version of The Devil Wears Prada? Where’s the Black Gossip Girl or Clueless for the people? Not just Black actors but really for us. I want to be the first.

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xoN: Why do you feel your story needed to be told?
KB: Nobody realizes how toxic the fashion industry is. They think it's all glitz and glam. They think it's all about putting people in beautiful gowns and dresses when really there’s politics within the fashion industry. There’s no pay. The fact that I was working a restaurant job on the side, knowing I shouldn’t have been taking any orders, delivering meals. I was the worst server ever. Restaurant life was not for me, but I had to do what I had to do to make money. They [fashion internships] didn’t even pay for my subway tickets, nothing.
I feel like my story needs to be told because it’s really cut-throat, really hard, and it hasn’t been told from a Black point of view. I have such a clear vision for it in my head. I just need the funding and a team.
xoN: What advice would you give someone pursuing a career in fashion or any other industry and not really seeing the results they anticipated?
KB: I would tell them, nothing ever goes as planned. God, laughs at plans. Keep your head down and expect the unexpected. There will be curve balls thrown constantly, but nothing worth having comes easily. Your career is worth the fight. When things get hard, you have to keep the bigger picture in mind and remember why you started, and just keep going. You also have to know when to be humble and take criticism, but you also have to know when to stand up for yourself. There's a time and place for both.
You have to expect to work really hard. I didn’t expect to work as hard as I had to. If you go in with the mentality of having to hustle and grind, unfortunately, that’s what you’re going to have to do. People are going to treat you terribly, but you have to be confident within yourself to know that you can't take anything personal. At the end of the day, you have to do your best work and give it all you got and know that you’ve tried your hardest.
xoN: What are your thoughts on knowing when to pivot if things aren't working out as planned and being pulled in another direction?
KB: I had no idea Hollywood would be calling my name. I had no idea I would decide to be an actress, director, and producer. This new endeavor that I am on encompasses everything that I’m good at. I believe that styling was just my introduction to one thing, and God said this is just a piece of the picture, a crumb of what’s in store for you. I was so sad when styling didn’t work out, but little did I know this would be my story that's going to make it to the big screen.
You can watch seasons 1-3 of "Thanks, Kandice Banks" on Instagram @_Kandace or Tiktok @Kandace.Banks.
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
How Les Alfred & Kayla Greaves Built Their "It Girl" Brands With Intention
It’s not always easy being an “It Girl,” but Les Alfred, host of She’s So Lucky podcast, and Kayla Greaves, beauty expert, reporter and consultant, never promised it would be. Instead, the two creators are forging their own paths based on resilience. Les originally launched her podcast, formerly Balanced Black Girl, from her bedroom in Seattle after creating fitness content elsewhere online.
Last year, she left her corporate job to scale the Dear Media-hosted series, which she rebranded earlier this year. Meanwhile, Kayla has worked as a journalist and editor, including for InStyle as Executive Beauty Editor. In 2023, she left the company to focus on consulting, hosting and speaking engagements.
Despite launching media careers from different pathways, the two New York-based women have forged a friendship where they can discuss their ambitions and challenges.
Both women are part of xoNecole’s It Girl 100 Class of 2025, recognized in the Viral Voices category for the impact they’ve made through storytelling, creativity, and authenticity. Together, they represent what it means to build an "It Girl" brand with integrity and depth. In the spirit of SheaMoisture’s "Yes, And" ethos, Les and Kayla embody the freedom to be multi-layered as women evolving boldly into every version of themselves.
This conversation has been condensed and lightly edited for clarity
On Forging Their Own Paths
Les Alfred: Being a Jane of all trades is incredibly challenging. And one of the challenges I've faced is that the scope of what podcasters now need to do has increased so much. When I first interviewed you in 2019, I was still very new at it, but I remember being on a Skype call with you from my bedroom in Seattle. That was how I ran the show. And that was good enough. That is absolutely not good enough these days. The scope and the quality keeps increasing, but the resources that you have don't necessarily increase in order to remain competitive.
I get asked so many questions from people who want to get into podcasts and they want to get started. Most of the time, I'm just like, 'I don't have tips for you.' Because, one, I don't know what it's like to start in this current environment. Two, I know what it takes to contend and be consistent in this environment. The barrier of entry is a lot higher in terms of having something of quality than it was before.
On Balancing Ambition and Rest
Kayla Greaves: I've had to make a very clear effort to slow down and just not take on as much. Yes, you're running a business, but you're also living your life. I had one of those days yesterday. I just laid down and listened to white noise for hours because I just needed my brain to just be clear. I called a friend. I cried.
I'm starting over again today. The sun is out. It's a new day. And that's just sometimes what you have to do. You can't show up for your audience or for other people, if you can't show for yourself. I think that creativity comes from a place of living your life and having genuine experiences, and then sharing those experiences through your art.
"I had to give myself permission to let myself grow publicly in ways that I'd already done personally."

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On Evolving Through Growth and Rebranding
Les: I didn't create Balanced Black Girl until 2018, but I started blogging and creating content and doing things under the Balanced brand in 2014. I was 24 years old at the time. Now, I'm 36. The things that were important to me, the perspective that I had and the stories I wanted to tell were entirely different. I think I had to give myself permission to let myself grow publicly in ways that I'd already done personally. The show isn't really about wellness anymore. And that shift started happening a couple of years ago.
When we started expanding into more lifestyle topics, more self-help topics [and] talking about entrepreneurship, the audience responded really well. That was when the show really started to grow and take off. And that was what got so much more engagement than the episodes back in 2020 when I was doing hour-long deep dives on gut health.
Rebranding the show was something I've been thinking about for a long time. When I was finally like, 'Oh, I need to do this,' honestly, was the 2024 presidential election. I was like, these people are about to be in here acting crazy. I do not feel safe with my business name being what it is. I don't want to be targeted for any BS. We saw what they did to the Fearless Fund.
"You have to balance your integrity with your income."

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On Integrity Over Income
Kayla: I have many other interests aside from beauty. I'm growing and I'm changing as a person. I'm not the same person I was when I started at InStyle in 2019 before the pandemic rocked everybody's world. I don't think reviewing every single lipstick that comes out is exciting or interesting, because everybody does it now, and everybody feels like they're qualified to speak on things that they're not qualified to speak on. I'm currently in that pain point of growth.
I don't think I have always been in environments where I've been encouraged to branch out on my own ideas. I finished Ina Garten’s memoir maybe a month ago. She kept repeating this quote in her book. She said, ‘What goes in early, goes in deep.’ Now that I'm on my own and I don't have the resources of a traditional media company, which is what I have become accustomed to, sometimes it's difficult for me to be like, 'Okay, just go ahead with the thing.'
I think, Les, just the other day, you reposted somebody saying that they let go of a five-figure deal and then got double the next day because it just didn't feel aligned for them. Those are the things that happen. I have to find a balance of, 'Okay, how do I keep myself afloat?' And that may mean I may not be balling out of control just yet, but I'm okay for now. I can buy myself nice things every once in a while, but you have to balance your integrity with your income.
Les: There are just certain lines that I'm not willing to cross. Especially when I created more wellness content, one of those lines was I will not promote any sort of weight loss product. All of these GLP-1s all want to advertise on my podcast. I actually have nothing against those types of products, but I don't ever want someone to look at what I'm putting into the world and think that I'm saying that they need to feel a certain way about their bodies.
Even if the money is great, that's not for me to say, and that's not the type of message that I want to put out here. Or, I had another kind of brand deal come through that would have required me to divulge things about my personal life that I just don't really want my audience knowing about me, and bringing them along on journeys that I just find personal and I want to keep offline. I don’t want to be known for dragging my mess all over the internet for a buck.
I don't want to be known for being an influencer. I would love to be 1,000% in on my podcast, scale it, have it grow to be a media empire where I'm producing and putting out other bodies of work. For now, until that other side of the business really picks up and gets to the point where I want it to be, I kind of need to play the influencer game a little bit to live in this expensive city. But I'm gonna do it on my terms. It's a constant compromise that I'm coming to with myself.
"You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do."

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On Mutual Admiration and Friendship
Les: Something that I really admire about you in having known you for the past couple of years is you don't wait for a roadmap. You jump in, you roll up your sleeves, and you do it. You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do.
Kayla: Well, first of all, I want to say thank you for saying that, because that means so much to me, and it's very affirming. That's exactly how I feel about you. I remember, even at your first live show, you're like, ‘Oh my god, I'm so stressed. I don't know what I'm doing.’ And, the shit sold out. And, you know, and now, like, you see the growth of the podcast. And you have nearly 61,000 subscribers on YouTube. I just checked recently.
I talk a lot about people that really just need to not say anything on the internet, because it's so frustrating as somebody who grew up as a traditional journalist. You want people to fact check and ask thoughtful questions and have good conversations. I've never said that about you. I've always loved your podcast. And I've sent a lot of your episodes to friends when they're going through specific things that you're talking about.
This season has been a little bit slower to me, so you've been a constant source of inspiration, and it's just been such a pleasure to see your podcast grow despite the challenges you've had. I know it's not easy, but you continue to grow and continue to push through, and I really admire that as somebody who sat and cried yesterday and listened to white noise.
And this is why I tell you all the time, you really do inspire me. I love you a lot.
Les: Oh my gosh, I love you a lot. I'm so glad that the podcast brought us together.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
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