I already know. Between the fact that most of us don't make it a habit to pamper ourselves nearly as much as we should and using pampering in the context of our souls, some of you are probably wondering what the heck I'm talking about. How in the world does one "pamper their soul"? I'm so glad that you asked, sis. Grab a glass of sparkling water or red wine, turn on some 90s R&B (because does music get any better than that?) and I'll try and break it all down as best as I possibly can.
Ever since I entered my 40s, something that I've been more intentional about doing is pampering myself. Using essential oils. Applying cheba powder to my hair (Chile, your hair hasn't lived until it's had some cheba powder in it!). Getting regular mani/pedis with perks like paraffin wax. Setting some money aside to do whatever, whenever because, as the word "pamper" reminds me, I should do things for myself that are extremely kind and excessively indulgent. Simply because.
And since a wise person (this quote is usually attributed to C.S. Lewis) once said, "We don't have a soul. We are a soul. We happen to have a body," then yes, I think it's extremely important that my soul gets some much-needed attention too.
But just how does one pull that off? Well, that's where it gets interesting. I adore the Hebrew language and the Hebrew word for soul is "nephesh". It means, well, a lot of things; many that I'm going to share with you here. Between the Hebrew definition and the dictionary's definition and synonyms for soul, I think you'll be pleasantly surprised by just how vast, relevant and layered your soul really and truly is—and why it deserves all of the pampering that it really and truly does.
1. Heart
If I've said it once, I've said it a billion times before. A saying that I can't stand is "Follow your heart", mostly because a definition of heart is "center of emotions". Considering that we have about 27 of those that can shift at any moment based on our moods or circumstances, I don't think that following it is a sound or stable way to go.
At the same time, I do think that so we can trust our emotions more, it is important to guard our heart as much as possible. Even the Bible advises us to do that (Proverbs 4:23). To me, guarding my heart doesn't mean that I have so many walls up that no one can get close to me. What it does mean is when I feel, whatever it is that I'm feeling, I give myself some time and space to do just that; it's about being kind with myself whether I'm feeling anxious, confused, sad, envious, awkward or any of the other of the 22 emotions that exist.
The thing about the heart is, when we pamper it by listening to our emotions, validating them and then nurturing them as needed, we are better equipped to make smarter decisions. Not because our "heart" told us to but because our logic, our gut and our discernment did.
2. Mind
The mind is the part of our body that thinks, reasons, perceives and even judges (not all judgment is bad by the way; discernment literally means "acute judgment" and it's important to use plenty of that). It's one of the main things that makes us stand out from all other mammals. One way that I believe a lot of us "abuse" our mind is by constantly overthinking—creating movies in our minds, worrying about stuff that hasn't even happened, not being able to move forward in life due to entertaining completely paralyzing thoughts. When this happens, things like stress, insomnia, purpose fatigue and the inability to make decisions can creep in.
One of the best ways to combat all of this and pamper your mind in the process is by taking a rest day, each and every week. I'm not talking about taking a couple of hours to go to church or catch up on Queen Sugar. I mean devoting at least 6-8 hours a day (preferable a full 24), once a week, to do nothing but rest and relax.
For me, that day is the traditional Sabbath (Saturday). When I tell you that I have no problem doing absolutely nothing from Friday sunset to Saturday sunset, I wholeheartedly mean that. And since rest is all that is on the itinerary, my mind is able to take a break from phone calls from clients, paying bills, work assignments and whatever craziness that is happening out in cyberspace. I can return to the world on Sunday, with my mind totally refreshed and at ease. (Try it. It's a total game-changer!)
3. Body
A conversation (that is sometimes more like a debate) that I have with some of the women in my world is there's a difference between maintenance and pampering. Taking a bath isn't really pampering so much as scheduling an appointment at a salon to do a mud soak is. I say that because pampering is about being over-the-top extravagant and not feeling the least bit guilty about it. If it's a facial, why not a chocolate facial? If it's a massage, why not go to a spa or pay for someone to come to your home to do it? If it's a vacation, how about going to a dream resort or taking a cruise?
Many of us struggle with the pearl of wisdom that I'm about to share, but a part of the reason why a lot of us don't require that men treat us like a priceless gem is because we don't do it for ourselves.
Listen, just like you need to budget money to cover your monthly expenses, you also need to save up some cash so that your body can be pampered (more than just a couple of times a year too!). The more you value yourself, the less push back you'll give me—and you—when it comes to this.
4. Spirit
Not all of us are religious. But it's rare that I encounter someone who isn't spiritual; "spiritual" in the sense that there is more to us than just flesh and blood, and there is a higher power that helps us to navigate through this thing called life. It took a long time—too long if you ask me—to get to the point and place of what I am about to share but, to me, pampering one's spirit is a lot about learning to surrender. It's about trying to do the best that I can and then accepting that that is all that I can do.
It's about embracing one of my all-time favorite quotes—"God is always doing 10,000 things in your life, and you may be aware of three of them" (a pastor by the name of John Piper said that). It's about having good intentions, checking my motives, allowing others the space and time that they need to care for their own spirit and then literally walking by faith and not by sight.
There's a Message version of Scripture that, I think, is the perfect way to pamper the soul—"Relax, everything's going to be all right; rest, everything's coming together; open your hearts, love is on the way!" (Jude 1:2—Message) A truly pampered spirit lives just like this. It's relaxed, knowing that Love ultimately has its best interest at heart.
5. Desires
Is it weird to pamper your desires? I don't think so. The key is to make sure that you're pampering, not coddling. Anyway, I think a lot of us could avoid a lot of unnecessary foolishness if we pampered our desires more than we actually do. I mean, just think if we really took what we wished for or wanted seriously. Would we stay at our dead-end job? Would we keep waiting for the man we're with (or is it tolerating?) to get a clue? Would we keep violating our own selves by taking the toxicity and abuse from our so-called family members and friends?
The healthy way to pamper our desires is not about being out here catering to every willy-nilly whim; it's not about being random or reckless. Pampering our desires is about really focusing on what we want in life, factoring in how it will benefit us and, if it does, going after it without delay or compromise. Are you doing that?
6. Feelings
It might seem like I already touched on this when I talked about emotions as it directly relates to the heart. But actually, what I'm referring to here, are our feelings as it relates to our five senses—sight, hearing, taste, touch and smell. C'mon, be honest…do you put forth a conscious and concerted effort to actually pamper your senses?
- Do you take breaks from staring at monitors so that your eyes can rest? (Then do you put some cucumber slices on them?)
- Are you mindful about the kind of things you listen to whether it's media-related or certain conversations?
- When's the last time you had a meal that brought you nothing but pure delight and pleasure?
- Do you exfoliate and then moisturize your skin? Is your underwear and bedding luxuriant?
- Do you have a diffuser that's filled with soothing essential oils or soy candles that smell like delightful scents (and if you do, do you light them)?
Indulging our senses are important because, the more in sync with them we are, the less stressed we'll feel. And a calm soul is a thriving one.
7. Passion
Indulge your passion. Shoot, I feel like that needs to be a tagline for an ad or something (if I see it somewhere, I'm coming for my check!). Anyway, the reason why I find this phrase—which is really more like a mantra or motto—to be so fitting is because, believe it or not, one definition of indulge is "allow oneself to follow one's will". And you know what? I see absolutely no reason why you wouldn't do that when it comes to the things that you are passionate about!
When you read stories on our site like "Passion over Paycheck: Why I Quit My Job at 30 to Start Living" and "This Is How the Founders of CurlFest Turned Passion into Profit", how can they not inspire you to want to ponder over the things that drive you and then do what you can to make them manifest? A woman who pampers her soul is definitely a woman who feeds her passions in life. You betta believe it!
8. Ego
Let me just say off top that having an ego is not always or automatically a bad thing. Our ego is about singling ourselves out from others. In fact, having a healthy sense of self-worth is directly connected to our ego. Things only start to get weird when our ego gets out of balance and we start to lack empathy or compassion for others. You know, when what we think and want is all that matters to us (our current president and his ridiculousness immediately comes to mind).
So, just how is it that we can pamper our ego without becoming a roaring narcissist in the process? It might sound overly simplistic, but self-love is a great way to do it. Starting your day off by jotting down five things that you like about yourself; feeding your body with things that are good for you; excusing yourself from negativity; releasing toxic individuals and forgiving yourself for little mistakes and bad decisions that you've made—these are all ways to care for your self-esteem so that your ego doesn't feel the need to get out of hand and overcompensate by doing the absolute most, whether it's online or off.
9. Principles
A quote that I really dig is by a Spanish philosopher by the name of José Ortega y Gasset. He once said, "Tell me what you pay attention to and I will tell you who you are." That speaks a mouthful, all on its own. Whenever I hear it, something that immediately comes to mind is my value system. And yes, our principles are very much a part of our soul.
Something that's pretty disturbing about the world right now is how so many people are being bullied and berated due to their principles; their "accepted or professed rule of action or conduct". And the reality is that we should love our soul and respect the souls of others enough to stand for our values without thinking that means that we have to railroad over others'.
Your basic and fundamental beliefs? Pamper them by spending some time studying and researching why you believe, feel and stand for what you do. Determine how to connect your values to your purpose and passion. Surround yourself with those who will not make you feel bad for having the principles that you do. I can personally attest to the fact that the more that I honor my own personal values, the more I am able to respect others—whether they are like mine or not.
10. Self
There is a scent that I wear that I always get complimented on. It also never fails that people ask me what it is. I never tell them. Why? Well, it also took me a long time to get to the point and place of relishing in the fact that it's OK to have some things that are exclusively your own. It speaks to your individuality. Your nature. Sometimes your personality and/or your character too…you know, your core self.
There's no way that I could write a piece about the importance of pampering our souls without encouraging every individual reading this to honor themselves in exclusive ways. It's OK to have a unique style, a signature scent or to purchase something that is a rare find…and then to keep it totally to yourself.
There is only one you and you deserve to have things in your life that represent your true awareness of that very fact. Making that kind of distinction will be something that will make you feel so good about yourself—from the top of your head to the very depths of your soul.
Featured image by Unsplash
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5 Reasons Your Self-Care Routine Isn't Working For You
What It Means To Find True Self-Love
Originally published July 18, 2019
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While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
Feature image courtesy
The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Now, while it’s another message for another time that if this type of sex-related craving feels impulsive or out of one’s control, it could be a sign of someone who is leaning into some level of sex addiction; however, that is not what we’re going to unpack today. Today, we’re going to look into what could be going on with you if it seems like, lately, you’ve been having a greater desire for sex, and you can’t quite pinpoint why.
Because, just like, say, a craving for a particular type of food oftentimes reveals something that is going on with you physically or mentally — sex cravings tend to bring certain things to light in those same areas, too.
Let’s dig in…
Hormonal Shifts
GiphyAlthough I don’t have social media accounts, I do tiptoe out there to see what’s going on — and boy, do I roll my eyes whenever I hear folks act like being over 40 is old. SMDH. It’s especially annoying when I hear about it in the context of sex because, believe it or not, there are a lot of late perimenopausal and menopausal women who are “gettin’ theirs” more than some of these 20 and 30-year-olds are (just ask them).
One reason is that the fear of experiencing an unplanned pregnancy, for many, is now in their rearview mirror. Another is because some are taking a form of hormone therapy to treat the changes that their system is going through — and when you’re getting more estrogen, progesterone, and/or testosterone into your body (in order to level things out) — HUNNAY.
For other women, even consuming phytoestrogens (plant-based estrogen) like peaches, garlic, berries, spinach, and cabbage can make them want sex more than when those aren’t a part of their diet. Bottom line here, a shift in your sexual hormones can definitely cause you to desire sex more than you have before (or have in a while).
Ovulation
GiphyBack when I was a teen mom director for the local chapter of a national non-profit, something that I used to tell “my daughters” all of the time is when you know that you’re ovulating, that’s when you need to be hypervigilant about using wisdom when it comes to the sex-related decisions that you make. I’m thinking that most of you get why: your body was designed to feel its horniest when you’re able to get pregnant — and that is during your time of ovulation.
That’s why it really is a good idea to keep up with your cycle and, if a baby is not something that is on your priority list right now, you either avoid having sex during that time of the month or make sure to use some form of birth control. Chile, even women with low libidos can find themselves wanting to hang off of a chandelier or two when they are ovulating. It’s nature’s way.
A Healthy Diet
GiphyIf you happen to be someone with a sluggish sex drive and you know that you spend most of your time in a drive-thru, there is probably a direct correlation there. No joke. There is plenty of research out in cyberspace to support the fact that a wack diet and low sex drive have a lot in common. While processed foods and unhealthy fats can throw your (sex) hormones off, foods that are filled with zinc, vitamins B12 and D, and iron can ramp up your desire for intimacy.
This is why many people who decide to make a lifestyle change as far as their eating habits are concerned are oftentimes surprised by how much sex is on their minds and how much easier it is for them to orgasm because of it. While a part of it can be due to a boost in their sexual confidence, a lot of it has to do with consuming foods that will literally feed their libido (in a healthy way).
More Exercise
GiphyPlainly put, exercise makes you hornier. Not only does it boost your testosterone levels, (consistently) working out also lowers your stress levels and gives you a boost in the self-esteem department. On top of that, exercise makes you more flexible, builds up endurance, and increases blood circulation which can turn around and intensify your climaxes as a direct result. In fact, this is oftentimes why people will want to have sex right after a workout session.
While we’re here, let me also share that too much of a good thing can end up being counterproductive. What I mean by that is, that although it is wise to exercise on a regular basis, make sure to not overdo it. Something known as overtraining syndrome can result in fatigue, insomnia, and irritability; no one can really have amazing sex when all of that is going on.
Being a Certain Age
GiphyWhile it used to be said that the sexual peak for men is in their teens and for women, it’s in their 30s (some believe it’s because after 35, it’s more challenging for women to get pregnant and so our biological clock plays a role in it all), some research believes that coming to that conclusion isn’t fair because aging affects people differently. For instance, while on one hand, people in their 40s tend to see a dip in their sex hormones, as we’ve already discussed, hormone therapy (for both men and women) can level some of those issues out, if not increase some people’s sex drives altogether.
Adding to that, it should also go on record that some studies indicate that women between the ages of 27-45 actually have a stronger desire — or craving — for sex than women between the ages of 18-26. So honestly, there goes the myth that being younger (automatically) means that you’re hornier. #Elmoshrug
Certain Medications
GiphyIf you used to have a higher sex drive and you’re currently on an antidepressant, that could be why your desire for copulation has decreased. Some studies say that as much as 40 percent of people who are on these types of medication end up having a lower libido (by the way, antihistamines and beta-blockers can have this effect, too).
On the other hand, if you’ve been taking a prescribed drug to increase your sex drive (perhaps like Vyleesi or Addyi), then it would make sense that you may have an increased libido level. Other meds that may have a similar effect include birth control pills (since they alter your hormones), medications that help to treat Parkinson’s disease, along with dopamine-related drugs.
Less Stress
GiphyIf, on the days when you don’t seem to have a care in the world, you also desire sex more than usual, that’s not a coincidence either. Thing is, when you’re all stressed out, that can cause the stress hormone known as cortisol to work overtime and, when that happens, that can end up suppressing your sex hormones which can deplete you of sexual urges. Ironically, there is a flip side to this because when you engage in sexual activity, that actually elevates feel-good (and bonding) hormones like dopamine, oxytocin, and endorphins, which can also de-stress you.
So basically, if you’re craving sex, you probably aren’t very stressed out (right now), and if you want to stop being stressed out, you probably should have some sex (some protected sex, if you don’t want to be stressed later up the road…if you know what I mean).
Having an Amazing Sex Life
GiphyTo me, this one right here should be a given because when something is both good to and for you, why wouldn’t you want more of it? So yeah, if you have a great sex life with someone, it’s common sense that you’d want to engage in that act with them as much as possible. Hey, not to mention the fact that orgasms activate your brain in a way similar to a drug high does.
So, if while reading this, you’re thinking about sexting your bae to make arrangements to — eh hem — satisfy your craving, I say go for it! To “greatly want” to connect with your partner in order to have some fulfilling and satisfying sex? What in the world could possibly be wrong with that?! Not a damn thing.
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Featured image by Giphy