
Black-Owned Beauty Brands That Were So Good We're Taking Them Into 2019

2018 was a big year for Black-owned beauty brands and we hope that 2019 is even bigger.
We got to see some great Black-owned brands be put on the map, and even some like The Crayon Case grew quickly, amassing a huge following and bringing in over $1 million in revenue on Black Friday alone. The best way to see Black-owned brands flourish, no matter the industry, is by supporting them unapologetically. Whether it's sharing a post or making a purchase, supporting Black-owned brands, especially in the beauty industry where women of color contribute billions of dollars as consumers annually, should be a priority for your new year.
From body care to makeup, if you're looking to support some more Black-owned beauty brands in 2019, here are 9 brands that need to be on your radar in 2019.
Prime Beauty
If you thought Black girls don't wear bronzer, you're wrong and Prime Beauty is proving that. Their chocolate girl friendly bronzers are everything that you need to add to your makeup routine in 2019.
Featured image by Mented Cosmetics.
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Laterras R. Whitfield On What He Wants In A 'Future Wifey' & Redefining Masculinity
In this week's episode of the xoMAN podcast, host Kiara Walker chopped it up with Laterras R. Whitfield, host of the Dear Future Wifey podcast, for a raw and revealing conversation about personal growth, faith, and the search for love in a way that resonates.
Laterras Whitfield Believes Men Should Pursue, Not Persuade
“Let me know you exist, and I’ll do the rest”
Whitfield is a big advocate of a man’s role in going confidently for the woman he wants. “Men should pursue, not persuade, and women should present, not pursue,” he said. He’s open to meeting women on social media but isn’t a fan of bold approaches. “Don’t shoot your shot at me. … Let me know you exist, and I’ll do the rest.”
His ideal woman?
“She has to be a woman of God… I judge a woman by how her friends see her… and most importantly, how she treats my kids.”
Infidelity, Redemption, and the Power of Self-Control
“Being disciplined is the most beautiful thing you can offer”
Once unfaithful in his previous marriage, Whitfield has since transformed his perspective on masculinity. “Being disciplined is the most beautiful thing you can offer. That’s what true masculinity is to me now.” He has also committed to abstinence, choosing self-control as a defining trait of manhood.
Whitfield’s journey is one of redemption, purpose, and faith—something that speaks to women who value emotional intelligence, accountability, and the power of transformation.
Rewriting the Narrative Around Black Masculinity
What masculinity, legacy, and healing mean to Whitfield today
“My dad taught me what not to be [as a man] and my mom taught me what she needed [in a man],” Whitfield said. While his father wasn’t abusive, he wasn’t emotionally or affectionately present. “Since I didn’t see it, I never got it either… I would look at my dad and say, ‘I want to be a better father.’ ”
Adoption had always been on his spirit, influenced by TV shows like Different Strokes and Punky Brewster. This mindset led him to take in his nephew as his son after a powerful dream confirmed what he already felt in his heart.
Want more real talk from xoMAN? Catch the full audio episodes every Tuesday on Spotify and Apple Podcasts, and don’t miss the full video drops every Wednesday on YouTube. Hit follow, subscribe, and stay tapped in.
Featured image by xoNecole/YouTube
Laterras R. Whitfield On What He Wants In A 'Future Wifey' & Redefining Masculinity
In this week's episode of the xoMAN podcast, host Kiara Walker chopped it up with Laterras R. Whitfield, host of the Dear Future Wifey podcast, for a raw and revealing conversation about personal growth, faith, and the search for love in a way that resonates.
Laterras Whitfield Believes Men Should Pursue, Not Persuade
“Let me know you exist, and I’ll do the rest”
Whitfield is a big advocate of a man’s role in going confidently for the woman he wants. “Men should pursue, not persuade, and women should present, not pursue,” he said. He’s open to meeting women on social media but isn’t a fan of bold approaches. “Don’t shoot your shot at me. … Let me know you exist, and I’ll do the rest.”
His ideal woman?
“She has to be a woman of God… I judge a woman by how her friends see her… and most importantly, how she treats my kids.”
Infidelity, Redemption, and the Power of Self-Control
“Being disciplined is the most beautiful thing you can offer”
Once unfaithful in his previous marriage, Whitfield has since transformed his perspective on masculinity. “Being disciplined is the most beautiful thing you can offer. That’s what true masculinity is to me now.” He has also committed to abstinence, choosing self-control as a defining trait of manhood.
Whitfield’s journey is one of redemption, purpose, and faith—something that speaks to women who value emotional intelligence, accountability, and the power of transformation.
Rewriting the Narrative Around Black Masculinity
What masculinity, legacy, and healing mean to Whitfield today
“My dad taught me what not to be [as a man] and my mom taught me what she needed [in a man],” Whitfield said. While his father wasn’t abusive, he wasn’t emotionally or affectionately present. “Since I didn’t see it, I never got it either… I would look at my dad and say, ‘I want to be a better father.’ ”
Adoption had always been on his spirit, influenced by TV shows like Different Strokes and Punky Brewster. This mindset led him to take in his nephew as his son after a powerful dream confirmed what he already felt in his heart.
Want more real talk from xoMAN? Catch the full audio episodes every Tuesday on Spotify and Apple Podcasts, and don’t miss the full video drops every Wednesday on YouTube. Hit follow, subscribe, and stay tapped in.
Featured image by xoNecole/YouTube