I Tried 10 Budget-Friendly Drugstore Lipsticks And Here's My Review
Throughout my adolescent life, my mother would constantly tell me as she looked at my incomplete made up face, to “go put some lipstick on." I was a ChapStick girl for years! I've always loved wearing makeup and would do up my eyes, face, and cheeks, and finish it with lip balm.
Fast forward years later as a young professional, lipstick has become a staple in my makeup bag, as well as, my signature look along with bronzy clean skin and manicured brows. If I went into my bathroom and counted how many lipsticks I currently have, I wouldn't be surprised if the count exceeded 30. I know, lol.
As a beauty blogger, it's been a part of my job description to test and collect. But like most women, I like to have room to spend my money elsewhere and not break the bank due my slight obsession over makeup. So, I've rounded up 10 budget friendly, drugstore lipsticks from different brands, tested them out, and included an honest review on how they stand up next to some of our pricier favorites. Enjoy!
Wet & Wild Megalast Lip Color
Shade: 902C Bare It All
Price Tag: $1.99
Application: Initially goes on like a matte texture, but reapplied throughout the day it goes on creamier.
Pigment: Great pigment!
Tips: This is one of my favorite cheapie brands. I literally have every single color. I would recommend wearing a light lip balm underneath before you apply the lipstick.
Gripe: Some colors can be “stickier" than others after application, which could be due to the ingredients of the lipstick. You get what you pay for, right?
Worth It?: Definitely! Overall, the payoff is major and it's worth every bit of your $2. Thank me later.
Shop here
Rimmel London Moisture Renew Lipstick
Shade: In Love With Ginger
Price Tag: $5.49
Application: Glides on very smooth and creamy. I did not need to wear a lip balm underneath.
Pigment: The color is buildable which I love. More swipes equals more pigment. You don't even need a liner underneath.
Worth It?: Yes! I would compare this lipstick consistency with Dolce & Gabbana lipstick. Dolce smells better, but Rimmel London gives off max color for your dollar.
Shop here
Rimmel London Lasting Finish Matte Collection by Kate Moss
Shade: 103
Price Tag: $5.49
Application: Creamy application and dries with a matte finish.
Pigment: Incredibly pigmented.
Gripe: As it wears throughout the day, it fades away and leaves a ring of color around the outer edges of the lips.
Tip: For longer wear, apply a light balm, fill in your lips with with a lipliner, then apply the lipstick.
Worth It?: This shade is hot right now. I would definitely say it compares to some of your favorite MAC lipsticks.
Shop here
Milani Color Statement Moisture Lipstick
Shade: Matte Flirty
Price Tag: $5.99
Applications: Goes on smooth but matte
Pigment: Pretty good color.
Gripe: The color was a little uneven when applying. A lipliner underneath would help with even application. It also stained my lips a little after removing with a makeup wipe.
Tip: You have to be sure your lips are exfoliated before applying this lipstick. It will show every imperfection if you don't.
Worth It?: It's a hit or miss with this line depending on the color. I have colors from Milani with great pigment and others that just don't give me enough punch, but I still give it a thumbs up.
Shop here
Maybelline Color Sensational Creamy Matte Lip Color
Shade: Rich Ruby
Price Tag: $8.29
Application: Goes on smooth and creamy. Felt very soft with a satin finish feel, dries matte.
Pigment: Amazing color pay off! The kind that makes you say wow the moment it hits your lips.
Tip: You can apply a light balm first, but it wasn't drying at all.
Worth It?: LOVE LOVE LOVE this collection! This shade may be the runner up to my favorite NARS matte lip pencil this Fall. Total dupe to MAC Ruby Woo.
Shop here
Maybelline Color Sensational Creamy Matte Lip Color
Shade: Burgundy Blush
Price Tag: $8.29
Application: Applies satin and smooth, dries matte
Pigment: Another enviable shade with great pigment. Buildable color and you don't even need a liner underneath.
Worth It?: Another bomb shade from the same collection. There are so many colors to choose from, so you are bound to find something you love for Fall.
L'Oreal Paris Colour Riche Le Matte Lip Pen
Shade: 100 Matte For Me
Price Tag: $8.99
Application: This lipstick applies more like a lip liner and was very easy to use. It goes on creamy with a satin feel and dries matte.
Pigment: The color is vibrant which I loved!
Tip: I would recommend for women with two-toned colored lips to use a liner the same shade for even color. My lips are a little darker around the edges and pink in the middle and I could still notice the darker edges of my lips.
Worth It?: Totally! If anything, this could double solely as a liner under your favorite shade of lipstick for maximum staying power
Shop here.
L'Oreal Infallible Pro-Last Lip Color
Shade: 111 Passionate Petal
Price Tag: $12.99
Application: You apply this product using the gloss first, then top it off with the balm. As a gloss alone, it was very tacky and does not feel good on your lips. When I applied the balm over it, it moved the gloss around and made it uneven. It was just weird.
Pigment: The color wasn't bad.
Gripes: For it to be $13, it smelled cheap. It was also the hardest lipstick to get off and dried with an awkward ring around my lips. When they say long lasting they mean it. I had to scrub vigorously to remove this product with a makeup wipe.
Worth It?: No, I did not like this product at all. Not only is it the most expensive, but there are so many negatives behind it, I wouldn't recommend it to anyone.
Shop here
Revlon Super Lustrous Lipgloss
Shade: Sky Pink
Price Tag: $7.99
Application: For my girls who prefer gloss as opposed to a lipstick, you will love this line. It's light and applies more balm like than a sticky thick gloss (cough…MAC).
Pigment: Pretty soft color.
Tips: Great to wear alone or over your favorite baby pink or nude shade.
Worth It?: Yes, it's not quite as pigmented as the enviable MAC “Snob" yet, but a great runner up that won't leave that weird white ring on the inside of your lips.
Shop here
Black Radiance Perfect Tone Lip Color
Shade: Plum Orchid
Price Tag: $1.99
Application: Glides on smoothly and feels moisturizing.
Pigment: This specific color has ok pigment. It's a mild take on a purple lip.
Tips: For more pigment and punch, layer this lipstick over a purple liner.
Gripe: The consistency of this lipstick is soft, which makes me worry that it may break in half or melt down easily.
Worth It?: Yes. While there are competitive purple shades out there, I do have a red from Black Radiance that looks awesome. Just like Wet & Wild, it's definitely worth the two dollars.
Shop here
Now that I've sampled all these lippies for you ladies, which ones are you feeling? There are so many amazing brands in drugstores and I'm sure I left a couple of your favorites out, but hey, hopefully I was able to introduce you to some new faves as well!
What are some of your favorite drugstore lipstick brands and shades?
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Another season of Love Is Blind has come to a close, and almost two months later we’re still unpacking the drama that is Clay and AD. The finale, reunion, and post-interviews with Clay and AD after season six of Love Is Blind left millions of people wondering - why couldn’t AD see the signs? Clay told her he had a fear of marriage, his parents experienced infidelity, and he seemed to have many doubts about saying, "I do."
After changing his mind at the altar and hearing AD question why she feels like she’s never enough, I was finished watching. I didn’t need to hear anything else because, at that moment, I realized this wasn’t about Clay; this was about AD feeling inadequate before she ever met Clay.
If I’m honest, I don’t watch much dating television. TikTok keeps me updated with the clips that I need to see in order to be kept in the loop, but it’s difficult for me to watch an entire season of dating TV because seeing Black women settle for less and questioning their beauty is a trigger for me. In many ways, there were points in my life where I was AD, settling and ignoring red flags because I wanted to be loved.
Now, on the other side, it doesn’t feel good to see Black women lower their standards on national television. There have been many hot takes on this couple and who was in the wrong. Did Clay play in AD’s face or did she not listen to the truth of what he told her from day one? Was his reason for joining the show to promote his business and not to find the one?
We’ll never know the truth, but what we can do is learn tactics to better our self-worth. Founder and CEO of The Self Love Organization Denise Francis shared her expertise with xoNecole on what tangible steps to take to improve feelings of worthiness. “Self-love blooms in a garden where self-worth is planted, nourished, and whole. However, when your self-worth is challenged, displaced, or broken, it could be difficult to rebuild," Denise explains.
How To Rebuild Self-Worth
During her self-love coaching sessions, Denise likes to walk her clients through the cornerstones of rebuilding self-worth: grace and self-compassion. To her, self-worth is never lost, it's only displaced, so practicing self-compassion and giving yourself grace is a must. "We tend to place our self-worth in entities and people of ourselves such as relationship status, physical appearance, material possessions, social media followings, what others think of us, and more. Self-worth is not something to be measured by anyone or anything outside of ourselves because we all innately hold value and worth.
"Self-worth is not something to be measured by anyone or anything outside of ourselves because we all innately hold value and worth."
"When we place our value into people or things, we tend to feel that we are not enough, worth it, special, or important when relationship status, job titles, friendships, and physical appearances are lost or changed. We then tend to feel lost within ourselves because we’ve placed our value outside of ourselves. Using grace and compassion, you can rebuild your self-worth by returning home to who you are at your core," she concludes.
How To Return Home To Yourself
Denise advises taking a step back and using self-reflection through journaling by answering the following journaling prompts:
First, ask yourself, "What do you tend to attach your self-worth to and why?"
Is it your relationships, your job title, your finances, your appearance, etc.? Why do you think you place so much emphasis on external status? How does it make you feel when you are defining yourself through these entities and/or people outside of yourself?
Then, ask yourself, "Without these things, who am I?"
Once you have your answers, show yourself kindness, remove the shame, and, as Denise says, "Redefine yourself by detaching your value from the things and people you have no control over and no longer serve you. Challenge yourself to define yourself outside of titles and societal values."
"By returning home to your core, you find value in who you are as a person. You begin to find value in the way you love instead of your relationship status, your compassion instead of your popularity, your drive instead of your income/job title, and your heart instead of your physical appearance," she adds.
"By returning home to your core, you find value in who you are as a person."
"Be intentional with healing your self-worth by leaning into the people and things that nourish your core values. Surround yourself with the people who love and cherish you, they will always remind you just how valuable you truly are."
It all goes back to self-compassion and grace. As Denise explains, leading with those two things as you heal and rebuild your self-worth allows you to reduce negative self-talk that might come up for you. "This weakens thoughts like, 'I am not enough... why am I never enough?'" she shares, "And 'I don't deserve this while strengthening thoughts like 'I deserve better,' 'I am enough,' and 'I am worth it.'"
Denise continues, "Once you return home and remember the irreplaceable person you are, you can rebuild your self-worth by placing it back where it belongs. It belongs to you."
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