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When I think about successful people, all roads seem to point back to the effectiveness of having a proper morning routine in place. And why shouldn't it? Our mornings literally set the tone for the kind of days we intend to have -- "intend" being the operative word. If you look into any CEO, entrepreneur or business owner, the intention they pour into creating a purposeful morning routine truly seems to be what separates the basics from someone with a boss mentality.
For those of you who aren't familiar with what a morning routine is, it is a set of actions you perform in the morning before you start your day. For those of us with success on the brain, it has become increasingly popular to finetune your mornings in a way that starts you on the right foot, cultivates mindfulness, and helps you to maximize productivity to ensure you are ready to conquer your to-do list when it's officially grind time.
I don't always do my morning routine, however I do notice a distinct difference in my day when I am intentional about completing my routine versus when I'm flying by the seat of my pants and just trying to get things done. During the former, I am at ease, I am happier, there is more of a flow and a sense of effortlessness as I move throughout my day. But the latter? I feel overwhelmed, tense, short with people around me, and chaotic energy charges everything I do or don't get around to doing for that day (or days if slacking off on my mornings is a pattern for a few days at a time).
If you want a glimpse into what a perfect morning looks like for me, routine included, read on below.
Wake Up
Photography by Taylor S. Hunter
An integral part of beginning your day on the right note is waking up well-rested. In a generation that proudly touts how grind season involves "no sleep", let me just say, I'm proud to be a contrarian. Sleep is important for memory, learning, stress relief, immunity, improved mood, better interpersonal relations, and more. While a lack of sleep could potentially prove detrimental to your overall health and well-being. Operating at E isn't a vibe, and certainly shouldn't be a wave for anyone.
Any given night, I aim to sleep for 7-8 hours. As of late, my quality of sleep has been just as important as the quantity of sleep I get. And lately, I have been achieving incredible restful nights of sleep thanks to my new Tuft & Needle mattress (read more about that here). Creating a space that invites sleep is a great foundation for achieving a lot of it. So, if you don't love sleeping, think of ways to make your bedroom more inviting -- be it removing technology, changing your bed frame or buying a new bed, or investing in a new mattress. Your peace of mind will love you for it.
Sidebar: Secure the bag and the mattress by using this link when you purchase your very on Tuft & Needle Mattress. In honor of Cyber Monday, T&N is offering $300 Off T&N Hybrid Mattress, $200 Off Mint Mattress, and 15% Off Furniture & Accessories.
Skincare
After drinking a glass of room temperature water, because hydration is key, I really like to force myself awake once my alarm does its thing. One of the best ways to facilitate that is to go to the bathroom, wash my face, and brush my teeth. There's nothing quite like the wakeup call of a cool splash of water to your skin. And ever since Evelyn From The Internet put me on to the fact that you should wash your face for 60 seconds to allow products to truly do their thing, I've been humming The Fresh Prince of Bel-Air theme song as my official time clock.
I bounce between two cleansers depending on what I feel like any given morning, so sometimes it's Kiehl's Ultra Facial Cleanser and other times it's Mario Badescu's Glycolic Foaming Cleanser. Then, I use Mario Badescu's Facial Spray With Aloe, Herbs and Rosewater, followed by Black Girl Sunscreen SPF 30 and then some tea tree oil (diluted, of course) if I have any blemishes I want to go away.
Journal
Writing is an important part of my day-to-day but as the managing editor of xoNecole, I don't often get as much time to write personally or creatively. Journaling has become an intersection where my purpose and my passion can meet, and it's great to just write and the only intention being to get closer to self. Admittedly though, I used to have a tricky relationship with journaling. I'd only journal if I had something I was upset about or needed to vent over. In making it a daily practice, I've found it beneficial to do morning pages where I allow streams of consciousness to flow, spill out, and fill three pages at the top of my morning. I learn a lot about myself in those moments and find some of my best ideas.
If morning pages aren't your thing, you can definitely get reflection time in through a gratitude list, writing down your intentions, or just gathering your thoughts for what your to-do list might look like for the day ahead.
Read
I think it was Stephen King who said, "Read a lot, write a lot" and it's a definitely a quote to live by, especially if you're a writer. The writers I respect most tend to have bookshelves upon bookshelves of books and are constantly consuming other people's words to ignite sparks that will allow them to more strongly create their own. I've been on a self-help wave for the past year and have recently peeled open Material Girl, Mystical World: The Now Age Guide to a High-Vibe Life by Ruby Warrington. We're all about the vibes outchea. I try to read at least 1-2 chapters every morning. One of the most satisfying parts of reading for me is being able to highlight the things that resonate with me the most. I find this habit to be incredibly therapeutic.
Set The Vibe
Let me tell you something about aromatherapy, it works. The role that our noses play in terms of scent and which smells trigger and settle which emotions will never be something that ceases to amaze me. Whether it's with my oil diffuser (and some grapefruit oil or lavender oil on deck) or a good-old fashioned candle, the vibe is set by the scent you choose as its signature. Some mornings, I'm known to light some palo santo or sage but most mornings (and days if I'm being perfectly honest), a soy candle stays lit for hours. My most recent favorites have been "Blush Orchid" (pictured above) and "Tea Leaves" by Chesapeake Bay Candle as well as "Calm Down" by Ryan Porter Candle.
Breakfast
I typically start checking the site (xoNecole.com) around this time to make sure everything is running as it should. Are there any posts that I need to update and republish? Are there any new articles that trickled overnight that can get the greenlight to fast-track to being a post set to publish that day? Are there daily news articles that our fabulous Senior Editor Taylor Honore has waiting in the cut for me to review? Are there urgent emails that need returning? So, I spend 15-30 minutes addressing those things before making my way to having my first meal of the day. My favorite breakfast of the moment is either overnight oats with dried cranberries and apple slices, or eggs, spinach, and some sausage. I then prioritize drinking my remainder 1.5 liters of water before noon, as well as consuming my daily supplements by Binto which is a packet of two multivitamins and one probiotic.
After I've done these things, I feel ready to officially start my day and face the whirlwind of my day, well-rested and well-armored by intention and self-care. Now that I've shown you mine, what does your morning routine look like? Share with me in the comments down below.
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Featured image by Taylor S. Hunter
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While speaking to xoNecole, Eva shares that she’s a lot like the beloved 1994 character in many ways. “Lyric is so me. She's the odd flower. A flower nonetheless, but definitely not a peony,” she tells us.
“She's not the average flower you see presented, and so she reminds me of myself. I'm a sunflower, beautiful, but different. And what I loved about her character then, and even more so now, is that she was very sure of herself.
"Sure of what she wanted in life and okay to sacrifice her moments right now, to get what she knew she deserved later. And that is me. I'm not an instant gratification kind of a person. I am a long game. I'm not a sprinter, I'm a marathon.
America first fell in love with Eva when she graced our screens on cycle 3 of America’s Next Top Model in 2004, which she emerged as the winner. Since then, she's ventured into different avenues, from acting on various TV series like House of Payne to starring on Real Housewives of Atlanta.
Je-Caryous Johnson Entertainment
Eva praises her castmates and the play’s producer, Je’Caryous for her positive experience. “You know what? Je’Caryous fuels my audacity car daily, ‘cause I consider myself an extremely audacious woman, and I believe in what I know, even if no one else knows it, because God gave it to me. So I know what I know. That is who Je’Caryous is.”
But the mom of three isn’t the only one in the family who enjoys acting. Eva reveals her daughter Marley has also caught the acting bug.
“It is the most adorable thing you can ever see. She’s got a part in her school play. She's in her chorus, and she loves it,” she says. “I don't know if she loves it, because it's like, mommy does it, so maybe I should do it, but there is something about her.”
Overall, Eva hopes that her contribution to the role and the play as a whole serves as motivation for others to reach for the stars.
“I want them to walk out with hope. I want them to re-vision their dreams. Whatever they were. Whatever they are. To re-see them and then have that thing inside of them say, ‘You know what? I'm going to do that. Whatever dream you put on the back burner, go pick it up.
"Whatever dream you've accomplished, make a new dream, but continue to reach for the stars. Continue to reach for what is beyond what people say we can do, especially as [a] Black collective but especially as Black women. When it comes to us and who we are and what we accept and what we're worth, it's not about having seen it before. It's about knowing that I deserve it.”
This interview has been edited for length and clarity.
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Feature image by Leon Bennett/WireImage
When I resolved to walk away from my 13-year relationship, admittedly, I wasn’t thinking about dating at all. My ex was a good man. He was kind, he was cool, but I knew he wasn’t my man. God knew that, too, even before I did.
We had reached a fork in the road: I was growing deeper in my faith, wanting to center God in every part of my life, including my purpose. He was walking a different path, and we were no longer aligned. Turns out, you can spend 13 years with someone and still be emotionally malnourished.
As our relationship came to its end, I learned that longevity isn’t proof of alignment. I learned that a man being “good” isn’t enough. A man can be kind but not called to walk beside you in your purpose. That being unclear about your values will always cost you time.
And delaying your desires in the name of comfort? That’ll cost you even more. I knew I never wanted to make that mistake again.
Still, even knowing it was right to let him go, walking away felt like mourning a death. I dated casually after that: flings and situationships here and there. But they took more than they gave. I was left depleted more than fulfilled, so I made a conscious decision to stop dating altogether.
Around the same time, my mother was diagnosed with a brain injury that left her unable to form short-term memories. My sister and I became her caregivers along with my dad. But just as I got her stabilized, my father was diagnosed with blood cancer. At one point, he was bedridden.
So no, I wasn’t thinking about love. I was thinking about survival.
For two years, I didn’t give out my number. Didn’t go on a single date. I was tired, mentally, emotionally, and spiritually. But not just from dating. From everything.
Those two years weren’t about fear, they were about focus. I was caregiving, grieving, and building a startup from the ground up. I had nothing left to give romantically. So when my birthday came around in September 2023, I knew I needed stillness to replenish what I had lost.
I went to Joshua Tree alone, I booked a tiny home in the middle of the desert, and I told myself: “I’m going to be still.” For five days, I read, prayed, fasted, and listened to jazz and classical music. No distractions.
Courtesy of Shirley Vernae
On the drive back to LAX, it hit me like a ton of bricks, and I couldn’t unsee it: I had invested in every other area of my life, except my love life. I realized then that my love life deserved a strategy, too.
So, I did what I always do when I want to grow in an area: I found someone wiser. I found an expert who could guide me in the form of a dating coach, and I hired him. Because love is too sacred to leave to chance. And I was finally ready to build it on purpose.
To some, hiring a dating coach might’ve looked like desperation. But desperation doesn’t look like pausing for two years, it looks like settling for crumbs and calling it a meal. You’ll mistake attention for affection, and chaos for chemistry. Desperation doesn’t discern. It just consumes.
That wasn’t me. Not only was I not desperate, but I was a little too comfortable being single.
I didn’t invest $10K+ in a dating coach because I was desperate. I invested because I was done repeating old patterns. Strategy is getting honest about your desire and then building a pathway toward it with clarity, with guidance, and with God.
I had invested in every other area of my life, my business, my health, and my growth. Why would my love life be the one place I left to chance?
So no, I wasn’t desperate. I was ready. Ready to stop guessing. Ready to stop wasting time. Ready to become the kind of woman who could receive the kind of love I prayed for.
But before I could become her, I had to face the parts of me still holding on to old beliefs.
When I walked away from that relationship and got into therapy, everything shifted. My therapist helped me unpack my wounds, my conditioning, and the patterns I couldn’t see on my own. And when the fog cleared, I was 100% sure: God had given me this desire. And I was not going to let doubt, distraction, or misalignment steal it from me.
This wasn’t just about having a plan, it was about being in divine alignment.
Between 2023 and now, I’ve invested close to $12,000 in coaching. I joined Anwar White’s Get Your Guy program in October 2023. The program was $7,500 over six months—that’s $1,250 a month, less than some people spend on luxury items they’ll outgrow. And for me? It made perfect sense.
After starting the program, I met my now-husband that December. We became official in spring 2024, and he proposed in January 2025.
But the real shift wasn’t him. It was me. I no longer chased anything—not men, not clients, not friendships. I stopped striving and started trusting. I started existing, and I let what was aligned come to me.
And when he came, he came steady. Consistent. Intentional. Reliable. Joyful. He was deeply committed to my happiness before anything else. He doesn’t move unless it’s with care for my heart.
With him, there is no performance. No eggshells. No pressure. Just alignment.
We walk together, in purpose. I now have a partner who is in service to me, not in competition with me. A partner who lightens my load. Mentally, emotionally, and spiritually. He helps me think. Helps me build. Helps me breathe. He makes my life easier, and that is something I had never experienced before.
I still reinvest in my love life by continuing to work with Anwar. His programs have taken me from dating, to courting, to exclusivity, to engaged, and now to being married. Because each of those phases required a new version of me. Because I had never been here before.
@shirleyvernae I hadn’t been on a single date in 2 years. Met my fiancé last year and got engaged 2 months ago. You’re the CEO of your love life. It’s time to act like it ❤️ # CEO ##Fiancé##Engaged##Relationships##Dating##Engagement
Through Anwar’s program, I was gifted the most pivotal mindset shift of them all:
That love doesn’t have to feel like a struggle. And that’s my new standard.
One of the most powerful things Anwar said to me was, “You can’t do the wrong thing to the right guy.” And that truth set me free.
Before working with him, I thought love had to be proved. Performed. Earned. I thought I had to be perfect. Healed. Small enough to fit into someone else’s version of love. But that was never true.
There are men who are devoted to creating ease in your life. Men who see your softness as strength and your boundaries as beauty.
My now-husband, Ty, is one of them. He is steady. He is consistent. And no matter how much I struggled, no matter how I tried to self-sabotage, he stayed anchored in one mission: to bring ease, to bring peace, to bring safety.
So the shift? I stopped performing. I started discerning. I raised my standards. I stopped doubting. And I let myself be held.
Yeah, the biggest shift was realizing I am worthy of love that doesn’t come with chaos. Love that’s safe. Love that’s solid. Love that’s soft.
That’s what happens when you stop settling and start showing up with faith, clarity, and strategy. That’s what happens when you become the CEO of your love life.
Being the CEO of my love life meant I stopped outsourcing it to luck, fate, or vibes. I no longer left it up to chance or timing, or wishful thinking. Just like I build businesses with vision, strategy, and intentional partnerships, I built a love life that reflects those same values.
A good CEO doesn’t try to do it all alone. A good CEO casts vision, brings the right experts to the table, delegates with wisdom, and trusts the process. That’s exactly how I approached love. I partnered with God. I partnered with mentors. I aligned my actions with my desires. That’s not control, that’s stewardship. And that’s what changed everything.
I knew sharing my journey online was going to stir something up. And it did. Some people were inspired. Some were uncomfortable. But their discomfort wasn’t about me. It was about what my story confronted in them: scarcity, shame, old beliefs about what’s “worth it” and what’s not.
And I’m okay with that. I’m not here to be liked. I’m here to be aligned. That’s my assignment.
To the woman who’s feeling discouraged, let me say this: Time is a tool, don’t let it become your tormentor. You are not late. You are not behind. You are not disqualified. Your desire for love is not shameful, it’s sacred.
Don’t let what society says, what the media projects, or what a non-believer has spoken over you define what’s possible. The only thing that’s true is what God has said. And God has said, “All things are possible to him that believes.”
If you’re feeling stuck, let that be your invitation to do something different. You don’t have to do this alone. Ask for help. Get support. Find a coach, a mentor, a couple you admire—not the shiny ones on social media, but the ones who’ve walked through fire and still chose each other.
Date with intention. Choose love on purpose. Marriage is a gift from God, and it is never too late to receive it. There is strength in being seen, supported, and walking in purpose together.
And for my Black women especially, softness is your superpower. Discernment is your birthright. You are the prizeand the picker. Dating with intention isn’t about being aggressive, it’s about being aligned.
We are not desperate. We are divine. Even in your healing, even in your becoming, know this: you can never do the wrong thing to the right guy.
And the right guy? He’ll meet you right there: in your wholeness, and in your work-in-progress.
To keep up with Shirley Vernae Williams and her journey as a storyteller, producer, and love life CEO, follow her on Instagram @shirleyvernae and learn more about her work at williebstudios.com.
Featured image courtesy of Shirley Vernae