

This Is How You Can Continue To Show Support To Small Businesses
The coronavirus pandemic has unquestionably affected small businesses in a myriad of ways. From working remotely to dwindling revenues, regular processes are becoming a thing of the past as COVID-19 has forced business owners to significantly scale back their operations.
While the federal government recently rolled out a $2 trillion economic stimulus plan intended to aid US business and the American public, small businesses and entrepreneurs are currently struggling to make ends meet. While designed to slow the spread of the virus, social distancing has stripped small businesses of their in-person customers and all but shattered their cash flow. For many independent business owners, from photographers to hairstylists, the effects of the global pandemic can be challenging, if not devastating.
While undoing the effects of the coronavirus will be a much larger job, not all hope is lost. There are several ways that we can help still support our local businesses. We asked a variety of small business owners how people can aid their companies while we power through these tough times.
Jane, Founder of Nolaskinsentials
"Nolaskinsentials is a millennial, plant-based, cruelty-free skincare brand. We offer a variety of skincare products that cater to all types of concerns as well as skin types. To help provide our customers with accurate/personal recommendations, we also offer free skincare consultations as well!
"We're an e-commerce brand, so it's nothing out of the ordinary for us to continue shipping packages to our Nolababes. In terms of getting orders out in a timely fashion — that has been delayed due to the pandemic. However, we're still trying our very best to make sure everyone receives their items as safely and as quickly as possible.
"Our main concern right now is the safety of not only our customers, but everyone that this pandemic is currently affecting. With that being said, we feel the best option is to stay home and shop online for the things you need, skincare included. The safety risks are significantly lower than having to go out and publicly shop. With so many shortages of products from bigger brands, this is practically the best time to shop small businesses — we're fully stocked and ready to push out orders!
"In terms of remaining positive, I've been able to spend more time with my family for one. I also make it a point every morning to meditate and listen to my body and find out what it is I need to continue pushing through. My customers motivate me as well, they give me the extra 'umph' I need to get through the day. Because, well — acne doesn't stop just because we're in shambles. They truly keep me going, without a doubt."
Gabrielle McBay, Chef, Entrepreneur and Content Creator
"I provide private chef and boutique catering services. My business has definitely experienced unexpected change. As a chef, I work with people and events and now that everyone has been ordered to stay at home, all of my events for most of the year have been cancelled. I'm not sure when the next time is that I'll be able to work...and that's something that I don't think anyone can plan or be ready for. People can patronize small businesses during this time by supporting or sharing their products and services. Many businesses are trying to find new ways to reach customers online.
"Along with being a chef, I'm also a content creator. When COVID-19 started, I wrote a cookbook in 10 days with my followers on Instagram. I wanted to give people an easy cooking guide that will help them feel more comfortable in the kitchen, especially during this time. Patrons can support me by purchasing my new digital cookbook,You Have Food at Home.
"To be honest, it's been challenging to be calm and positive every day. I'd be lying if I said I haven't had my moments or been scared of what the future looks like. One thing I've been doing is giving myself grace to feel. It's OK to be sad or frustrated. But it's not OK to be consumed by fear and sit in worry. My faith motivates me to keep going. I trust God, above all things."
Dr. Alison Mitchell, MD, Founder and CEO, Renewed Hair Co.
"We provide clinically proven restorative hair care products that are 100% organic, non-toxic and yield results in the first 30 days. Our pioneer product, the Renewing Hair Elixir, combats a plethora of hair issues including hair loss, scalp irritation, balding, stunted growth and overall hair health.
"Thankfully, our products are made in the US, so we have been able to stay stocked. We have intensified many processes with our manufacturer and fulfillment company to ensure the utmost sterility and safety for our customers. We have, however, incurred delays in shipping times and processing of orders due to minimum personnel working at our centers. This pandemic has prompted us to be intentional with communication to customers and offering relief with reduced pricing during this time.
"There are many ways to support small businesses like ours during this time -- outside of making a purchase. Sharing a story about our products, liking and commenting on our social media pages and telling others about our hair care products are great ways to support. Also, when considering personal care while at home, giving thought to using Renewed Hair Co is hugely supportive.
"This company was founded on faith, and that same faith is what we are standing on to get through this difficult time. We began with a mission to help others solve devastating hair issues and through this pandemic our desire will remain the same. Though times are tough, our loyal customers still deserve to keep their hair healthy and flourishing. We know that this will pass, and we are determined to weather the storm until it does."
Kia Marie, Owner and Lead Event Planner for Kia Marie Events
"Kia Marie Events services includes event planning, event design, event management and one-on-one mentorship in event planning. It's the home for exclusive events for people who love to be elegantly entertained.
"We all are going through some form of change. I'm encouraging my clients to postpone their events instead of canceling. So far, we've postponed two events and two weddings into the fall season and the summer of 2021. The positive change is that I've been able to look at my business as a whole. I'm in the process of a rebrand and this has given me some time to enhance the Kia Marie Events experience for our clients.
"During this time, it's important for small businesses to let their past, present and future customers know that they are still in business. We can support small businesses by purchasing gift cards, online shopping, supporting local meal delivery services and sharing business offerings through social media platforms. If you have income coming in, invest in your business by signing up for memberships, coaching and industry educational courses. As for Kia Marie Events, we ask that clients support by postponing their events instead of canceling them. We are here to help our clients navigate and manage this process.
"When it comes to staying positive, I read daily affirmations, check on my circle daily and invest in my business. I also take breaks when needed. At first, I was bogged down with making sure my business was OK. But God has already confirmed that He has that part covered. So, for me keeping my head high, spending time with my family and keeping in touch with like-minded people keeps me calm and balanced."
Miriam Milord, Founder and Creative Director for BCakeNY
"BCakeNY is a custom cake studio located in Brooklyn, New York. Founded in 2009, we are dedicated to creating specialty cakes for all occasions. Our mission is to transfer our clients' vision into extraordinarily unique and delicious cakes. Our store front in Prospect Heights, Brooklyn is a community staple and we have been serving our clients over a decade now.
"BCakeNY has been majorly impacted by the pandemic. We mainly create cakes for large events like weddings and birthday parties and to keep people safe it was necessary to implement social distancing and ban large gatherings. For us this meant massive cancellations and layoffs. We had to immediately adjust to the new customer need of small cakes for at-home celebrations and virtual parties. We are working with a small staff now, from 18 down to five. It has been a tough adjustment, but we appreciate that we can still provide a service and jobs for a few employees.
"We support our neighborhood businesses by ordering in from restaurants or purchasing gift cards for friends and family. Small businesses are suffering, and we are trying to support our community as best as we can. We are offering smaller-sized custom cakes that can be ordered online for delivery or pick up. We also ship and deliver cake jars. When you order on our website, you can also donate a cupcake to our healthcare workers which we deliver to our local hospitals every week. Times are difficult for everyone and if you can't purchase from your favorite small biz right now, you can always support them by simply liking and sharing their social media posts.
"My employees and clients keep me motivated, we want to continue to provide jobs and joy. Birthdays still happen every day and smiles and joy are so needed right now. We work hard for that every day, despite the uncertainty of these times."
Fatima, Makeup Artist, Content Creator and Beauty Influencer
"I offer beauty services to clients for weddings, fashion shows, photo shoots and special events. With this being prom, graduation and wedding season, my appointments have been postponed until further notice.
"Some of the most effective ways to support small businesses during this time is to like and share their social media content as well as purchasing their products. Being home more allows me time to work on my craft, brainstorm and research different things that inspire me.
"What really keeps me motivated is the people who are still reaching out to me and letting me know when this is all over, they still want me to be a part of their most memorable moments."
Mecca Gamble McConnell, Photographer
"My company, Mecca Gamble Photography, offers brand photography for women of color. Due to the stay-at-home orders, I can't shoot, and I've had to cancel, reschedule and refund a number of shoots and upcoming events.
"Customers can support my business by rescheduling or booking future dates on the calendar. Right now, I am really leaning on my faith and my family. Professionally, I have a group of colleagues who support me and keep me encouraged. During this time, I am enjoying the opportunity to learn new things."
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Featured image via Mecca Gamble McConnell/Instagram
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Release Stress & Restore Harmony In Your Body With Shaking Meditation
When we reflect on our own path as women in light of the women who came before us, it’s easy to see that the loads we’ve carried haven’t always been the lightest. From everyday stresses to generational trauma with roots that are difficult to trace, one must ask where all that weight goes if we never release it.
The body holds the score for all the anxieties, worries, and unease that we’ve endured over time. Family and society often tell us to quiet our emotions, maintain a brave face, and keep our emotions bottled up within. But as we know, anything with too much pressure will eventually burst.
And while we are steadily discovering self-care methods like meditation to shed this emotional baggage, it may take a little more than sitting still in the quiet of our mind to let go of our deep-rooted tension. Fortunately, mindful movement could be an unexpected way for you to let go of worry and anxiety while building emotional resiliency, and such is the case with shaking meditation.
What Is Shaking Meditation?
Shaking meditation is a form of tension and trauma-releasing exercises or TRE that “assists the body in releasing deep muscular patterns of stress, tension, and trauma.” This series of exercises of muscular shaking and vibrating activates a natural reflex mechanism that releases muscular tension, thus calming down the nervous system and encouraging your body to return back to a state of balance.
“Shaking meditation can be powerful because it moves your body — and in Eastern medicine, we say that moves your chi,” says Jenelle Kim, DACM, L.Ac, a ninth-generation doctor of acupuncture and Chinese medicine and author of Myung Sung: The Korean Art of Living Meditation.
According to Dr. Kim, understanding chi helps us understand our bodies and how we're feeling mentally, physically, and spiritually. In Traditional Chinese Medicine (TCM), chi is known to represent your life force; it is the energy that flows through you and everything, and in many cultures, plays an essential role in our health.
“We have chi that moves in our blood and throughout our entire body; connecting our organ systems, muscles, and joints,” she tells xoNecole. “It allows everything to function and to be nourished. We know blood travels throughout our body through our circulatory system, but chi also travels through our body — much in the same way — through the meridian system. If you picture chi as vital energy, it moves the blood.”
It’s important for our body’s chi to stay in flow. When we go about our daily life with stress, trauma, or even mental injuries, our energy becomes stagnant. But various movement practices like Qigong or shaking meditation encourage your chi to circulate through your body which activates the parasympathetic nervous system, which “is in charge of telling our brain and body to calm down, relax, ultimately, let go,” Dr. Kim says.
As Black women, there are times in life when it feels like we bear the weight of the world on our shoulders, with few spaces to go when we need to lighten the load. But as Dr. Kim explains, because women are “naturally yin beings,” we take on more because we can handle more. “According to the energies of nature that have been passed down for thousands of years, women are more complex. And what that almost always means is that we can think a lot more.” And while that speaks to the resiliency of our being, it can have a negative effect on our bodies when we store more than we release.
“If we don't have ways of releasing this, it will ultimately affect our lives physically, mentally, and spiritually. Then it passes on to our children, and that's where we get generational trauma,” she says.
Although shaking meditation may be a new and unfamiliar practice, it’s one that could prove to be beneficial to those who have experienced trauma on an individual and communal level. The movements are simple to follow and accessible, and in a matter of minutes, you’ll feel more calm and relaxed, while relieving any anxiety, frustration, and tension inside of you.
So if you’re ready to restore harmony within your body, here are the steps to perform shaking meditation on your own.
How To Incorporate Shaking Meditation Into Your Daily Routine:
Step 1: “Stand with your feet hip-width apart. You can do this while sitting or standing — depending on your comfort level. Make sure all of your joints are soft, so nothing's locked.
Step 2: “Begin raising onto your tiptoes and falling back onto your heels. Not so hard to where you're shocking your spine, but enough to just kind of wake up your body. Repeat three to five times, dropping down onto your heels.”
Step 3: “Next, start with your hands first and shake them. There’s no right or wrong way to do this. Shake them and go up to your arms, to your elbows, and then up to your shoulders. Now your whole arms should be moving.”
Step 4: “Then you can start your legs, repeating the same shaking movement. You then move your feet moving, go up through your core, and then shake everything out through your head.”
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Featured image by Wavebreakmedia/Getty Images