THIS IS JILL.
Not long ago, Jill Louise Busby garnered tens of thousands of followers on Instagram as Jill Is Black - the witty social commentator. People dug her finger-pointing and finger-wagging. Her social media content was eloquent and angry, geared toward white supremacy, hierarchy, and oppression, calling out anything or anyone that didn't jive with her political and social opinions.
People loved it. The pithy way she commanded words marked her for influence and thought leadership. As a queer, Black woman, writer, filmmaker, and speaker, Busby has always been committed to fighting for her people. But she's laid down her sword and shield of rage and self-righteousness and found another approach for social justice that doesn't leave her drained and unhappy: The pursuit of honesty.
"Honesty is revolutionary."
This simple and sobering declaration sits just beneath her photo on Jill Louise Busby's website. Fitting, as submission to its pursuit has become the social justice commentator's North Star instead of anger.
JILL IS BLACK.
It all started on Instagram. Jill posted for fun. Her beautiful and artsy self-portraits and witty, thought-provoking captioning drew a nice little crowd. She mused and offered hilarious critique on a swath of topics including social justice, dating, and the hierarchies we create to feel superior to one another. People agreed with her. People followed her. Her Instagram following rose to a cool 5k without her even trying.
Then Instagram introduced its 30-second video component.
"The running joke was that I would never do videos because I am a writer."
But something happened. Jill, a queer Black woman, was hired at a nationally-recognized nonprofit to help steer diversity and inclusion. It wasn't long before she found herself frustrated with the politics and futility of the work.
Jill did the one thing she said she'd never do — she recorded and posted a video ranting about it. And then, she went to sleep.
"I woke up the next day, I had about 20,000 more followers. People were sending me this video from various [digital platforms] with a million views and I'm like, 'Holy shit.'" Busby remembers with wonder.
Jill soon found herself churning out videos - summoning a deep anger toward systems, people, and points-of-view. Anger was good. Anger signaled authority. Anger did numbers. Anger built a platform. Busby was soon being invited to speak on racism and oppression across the country.
"For me, this particular 'Jill Is Black' vehicle pulled up at my door and suddenly I had the decision to get in and ride or wait and be myself. And I got in the car for a while. A lot of people get in the car because in a society where we crave and love fame, most people are gonna say, 'Yes.' And I understand that. It would be hypocritical of me to say that I haven't enjoyed parts of social capital and popularity. But what is true is, I simply couldn't do it anymore and be a happy person," Jill says with striking clarity.
With her wellness taking a beating, she asked herself one question that made the decision to get out of that car a bit easier:
"Is this the machine you want to feed?"
Maybe she had been wrong about a lot of things and what if being wrong was ok? What if being right all of the time wasn't real or even necessary?
"I said to myself, 'Jill, I need you to stay open. I need you to talk about all the times you were wrong.' I was really guilty of not being open. Of not questioning myself, my motives, who I was to even present some of this information. I also think I did it with a smug-ass face. There is something about being 'Jill Is Black' that feels very important because I went hard in it but [I knew] this [wasn't] going to work."
Busby's realization uncovers a few compelling thoughts: We're all using the same buzzwords and vying for the ultimate forms of political rightness. What room do we make for personal error and evolution? Do we consider that the public opinion and societal norms we believe to be most 'right' and true today will quite likely become outdated and even problematic in a few years? Why do we hold so tightly to the idea of being unequivocal and indomitable authorities?
SEE JILL REFLECT.
How Jill Louise Busby is learning to engage with truth and honesty as daily practice is a masterclass our digitally-obsessed and self-righteous society could stand to sit in on.
"I still have a passion for fighting for us [but with] a priority for doing that honestly."
'Ego work' is what Busby calls this awakening and journey inward. It has been, is, and will always be the opposite of what's popular. But that's just the kind of internal and external battle Busby welcomes with open arms.
"I say 'ego work because I'm spending my time saying, 'Yo, where is your ego right now? What is your purpose? And if you're scared that people will find out what you actually believe then you're not living correctly. We like this feeling of being right all the time. I get that. That's an enticing thing. If the relationship you want to other people is simply to correct them and beat them into submission… What we should start looking at is what we're getting out of that," Jill explains with conviction.
Her focus is on herself and those who may be on the same path she was on. "I wanted to [start talking] about myself. I wanted to talk about the me's of the world. Little hipster Black girls who go around spouting this rhetoric that they heard in college. Some of us are doing it sincerely and some of us are doing it for capitalism. So I was going to talk about myself and that's what I did. Eventually I was talking about just me. I'm not going to fuel a rage machine for capitalism. I'm not going to do it for self-righteousness. I'm not going to do it for peer approval."
Jill admits that choosing introspection over dogma is a lifestyle change that doesn't draw coins or clout.
"I think if we were really being true to ourselves we would not have lots and lots of followers for living honestly. I'm losing them everyday so I know that," she chuckles knowingly.
"My mom once said, 'Being a prophet won't bring you much profit.' And I find that to be true. Everybody's vying for the top spot because it's lucrative. You get to tour. You get to write the book. You get to do the guest spot. And the thing is that racism will always feed itself. So you'll always be in a position to talk about it. When we look at our heroes from 40 years ago, they're still doing college tours. Race is good money; honesty isn't."
It's possible that those who found comfort in Jill Is Black's rage cannot fathom Jill Louise Busby's newfound peace. It's possible that some may view her pivot toward introspective social commentary not as pro-Black as her former dogmatic approach. But those opinions matter not. Jill Louise Busby is standing in the fullness of her story.
"I'm a better person as a full person. You don't get 'Jill Is Black' without Jill. Whoever we are online, we don't get those people without where that originated from. You can't take one without the other."
She is just as passionate as ever about fighting for Us. Less concerned with reactive rhetoric, she is interested in expression and internal work that purges the dross and excavates the gold of truthful expression, connection, and actual forward movement.
SEE JILL SUBMIT.
'Submit' perfectly sums up Jill's life right now.
She says, "As a recovering know-it-all there is something really beautiful about submitting to a process."
Busby has settled into the safety and awe of knowing that she doesn't know everything. The humility of remaining teachable. It's a gift she'd give anyone searching.
"The encouragement that I would [want to] give people is to try a.) reclaiming control over your life and [not being ruled by anger]. b.) I encourage you to try saying, 'I don't know. I don't fuckin' know.' Eventually you will become addicted to the feeling of saying, 'I was wrong about that shit,' and that feels great."
Currently, she's channeling her energy into her art. She is writing screenplays and working on a film. Her show 'Moms As Managers' (in its third season) which stars herself and her real-life mother is a multi-generational creation. The premise: her mother manages a fictitious character who deals with 'every demon' Busby's dealt with and together they tackle a 'menagerie of millennial anguishes' including but not limited to 'ambition, belonging, race, and identity.'
And as one of the 2019 Writers-In-Residence with the Rhode Island Writer's Colony, Jill is also working on a book. It won't be full of the obligatory dramatic short essays. She's penning something we can sink our teeth into.
While Jill Is Black has her place, Jill Louise Busby is in the driver's seat from here on out.
For more of Jill, check out her website here.
Ashley is a storybuilder and storyteller who writes and produces to inform, connect, encourage and evoke. Vibe with her on Twitter/Instagram: @ashleylatruly.
There’s just something about HBCU Homecoming that just hits different. Whether it’s your first time stepping onto the yard since graduation or you’re a regular at every Homecoming tailgate, HBCU pride is undeniable. It’s a vibrant celebration that unites the legacy of excellence and tradition with the energy and resilience of Black culture.
The experience goes beyond a typical college reunion; HBCU Homecoming is a family reunion, a fashion show, a cultural festival, and a week-long turn-up that embodies what it means to be unapologetically Black and educated. For HBCU alumni, the journey back to the yard each year is rooted in a love and pride that’s hard to put into words but impossible to deny.
From statement pieces to tech must-haves, every item represents the intersection of Black pride and HBCU love, ensuring that you show up to the yard in style and with intention. So whether you’re repping your alma mater for the first time since graduation or looking for fresh pieces to express your HBCU pride, these essentials will have you standing out, because, at HBCU Homecoming, it’s not just about showing up—it’s about showing out.
Thread Goals
diarrablu Jant Pants in Alia Noir
High-waisted, wide-legged, and ready to shut down the yard, the Jant Pants by diarrablu bring a whole new meaning to campus chic. Handcrafted in Dakar, Senegal, these free-flowing jacquard pants are perfect for stepping onto the yard with style and ease—making them a must-have for any HBCU alum’s closet.
Silver & Riley Convertible Executive Leather Bag Classic Size in Olive
This all-in-one luxury bag isn’t a bestseller for nothing. The Silver & Riley essential is made of Italian calfskin leather and thoughtfully designed, as it can be worn in four different ways: a shoulder bag, crossbody, a top handle, and a backpack. Chic and elegant, the Convertible Executive Leather bag is “the bag that every woman needs in her collection.”
Renowned Women's Intuition Cotton Graphic T-Shirt
Renowned
Renowned’s Women’s Intuition Cotton Graphic T-shirt features a bold graphic print inspired by the power and essence of women’s intuition. With its striking design, this all-cotton tee is a vibrant thing, making it a statement piece that celebrates feminine energy.
Mifland Million M Mesh Crop Shirt
Talk about bold, the Million M Mesh Crop Shirt combines edgy style with comfort, featuring Mifland’s signature print on a semi-see-through mesh fabric. Show up and show out in sophisticated flair.
HBCU Love FUBU
Melanin Is Life Melanated & Educated - I Love My HBCU Hoodie
Show off your HBCU love with this piece that represents everything you gained from your alma mater: a top-tier education, a community that lifts you up, and a deep sense of esteem for yourself and your culture. Wear it loud and proud, because being melanated and educated isn’t just a flex—it’s a legacy.
HBCU Culture Spelmanite Sweatshirt in Navy
Spelmanites, rep your Spelman pride with this unisex crewneck sweatshirt, designed for ultimate comfort and a relaxed fit. Made from a cozy cotton/polyester blend, this classic sweatshirt is as durable as it is stylish—making it an ideal piece for any Spelmanite showing love for their alma mater.
HBCU Culture Howard Is The Culture T-Shirt
Rock the ultimate flex by showcasing your Howard U love with HBCU Culture’s Howard Is The Culture t-shirt. This unisex tee offers a comfortable, relaxed fit that’s perfect for celebrating your HBCU spirit without sacrificing style or comfort.
DungeonForward FAMU - Strike Bucket - Reversible
DungeonForward’s Strike Bucket Hat brings versatility and style to the FAMU Crown collection with its reversible design, giving you two looks in one. Featuring a sleek black snakeskin-embossed brim lining and a bold outline Rattler emblem, this hat is all about repping your Rattler pride in style.
DungeonForward Savannah State University - HBCU Hat - TheYard
The Savannah State University HBCU Hat by DungeonForward is more than just a hat—it’s a symbol of Tiger pride and a nod to the culture. Perfect for gamedays, tailgates, or just showing off your HBCU love, this hat lets you carry a piece of the yard wherever you go.
Tech the Halls
Anker iPhone 16 Portable Charger, Nano Power Bank
Stay charged up with the Anker Nano Power Bank, which features dual USB-C ports, a foldable connector, and a compact design, making it perfect for those HBCU tailgates and late-night parties you pull up to.
Drip Check
Wisdom Frame 14 Square Sunglasses
Elevate your look with these angular square-frame sunglasses by Wisdom, bringing an ultramodern edge to any outfit. The sleek design makes them perfect for blocking out the haters while you stunt on the yard.
Coco and Breezy Eyewear Fortune in Gray Turquoise
The Fortune Glasses in Grey Turquoise is a bold statement piece to any Homecoming weekend ‘fit that “embody our fearless and outspoken DNA.” With their color and edgy design, these frames by Coco and Breezy are perfect for anyone looking to stand out and express their unapologetic confidence.
Howard U Lapel Pin
Rep your Bison pride wherever you go with this Howard U Lapel Pin from Pretty AmbVision. Whether adding it to your jacket, shirt, or bag, this pin is the perfect way to showcase your love for your alma mater while rocking your HBCU love with honor and distinction.
Mifland Standard Rucksack Mini
The Standard Rucksack is designed to evolve like that HBCU pride—getting richer, bolder, and better with time. Durable, stylish, and built to last, this Rucksack by Mifland is a timeless piece equipped with versatile carrying options and fully adjustable back straps for ultimate comfort.
Stay Fresh, Stay Blessed
Slip Pure Silk Sleep Mask in Pink
Keeping it cute starts with beauty sleep. This luxurious silk mask is an essential for a reason. If protecting your skin and waking up refreshed is your priority, look no further than this Homecoming essential.
Liquid I.V.® Hydration Multiplier Lemon Lime - Hydration Powder Packets
Stay hydrated and energized throughout Homecoming weekend with this Liquid I.V.® Hydration Multiplier in Lemon Lime. Just add a packet to your water bottle, and bless your body with 2-3 times more hydration than water with every packet. Because staying hydrated is the key to popping up and showing out all weekend long!
Loop Experience Plus Earplugs High Fidelity Hearing Protection
Designed for your hearing protection, these sleek earplugs reduce noise without compromising sound quality—perfect for enjoying the band’s halftime show, late-night parties, and DJ sets. Whether you’re front row at the step show or hitting the yard, your ears deserve to be protected in style!
Black Girl Magic Glass Cup
Sip in style and celebrate your melanin with the Black Girl Magic Glass Cup. Perfect for morning coffee, your favorite iced drink, or showing off your HBCU pride on the yard—this cup is all about keeping it cute while radiating your endless supply of Black Girl Magic.
Glow Up & Show Out
Black Girl Sunscreen SPF 30
What Homecoming weekend can be complete without an assist from this beauty find? Formulated to blend seamlessly into melanin-rich skin (no white-cast), protect your glow while you turn up with the Black Girl Sunscreen SPF 30.
Sienna Naturals Issa Rae's Wash Day Ritual Set
Issa Rae’s Wash Day Ritual Set from Sienna Naturals includes the H.A.PI. Shampoo, the Plant Power Repair Mask, Dew Magic, and Lock and Seal to get your crown right. Whether you’re repping your coils or rocking a new color on the yard, these products restore and nourish your strands, keeping your hair healthy, strong, and Homecoming-ready!
54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter
Stay glowing from the tailgate to the after-party with the 54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter. Infused with African-sourced ingredients, this rich, multi-purpose butter is the answer to keeping your skin soft and radiant through all the festivities all Homecoming long.
Saie Glossybounce Hydrating Lip Oil
Keep your lips looking luscious and nourished with the Saie Glossybounce Hydrating Lip Oil. Perfect for adding an extra pop to your pout before hitting the yard or freshening up between events, this lip oil is a beauty essential for staying camera-ready all weekend.
Join us in celebrating HBCU excellence! Check out our Best In Class hub for inspiring stories, empowering resources, and everything you need to embrace the HBCU experience.
Featured image by Visual Vic/Getty Images
Manifestation is the act of making something real that was once an idea or thought. We are doing it constantly through the thoughts we are thinking the most, whether we are conscious about it or not, and it makes up our entire existence. Being intentional about your thoughts and what you are focusing on, and therefore what you are manifesting into your life, is critical when it comes to what you want to see in your world.
Manifesting tools and ways of enhancing your own personal magic in life will be different for everyone, and that’s where Astrology comes in.
Some people, like Mercury-ruled Virgo and Gemini, work best when they can write down their thoughts and manifest their dreams in that way. Others like Venus-ruled Taurus and Libra love a good visual and creating vision boards and aesthetics that match what they want to manifest for themselves tends to work best for them. Manifestation is a power we all have, but we all also have the ability to use it and enhance it in different ways.
Manifest Your Dream Life Through Astrology
In Astrology, there are a few key places you can look to discover your strengths in creating your dream life. Your 11th House, which rules your hopes, dreams, manifestations, and community. Your 10th House, which rules your achievements, goals, social stature, and successes. As well as your 1st House, which is the House that represents your sense of self, your personal goals and life path, and your self-identity.
All of these areas in Astrology align us with our dreams and inspire us to take action on them and to be more intentional about what we are creating in our world.
To manifest your dream life, you need to first ask yourself what you want. Get to the bottom of what it is you desire, know yourself, and discover what potential mental blocks may be limiting you from receiving it.
Are you an Aries who loves the idea and the initiative of manifesting something, but when it comes to needing more patience and trusting the divine timing of it all, do you self-sabotage and jump ship? Being Mars-ruled, Aries can create their dreams by balancing their proactive approach with self-trust and believing that what they are putting out will come back to them in positive ways.
How Each Zodiac Sign Should Manifest Their Dream Life
By identifying yourself, your traits, and your habits, you can find your strengths and where more of the magic is in your life and manifest the life you have always dreamed of.
Read below for your sun sign, and also look at your 11th, 10th, and 1st house signs as well to get the full picture:
ARIES
Aries would do well with studying the law of attraction. For Aries, the best way you are going to manifest for yourself is by getting out of your own way and letting things come to you. For some signs, they may need to be taking more action, taking more risks, and putting themselves out there more to manifest, but Aries doesn’t have that problem.
Aries is always taking action and taking initiative, and to manifest more, you need to take a step back and let things come to you. Trust and wholeheartedly believe that you are worthy and ready for what you are looking for; let it go and watch it manifest for you, Aries.
TAURUS
Taurus needs a good atmosphere to manifest. If you are not feeling comfortable, safe, and in tune with yourself, then it is hard for you to do anything, and you need to make sure the vibe is right first and foremost.
There is also a mystical side that not many people know or see right away, and you can create some real magic by lighting intentional candles, using flower therapy, and visualizing what you want to manifest for yourself in a luxurious bath or atmosphere.
You need to feel your manifestations, and going for a test drive in your dream car, touring your dream house, and doing the things that put you physically in the space of your manifestations works best for you, Taurus.
GEMINI
Gemini manifests best by creating and putting pen to paper. You have a lively mind and a curious spirit, and by moving around, exploring new places, and getting your energy excited, you create an opening in your life for magic. Geminis have a unique and open-minded vision and don’t need much to be in a good space to manifest.
Meditation will help you calm your mind so you can focus on one thing you want to manifest for yourself. However, you don’t want your active mind to make you feel scattered, which isn’t good for manifestation. It will also help you to communicate, talk about the things you want to happen for yourself, and put them out into the universe.
CANCER
Cancer’s gift of manifestation comes through from the heart. A lot of people associate manifestation with something your mind does, but it’s really all in the heart and feeling into where it takes you.
To create the perfect space for you to manifest your dreams, make sure you are in a place where you feel comfortable and at home and a space that makes you relax and focus on the joy and gratitude in your world.
Journaling, creating art, spending time on hobbies and passions, and doing things that put you in a space of creation and ease all serve you well. You shouldn’t try to manifest if you are not feeling emotionally well or up for it and should work on this magic when you internally feel called to, not out of fear or need of control.
LEO
Leo’s make great visualizers, and they can see and create things for themselves before they happen. Being inspired is very important when it comes to what you can manifest for yourself, and you’ll need to be in these inviting, exciting, and passionate places to do so. Getting out of your normal routine, getting a new scenery, and keeping an open mind serves you well here.
With your creative soul, you can better manifest by creating a physical vision board or making one with your favorite Pinterest pins. For you, the act of manifesting is the most important part, so get creative with it. Don’t judge your process or your way of doing things here; just create.
VIRGO
For Virgo, it’s all about being in the right headspace to manifest. Virgos can get in their head too much, which can block their blessings, so meditating, journaling, and relaxing can help you get to a good place to make your dreams come true.
Virgo is a sign that rarely gets enough rest as they are always doing and taking care of things. The challenge with this, however, is that your manifestations can’t reach you when you are always moving around, focused on the next thing you have to do.
Creating more time and space in your life to relax, rejuvenate, rest, and allow your blessings to meet you halfway is essential. Remember that taking action is just as important as making the intention, but so is letting it go and allowing it to come to you.
LIBRA
Libra is a visual manifester and manifests through positive intention, love, and creativity. Getting inspired, going to an art show, being physically around people similar to what you want to manifest for yourself, and being creative is good for your manifestation potential. Write down what you want for yourself, then look for ways to create more of it in your life right now.
Libra is a sign that mirrors others; use this gift to mirror the things you want for yourself. You can do this by dressing for the job you want, going to places you want to be in, and connecting with people there. Overall, it means acting as if it is already so for you. Your strong Venus energy makes you a magnet for your desires.
SCORPIO
Scorpio sees and feels everything in an in-depth way and does well when they can get out of their emotions and remain in the present moment. For you, Scorpio, manifesting gets easier the more you can own your power rather than fear away from it, and the more you can create from a space of divine intention rather than control.
Setting up affirmations and positive keywords for yourself serves you well. Knowing your trigger words and places can help you navigate and learn more about how you speak to yourself to make sure you are saying and doing things that will give you what you want, not what you don’t.
Write a positive affirmation that reflects what you want for yourself right now, put it on your mirror, and then read it every day before you brush your teeth.
SAGITTARIUS
Sagittarius is a master manifester. Your optimistic soul serves you well when it comes to manifesting your dreams, and you have an endless amount of them. It is not difficult for you to get inspired, but you do come across this energy more when you are traveling, learning, exploring the world, and connecting with people.
However, with your expansive mind, it can be hard to define exactly what you want for yourself and to stay focused, so journaling and writing down your intentions in an organized, concrete way will serve you well. You are ruled by Jupiter, which is the planet of good luck and manifestation; however, overall, just by being yourself, living your authentic life and truths, and being happy, you are easily able to manifest your dreams.
CAPRICORN
Capricorn is a practical soul, and this earth sign is more automatically geared to not trusting or believing in things they cannot see. You often see success as something that comes from hard work, and although this is true in a sense, it doesn’t always have to be difficult or a struggle.
For you, manifesting your dreams is going to come from realizing that it can really come to you that easily.
From thought to reality, it can all be that simple for you, Capricorn. Honoring your spirituality more, implementing a positive daily ritual or spiritual practice, and believing in the impossible will help you manifest your dreams. For you, Capricorn, it’s about trusting the universe more and believing in miracles.
AQUARIUS
Aquarius is an insightful and intuitive soul and is another sign that is naturally gifted in the art of manifestation. Aquarius is the ruler of the 11th House, which is literally the house of manifestation, so you come into this world with a gift here. For you, manifesting comes from visualization.
You are a very visual and in-tune soul, and you can create worlds from your mind alone. It’s all about defining your larger-than-life ideas and dreams and feeling how it would be to receive them. You have the mental aspect down, but implementing more heart and emotion into your manifestations and truly feeling how having your dreams come true would look like for you is essential.
PISCES
Pisces, you are ruled by Jupiter and Neptune, both planets that are key when it comes to manifestation. The Neptune side of you helps you imagine the impossible, be creative, and be inspired by your dreams. Your Jupiter side helps you have faith in it all and strengthens your connection with the universe. For you, manifesting comes from getting out of your head and into your heart.
You are often daydreaming and imagining scenarios you want to see happen, which can definitely help you manifest, but you’ll want to find a way to do so with a more grounded approach.
You can do so by creating space and preparing for something to enter your life that you have set your intentions for, and taking more action on the things that reflect your ideas and dreams.
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