
In xoNecole's Finding Balance, we profile boss women making boss moves in the world and in their respective industries. We talk to them about their business, their life, and most of all, what they do to find balance in their busy lives.
Growing up, I thought being loud meant being strong.
But with maturity, I've learned that the loudest person in the room is rarely the most successful and this is big facts. Just ask 30-year-old full-time freelancer, Keyaira Kelly, who wants you to know that silence is self-care. The Brooklyn-based creative recently sat down with xoNecole and gave us a whole word about solitude, which Keyaira she says is an essential part of her daily routine.
For those of us not at peace with ourselves, solitude may feel more like a burden than a blessing, but in our interview, Keyaira revealed that time alone is essential for any social media maven on her grind. She told xoNecole, "I wind down at night by not talking. People are always like, 'let's go to happy hour!' or, 'let's meet up!' and it may come off rude, but I don't relax by speaking to folks. I exhaust so much of my energy talking to people that my relaxation means complete and utter isolation from the world and anyone's needs and silence."
View this post on InstagramA post shared by Keyaira Kelly (@keyairakelly) on Jan 16, 2018 at 3:35pm PST
Keyaira says that it's during her time alone when she allows herself to feel all of the feelings, spiritually align, and find peace when she's feeling off-balance. The Talk To Your Mom podcast host explained, "I let my flesh be pissed or cloudy, but I always return to my spiritual wisdom which knows from a heavenly perspective, 'all things are working together for my good.'"
"I am learning I can't be ruled by emotions anymore or reactionary. Taking a pause, breathing, listening to chimes, burning sage, resin or charcoal, brings my concerns back to heaven height where they dissolve."
We sat down with Keyaira to talk more about making working from home work for you, the beauty of a good bubble bath, and why solitude is the gift you didn't know you needed.
Here's what we learned:
What is a typical day in your life? If no day is quite the same, give me a rundown of a typical work week and what that might consist of.
My typical week includes plugging numbers in and out of my spreadsheet of how many articles I need to complete this week, invoices I need to send, receipts I need to hold onto, etc. Working for yourself is… well, a lot of work! (Laughs) Sometimes I work at home, sometimes I grab a spot at a coffee shop. Where and when I work isn't monotonous right now, which I enjoy. It's nice to do the work when your brain is working the best, versus trying to cram it all into a 9-5.
What are your mornings like?
I wake up slowly. I really don't try to rush my way out of bed—as an independent contractor I have this privilege now. My best writing and best thinking happen in the morning—so I will often lay in bed, but I'm actually actively working out what the day is going to look like, what I'm grateful for, etc. I may throw some prayers in there. Sometimes I just cuddle in bed with my man and hold onto him as long as I can. Any morning that starts slowly is a good morning.
At what point in your life did you understand the importance of pressing pause and finding balance in both your personal and professional life?
Pressing pause is pretty much a necessity for me to be a good writer, so I would say I discovered its importance when I transitioned from marketing to writing full-time four years ago. My best writing happens in the stillness of my mind. I literally will delete Instagram for a few hours when I need to focus on an article.
"Pressing pause is pretty much a necessity for me to be a good writer, so I would say I discovered its importance when I transitioned from marketing to writing full-time four years ago. My best writing happens in the stillness of my mind."
When you have a busy week, what’s the most hectic part of it?
My most busy weeks are when I have a lot of travel and a lot of deadlines. It can be hard sometimes to manage writing on the road while also doing a work trip. So recently, I was in the Bahamas for one outlet doing a story (I know, poor me, right?), while also writing articles for another outlet I was on deadline for. Sometimes it's hard to sit and be in the moment when I have to work on the road. But it's a life I'm grateful for nonetheless.
Do you practice any type of self-care? What does that look like for you?
Exercise, baths, and silence are my self-care. Exercise helps to keep me sane. It's a way I advocate for my health and bodily strength that doesn't have to do with anyone or anything but me. I love giving myself that dedicated time. I am super healthy right now and I deserve to look and feel this good—so I invest in it. Baths, just being submerged in hot water, soothes my muscles and stills my mind. Silence is so good to just hear yourself in a silo--too many voices just become mental clutter.
"Exercise helps to keep me sane. It's a way I advocate for my health and bodily strength that doesn't have to do with anyone or anything but me. I love giving myself that dedicated time. I am super healthy right now and I deserve to look and feel this good—so I invest in it."
What advice do you have for busy women who feel like they don’t have time for self-care?
Honestly, when you're in a romantic relationship people say, "No one's too busy, it's just they don't want to make the time." Well, I think we need to think of ourselves that way too. When you don't make time for self-care, you're telling yourself you're not worth the effort.
How do you find balance with:
Friends?
Most of my best friends don't live in New York [and] the ones who do aren't very demanding. I am a very good text friend. I am not a good phone call/meet-up friend. My friends have adjusted to my boundaries, or have the same boundaries, so we all understand.
"I am a very good text friend. I am not a good phone call/meet-up friend. My friends have adjusted to my boundaries, or have the same boundaries, so we all understand."
Love/Relationships? Dating?
I am prioritizing my love life right now. I desire to start a family so investing in that and his needs are very important to me.
Exercise?
There's no easy way around this, I just do it. You got to do it when you don't feel like it. Commitment over feelings, always.
And honestly, what does success mean to you?
Peace. It's all peace.
For more of Keyaira, follow her on Instagram!
Featured image by Instagram/@keyairakelly.
Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
Jon B. Talks New Album, 18-Year Marriage & Being A Girl Dad
Since 1995, Jon B. has been entertaining us with his soulful voice, belting out R&B classics like “They Don’t Know” and “Someone to Love.” Despite his immense success, Jon decided to prioritize his family and take a step back from the music scene. He got married, and together, he and his wife had daughters. While he didn’t release any new music during this period, Jon remained dedicated to his fans by touring and maintaining his connection with them.
"I'm raising two daughters," he tells xoNecole exclusively. "One is 11 now, and one is 18, and both need their dad. Besides being a father, a rock star on the weekends, and a husband of 18 years, the real thing that kept me the busiest over the last 10 years was the road, keeping the bread on the table, and staying with my fans. Nevertheless, connecting with the fans and keeping that relationship alive. Regardless of whether I was on the radio every five minutes or whatnot. I just wanted to keep that relationship alive, and the best way to do that is just go and perform."
A decade later, Jon B. dropped a new album, WAITING on YOU. The album title alone is a nod to fans who have been waiting on him to release new music. The "Are You Still Down" singer collaborated with Rick Ross, Alex Isley, Tank, and Donell Jones on the album, giving fans a little bit of everything.
"Compiling this album was a labor of love because it was me sort of picking the gems. I wrote so many songs over the last 30 years. I wanted to go back and dust some old gems off and see if I can rework these records," he says. "Some of them are kind of reworks from back in the day, from back in the late '90s. I just kind of love the beat. One of the songs on my album is a vintage cut. I'll call it a vintage cut because I did it in '98. It's a song called "Pick Me Up."
"There's a little bit of the old and a little bit of the new, but WAITING on YOU, I felt was an appropriate name for the album, being that it was 10 years and it's really about my relationship that I have with my fans. Not only is it the relationship I have with my wife and my children, it's the extended relationship I have with with you guys, the listeners."
"There's a little bit of the old and a little bit of the new, but WAITING on YOU, I felt was an appropriate name for the album, being that it was 10 years and it's really about my relationship that I have with my fans."
His wife and kids are his biggest supporters and he shared that they sometimes give their opinion on his music. When it comes to his relationship with his wife, he says communication and patience are the keys to lasting. "I don't mean to sound like Dr. Phil up in here, but 18 years, going on 19, and it's like, I'm not counting, but I guess we're doing something right because we're very happy people," he says.
"I'm making music that reflects what I feel in my heart, which is pretty cool to share with the world now as a grown ass man instead of a guy who was growing up and had an old soul and I was figuring stuff out. I'm grateful for those records, but I really feel like these records are like a guy celebrating everything that I've been blessed to experience so far."
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