Pronghorn’s mission is to diversify the spirits industry and close the gap between Black-owned spirits brands and others. The company, which is co-founded by Dia Simms (CEO of LeBron James-invested tequila brand Lobos 1707/former President of Diddy’s Combs Enterprises), Erin Harris, and Dan Sanborn, invests in Black-owned spirits brands to provide capital, grow the business, as well as a myriad of other things. Some of these brands include Greenwood Whisky, IslandJon Vodka, and the Ciara co-owned brand Ten To One Rum.
In celebrating its one-year anniversary, Pronghorn held a black-tie gala on Juneteenth at the St. Regis Hotel in Atlanta, Georgia. The Black-owned spirits were on full display, literally and figuratively. There were open bars during the cocktail hour and the sit-down dinner, where guests chose from a variety of signature cocktails. We also got a close-up look at all 19 brands Pronghorn represents, thanks to the lovely display that was positioned near the front of the ballroom.
Queen Naija performs at Pronghorn's One-Year Anniversary Event At St. Regis in Atlanta on Juneteenth.
Photo by Paras Griffin/ Getty Images
Co-founders Simms and Harris and Pronghorn's CEO, Jomaree Pinkard, gave opening remarks and shared the company's achievements to date. These achievements include investing in 19 Black-owned spirits brands and creating a grant and internship for HBCU students. Pronghorn also has a mentorship program called the Pronghorn Spirits Academy.
Guests were treated to a three-course dinner as well as an intimate performance by R&B sensation Queen Naija.
Pronghorn Celebrates 19 Investments at One Year Anniversary Event At St. Regis In Atlanta on Juneteenth
Photo by Paras Griffin/Getty Images
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Feature image by Paras Griffin/Getty Images
RELATED
