Quantcast
RELATED

Meet newly married Denequa Williams Clarke - founder of Lit Brooklyn - a luxury fragrance company specializing in candles. Here's how Denequa finds balance on the weekends.


Photo by Joe Chea

Denequa’s biggest challenge running LIT Brooklyn:

"I don't think you'll ever find a balance in anything. It's more about finding harmony in your personal and professional life. Sometimes asking for help and being vulnerable enough to ask for help can also be tough."

The perfect way to spend a Friday Night: 

"I love a glass of wine and catching up on TV. Right now I'm watching This Is Us and starting from season one of Game of Thrones. I also enjoy hanging out with my friends."

Courtesy of Denequa Williams Clarke

How Denequa powers up on Saturday Mornings:

"I always start my mornings with prayer. How you start your day goes to show how your day and the rest of the week will go. Then, I drink a cup of tea and check my emails. I've been starting to exercise at least for 20-25 minutes. Working out in the mornings and helps me refuel myself for the rest of the day."

The ideal way to spend a Girls' Night:

"I like to catch up with stuff that's going on with us personally that has nothing to do with work. As millennials and entrepreneurs, it's so easy to get caught up in our work life. Sometimes we forget to ask our friends how their personal life is going."

Photo by @dadouchic

Why finding balance is important:

"We only have one life to live. We are multifaceted beings that are great at doing numerous things. When you only focus on doing one thing, you're neglecting other parts of yourself who make you who you are. Finding time for everything you love is super important. We're more than just what we do as entrepreneurs. We have other things going for us and other things that make us smile and our hearts flutter. Relationships are also important. I often hear a lot of my friends who are entrepreneurs say that something suffers - whether it's the person you're in a relationship with or friendships. You should find time for everything."

How Denequa likes to recharge:

"How I like to recharge is to look on vacation planning sites and find a cheap flight or getaway. I love the sun, beach, and water. It might be because I'm a Pisces but something about going away and coming back fuels your creativity. That's how your business flourishes. The more ideas you come up with, the more innovative your business becomes. Your business will feel it. If you're not creatively fueled, your business is going to suffer. I believe that wholeheartedly."

Connect with Denequa on Instagram @dwil @litbklyn.

As a part of our Friday Nights, Saturday Mornings feature, we're talking to some of our favorite boss ladies about their weekends, their way. How do they relax, recharge, and refuel? As we all know, life shouldn't be all about work. It's what we do beyond business and career that helps keep us motivated and able to dominate for the week ahead.

Want more stories like this? Sign up for our newsletter here to receive our latest articles and news straight to your inbox.

 

RELATED

 
ALSO ON XONECOLE
Sergio Hudson On Designing With Intention And Who Gets Left Out Of The Industry

Sergio Hudson dreamt big as a young South Carolina boy staring out of the window of his mom’s Volvo driving down the Ridgeway, South Carolina streets. Those dreams led him to design opulent tailoring that’s been worn by Beyoncé, Queen Latifah, former Vice President Kamala Harris and Forever First Lady Michelle Obama, just to name a few.

Those dreams have come full circle in a new way as he recently collaborated with Volvo for a mini capsule collection suitable for chic and stylish moments this fall. The 40-year-old designer follows a long legacy of fashion aficionados who’ve used their innovation to push the automotive industry forward, including Virgil Abloh, Eddie Bauer, Paul Smith and Jeremy Scott.

KEEP READINGShow less
I Tried It: Hollywood Beauty's Level Up Collection

Hollywood Beauty has been a staple brand in many Black households due to their variety of oils for hair and skin. You could always find them at your local drug store or hair store making them readily accessible and the price was always right. Growing up, I would get hot oil treatments regularly with Hollywood Beauty's Tea Tree Oil and Olive Oil.

Now, they have a new collection of oils that are a blend of ingredients that promote healthy skin and hair. Introducing Hollywood Beauty's Level Up Collection.

KEEP READINGShow less
Wondering If Your Relationship Is Stagnant? Have This Convo Before 2026.

It really is a trip that sometimes, right when I’m about to sit down and pen an article, I will feel like the timing isn’t quite right…just yet. Today’s piece is a great example of that because I was actually going to write this up a couple of weeks ago — yet I didn’t have complete peace about it at the time. As life would have it, recently, I received the confirmation that I needed for why that was the case.

The YouTube video in this intro? They feature a fairly young couple who go by Cey and Jai (fun fact: Jai is actually Jocelyn Savage’s younger sister — IYKYK). Although I don’t know how Cey ended up in my YouTube algorithm several years back, he did, and catching his content from time to time is how I ended up seeing the video where he met Jai for the first time while doing random interviews at a mall. And now, six years later, they are married. What’s really wild is they got engaged four months ago and then got married this month.

KEEP READINGShow less