
10 Black-Owned Businesses To Shop This Black Friday & Beyond

Black Friday has rolled around and it. is. time. Time to take advantage of all the mega-savings that are here, forcing us to swipe our poor little hearts (and credit cards) out, and stack up on holiday purchasing cheer. Although, there have been a few slight changes between this and last year due to the pandemic, we're kind of here for them. Most major retailers are now offering exclusive Black Friday deals throughout the entire month of November, versus having all of us out here fighting for 30-inch TVs in the middle of the store a day after being thankful for what we have. But, forget all that, it's time to spend green, and shop black
Whether you're here for the Black Friday hustle and bustle or not, it's always nice to support a black-owned business—especially during these times (or any time for that matter). So, grab your wallet, sis! We've compiled a list of 10 of the best black-owned businesses to support this Black Friday and beyond.
Uniqurl
Uniqurl was developed by Alexis Stanley, an RN who suffered from a hair journey setback in 2016. After not being able to find products that worked for her, she decided to begin making her own, in her kitchen. By 2017, she had begun experimenting with hundreds of ingredients and it wasn't long before Alexis started using her products on her two daughters and sharing her recipes with her followers on Instagram while giving them free healthy hair advice. Her followers wanted more of what she was offering so Alexis decided to package her formula and put a label on it!
In addition to their vegan and organic products, Uniqurl has established a COVID-19 Single Mom's Fund to support women who could use a helping hand during these times. We stan black owned philanthropy too!
Uniqurl plans to have huge Black Friday deals. Text UNIQURL2020 to 29071 to gain access.
Curvy, Curly, Conscious
Founded by Shelah Marie, 'Curvy, Curly, Conscious' is the self-proclaimed go-to place for women of color to connect, commune, and embark on their paths to self-love and care. They're a community of women, who believe in elevating each other by coming together and encouraging frank conversations. Their message? Let go and invite higher into your life (the next level in your inner knowledge, your self-discovery and taking care of yourself from the inside out). 'Curvy, Curly, Conscious' even hosts retreats to assist in helping you tap into that higher vibration (something we can all stand to do after a wild af year).
Essie Spice
Headed to the kitchen, one of our favorite items to support is Essie Spice. Launched in late 2013, the small-batch operation sells three signature sauces and one spice blend, all loosely based on the West African flavors. None are totally traditional recipes, instead they combine flavors and cooking techniques from their founder, Essie Bartel's, global travels. The brand boasts, "There are 101 ways to use Essie Spice vegan cooking sauces and spice blends. From cocktails and desserts to savory seared proteins veggies and soups—you name it, we fit right in."
Oh, and they're delicious too!
Essie Spice is offering 17% off your total purchase using code SPICEVERSARY at checkout. With your holiday purchases, a percentage will be donated to the Tarkwa Breman Girls School in Ghana, which goes directly to tuition, uniforms and feeding as the girls do not pay a dime for their education.
Rich Auntie Energy
"We are wealth manifesting aunties", their website reads as this company proudly flies the flag for women that believe traveling, stacking, and being faithful to living how you want to live, is the only way to live. Listen, and we're here for it all because some of us don't have, or don't want to have, kids, m'kay?
The brand, 'Rich Auntie Energy', was a thought that became an idea, that became a goal, that has somehow, strangely enough, manifested into an entire brand. They developed into a simple, but bold, apparel line which makes a full-on unapologetic statement—nothing more, nothing less. Because sometimes, it's just best to let your clothes do the talking for you.
Select items will be marked for sale on Black Friday, so check the website to cop their discounts.
HDN LEF
For those of us who choose to indulge in legal consumption, HDN LEF, has taken its piece of the cannabis pie. They are an edible production company, focusing on a variety of CBD and medical THC infused edibles and topicals to help manage pain throughout the day, and provide a restful sleep at night. Their goal is to introduce safe cannabis use to women. But don't expect to just show up and order, HDN LEF operates under exclusive clientele.
Founded by a black woman, HDN LEF gives us an opportunity to support in an industry that belongs to us, but that we're being shut out of at rapid rates. Happy eating!
HDN LEF is offering 15% off all products when you enter the code BETHANKFUL.
Spoken Flames
Spoken Flames, a New York-based and black woman-owned candle company, is reshaping the way that we experience burning candles. The brand has a collection of candles that offers a vibe-y experience through spoken word poetry audio. When a candle burns and is captured from the lens of a Spoken Flames Instagram filter (accessible on the brand's Instagram handle @SpokenFlames), a meditative augmented reality experience will follow.
"No more 'light it and forget it' candle moments," Spoken Flames writes of the immersive experience on its site. "We've crafted a multisensory candle experience that will engage your senses of sound, sight, and smell—and transcend reality through a unique and immersive digital experience designed to activate your moment of self-care."
Peak innovation and revolution for the culture.
Kahmune
You know, I was well into adulthood when I learned that band-aids are supposed to be flesh-colored. I mean, they had always been "that" color for as long as I could remember, we never thought any differently, which speaks volumes to how we're often unconsidered in overall consumer products.
Kahmune took this challenge head-on, and created a shoe line for women to find their true nude. The founder, Jamela A. Acheampong, says that her story, is probably your story too. "We are a solution to the age old fallacy that 'nude' refers to a specific color. It's time for a change." Queen.
For Black Friday, Kahmune will be donating 15% of all sales to three women's charities through November 30.
Bombd Aesthetics
Ladies, I know how we are about our skincare. Well, this brand, is no different. Bombd Aesthetics is a vegan skincare company that believes you should be able to pronounce the names of the products that you use. Created after the owner's daughter developed a sensitive skin issue, Bombd Aesthetics was born.
One of their most popular products, is their tumeric mask, which has instantaneous rejuvenation powers and rightfully so, as BA hand makes their products using oils, butters, and ingredients that you recognize.
Why? "Because what goes on your body, is just as important as what goes in."
Yassss.
Happy Mango
Happy Mango is the epicenter of black woman-owned eco-friendly children products. They're a kids and baby store that serve moms and kids up to age 4. They also have registry services, baby showers, and birthday party packs, and carry brands like Nuna, Babyletto Cribs, Colgate Mattresses, Grovia, Uppababy, DockATot, Ergo, Nurseryworks, and more.
Owner Phnewfula Frederiksen (pronounced "new-fa-la") is a Clark-Atlanta University alum, who has spent 20 years working in promotions departments at labels such as Interscope and Atlantic Records. But after the birth of her son in 2008 and her daughter a few years later, she decided to focus on being a mom. Shortly after, Phnewfula launched Happy Mango as a pop-up shop, where she built a local following among "tree-huggers" and eco-enthusiastic parents. Many of the products at Happy Mango are comparable in price to traditional store-bought baby items. New moms, be sure to check out this amazing store online or at their brick-and-mortar in Atlanta. Click here to see what items are on sale for Black Friday.
SaTrell Beauty
SaTrell, a beauty brand where you'll find exclusive products that will inspire creativity and expression, was founded by wife, mother, and entrepreneur Nichole Wright. They have cruelty-free, free from harsh chemicals, and complimentary of all skin tone products such as nail polish, glosses, and more. Like many other black-owned polishing products, SaTrell was born after a need of finding items that weren't chemically-induced.
Soon, Nichole set out to provide affordable, cruelty-free, and vegan-friendly cosmetics. She wanted a cosmetics brand where a woman can indulge in her beauty, be creative, be expressive, and confident in her own skin. *poetry snaps*
Expect to see SaTrell alongside new and trendy products on the market, as they are carving out space to do cosmetics, their way.
Satrell is having a Black Friday Sale - 11/23 - 11/30 30% off site-wide and free shipping with purchase over $25 with code Thankful30.
Feature image by Shutterstock
Adrian Marcel On Purpose, Sacrifice, And The 'Signs Of Life'
In this week's episode of xoMAN, host Kiara Walker talked with R&B artist Adrian Marcel, who opened up, full of heart and authenticity, about his personal evolution. He discussed his days transitioning from a young Bay Area singer on the come-up to becoming a grounded husband and father of four.
With honesty and introspection, Marcel reflected on how life, love, and loss have shaped the man he is today.
On ‘Life’s Subtle Signals’
Much of the conversation centered around purpose, sacrifice, and listening to life’s subtle signals. “I think that you really have to pay attention to the signs of life,” Marcel said. “Because as much as we need to make money, we are not necessarily on this Earth for that sole purpose, you know what I mean?” While he acknowledged his ambitions, adding, “that is not me saying at all I’m not trying to ball out,” he emphasized that fulfillment goes deeper.
“We are here to be happy. We are here [to] fulfill a purpose that we are put on here for.”
On Passion vs. Survival
Adrian spoke candidly about the tension between passion and survival, describing how hardship can sometimes point us away from misaligned paths. “If you find it’s constantly hurting you… that’s telling you something. That’s telling you that you’re going outside of your purpose.”
Marcel’s path hasn’t been without detours. A promising athlete in his youth, he recalled, “Early on in my career, I was still doing sports… I was good… I had a scholarship.” An injury changed everything. “My femur broke. Hence why I always say, you know, I’m gonna keep you hip like a femur.” After the injury, he pivoted to explore other careers, including teaching and corporate jobs.
“It just did not get me—even with any success that happened in anything—those times, back then, I was so unhappy. And you know, to a different degree. Like not just like, ‘I really want to be a singer so that’s why I’m unhappy.’ Nah, it was like, it was not fulfilling me in any form or fashion.”
On Connection Between Pursuing Music & Fatherhood
He recalled performing old-school songs at age 12 to impress girls, then his father challenged him: “You can lie to these girls all you want, but you're really just lying to yourself. You ain't growing.” That push led him to the piano—and eventually, to his truth. “Music is my love,” Marcel affirmed. “I wouldn’t be a happy husband if I was here trying to do anything else just to appease her [his wife].”
Want more real talk from xoMAN? Catch the full audio episodes every Tuesday on Spotify and Apple Podcasts, and don’t miss the full video drops every Wednesday on YouTube. Hit follow, subscribe, and stay tapped in.
Featured image by xoNecole/YouTube
Roscoe Dash joined xoMan host Kiara Walker to share the journey of his personal and spiritual evolution—from the party anthems that made him famous to a deeper life rooted in faith, family, and purpose. This episode offers an honest look at how the artist has grown beyond early fame, addressing fatherhood, masculinity, creativity, and healing.
Dash opened up about the internal transformation that has guided him away from chasing the spotlight and toward seeking peace. “Faith and fear can’t occupy the same space,” he said, underscoring his shift toward a more spiritually grounded life. Throughout the interview, he emphasized the importance of self-reflection:
“The most important conversations to me, honestly, outside of the ones you have with God, is the ones you have with yourself in the mirror.”
Dash is focused on the man he’s become. “I’m not the accolades I’ve achieved—I’m the person who achieved them,” he added, pointing to a broader understanding of identity and worth. A large part of that growth has come through fatherhood, especially raising daughters, which he said has deepened his understanding of love. “Love is unconditional and love loves to love no matter what,” he shared.
He also spoke candidly about the pressures of fame and its impact on creativity. “Chasing fame can kill your creativity as a musician,” he warns. Instead, his advice to other artists is simple but clear: “Keep your focus on your art form, whatever that may be, and stay passionate.”
The conversation also touches on gender dynamics and emotional safety in relationships. “Safe men make soft women. If she feels safe, she’ll melt like butter,” he said, challenging traditional notions of masculinity. Roscoe also offers wisdom on discernment and spiritual testing: “Sometimes the devil will give you what looks better than your blessing.”
Ultimately, Dash has learned to embrace peace over chaos. “All I can do is control what I can control. And that's how I respond to things and what I'm giving out,” he said. It’s a thoughtful, soulful side of Roscoe Dash that many may not expect—but one that leaves a lasting impression.
Want more real talk from xoMAN? Catch the full audio episodes every Tuesday on Spotify and Apple Podcasts, and don’t miss the full video drops every Wednesday on YouTube. Hit follow, subscribe, and stay tapped in.
Featured image by xoNecole/YouTube