Getting into the business of freelancing has become sexier than ever because it comes with the idea that you get to be your own boss. Social media paints the picture that once you become a freelancer, there's no more clocking in and out of the office, being micromanaged by some control-freak, or rushing to get out of the office to make happy hour with your girls. On top of all of this, you get to work literally from wherever you want in the world (oh hey Bali, oh hey Jamaica), and look cute on Insta while doing it.
Being a freelancer, you are the master of your own fate, the ultimate girlboss - OR at least that's what you think.
While being a freelancer does come with many benefits (yes, often you can work from wherever and be in control of your own schedule), the rewards comes with many risks and hard work.
Before you decide to become a freelancer, here are four women who share the top things that they wish someone would've told them about freelancing, and the things you should know before you become one.
Dalila Thomas
Freelance PR Agent, Journalist, and Founder of Starving on a Budget
On being a freelance writer:
Negotiate.
"This is something that many can expect goes without saying, however there are plenty of writers - honestly professionals of all sorts - that still don't negotiate pay. That's a no-no. If you've gotten to a point with a potential employer that you're in a room/on the phone/Skyping/etc. discussing pay, it means they want what you have to offer. If they see the value in you, you should be able to come to an agreement regarding your compensation. If not, it wasn't meant to be."
Plan.
"If you're freelancing full-time, it's very likely you'll be working on multiple pieces/projects at one time. While it may be tempting to take on a much as possible, be mindful - and realistic - about how much you can handle. When you compromise yourself, you compromise that quality of your work. Another important thing is planning out your pay. Knowing when you will get paid is crucial to your livelihood. Some publications allow you to submit an invoice immediately, others may pay you months later after the piece is published."
Know the rules.
"If you're freelancing with multiple publications and writing about similar subjects, make sure you're following rules laid out in any agreement/contract you sign. Many publications won't allow you to write about the same subject/subject matter for other publications until a certain amount of time has passed."
Follow her on Instagram.
Trina J.
Freelance Fitness Trainer
On being a freelance fitness trainer:
Don't be scared to talk about what you do.
"Work your network, ask for referrals from friends and even from your social media network."
Don't just post progress pics.
"Be relevant, provide value fitness content and tips on and off line to gain credibility and expand your reach."
Think outside of Instagram.
"Use LinkedIn. A lot of professionals in my industry ignore this platform. LinkedIn is where the professionals live that see the value in working with a trainer. Be relevant in this space, engage with people and work your connections."
Follow her on Instagram.
Quiana Darden
Freelance Content Marketing Writer
On being in the content business:
Never stop working on you.
"It takes a lot more than being an excellent writer to be a successful freelance writer. Between organizing projects, meeting deadlines, communicating with clients, and reaching out to potential clients to find new business, you have to ensure that your other skills are refined as well.
"You should always be a student. Maybe it's because I used to be a teacher, but I love learning how to improve both my writing and my business as a whole. Whether you invest in reading books, listening to podcasts, taking courses, attending conferences, or hiring a coach, you should always be learning about how to improve your writing skills and your business skills. There are tons of fantastic resources out there for you to take advantage of, no matter your budget."
Always keep the money on your mind.
"Run your business like a business. It's easy to find and accept writing jobs, but are they helping you reach your revenue goals? If you're taking on very low-level assignments that pay you next to nothing, yet you're trying to scale your business, you will struggle. Know your annual, quarterly, and monthly revenue goals. Know your required hourly rate and ensure that the projects you take on are pushing you towards reaching your overall business goals. That's the only way you will grow and sustain your business."
Follow her on Instagram.
Ashley Janelle
Freelance User Experience Design Coach
On getting clients as a freelancer in tech:
Be a boss in every area of your business.
"Do great work, be on time, and stay professional at all times. Many of the clients I get are from referrals, so it's really important to always put your best foot forward. Also, make sure you have a system in place for getting clients. When you have a client, you should always be looking for your next client so never get complacent."
Follow her on Instagram.
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Brittani Hunter is a proud PVAMU alumni and the founder of The Mogul Millennial, a business and career platform for Black Millennials. Meet Brittani on Twitter and on the Gram at @BrittaniLHunter and @mogulmillennial.
Exclusive: Melanie Fiona On Making High-Vibrational Music & Saying Yes To Partnership
Melanie Fiona is back! After taking a little more than a decade-long hiatus, she has officially made her return to music and blessed us with two singles, “Say Yes” and “I Choose You.” While both singles are very different from each other, they both reflect who she is today and the type of music she wants to make. In our conversation, the mom of two expressed what she learned during her time away.
“It's interesting, even when I said it is like coming back, I don't ever feel like I really left because I was always still performing. I've still been public. It's not like I went into being this recluse person or version of myself, but the thing that I really learned in this process is that I think things take time,” Melanie says in a xoNecole exclusive.
“I think often we're so caught up in it, being on the timing of demand or popularity, or, like, striking while the iron is hot and the thing that I've learned is that everything is on God's time. That's it. Every time I thought I would have been ready, or, like, things were taking too long, I had to reship some things, personally, professionally, in my life. I also gave myself permission to make a living, not just make a living, but make a life for myself.”
Making a life for herself included getting married to Grammy-nominated songwriter Jared Cotter, starting a family, and embracing new landscapes, such as podcasting as a co-host of The Mama’s Den podcast. She also began doing more spiritual work and self-care practices like meditation, sound healing, Reiki, acupuncture, and boundary setting, which allowed her to get in touch with her inner voice.
“I wasn't putting out music, and I wasn't experiencing a number one record, but I was being a number one mom,” she says.
“I was experiencing things that were allowing me to heal and get in touch with myself so that I could make new music from a space of joy and freedom, and excitement again because I definitely feel like I did lose some excitement because of just politics and industry and what it can do to your mental health and even your physical health. So giving myself the space to really just say, ‘Hey, it's okay. Everything's right on time.’”
The joy and excitement are felt in one of two new singles, “I Choose You,” which is more of a lovers rock vibe, a tribute to Melanie’s Caribbean roots. While the Grammy award-winner is known for ballads like “It Kills Me” and “Fool For You,” she is becoming more intentional about the music she makes, calling it high-vibrational music. She says her music is a “reflection of my life,” as it captures every facet, from hanging out with friends to riding around in her car.
“Say Yes” has the classic R&B vibe Melanie is known for. However, both songs are inspired by her relationship. Melanie and Jared got married in December 2020, and the Toronto-bred artist dished on their relationship. Fun fact: he is featured in the “Say Yes” music video.
“When we first started dating, I had come into that relationship post a lot of self-work. I had gotten out of a long-term relationship, I had a year and a half to date and be by myself and do a lot of work on myself alone. And when we met, I remember feeling like this has to be my person because I feel it,” she says.
“And so when we went into that relationship, and we started dating, I was very clear. I was like, I know what I want. I'm very clear on what I need, and I'm not going to withhold my truth about myself in this process because of pride or fear of rejection. I know you love me, but I'm coming with my heart in my hand to let you know that if we're gonna get there, we have to put fear aside and say yes. So that was kind of like my open letter to him, which is why the video is us having a conversation.”
Melanie also shares that saying yes to her partner has empowered her in many ways, including motherhood and showing up for herself. Her new EP, also titled Say Yes, will be available at the top of 2025.
Check out the full interview below.
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Feature image by Franco Zulueta
Serena Williams Hits Back At Skin-Bleaching Accusations: 'I’m A Dark, Black Woman, And I Love Who I Am'
Serena Williams is clapping back at skin-bleaching accusations. During a makeup tutorial for her beauty brand, Wyn Beauty, the tennis legend took the opportunity to address the "haters."
“And then I put just that neutral color, that is actually my skin color, and no, for you haters out there, I do not bleach my skin,” she said. “There is a thing called sunlight, and in that sunlight, you get different colors.”
The rumors started after the mom of two posted a video of herself and her husband, Alexis Ohanian, at their daughter's school play. In the video, she appeared to look a few shades lighter. During her response, she revealed that she was volunteering at the play and wore stage makeup.
“Yes, I’m calling you out on this because it is ridiculous that everyone’s like, ‘Oh, she bleached her skin,’" she said. "I’m a dark, Black woman, and I love who I am, and I love how I look and that's just not my thing.”
The 23-time Grand Slam champion also said that she doesn't judge anyone who bleaches their skin as she "stays in my lane."
Serena has always had style on and off the court, and even collaborated with Nike with her own collection Serena Williams Design Crew. However, the tennis champ has now pivoted into beauty.
Wyn Beauty was launched in April 2024 with at 10-piece collection of lip, eye, and complexion products. The brand was inspired by Serena's time on the court and the packaging is reminiscent of a tennis ball due to its chartreuse color.
“Throughout my career, I was always searching for makeup that looked good after hours on the court, mixing products myself and creating my own formulas while traveling the world,” she said in a statement. As she continues to make a name for herself in the beauty industry, I'm sure we will see a lot more looks from the tennis star.
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Feature image by Marc Piasecki/WireImage